StellarWP
StellarWP is a Liquid Web-owned portfolio of premium WordPress plugins (Kadence, LearnDash, The Events Calendar, Give) sold as an integrated ecosystem alongside managed WordPress, WooCommerce, and Magento hosting to SMBs, agencies, and enterprise teams.
- Company typePrivate
- Founded2021
- HeadquartersSan Diego, United States
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What StellarWP does
StellarWP is a brand portfolio of premium WordPress plugins operating as a wholly-owned unit within Liquid Web, LLC (itself a subsidiary of Nexcess Corp). Its product line consists of four acquired brands: Kadence (theme and blocks), LearnDash (learning management system), The Events Calendar (event management), and Give (donation and fundraising). The brands are positioned as an integrated software ecosystem, managed by a single team on a unified platform built for performance, with interoperability across plugins cited as the primary technical differentiator.
Underlying technology centers on managed hosting infrastructure with WordPress specialization, spanning managed VPS, dedicated servers, cloud dedicated, and platform-tuned hosting for WordPress, WooCommerce, and Magento/Adobe Commerce. Hosting is marketed on a 99.99% uptime SLA with 24/7 expert support, HIPAA, SOC1, and SOC2 Type 1 compliance, and a stated 500,000+ deployments footprint. The business runs a subscription/recurring revenue model from both hosting contracts and plugin licensing, sold through enterprise direct sales (phone 800.580.4985), self-serve web for SMB and creator segments, and agency/reseller partner channels with white-label hosting. StellarWP was founded in 2021, is headquartered in San Diego, and grew primarily through acquisition, including GiveWP (May 2021) and LearnDash (September 2021).
StellarWP firmographics
Firmographics- Name
- StellarWP
- Legal name
- Liquid Web, LLC
- Website
- https://stellarwp.com
- Company type
- Private
- Founded year
- 2021
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- StellarWP is a Liquid Web-owned portfolio of premium WordPress plugins (Kadence, LearnDash, The Events Calendar, Give) sold as an integrated ecosystem alongside managed WordPress, WooCommerce, and Magento hosting to SMBs, agencies, and enterprise teams.
- Ownership category
- akta.pro rank
StellarWP industry classification
Industry- Product category
- WordPress Plugins
- NAICS
- Software Publishers (513210), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518)
- SIC
- Services-Prepackaged Software (7372), Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- Cloud Managed Services (M365/Azure/AWS/GCP) (BPAEABAE)
Keywords
Where StellarWP is headquartered
LocationHeadquarters
- HQ city
- San Diego
- HQ country
- United States
- HQ region
- North America
Markets served
StellarWP business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Infrastructure, Marketing or Sales, Operations
Revenue model
- Managed Hosting Services: Recurring subscription revenue from managed VPS, dedicated servers, cloud dedicated, WordPress hosting, WooCommerce hosting, and Magento hosting services. Enterprise-grade infrastructure with expert management.
- Software Products (Plugins): Premium WordPress plugins including Kadence (themes and blocks), LearnDash (LMS), The Events Calendar, and Give (donations). Revenue from software licensing within the WordPress ecosystem.
- Digital Commerce Solutions: Acquisition of LearnDash expands StellarWP into the LMS market as part of digital commerce offerings, operating as an independent unit within the company.
Go-to-market motion3 records
Distribution channels3 records
Marketing channels5 records
StellarWP product offering
Product offeringCore offering
StellarWP is a portfolio of premium WordPress plugins operated under Liquid Web, comprising Kadence (theme and blocks), LearnDash (learning management system), The Events Calendar (event management), and Give (donations and fundraising). The plugins are sold as individual branded products that interoperate on a unified platform managed by a single team, serving creators, small businesses, agencies, nonprofits, and ecommerce operators running WordPress sites.
Product overview
StellarWP is a WordPress plugin ecosystem and platform operated under Liquid Web. The offering consists of a portfolio of premium WordPress plugins (Kadence, LearnDash, The Events Calendar, and Give) that work together on a unified platform built for performance. These products serve distinct use cases—theme design, online learning, event management, and fundraising—and are offered as individual brands that operate within the StellarWP ecosystem while maintaining their independent product identities.
Differentiator
Problem solved
Functional benefit
Brands
- Kadence: Powerful WordPress theme and blocks
- LearnDash
- The Events Calendar
- Give
Products and services
- Kadence WordPress theme and blocks plugin providing design tools and components for building WordPress websites. Targeted at creators, small businesses, and agencies building WordPress sites.
- LearnDash Learning Management System (LMS) plugin for WordPress that enables users to create and deliver online courses, quizzes, and educational content. Targeted at educators, course creators, training organizations, and businesses offering online learning.
- The Events Calendar Event management plugin for WordPress that allows users to create and manage events, calendars, and ticketing. Targeted at event organizers, venues, conference organizers, and community organizations.
- Give Donation and fundraising plugin for WordPress that enables nonprofits and organizations to accept and track charitable contributions. Targeted at nonprofits, charities, churches, and fundraising organizations.
