Svensk Fastighetsförmedling
Svensk Fastighetsförmedling is a nationwide independent Swedish real estate brokerage chain operating ~230 stores across all 21 counties, serving residential, commercial, and agricultural buyers and sellers with commission-based brokerage, property monitoring, valuation, and mortgage referral services.
- Company typePrivate
- Founded1944
- HeadquartersStockholm, Sweden
- Headcount1,001–5,000
- GTM typeB2C
- OfferingServices
What Svensk Fastighetsförmedling does
Svensk Fastighetsförmedling is one of Sweden's largest independent real estate brokerage chains, founded in 1937 and headquartered in Stockholm. The company operates a nationwide network of approximately 230 residential stores (bobutiker) covering all 21 Swedish counties (län), supported by 1,001–5,000 employees. Its core offering is full-service brokerage for residential, commercial, and agricultural property transactions, supplemented by oral and written property valuations, new-construction sales campaigns, and holiday-home brokerage. The technology layer is a property listing portal (svenskfast.se) with search, filtering, alert sign-up, and online viewing booking, hosting roughly 11,868 active listings at the time of capture.
The company monetizes primarily through transaction-based commissions (typically 1–5% of sale price, negotiated per deal), with secondary revenue from valuation fees and referral income generated by mortgage partnerships with Ordna Bolån and Nordea. Differentiated product layers include Bostadsbevakning (a prospect registry and alert service under which the company claims 40% of properties transact off-market) and Varudeklarerat (a property declaration product that bundles insurance coverage against hidden defects for both buyer and seller). Distribution is hybrid — physical store network plus self-service digital channels — and the firm extends operations internationally through a dedicated Spanish property service targeting Swedish customers. Brand strength is substantial, evidenced by 80+ years of operating history and 159,684 verified Reco customer reviews averaging 4.8/5.
Svensk Fastighetsförmedling firmographics
Firmographics- Name
- Svensk Fastighetsförmedling
- Legal name
- Svensk Fastighetsförmedling AB
- Website
- https://svenskfast.se
- Company type
- Private
- Founded year
- 1944
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Short description
- Svensk Fastighetsförmedling is a nationwide independent Swedish real estate brokerage chain operating ~230 stores across all 21 counties, serving residential, commercial, and agricultural buyers and sellers with commission-based brokerage, property monitoring, valuation, and mortgage referral services.
- Ownership category
- akta.pro rank
Svensk Fastighetsförmedling industry classification
Industry- Product category
- Real Estate Brokerage Services
- NAICS
- Offices of Real Estate Agents and Brokers (53121), Offices of Real Estate Agents and Brokers (531210)
- SIC
- Real Estate Agents & Managers (For Others) (6531), Real Estate (6500)
- akta.pro primary industry
- Luxury & High-End Residential Brokerage (BPAJAAAC)
Keywords
Where Svensk Fastighetsförmedling is headquartered
LocationHeadquarters
- HQ city
- Stockholm
- HQ country
- Sweden
- HQ region
- Europe
Offices8 records
Markets served
Svensk Fastighetsförmedling business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Real Estate Brokerage Commissions: The company earns revenue through commissions on property sales and purchases. As a full-service real estate brokerage, they facilitate residential, commercial, and agricultural property transactions throughout Sweden and in Spain.
- Property Valuation Services: Provides both oral and written property valuations for customers planning to sell or refinance their properties.
- Referral Partnerships: Partnerships with mortgage providers (Ordna Bolån, Nordea) generate referral revenue when customers purchase mortgage services through recommended partners.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Commission-based real estate brokerage services |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels6 records
Svensk Fastighetsförmedling product offering
Product offeringCore offering
Svensk Fastighetsförmedling is a nationwide independent real estate brokerage chain operating across Sweden and Spain with approximately 230 residential offices. The company facilitates the buying, selling, and valuation of residential, commercial, and agricultural properties through licensed local agents (mäklare), supported by a property search portal, property monitoring alerts (Bostadsbevakning), and a property certification system (Varudeklarerat).
Product overview
Svensk Fastighetsförmedling operates as a nationwide, independent real estate brokerage chain with 80 years of experience. The company's core offering consists of broker services for residential and commercial property transactions, supported by a property monitoring service (Bostadsbevakning) and property certification (Varudeklarerat). The product portfolio spans property sales, purchases, and valuations for various property types including villas, apartments (bostadsrätter), holiday homes, farms, and commercial properties. Services extend to new construction projects and include dedicated offerings for Spanish properties. The company maintains a nationwide presence through physical bobutiker (broker offices) while also offering digital services including property alerts and online search capabilities.
