TripBAM
TripBAM (now Emburse Travel Suite) provides automated corporate hotel and air rate shopping, continuous price monitoring, automatic rebooking, and benchmarking analytics for enterprise travel programs. It serves corporate travel managers at medium-to-large enterprises via subscription-based B2B software distributed through Emburse.
- Company typePrivate
- Founded2010
- HeadquartersDallas, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What TripBAM does
TripBAM is a Dallas-based corporate travel technology company that provides automated hotel and air rate shopping, monitoring, and rebooking services for enterprise travel programs. Founded around 2010 and originally launched as a consumer-facing hotel cluster optimization tool, the company pivoted to B2B corporate travel management and built three core product capabilities: Reshop (continuous monitoring and automatic rebooking of reservations when lower prices are found), Benchmark (comparison of an organization's negotiated travel rates against similar businesses to verify competitiveness), and Travel Audit (pre-trip verification of rates, fares, and supplier agreements plus detection of risky expenses). The underlying technology combines rate-monitoring algorithms with benchmarking analytics and policy compliance checks, delivered as subscription-based software to corporate travel managers and travel operations teams at medium-to-large enterprises.
TripBAM distributes its solutions through direct enterprise sales, self-serve account registration for mid-market customers, and (post-acquisition) through the Emburse platform's global sales force and partner ecosystem. Pricing is quote-based and not publicly disclosed; the historical freemium consumer model was sunset in 2024, with the company now exclusively B2B. Named customers include Aon, where TripBAM capabilities are used to optimize global travel operations, automate savings capture, and surface out-of-program spend analytics.
In 2023, TripBAM was acquired by Emburse, a PE-backed (K1 Investment Management) travel and expense management platform that processes approximately $90 billion in annual spend across 20,000 organizations in 120 countries and reported $300 million in revenue in 2025. Following the acquisition, Emburse rebranded TripBAM products under the Emburse Travel Suite in September 2024, renaming Reshop, Benchmark, and Travel Audit as integrated Emburse offerings. The standalone TripBAM entity (TRIPBAM, Inc., incorporated in Texas) continues to exist legally but operates as a product line within Emburse's broader T&E ecosystem, which also includes Emburse Cards, Expense, Invoice, Pay, Audit, and AI platform products.
TripBAM firmographics
Firmographics- Name
- TripBAM
- Legal name
- TRIPBAM, Inc.
- Website
- https://tripbam.com
- Company type
- Private
- Founded year
- 2010
- Operating status
- Acquired
- Headcount range
- 11–50 employees
- Short description
- TripBAM (now Emburse Travel Suite) provides automated corporate hotel and air rate shopping, continuous price monitoring, automatic rebooking, and benchmarking analytics for enterprise travel programs. It serves corporate travel managers at medium-to-large enterprises via subscription-based B2B software distributed through Emburse.
- Ownership category
- akta.pro rank
TripBAM industry classification
Industry- Product category
- Corporate Travel Management Software
- NAICS
- Travel Arrangement and Reservation Services (5615)
- akta.pro primary industry
- Corporate Travel & Expense Booking Platforms (BPAMAIAI)
- akta.pro secondary industries
- Travel Program Analytics, BI & Reporting Tools (THAKANAD), Corporate Travel CRM, Case/Ticketing & Service Workflow Tools (THAKANAL), Audit, Fraud & Anomaly Detection Analytics (THACAOAJ), Payment Solutions for Corporate Travel (Virtual Cards, Lodge Cards, Central Billing) (THAKAMAN), Online/Hybrid Corporate Travel Agencies (Self-Booking + Support) (THAKACAB)
Keywords
Where TripBAM is headquartered
LocationHeadquarters
- HQ city
- Dallas
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
TripBAM business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure
Revenue model
- Corporate Travel Management Subscription: TripBAM generates revenue through subscription-based pricing for its corporate travel management platform. The platform provides automated booking, auditing, and benchmarking services to corporate travel programs, charging organizations for access to its travel optimization tools.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Others | Free Individual Account (Sunset) |
| Subscription | Annual | Enterprise Corporate |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels4 records
TripBAM product offering
Product offeringCore offering
TripBAM provides automated corporate travel booking and rate optimization software for enterprise travel programs. Its platform continuously monitors booked hotel and air reservations, automatically rebooks them at lower prices when found, audits supplier agreements and rates for compliance, and benchmarks corporate travel discounts against comparable businesses to capture savings.
Product overview
TripBAM is now fully integrated into the Emburse platform as the Emburse Travel suite, offering automated corporate travel booking solutions. The portfolio includes Emburse Reshop (automated price monitoring and rebooking), Emburse Benchmark (travel rate benchmarking), Emburse Travel Audit (pre-trip rate verification), and Emburse Travel Source (real-time booking). These solutions work together to enable organizations to automatically find and rebook lower airfare and hotel rates, compare travel spend against industry benchmarks, and audit bookings for policy compliance and savings opportunities.
Differentiator
Problem solved
Functional benefit
Products and services
- Emburse Reshop (formerly TripBAM Reshop) Automated corporate travel rebooking solution that continuously monitors booked airfare and hotel reservations, finds lower rates, and rebooks reservations to generate savings for enterprise travel programs.
- Emburse Benchmark (formerly TripBAM Hotel/Air Intelligence) Travel rate benchmarking tool that compares a company's negotiated travel discounts against those of similar businesses to ensure competitive pricing and optimal performance of corporate rates.
- Emburse Travel Audit (formerly TripBAM Contract Audit) Travel expense auditing solution that identifies issues with booked rates, fares, and supplier agreements before trips, and uncovers risky expenses before reimbursements and payments.
- Emburse Travel Source Corporate travel booking tool enabling real-time shopping for air, hotel, and car rentals as part of the unified Emburse Travel suite.