Quantifiable outcome
- 99.99% uptime backed by industry-leading SLAs
- +2 more outcomes
Companies that use StellarWP
Customer profileNamed customers5 records
Segments4 records
Ideal customer profiles4 records
StellarWP technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
StellarWP partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- LearnDashcoreLearnDash, a leading WordPress LMS plugin, was acquired by Liquid Web Family of Brands as part of StellarWP's expansion into the digital commerce space. The acquisition aims to enhance online education tools and broaden StellarWP's presence in the LMS market. LearnDash operates as an independent unit within StellarWP while maintaining existing services for customers.
Scale indicators6 records
Recent moves5 records
Expansion highlights6 records
StellarWP competitors and assessment
Company assessmentBroad incumbents
- Rackspace Technology: Rackspace is a large managed cloud services provider offering managed hosting across multiple platforms. It competes with StellarWP in the enterprise managed hosting segment, particularly for customers requiring dedicated infrastructure and managed services.
- GoDaddy: GoDaddy is a broad incumbent in domain registration, shared hosting, and managed WordPress hosting. While much larger, GoDaddy competes with StellarWP's hosting business across SMB segments and recently exited dedicated hosting, opening market space.
Direct peers
- Kinsta: Kinsta offers premium managed WordPress hosting powered by Google Cloud, targeting agencies and enterprise customers. It competes directly with StellarWP's managed WordPress and WooCommerce hosting offerings on performance and support.
- Pressable: Pressable is a managed WordPress hosting provider owned by Automattic (WordPress.com), offering hosting optimized for WordPress and WooCommerce. It competes directly with StellarWP in the SMB and agency managed hosting segments.
- Cloudways: Cloudways provides managed cloud hosting on AWS, GCP, Azure, and DigitalOcean, with strong WordPress and WooCommerce support. It targets SMBs and agencies seeking managed infrastructure at competitive price points, directly overlapping StellarWP's hosting offerings.
- SiteGround: SiteGround is a major managed web hosting provider with strong WordPress specialization, offering shared, cloud, and dedicated hosting. It competes with StellarWP across the SMB and small enterprise managed hosting segments.
- WP Engine: WP Engine is the leading managed WordPress hosting provider, offering premium managed hosting with a focus on performance, security, and developer experience. It is the most direct competitor to StellarWP's managed WordPress hosting offering.
Emerging players
- Tutor LMS: Tutor LMS is a leading WordPress LMS plugin competing directly with LearnDash. As the LMS market grows, Tutor LMS represents the most direct competitive threat to StellarWP's LearnDash product line.
- LifterLMS: LifterLMS is a WordPress LMS plugin competing with LearnDash in the online course and membership site market. It represents an emerging alternative in the same product category that StellarWP's LearnDash acquisition targets.
- Elementor: Elementor is a leading WordPress page builder and site builder that competes with StellarWP's Kadence theme and blocks product. Both target the WordPress site-building and design market with overlapping use cases.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks5 records
Key highlights7 records
Customer concentration
StellarWP social profiles
Digital presenceStellarWP compliance and trust
Trust signalCompliance3 records
StellarWP financial estimates
Financial estimateRevenue estimate
Valuation estimate
StellarWP leadership team
Management profileNumber of profiles
StellarWP subsidiaries and ownership
Company hierarchySubsidiaries4 records
StellarWP funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
StellarWP M&A and investment
M&A and investmentM&A2 records
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about StellarWP
What does StellarWP do?
StellarWP is a portfolio of premium WordPress plugins operated under Liquid Web, comprising Kadence (theme and blocks), LearnDash (learning management system), The Events Calendar (event management), and Give (donations and fundraising). The plugins are sold as individual branded products that interoperate on a unified platform managed by a single team, serving creators, small businesses, agencies, nonprofits, and ecommerce operators running WordPress sites.
Is StellarWP a public or private company?
StellarWP is a private company. It is classified as corporate owned and is currently operating.
When was StellarWP founded?
StellarWP was founded in 2021. It employs 1 to 10 people.
Where is StellarWP based?
StellarWP is headquartered in San Diego, United States, in the North America region.
How does StellarWP make money?
Three revenue lines are on record. Managed Hosting Services are the primary driver. The others are software Products (Plugins) and digital Commerce Solutions.
Who are StellarWP's main competitors?
Broad incumbents on record are Rackspace Technology and GoDaddy. Direct peers are Kinsta, Pressable, Cloudways, SiteGround and WP Engine. Emerging players are Tutor LMS, LifterLMS and Elementor.
Does StellarWP have an API?
No public API is recorded for StellarWP.
What industry is StellarWP in?
StellarWP's product category is WordPress Plugins. Its primary akta.pro industry code is BPAEABAE, Cloud Managed Services (M365/Azure/AWS/GCP). Its NAICS code is 513210 and its SIC code is 7372.