Differentiator
Problem solved
Functional benefit
Products and services
- Mäklartjänster (Broker Services)
Quantifiable outcome
- 40% of properties sold before public listing through their monitoring service
- +1 more outcomes
Companies that use Svensk Fastighetsförmedling
Customer profileSegments5 records
Ideal customer profiles4 records
Svensk Fastighetsförmedling technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Svensk Fastighetsförmedling partnerships and signals
Strategic signalScale indicators6 records
Recent moves6 records
Expansion highlights5 records
Svensk Fastighetsförmedling competitors and assessment
Company assessmentDirect peers
- Fastighetsbyrån: Sweden's largest real estate brokerage chain and Svensk Fastighetsförmedling's primary domestic competitor. Operates the same nationwide chain model with local agent offices, full-service residential brokerage, and similar commission-based revenue. Direct overlap in products, customer base, and Swedish counties served.
- Notar: Major Swedish real estate brokerage chain with a similar local-office, full-service residential model. Competes directly with Svensk Fastighetsförmedling in multiple Swedish cities, with overlapping buyer/seller customer base and product offering.
- HusmanHagberg: Swedish real estate brokerage chain with a local-office network offering residential brokerage, valuations, and advisory services. Comparable scale and product mix to Svensk Fastighetsförmedling, competing for the same nationwide mandate pool.
- Bjurfors: Swedish real estate brokerage with a strong presence in Stockholm and other major metros, providing residential and commercial brokerage. Comparable business model and customer base to Svensk Fastighetsförmedling, particularly in premium urban segments.
- SkandiaMäklarna: Swedish real estate brokerage chain with a nationwide office footprint providing residential and commercial brokerage services. Directly comparable chain model, customer base, and product offering to Svensk Fastighetsförmedling.
Broad incumbents
- RE/MAX Sweden: Swedish operations of global real estate franchise RE/MAX, operating a network of franchisee broker offices. Same chain-based residential brokerage model as Svensk Fastighetsförmedling but as part of a much larger global brand, providing overlapping service in Sweden.
- ERA Real Estate Sweden: Swedish franchise of global real estate brand ERA, with multiple local offices providing residential brokerage. Comparable in service mix to Svensk Fastighetsförmedling but smaller in scale and operating as a franchise network.
- Savills: Global real estate services firm with residential, commercial, and advisory capabilities, active across the Nordics. Larger and more diversified than Svensk Fastighetsförmedling, but overlaps in commercial and high-end residential brokerage and in cross-border services relevant to the Spain offering.
- Sotheby's International Realty (Sweden): Global luxury real estate brand with affiliated brokerages in Sweden, focusing on premium and international property. Overlaps with Svensk Fastighetsförmedling in the higher-end residential segment and in cross-border Sweden-Spain property exposure.
Others
- Hemnet: Sweden's dominant residential property listing platform, used by virtually all brokerages including Svensk Fastighetsförmedling to expose listings. Not a direct competitor in brokerage, but a critical infrastructure and traffic source whose pricing and product roadmap affect Svensk Fastighetsförmedling's customer acquisition.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights6 records
Customer concentration
Svensk Fastighetsförmedling social profiles
Digital presenceSvensk Fastighetsförmedling financial estimates
Financial estimateRevenue estimate
Valuation estimate
Svensk Fastighetsförmedling leadership team
Management profileNumber of profiles
Profiles1 record
Svensk Fastighetsförmedling funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Svensk Fastighetsförmedling M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Svensk Fastighetsförmedling
What does Svensk Fastighetsförmedling do?
Svensk Fastighetsförmedling is a nationwide independent real estate brokerage chain operating across Sweden and Spain with approximately 230 residential offices. The company facilitates the buying, selling, and valuation of residential, commercial, and agricultural properties through licensed local agents (mäklare), supported by a property search portal, property monitoring alerts (Bostadsbevakning), and a property certification system (Varudeklarerat).
Is Svensk Fastighetsförmedling a public or private company?
Svensk Fastighetsförmedling is a private company. It is classified as unknown and is currently operating.
When was Svensk Fastighetsförmedling founded?
Svensk Fastighetsförmedling was founded in 1944. It employs 1,001 to 5,000 people.
Where is Svensk Fastighetsförmedling based?
Svensk Fastighetsförmedling is headquartered in Stockholm, Sweden, in the Europe region.
How does Svensk Fastighetsförmedling make money?
Three revenue lines are on record. Real Estate Brokerage Commissions are the primary driver. The others are property Valuation Services and referral Partnerships.
Who are Svensk Fastighetsförmedling's main competitors?
Direct peers on record are Fastighetsbyrån, Notar, HusmanHagberg, Bjurfors and SkandiaMäklarna. Broad incumbents are RE/MAX Sweden, ERA Real Estate Sweden, Savills and Sotheby's International Realty (Sweden). Hemnet is listed as an others.
Does Svensk Fastighetsförmedling have an API?
No public API is recorded for Svensk Fastighetsförmedling.
What industry is Svensk Fastighetsförmedling in?
Svensk Fastighetsförmedling's product category is Real Estate Brokerage Services. Its primary akta.pro industry code is BPAJAAAC, Luxury & High-End Residential Brokerage. Its NAICS code is 53121 and its SIC code is 6531.