Morefire
- Company typePrivate
- Founded2005
- HeadquartersKöln, Germany
- Headcount101–250
- GTM typeB2B
- OfferingServices
Morefire firmographics
Firmographics- Name
- Morefire
- Legal name
- morefire GmbH
- Website
- https://more-fire.com
- Company type
- Private
- Founded year
- 2005
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Ownership category
- akta.pro rank
Morefire industry classification
Industry- Product category
- Digital Marketing Services
- NAICS
- Advertising Agencies (541810), Advertising, Public Relations, and Related Services (5418)
- SIC
- Services-Advertising Agencies (7311), Services-Advertising (7310)
- akta.pro primary industry
- B2B Demand Generation & Lead Nurture Agencies (BPAFAKAA)
- akta.pro secondary industries
- Influencer Campaign Strategy & Planning (BPAFAHAC), SEO Analytics, Reporting & Attribution (KPIs, Dashboards, Forecasting) (BPAFAJAI)
Keywords
Where Morefire is headquartered
LocationHeadquarters
- HQ city
- Köln
- HQ country
- Germany
- HQ region
- Europe
Offices1 record
Markets served
Morefire business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- Agency Services - Online Marketing: The company offers diverse online marketing services including Google Ads, Facebook Ads, lead generation, email marketing, website creation, hosting, design, banner creation, consulting on online marketing topics, and training/workshops. Services are provided on a project or retainer basis.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Monthly | Custom agency services with quote-based pricing |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels10 records
Morefire product offering
Product offeringCore offering
Morefire is a Cologne-based full-service online marketing agency that plans, executes, and analyzes digital marketing programs for businesses. Its offering spans strategy consulting (online marketing strategy, brand strategy, B2B, e-commerce, international, lead generation), implementation services (SEO, SEA, Google Ads, social media, content, email, affiliate, Amazon, display, video, conversion rate optimization, webdesign, HubSpot, marketing automation, A/B testing, UX), and analytics (dashboards, Google Analytics 4, tracking setup, data analysis). Engagements are delivered on project or retainer basis to clients primarily in the DACH region.
Product overview
Morefire is a full-service online marketing agency based in Cologne, Germany, offering a comprehensive suite of digital marketing services rather than a traditional software product. Their portfolio spans strategic consulting (online marketing strategy, brand strategy, B2B marketing, e-commerce, international marketing, lead generation, branding), execution services (SEO, SEA, social media marketing, content marketing, email marketing, affiliate marketing, Amazon marketing, display advertising, video marketing, CRO, webdesign, HubSpot implementation, marketing automation), and analytics/measurement (dashboard & reporting, data analysis, Google Analytics services, tracking setup). They also provide proprietary internal tools (KI Quellen-Checker, Google Ads Wrapper, Keyword-Datenbank, Suchmaschinen-Ranking), training programs (SEO workshops, webinars), and knowledge resources (blog, podcast, wiki, ratgeber guides). The agency employs 120+ staff, manages 235+ active clients, and operates across 11 languages with a data-driven approach using the SEE-THINK-DO-CARE framework.
Differentiator
Problem solved
Functional benefit
Products and services
- Online-Marketing-Strategie (Online Marketing Strategy Consulting)
Quantifiable outcome
- NPS score of 53 for outstanding performance
- +3 more outcomes
Companies that use Morefire
Customer profileNamed customers7 records
Segments5 records
Ideal customer profiles2 records
Morefire technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Morefire partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core.
- GooglecoreGoogle Premier Partner with certified expertise in Google Ads, Google Analytics, and related Google marketing products. Access to Google advertising platforms, tools, and support resources.
- Microsoft AdvertisingcoreMicrosoft Advertising Elite Partner with top-tier status for Microsoft/Bing advertising solutions.
- Meta (Facebook/Instagram)coreMeta Business Partner with certified expertise in Facebook and Instagram advertising platforms.
