Amp Your Good

What Amp Your Good does

Amp Your Good, Inc. is a private, for-profit social impact technology company founded in 2014 and headquartered in Mendham, New Jersey. The company operates a multi-platform digital giving ecosystem comprising three core products: #GIVEHEALTHY, a digital food drive platform that enables donors to contribute fresh fruits and vegetables to food banks and pantries rather than canned goods; Crowdbuilding, a donation platform that allows Habitat for Humanity chapters to run drives for specific building materials used in identified construction projects; and STOP THE BLEED® Campaign Support, which includes planning and executing National Stop the Bleed Day (held annually in May), scholarship programs, hackathons, ambassador programs, and an e-commerce storefront for US Department of Defense-approved STOP THE BLEED kits and training equipment.

The company's underlying technology consists of digital donation and campaign management platforms connecting donors, partner organizations, and beneficiary institutions. It does not employ proprietary AI/ML capabilities; its differentiation derives from curated partner networks spanning federal agencies (US Department of Defense, Department of Homeland Security), major medical and humanitarian organizations (American College of Surgeons, American Red Cross), hunger relief networks (Feeding America, City Harvest, Why Hunger, Food Trust), healthcare systems (Yale New Haven Health), and Habitat for Humanity chapters. Documented flagship outcomes include a Yale New Haven Health digital food drive that raised over 12 tons of healthy food including 37,000 pounds of fresh produce across five hospital locations, and a City Harvest partnership (active since early 2020) that achieved 100% food donation optimization to match pantry needs.

Amp Your Good generates revenue through three streams: platform/transaction fees from running digital food drives and crowdfunding campaigns on behalf of partner organizations, hardware sales of DoD-approved STOP THE BLEED kits and training equipment via shop.stopthebleedcoalition.org, and professional services for campaign planning, execution, and multi-stakeholder coordination. The go-to-market motion is partner-led, relying on government agencies, healthcare networks, food banks, and nonprofits to sponsor and promote campaigns to their constituents. The company remains founder-operated with a team of 1-10 employees, no disclosed institutional funding beyond a 2015 Food-X accelerator engagement, leadership comprising CEO Patrick J. O'Neill and CTO Martin Scheidl, and no published management team bios on its website.

Name

Amp Your Good

Legal name

Amp Your Good, Inc.

Website

https://ampyourgood.com

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

1–10 employees

Short description

Amp Your Good operates digital giving platforms including #GIVEHEALTHY for fresh food drives, Crowdbuilding for Habitat for Humanity building materials, and STOP THE BLEED® national public health campaign management, serving healthcare systems, food banks, nonprofits, and government agencies across the United States.

Ownership category

akta.pro rank

Product category

Social Impact Software

NAICS

Grantmaking and Giving Services (81321), Community Food Services (624210), Religious, Grantmaking, Civic, Professional, and Similar Organizations (813)

SIC

Services-Social Services (8300), Services-Prepackaged Software (7372)

akta.pro industry

PRIMARYBPAGAKAO

Capacity Building & Nonprofit Infrastructure Funders

Business & Public Services/Nonprofit, NGO & Social Services/Philanthropy, Foundations & Grantmaking

Keywords

• Digital food drives
• Donation platforms
• Public health campaigns
• Social impact technology
• Online giving platforms

Headquarters

HQ city

New York

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Supply Chain

Revenue model

1. Campaign Platform Services: Provides digital platforms for organizations to run food drives and crowdfunding campaigns, enabling donors to contribute fresh food or building materials to beneficiary organizations
2. STOP THE BLEED Product Sales: Operates e-commerce storefronts for US Department of Defense approved STOP THE BLEED kits and training equipment through shop.stopthebleedcoalition.org
3. Campaign Management Services: Provides services to campaign partners to help scale public health campaigns including planning, executing, and coordinating across multiple stakeholders

Go-to-market motion3 records

Distribution channels3 records

Marketing channels4 records

Core offering

Amp Your Good operates digital campaign platforms that enable organizations and individuals to run coordinated donation drives and national public health campaigns. Core offerings include #GiveHealthy (digital fresh food drives connecting donors with food banks and pantries), Crowdbuilding (donation platform enabling Habitat for Humanity chapters to source specific building materials), and STOP THE BLEED Campaign Support (planning and execution infrastructure for the national public health campaign, including an e-commerce storefront for DoD-approved kits and training equipment).

Product overview

Amp Your Good operates a multi-platform digital giving ecosystem comprising three core products: #GIVEHEALTHY (a fresh food donation platform connecting donors with food banks and pantries), Crowdbuilding (a materials donation platform for Habitat for Humanity chapters), and STOP THE BLEED® Campaign Support (planning and executing the national Stop the Bleed public health campaign including National Stop the Bleed Day, scholarship programs, hackathons, and ambassador programs). The platforms enable organizations to run digital donation drives and engage communities for social impact.

