Name

Holo Interactive

Legal name

Holo Interactive, Inc.

Website

https://holokit.io

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Consumer Augmented Reality Hardware

NAICS

Computer Terminal and Other Computer Peripheral Equipment Manufacturing (334118)

SIC

Electronic Components & Accessories (3670)

akta.pro primary industry

VR/XR Hardware & Accessories (Headsets, Controllers, Trackers, Haptics) (MPAFAGAG)

akta.pro secondary industries

XR/AR/VR/MR Development Frameworks & Toolchains (MPAFAFAF), VR/AR Gaming Platforms (BPAMAKAG), VR/AR/XR Game Studios (MPAFAAAE)

Keywords

• Augmented reality headsets
• Stereoscopic AR accessories
• Mixed reality hardware
• AR developer SDK
• Mobile AR devices

Headquarters

HQ city

Long Island City

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Technology or R&D, Supply Chain, Personnel, Marketing or Sales, Operations

Revenue model

1. Hardware Sales: One-time hardware sales of HoloKit X headset ($129 single, $249 bundle), EchoVision Bat Mask ($900), and HoloMask Holder ($100). Primary revenue stream from physical product sales.
2. Developer SDK (Future): Software development kit for Unity developers to create custom stereoscopic AR applications. Currently in beta, positioning for potential licensing revenue.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels8 records

Core offering

Holo Interactive designs, manufactures, and sells the HoloKit X, a $129 stereoscopic AR headset accessory that converts an iPhone into an optical see-through augmented reality device. The company bundles the headset with the HoloKit iOS companion app, a Unity-based developer SDK, and a growing library of multiplayer AR experiences called "Realities" (such as MOFA wizard duels, Quantum Realm, and Typed Reality). Accessories include the EchoVision Bat Mask and HoloMask Holder.

Product overview

Holo Interactive offers the HoloKit X as its core product—a $129 stereoscopic AR headset that transforms iPhone into an optical see-through augmented reality device. The ecosystem includes the HoloKit App (iOS companion app), the HoloKit SDK (Unity-based development platform for creating stereoscopic AR experiences), and various Reality experiences (MOFA multiplayer wizard games, Quantum Realm, Typed Reality series). Accessories include the EchoVision Bat Mask ($900) and HoloMask Holder ($100). The DREAMTOGETHER Bundle provides two HoloKit X units for multiplayer. The platform leverages iPhone LiDAR, ARKit, Apple Watch, and Apple Vision Framework for spatial computing capabilities.

Differentiator

Problem solved

Functional benefit

Brands

• HoloKit: Open-source AR headset brand for creative spatial computing; includes HoloKit X stereoscopic AR headset
• Realities
• Realverse
• MOFA
• MOFA Realverse
• EchoVision

Products and services

• HoloKit X Stereoscopic augmented reality headset priced at $129 that transforms an iPhone into an optical see-through AR device. Features 60-degree FOV, 6DoF spatial tracking, LiDAR environmental perception, hand tracking, and multiplayer support for up to 8 iOS devices. Weighs 215 grams.
• DREAMTOGETHER Bundle Bundle containing 2 HoloKit X units priced at $249 (discounted from $258) designed for multiplayer AR experiences with friends and family.
• HoloKit App iOS companion app available on the App Store that controls the HoloKit X headset. Required for setup, device alignment, and accessing Reality experiences.
• HoloKit SDK Unity-based software development kit enabling developers to create stereoscopic AR applications. Supports stereoscopic rendering (compatible with ARFoundation) and Apple Vision hand tracking. Beta version available.
• MOFA: The Hunting Interactive multiplayer AR game where one player controls a fire-breathing dragon to fight against wizards controlled by others. Part of the MOFA Magic Realverse series.
• MOFA: The Duel Multiplayer interactive AR wizard duel game playable face-to-face anywhere. Players cast spells and dodge enemy attacks while destroying the opponent's shield to win.
• MOFA: The Training Interactive AR game for practicing wizard spell-casting. Uses gaze for aiming and Apple Watch swing motion or screen trigger for casting spells.
• Quantum Realm Interactive AR art piece featuring 10 digital Buddhas. Uses LiDAR sensor and Core Haptics for environmental perception and tactile feedback. Users interact by reaching toward Buddha figures.
• Typed Reality: Tornado Interactive typographic AR art experience featuring a tornado made of letters that swirls and pulses around the user.
• Typed Reality: Rain Interactive typographic AR experience with a rain cloud made of letters. Showcases human, object, and environment recognition.
• EchoVision Bat Mask Handcrafted bat mask art component for the EchoVision mixed reality artwork installation. Each full set includes 4 distinct masks (A, B, C, D). Priced at $900 with a 3-4 week lead time.
• HoloMask Holder Custom-made hand holder and neck hanger accessory for the HoloKit MR Headset. Available in Hand-Hold and Neck-Mounted variants. Priced at $100.

