Yazo Tecnologia

What Yazo Tecnologia does

Yazo Tecnologia is a Brazilian event technology company founded in 2018 and headquartered in São Paulo (Vila Olímpia), providing an integrated platform for corporate event organizers, sponsors, and participants. The platform consists of four core products: a customized Event App (Aplicativo do Evento) with agenda, networking, notifications, and gamification; a Smart Accreditation system (Credenciamento Inteligente) supporting QR code and facial recognition check-in; a Registration Platform (Plataforma de Inscrição) for ticket sales, category and batch management; and Yazo.Leads, a sponsor-facing lead capture and qualification tool with real-time data. The company serves enterprise clients including RD Station (RD Summit), VTEX, Grupo OLX, XP Inc., Beauty Fair, and Grupo Conecta Eventos, and has processed 800+ events, 9M+ participants, 3,000+ published apps, 150M+ app interactions, and 5M+ leads, with an NPS of 90 and 9.4/10 average customer rating.

The business operates a hybrid revenue model combining per-event licensing (one-time fees tied to individual events, with public registration tiers priced at R$480.50 for the company's own Eventos de Resultado event) and subscription/recurring platform fees. GTM is primarily direct enterprise sales supported by a dedicated commercial team, with WhatsApp-enabled engagement and multiple 'Falar com time comercial' CTAs; a self-serve tier handles mid-market and standard event registrations without sales involvement. The company also runs its own flagship annual event (Eventos de Resultado, with the 2026 edition scheduled at Expo Center Norte, São Paulo) as a demand-generation and thought-leadership vehicle. In July 2022, Yazo acquired mobLee's client portfolio and brand (36 contracts), producing a 110% revenue increase and 22% portfolio expansion; the company has since won 20 Prêmio Caio trophies (the most awarded event tech company in history per its own positioning) and is one of the largest event technology providers in Latin America.

Name

Yazo Tecnologia

Legal name

Yazo Tecnologia

Website

https://yazo.com.br

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

51–100 employees

Short description

Yazo Tecnologia is a Brazilian event technology platform that provides customized event apps, QR code and facial recognition check-in, registration, and sponsor lead capture for corporate event organizers across Latin America.

Ownership category

akta.pro rank

Product category

Event Technology Software

NAICS

Convention and Trade Show Organizers (561920)

SIC

Services-Management Services (8741)

akta.pro industry

PRIMARYTHACAFAB

Meeting & Event Program Technology (Registration, Apps, Badging)

Travel & Hospitality/Business Travel & Corporate Travel Management/Meetings & Group Travel Management (Corporate)

Keywords

• Event management software
• Event mobile apps
• Event registration platform
• Lead capture solutions
• Event accreditation systems

Headquarters

HQ city

Londrina

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Event Technology Platform Licensing/Subscription: Platform provides comprehensive event technology solutions including app, credentialing, registration, and lead collection. Revenue appears to come from per-event or subscription-based licensing of the platform ecosystem.
2. Per-Event Licensing: Revenue from licensing solutions for individual events, with different registration tiers and pricing for event access (e.g., R$480.50 for VIP registration tier).

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels4 records

Core offering

Yazo provides an integrated event technology ecosystem for corporate events in Latin America, offering a fully customized Event App with agenda, networking, notifications and gamification; a Smart Accreditation/Check-in solution using QR Code or facial recognition; a Registration Platform for ticket sales and participant management; and Yazo.Leads, a real-time sponsor lead capture and qualification tool. The platform centralizes communication, data, engagement and business generation for organizers, sponsors and participants in a single environment.

Product overview

Yazo is an event technology ecosystem offering a comprehensive suite of solutions for corporate events in Latin America. The platform connects organizers, sponsors, and participants in a single environment, centralizing communication, data, engagement, and business generation. The core product portfolio consists of four integrated solutions: (1) the Event App (Aplicativo do Evento) - a fully customized mobile app with agenda, networking, notifications, and gamification; (2) Smart Accreditation (Credenciamento) - QR Code and facial recognition-based check-in system; (3) Registration Platform (Plataforma de Inscrição) - for ticket sales and participant management; and (4) Yazo.Leads - sponsor lead collection tool with real-time data. All solutions operate as an integrated ecosystem serving over 800 events across Latin America.