Differentiator

Problem solved

Functional benefit

Brands

• #GiveHealthy: Platform enabling people to donate fresh fruits and vegetables to food drives instead of canned goods.
• STOP THE BLEED®
• Crowdbuilding

Products and services

• #GiveHealthy Digital food drive platform that enables people to donate fresh fruits and vegetables to food drives rather than canned goods, connecting hunger relief organizations (from large food banks to local food pantries) with donors and supporting sponsors of food drives.
• Crowdbuilding Donation platform that enables Habitat for Humanity chapters to run crowdfunding drives for building materials, allowing community members to donate specific building materials used in identified Habitat projects.
• STOP THE BLEED Campaign Support Campaign planning and execution services for the STOP THE BLEED national public health campaign, including National Stop the Bleed Day, Stop the Bleed Scholarship Program, Stop the Bleed Hackathon, Stop the Bleed Ambassador Program, and support for kit and training equipment sales.
• STOP THE BLEED Kits and Training Equipment E-commerce storefront offering US Department of Defense approved STOP THE BLEED kits and training equipment for purchase by training participants, organizations, and government buyers.

Quantifiable outcome

• Yale New Haven Health raised 12+ tons of healthy food including 37,000 lbs of fresh fruits and vegetables through #GiveHealthy
• +2 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Nine partnerships are on record, tiered flagship and core.

• City HarvestflagshipGTM or Marketing Partner · 1 January 2020Partnership since early 2020 (before COVID-19 pandemic) for #GiveHealthy food drives resulting in increased healthy food donations, coordinated deliveries, new group sponsors, and optimized donation matching
• US Department of DefensecoreStrategic or Co-development PartnerPartnership with US Department of Defense for STOP THE BLEED campaign including campaign planning, executing National Stop the Bleed Day, and providing DoD-approved training equipment and kits
• US Department of Homeland SecuritycoreStrategic or Co-development PartnerGovernment partner for STOP THE BLEED national public health campaign, supporting campaign scaling and legislative efforts
• American College of SurgeonscoreStrategic or Co-development PartnerMedical organization partner supporting STOP THE BLEED campaign, contributing medical expertise and credibility to hemorrhage control training
• American Red CrosscoreStrategic or Co-development PartnerHumanitarian organization partner for STOP THE BLEED campaign, providing training support and disaster response expertise
• Stop the Bleed CoalitioncoreStrategic or Co-development PartnerNonprofit organization formed to support and scale the STOP THE BLEED campaign. Amp operates STOP THE BLEED Day and manages the e-commerce storefront for kits and training equipment through this partnership
• Yale New Haven Health NetworkflagshipGTM or Marketing PartnerFive-location hospital system partnered with #GiveHealthy to set up digital food drives for each location supporting local food pantries. Raised 12+ tons of healthy food including 37,000 lbs of fresh produce
• Habitat for HumanityflagshipGTM or Marketing PartnerCrowdbuilding partnership enabling Habitat chapters to run building material donation drives as a new way to engage community and raise materials for construction projects
• #GIVEHEALTHY Partner OrganizationscoreGTM or Marketing PartnerNetwork of food policy organizations, hunger relief organizations, and food banks including Feeding America, Why Hunger, Food Trust, NY Food Policy Center, and Curbing Hunger promoting #GiveHealthy food drives

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• RaiseDonors: RaiseDonors is a donation platform focused on optimized giving pages and recurring-donation infrastructure for nonprofits. It is comparable to Amp Your Good as a donation-conversion-oriented platform used by charitable organizations.
• Funraise: Funraise is a nonprofit fundraising platform offering donation forms, event management, and CRM for charities. It is comparable to Amp Your Good in serving as digital infrastructure that powers online giving and campaign execution for nonprofits.
• Classy (GoFundMe Pro): Classy, now part of GoFundMe Pro, provides online fundraising and donor-management software for nonprofits. It directly parallels Amp Your Good's role powering digital donation campaigns for charitable organizations.
• Givebutter: Givebutter is a fundraising platform for nonprofits providing donation pages, events, and peer-to-peer campaigns. It overlaps with Amp Your Good's community-driven, partner-organized digital giving model for social-impact causes.
• Give Lively: Give Lively is a free nonprofit fundraising platform offering donation forms, event ticketing, and peer-to-peer tools. It is comparable as a tech-enabled giving infrastructure that helps mission-driven organizations run digital campaigns.
• Double the Donation: Double the Donation provides workplace giving and corporate matching-gift tools for nonprofits. It is comparable to Amp Your Good in enabling organizations to maximize donation yield through technology-led, partner-mediated giving workflows.
• GoFundMe (GoFundMe Charity): GoFundMe Charity is a large-scale donation and crowdfunding platform used by individuals and nonprofits to raise money for personal and charitable causes. Directly comparable to Amp Your Good's #GiveHealthy and Crowdbuilding drives, which similarly enable donor-driven fundraising for food and housing initiatives.

Others

• MealConnect (Feeding America): MealConnect is Feeding America's food-rescue platform connecting surplus food donors with local agencies. It is adjacent to Amp Your Good's #GiveHealthy as another technology-driven food-donation infrastructure in the hunger-relief space.
• American Heart Association (Mission: Lifeline / CPR campaign infrastructure): The AHA operates national public-health training and awareness campaigns, similar in structure to Amp Your Good's STOP THE BLEED campaign management. Both combine training, branded merchandise, and partner coalition-building at a national scale.

Broad incumbents

• Bonterra (formerly Network for Good): Bonterra is a large nonprofit technology suite combining fundraising, CRM, and employee-giving tools. It overlaps with Amp Your Good's donation and campaign functionality but operates as a broader portfolio solution rather than a niche campaign specialist.

Market position

Strengths5 records

Weaknesses1 record

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/ampyourgood
• Facebookfacebook.com/AmpYourGood
• LinkedInlinkedin.com/company/5146670

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds1 record

Investors2 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Amp Your Good