Quantifiable outcome

• Delivers comparable AR experience at $129 vs $3,500 for HoloLens 2
• +3 more outcomes

Named customers5 records

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

AI capability4 records

Feature7 records

Partnerships

Five partnerships are on record, tiered core and minor.

• MOFA TeamcoreStrategic or Co-development Partner · 1 March 2023Multiplayer AR game development team that created MOFA series on HoloKit platform. MOFA team won $15,000 at Flow Blockchain Hackathon 2023. MOFA includes games like MOFA: The Hunting, MOFA: The Duel, and MOFA: The Training.
• Flow BlockchainminorGTM or Marketing Partner · 1 March 2023Blockchain platform for digital assets. MOFA won Flow Hackathon 2023 with $15,000 prize and access to Launchpad phase including marketing resources.
• ZeroSpaceminorStrategic or Co-development Partner · 1 November 2022Mixed Reality hub in NYC area with fixed-wall LED XR Stages and motion capture facilities. HoloKit founder Botao Hu participated as Artist in Residency.
• AR HouseminorStrategic or Co-development Partner · 1 October 2022Creator house community in Hollywood Hills hosting XR events and hackathons. Co-hosted AR House Halloween Hackathon where HoloKit won Most Immersive Prize.
• Reality Design LabcoreTechnology or IntegrationDeveloped HoloKit SDK and other open-source authoring toolkits including HoloField Multiplayer Boilerplate. Provides all open-source resources for HoloKit development.

Scale indicators4 records

Recent moves6 records

Direct peers

• XREAL: XREAL (formerly Nreal) makes consumer-tethered AR glasses that pair with smartphones and computers to deliver stereoscopic AR. Most directly comparable peer given shared smartphone-tethered AR hardware model targeting mainstream consumer pricing.
• Magic Leap: Magic Leap builds standalone AR headsets with a developer and enterprise focus. Comparable as an AR headset maker targeting similar developer/creator/enterprise segments, though positioned at a much higher price point.
• Snap (Spectacles): Snap's Spectacles are lightweight AR glasses aimed at consumers and creators. Comparable as a consumer-AR eyewear product with emphasis on social AR experiences and a developer/creator ecosystem (Lens Studio).
• Rokid: Rokid makes consumer and enterprise AR glasses including tethered models that pair with smartphones. Comparable AR hardware competitor focused on portability and consumer pricing.

Broad incumbents

• Microsoft (HoloLens): Microsoft HoloLens is a high-end AR headset targeting enterprise and developer use cases at $3,500+. Comparable as an established AR hardware platform; HoloKit X is positioned explicitly against HoloLens 2's price point.
• Apple (Vision Pro): Apple Vision Pro is Apple's flagship spatial computing/AR headset. Comparable as the defining incumbent in the consumer AR headset category; competes for the same developer attention and consumer mindshare as HoloKit.
• Meta (Quest / Reality Labs): Meta's Quest line is the dominant standalone VR/MR headset family. Comparable as a broad incumbent defining the consumer AR/VR hardware category with deep capital and developer ecosystem investment.
• HTC (VIVE): HTC VIVE makes consumer and enterprise VR headsets. Comparable as a broad incumbent in the immersive hardware market targeting gaming, enterprise and developer segments.

Emerging players

• Play for Dream: Play for Dream is an emerging mixed reality headset maker targeting consumer and enterprise use cases. Comparable as a smaller, growth-stage AR/MR hardware peer in the same competitive set.

Others

• Google (Cardboard / Daydream): Google's discontinued Cardboard and Daydream pioneered the smartphone-as-headset AR/VR concept. Comparable as a historical precedent and ecosystem reference for the smartphone-tethered AR accessory category HoloKit operates in.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/holokit_io
• GitHubgithub.com/holoi/holokit-tutorial-samples
• YouTubeyoutube.com/channel/holokit
• LinkedInlinkedin.com/company/holointeractive

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Holo Interactive