- TripBAM Analytics Dashboard Dashboard for tracking travel spend, monitoring bookings, and analyzing savings generated from automated rebooking.
Quantifiable outcome
- Automated savings capture through continuous price monitoring and rebooking
- +2 more outcomes
Companies that use TripBAM
Customer profileNamed customers1 record
Segments3 records
Ideal customer profiles2 records
TripBAM technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
TripBAM partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered minor, core and flagship.
- Saudia AirlinesminorTrip.Biz (related brand under Trip.com Group) partnership for corporate travel booking expansion in Southeast Asia and globally.
- Pan Pacific Hotels GroupminorPartnership with hotel group to expand corporate travel booking options through Trip.Biz platform.
- Constellation Travels (Philippines)minorRegional partnership in the Philippines to expand corporate travel management services in Southeast Asia.
- MastercardcoreStrategic partnership for payment integration enabling corporate card functionality and payment processing within the Emburse (including TripBAM) travel and expense management platform.
- AmadeuscoreIntegration partnership providing travel booking data and booking platform connectivity within the Emburse travel management ecosystem.
- TGR Haas F1 TeamflagshipEmburse is the Official Travel and Expense Solution Partner of TGR Haas F1 Team, providing travel and expense management for the racing team.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
TripBAM competitors and assessment
Company assessmentDirect peers
- HotelEngine: Corporate hotel booking platform offering negotiated rates and booking management for businesses of all sizes. HotelEngine overlaps with TripBAM's hotel reshop and benchmarking value proposition in the corporate lodging booking space.
- Navan (formerly TripActions): Modern corporate travel and expense management platform targeting mid-market and enterprise clients with self-serve booking, automated policy controls, and analytics. Navan competes most directly with Emburse's travel suite (including TripBAM) on technology-driven corporate travel booking and savings capture.
- FairFly: Automated airfare rebooking platform that monitors booked flights and reissues tickets when lower fares become available. FairFly is the most directly comparable peer to TripBAM Reshop's automated airfare savings capture functionality, serving corporate travel programs with the same core use case.
- TravelPerk: Fast-growing corporate travel booking platform serving SMB and mid-market companies across Europe and the US. TravelPerk competes with TripBAM/Emburse in the online corporate travel booking space with inventory aggregation and policy compliance features.
Broad incumbents
- BCD Travel: Major global corporate travel management company providing booking, expense, and data analytics services to enterprise clients. BCD competes directly in the same corporate travel program space as TripBAM/Emburse and offers its own benchmarking and savings-optimization tools through platforms like BCD Travel Insights.
- SAP Concur: The category-leading enterprise travel and expense management platform, owned by SAP. Concur offers corporate travel booking, expense management, and analytics at massive global scale, directly competing with Emburse/TripBAM for enterprise T&E budgets. Concur's installed base and brand represent the largest competitive threat to TripBAM's positioning.
- Emburse: TripBAM's parent company and primary distribution channel. Emburse is a PE-backed T&E management platform with $300M revenue, processing $90B in annual spend across 20,000 organizations. It is the closest comparable for understanding TripBAM's go-to-market scale, though TripBAM is now a product line within Emburse rather than an independent competitor.
- American Express Global Business Travel: One of the world's largest corporate travel management companies (TMCs), serving multinational clients with end-to-end travel booking, expense, and meetings management. Amex GBT competes with Emburse/TripBAM for enterprise corporate travel programs and has been investing in proprietary automated savings and analytics capabilities.
- CWT: Global corporate travel management company serving large enterprises with travel booking, expense, and meetings & events services. CWT competes for the same enterprise TMC contracts as Emburse/TripBAM and has been modernizing its technology stack with AI-driven booking and analytics features.
Emerging players
- Spotnana: Cloud-native corporate travel platform providing real-time booking, NDC-enabled air content, and travel agency-as-a-service infrastructure. Spotnana competes with TripBAM's Travel Source booking functionality and represents the next generation of modern T&E technology architecture targeting enterprise and TMC customers.
Market position
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
TripBAM social profiles
Digital presenceTripBAM compliance and trust
Trust signalCompliance1 record
TripBAM financial estimates
Financial estimateRevenue estimate
Valuation estimate
TripBAM leadership team
Management profileNumber of profiles
TripBAM funding detail
Funding detailFunding overview
Funding rounds2 records
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
TripBAM M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about TripBAM
What does TripBAM do?
TripBAM provides automated corporate travel booking and rate optimization software for enterprise travel programs. Its platform continuously monitors booked hotel and air reservations, automatically rebooks them at lower prices when found, audits supplier agreements and rates for compliance, and benchmarks corporate travel discounts against comparable businesses to capture savings.
Is TripBAM a public or private company?
TripBAM is a private company. It is classified as private equity controlled and is currently acquired.
When was TripBAM founded?
TripBAM was founded in 2010. It employs 11 to 50 people.
Where is TripBAM based?
TripBAM is headquartered in Dallas, United States, in the North America region.
How does TripBAM make money?
One revenue line is on record: corporate Travel Management Subscription.
Who are TripBAM's main competitors?
Direct peers on record are HotelEngine, Navan (formerly TripActions), FairFly and TravelPerk. Broad incumbents are BCD Travel, SAP Concur, Emburse, American Express Global Business Travel and CWT. Spotnana is listed as an emerging player.
Does TripBAM have an API?
No public API is recorded for TripBAM.
What industry is TripBAM in?
TripBAM's product category is Corporate Travel Management Software. Its primary akta.pro industry code is BPAMAIAI, Corporate Travel & Expense Booking Platforms, with a secondary code of THAKANAD, Travel Program Analytics, BI & Reporting Tools. Its NAICS code is 5615.