- BVDWcoreBVDW (Bundesverband Digitale Wirtschaft) certified for SEA and SEO expertise, demonstrating adherence to German digital industry standards.
- HubSpotcoreHubSpot Diamond Partner - highest tier partnership level for marketing automation, CRM, and inbound marketing platform implementation and consulting.
Scale indicators7 records
Recent moves5 records
Expansion highlights4 records
Morefire competitors and assessment
Company assessmentDirect peers
- nexum: Cologne-based digital agency with focus on strategy, technology, and marketing services. Direct peer competing in the same DACH market with similar full-service online marketing positioning.
- denkwerk: Cologne-based full-service digital agency offering strategy, creative, and technology services. Direct competitor in the German online marketing agency market with comparable service breadth and enterprise client base.
- diconium: Stuttgart-based digital agency (Volkswagen Group subsidiary) with strong focus on e-commerce, data, and digital marketing. Competes with Morefire in the DACH enterprise market across similar service lines.
- diva-e Digital Value Enterprise: Munich-based digital agency with comprehensive digital marketing, e-commerce, and technology services. Comparable as a German full-service digital agency serving enterprise clients.
- Scholz & Volkmer: Wiesbaden-based digital agency with strong brand strategy and online marketing capabilities. Directly comparable as a German full-service digital agency targeting enterprise clients.
- catbird: German digital agency focused on performance marketing, content, and digital strategy. Comparable in service scope and target market to Morefire.
Broad incumbents
- Jellyfish (part of Brandtech Group): Global digital marketing agency with Google Premier Partner status and full-service offerings. Comparable service portfolio but at much larger international scale.
- Dept: Large global digital agency with strong DACH presence. Comparable in full-service digital marketing capabilities but operates at significantly larger scale across multiple geographies.
- Jung von Matt: Major German creative and digital agency. Comparable as a leading German marketing services provider but with stronger creative/brand focus versus Morefire's performance orientation.
- Performics: Publicis-owned global performance marketing agency. Comparable in performance marketing and digital media services but operates as part of a much larger holding company.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights7 records
Customer concentration
Morefire social profiles
Digital presenceMorefire financial estimates
Financial estimateRevenue estimate
Valuation estimate
Morefire leadership team
Management profileNumber of profiles
Profiles4 records
Morefire funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Morefire M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Morefire
What does Morefire do?
Morefire is a Cologne-based full-service online marketing agency that plans, executes, and analyzes digital marketing programs for businesses. Its offering spans strategy consulting (online marketing strategy, brand strategy, B2B, e-commerce, international, lead generation), implementation services (SEO, SEA, Google Ads, social media, content, email, affiliate, Amazon, display, video, conversion rate optimization, webdesign, HubSpot, marketing automation, A/B testing, UX), and analytics (dashboards, Google Analytics 4, tracking setup, data analysis). Engagements are delivered on project or retainer basis to clients primarily in the DACH region.
Is Morefire a public or private company?
Morefire is a private company. It is classified as management employee owned and is currently operating.
When was Morefire founded?
Morefire was founded in 2005. It employs 101 to 250 people.
Where is Morefire based?
Morefire is headquartered in Köln, Germany, in the Europe region.
How does Morefire make money?
One revenue line is on record: agency Services - Online Marketing.
Who are Morefire's main competitors?
Direct peers on record are nexum, denkwerk, diconium, diva-e Digital Value Enterprise, Scholz & Volkmer and catbird. Broad incumbents are Jellyfish (part of Brandtech Group), Dept, Jung von Matt and Performics.
Does Morefire have an API?
No public API is recorded for Morefire.
What industry is Morefire in?
Morefire's product category is Digital Marketing Services. Its primary akta.pro industry code is BPAFAKAA, B2B Demand Generation & Lead Nurture Agencies, with a secondary code of BPAFAHAC, Influencer Campaign Strategy & Planning. Its NAICS code is 541810 and its SIC code is 7311.