Onlife

What Onlife does

Onlife is a spatial intelligence software company that operates a consumer mobile application — the Onlife Smart Map — designed to help individual users manage their daily schedules, calendars, navigation, and location-based tasks through AI-powered personalization. The company serves a horizontal consumer segment with a freemium subscription model, offering a 14-day free trial followed by paid monthly or annual subscriptions processed through the Apple App Store. Its primary AI-powered product feature is the Leslie personal life assistant, which provides proactive scheduling, smart alerts, and natural language-driven guidance.

The company's core technology is the proprietary Spatial Behavioral Engine (SBE), branded as Nimrodel — a patented spatial intelligence platform that processes structured relational data (calendar events, locations, user profiles, preferences) through Spatial Behavioral Models, a Spatial Processing Unit, and a Spatial LLM trained on spatial data, outputting insights into a Datagraph. The overarching BrightLight Architecture connects these components and is designed to extend spatial intelligence capabilities beyond individual consumers to developers, companies, municipalities, and agencies. The platform also supports Brand Lenses, enabling partner brands to embed mini-apps within the Smart Map.

Onlife operates dual legal entities: Onlife Limited (UK, primary operating entity) and Onlife Inc. (US), with a team of 11–50 employees. The company was founded in 2020 and traces its technology origins to Aglet, a map-based consumer game that attracted over 4 million global players and served as the data-generation and testing environment for the SBE. Revenue is generated exclusively through In-App Purchase subscriptions on the Apple App Store, with Google Play distribution planned for future release.

Name

Onlife

Legal name

Onlife Limited

Website

https://on.life

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

11–50 employees

Short description

Onlife is a spatial AI software company that offers the Onlife Smart Map consumer app and Leslie AI assistant for personal scheduling, navigation, and daily life management, powered by its proprietary Spatial Behavioral Engine and sold via subscription on the Apple App Store.

Ownership category

akta.pro rank

Product category

AI Personal Assistant & Productivity Software

NAICS

Information (51)

akta.pro primary industry

Travel, Hospitality & Local Discovery Recommendations (HDAAAGAG)

akta.pro secondary industry

Local & City Guide Content Aggregators (MPACAKAJ)

Keywords

• Spatial intelligence software
• AI life assistant
• Smart calendar app
• Location-based scheduling
• Behavioral mapping platform

Headquarters

HQ city

Dover

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Subscription (In-App Purchases): Onlife generates revenue through paid subscriptions purchased via In-App Purchases on the Apple App Store. Users can purchase monthly or annual subscriptions. The subscription automatically renews at the start of each billing period until cancelled. Users within the UK and EU are entitled to a 14-day cancellation and full refund period.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels6 records

Core offering

Onlife sells a mobile Smart Map application that consolidates calendars, locations, events, reminders, and travel into a single spatial interface, paired with the Leslie AI assistant for proactive scheduling, navigation, and personalized daily guidance. The experience is powered by a proprietary Spatial Behavioral Engine (SBE) called Nimrodel, which processes structured relational data through a Spatial LLM and Spatial Processing Unit to produce real-time, personalized behavioral insights for individual consumers.

Product overview

Onlife offers a unified smart map platform for intelligent daily life management. The core product is the Onlife Smart Map, paired with the Leslie AI assistant for personal scheduling and navigation. Underpinning the platform is the proprietary Spatial Behavioral Engine (SBE) with Nimrodel technology, which powers all spatial intelligence through a Spatial LLM and Spatial Processing Unit. The platform supports Brand Lenses, allowing partner integrations as mini-apps. The company also developed Aglet, a consumer game with 4M+ players that serves as the spatial AI testing ground. BrightLight Architecture provides the technical foundation connecting these components for real-time behavioral intelligence.

Differentiator

Problem solved

Functional benefit

Brands

• Aglet: A map-based collection game with over 4M players globally. Born from Onlife's vision in 2020, it's the playground and birthplace for Spatial AI.
• Spatial Behavioral Engine (SBE)
• Onlife Smart Map
• Leslie
• BrightLight Architecture

Products and services

• Onlife Smart Map Intelligent daily companion mobile app for individual consumers that combines calendar aggregation, location mapping, event management, reminders, smart alerts, daily summaries, and an AI assistant (Leslie) into a single spatial interface, distributed via the Apple App Store as a freemium subscription.
• Aglet Standalone map-based collection game for individual consumers that served as Onlife's first product and the data/training playground for the company's Spatial AI technology, with over 4 million global players.

Segments1 record

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability7 records

Feature7 records

Partnerships

One partnership is on record.

• AgletminorOthersAglet is Onlife's first consumer product, a map-based collection game with over 4M players globally. Born from Onlife's vision in 2020, Aglet served as the playground and birthplace for Onlife's Spatial AI technology, providing the data processing learnings that shaped the SBE.

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Direct peers

• Clockwise: Clockwise uses AI to optimize team calendars by creating focus time, resolving conflicts, and flexing meetings. While team-oriented, its core calendar optimization and AI scheduling overlap directly with Onlife Smart Map's value proposition.
• Sunsama: Sunsama is a daily planning app that helps users intentionally plan their day by pulling in tasks and calendar events. Its daily-summary and time-blocking approach overlaps with Onlife's daily planning and Smart Alerts features.
• Reclaim.ai: Reclaim.ai is an AI calendar assistant that automatically schedules tasks, habits, meetings, and breaks. It competes head-on with Onlife's calendar aggregation, smart alerts, and AI-driven time management functionality.
• Motion: Motion is an AI-powered scheduling and calendar management app that automatically plans users' days, prioritizing tasks and meetings. Like Onlife, it blends AI, calendar integration, and proactive scheduling assistance for individual professionals.
• Trevor AI: Trevor AI is a daily planner that syncs with calendars and uses AI to help users plan their day with time blocks and task lists. It is a smaller direct competitor in the AI-powered personal scheduling niche.

Broad incumbents

• Notion: Notion is a broad productivity workspace with calendar, AI assistant (Notion AI), and increasingly integrated planning tools. While it spans much wider than Onlife, it competes for the same horizontal productivity consumer and incorporates AI-driven planning.
• Google Calendar: Google Calendar is the dominant free, AI-enhanced calendar built into the Android ecosystem and Gmail workflow. Its event suggestions, smart scheduling, and integrations represent the primary incumbent Onlife must displace.
• Apple Maps: Apple Maps is the default mapping and navigation service on iOS, with deep calendar integration through Siri and iOS scheduling. It is the platform incumbent against which Onlife's Smart Map positioning must differentiate on iOS.
• Waze: Waze is a community-driven navigation app with real-time traffic and smart routing. While more narrowly focused on driving, its spatial intelligence and proactive route alerts share the underlying technology category with Onlife's smart alerts and navigation.

Emerging players

• Citymapper: Citymapper combines urban transport, mapping, and real-time journey planning into a single spatial interface. While transit-focused, its map-centric daily planning ethos and location-aware features overlap with Onlife's Smart Map concept.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights5 records

Customer concentration

• Xx.com/getonlife
• Facebookfacebook.com/getme.on.life
• LinkedInlinkedin.com/company/onlifeinc

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Onlife