Differentiator

Problem solved

Functional benefit

Products and services

• Aplicativo do Evento (Event App) A fully customized mobile event app with agenda, dynamic map, networking between participants, real-time communication, notifications and gamification, designed to increase participant engagement and create monetization opportunities for event organizers.
• Credenciamento Inteligente (Smart Accreditation / Check-in) Intelligent accreditation and check-in solution enabling fast participant entry via QR Code or facial recognition, reducing queues, providing real-time access control, and capturing data for event management.
• Plataforma de Inscrição (Registration Platform) Ticketing and registration platform for events, with category management, batch handling, and automated communication with registered participants in a simple, reliable structure.
• Yazo.Leads (Lead Collection for Sponsors) Lead capture and qualification solution that enables event sponsors to collect and qualify contacts directly through the event app, with data available in real time to support sponsorship ROI measurement.

Quantifiable outcome

• Reduced check-in queues and faster event entry via QR Code and facial recognition
• +4 more outcomes

Named customers7 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability2 records

Feature8 records

Partnerships

One partnership is on record.

• mobLeeacquisition - not partnershipOthers · 28 July 2022Yazo acquired mobLee's client portfolio and brand. mobLee was described as a pioneer in digital solutions for corporate events in Brazil. The acquisition included 36 contracts from 2022 and resulted in 22% increase to Yazo's event portfolio and 110% revenue increase. mobLee's co-founders departed after a transition period. This acquisition positioned Yazo as a leading provider of engagement platforms for large events in Latin America.

Scale indicators13 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Bizzabo: Global event experience platform offering event apps, registration, and analytics for B2B events. Direct competitor to Yazo in the corporate event technology category with a comparable all-in-one product suite, though operating primarily in North America and EMEA versus Yazo's LatAm focus.
• Swapcard: Event and matchmaking platform providing event apps, registration, lead retrieval, and AI-powered networking. Directly comparable to Yazo across the same core product pillars (app, registration, leads, matchmaking) and increasingly expanding into LatAm.
• Eventbrite: Self-serve event management and ticketing platform with strong presence across the Americas. Overlaps with Yazo's registration platform and event app capabilities, particularly for mid-market organizers running ticketed corporate and consumer events.
• Whova: Event management platform offering mobile event apps, registration, and attendee engagement. Directly comparable product suite with similar mid-market and association focus; Whova has expanded into LatAm, creating direct competitive overlap with Yazo.
• EventMobi: Canadian event technology provider specializing in mobile event apps and engagement tools for corporate events and associations. Closely comparable in product scope (event app, registration, live engagement) though operating at smaller scale than Yazo and primarily in North America.
• Hopin: Virtual and hybrid event platform with event app, registration, and engagement features. Competitor in the same category, though Hopin's hybrid/virtual emphasis differs from Yazo's in-person credentialing and lead-gen strengths.

Broad incumbents

• Cvent: Large incumbent in event management with deep enterprise focus on meetings, conferences, and trade shows globally. A broader portfolio player than Yazo, covering venue sourcing, registration, and onsite solutions — represents both a competitive threat and a potential exit/acquisition pathway.

Emerging players

• Brella: Event platform focused on attendee networking, matchmaking, and sponsorship value. Comparable in its networking/matchmaking positioning and overlaps with Yazo's match-making and Yazo.Leads offerings, particularly for tech and SaaS conferences.
• Hubilo: Event experience platform with event apps, registration, and AI-driven networking. Comparable product architecture to Yazo with growing presence in the Americas; competes for the same enterprise event organizer customers.

Regional players

• Sympla: Brazilian ticketing and event management platform competing directly with Yazo in Brazil. Strong on the registration/ticketing side that overlaps with Yazo's Plataforma de Inscrição, making it the most direct Brazilian domestic competitor.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Yazo Tecnologia