Vodafone Europe

What Vodafone Europe does

Vodafone Europe operates within Vodafone Group PLC, one of the largest telecommunications companies in Europe and Africa, with direct operations in 15 country markets and partner networks across more than 40 countries. The company serves 279 million mobile customers globally, 360 million total customers including 92 million financial inclusion service users, and manages over 240 million IoT connections through its enterprise IoT platform. Its core technology spans 4G/5G mobile networks, 70+ subsea cable systems connecting 100 countries, a proprietary IPX platform, satellite-cellular hybrid connectivity, and the Real-Time Monitoring platform that processes 35 billion network events daily.

The product portfolio is organized across consumer mobile and fixed-line services (Vodafone TV, Super Wi-Fi, Ultra Hub, broadband), enterprise solutions (Vodafone Business IoT Platform, Mobile Private Networks, Cloud Connect, Internet in the Car, AI Concierge, Managed Detection and Response cybersecurity), and wholesale offerings through Vodafone Procure & Connect (IPX services, Managed Roaming, Sponsored Roaming using Dual IMSI technology, Travel and Maritime Mobility eSIMs, and International Voice). Strategic OEM partnerships with Geely Technology Europe, Hyundai Motor Group, and IDEMIA extend reach into the connected vehicle and road safety markets, while the Vantage Towers investment anchors passive infrastructure. The M-PESA mobile money platform and Vodafone Foundation programs address financial inclusion and digital skills gaps.

Revenue is generated predominantly through subscription-based telecommunications and IoT connectivity services, complemented by managed services fees (e.g., procurement management on €19 billion annual spend), usage-based travel and maritime connectivity, and subscription-based AI/cybersecurity products for SMBs developed with Google Cloud. Go-to-market spans direct enterprise field sales through Vodafone Business, wholesale and channel partnerships, retail storefronts across 15 markets, and digital self-serve portals including IPXplore and eSIM platforms. Pricing is quote-based across enterprise and wholesale segments with no public disclosure.

Name

Vodafone Europe

Legal name

Vodafone Group PLC

Website

https://vodafone.com

Company type

Public

Founded year

1984

Operating status

Operating

Headcount range

11–50 employees

Short description

Vodafone Europe is a major European and African telecommunications operator under Vodafone Group PLC, serving 279 million mobile customers, 360 million total users, and over 240 million IoT connections across 15 direct and 40+ partner markets with mobile, broadband, IoT, cloud, and AI services.

Ownership category

akta.pro rank

Product category

Mobile Telecommunications Services

NAICS

Wireless Telecommunications Carriers (except Satellite) (517112), Wired and Wireless Telecommunications Carriers (except Satellite) (51711), Wired Telecommunications Carriers (517111)

SIC

Radiotelephone Communications (4812), Services-Telephone Interconnect Systems (7385)

akta.pro primary industry

Mobile Roaming & Interconnect Services (roaming hubs, IREG/TADIG, clearing) (HDAIAEAE)

akta.pro secondary industries

VoIP Access & ITSP Services (HDAIAHAD), International Bill Pay & Cross-Border Airtime/Top-Up (FSAGAKAM)

Keywords

• Mobile telecommunications services
• Enterprise IoT connectivity
• Wholesale roaming services
• Business broadband solutions
• Cloud cybersecurity services

Headquarters

HQ city

Capelle Aan Den Ijssel

HQ country

Netherlands

HQ region

Europe

Offices4 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Infrastructure, Operations, Supply Chain, Personnel, Technology or R&D, Marketing or Sales

Revenue model

1. Telecommunications Services: Vodafone generates revenue primarily from mobile and fixed telecommunications services including mobile voice, data, broadband, and fiber connectivity for consumer and business customers across Europe and Africa.
2. IoT Connectivity Services: Vodafone IoT provides connectivity services for connected vehicles, industrial IoT, and enterprise IoT applications, generating revenue from connected device subscriptions.
3. Wholesale Roaming and IPX Services: Vodafone Procure & Connect provides wholesale roaming, IPX, international voice, and managed roaming services to mobile operators globally, generating revenue from wholesale agreements, traffic management, and value-added services.
4. Managed Procurement Services: Vodafone manages procurement for partner markets, joint ventures, affiliates, and Vodafone markets, managing €19 billion in annual spend and delivering average 10% savings, generating revenue through procurement management fees.
5. Travel and Maritime Mobility: eSIM and roaming connectivity solutions for travelers and maritime vessels, generating revenue from data plans and usage-based connectivity services.
6. Cloud and Cybersecurity Services: AI and cybersecurity tools for SMBs delivered in partnership with Google Cloud, including managed detection and response (MDR) services.

Go-to-market motion3 records

Distribution channels7 records

Marketing channels8 records

Core offering

Vodafone Europe provides mobile telecommunications, broadband, and digital services to consumers across 15 European country markets, alongside enterprise IoT connectivity, Mobile Private Networks, and cloud cybersecurity solutions through Vodafone Business. Through Vodafone Procure & Connect, the company offers wholesale roaming, IPX, international voice, managed procurement, and logistics services to mobile network operators and partners globally. The portfolio operates on owned 4G/5G networks, subsea cable infrastructure, and proprietary IoT and monitoring platforms serving over 279 million mobile customers and 215+ million IoT connections.

Product overview

Vodafone is a leading European and African telecommunications company offering a comprehensive portfolio of connectivity and digital services. The product portfolio includes consumer-focused offerings (mobile, broadband, TV services with set-top boxes including TV PLAY, TV 3, TV 4, and Giga TV), enterprise IoT solutions (Vodafone Business IoT platform with 215M+ connections, Mobile Private Networks, Cloud Connect), and wholesale services through Vodafone Procure & Connect (IPX services, Managed Roaming, Sponsored Roaming, Travel/Maritime Mobility, International Voice). Enterprise customers also access AI-powered tools including the Business AI Concierge and MDR cybersecurity services developed with Google Cloud. The M-PESA mobile money platform serves African markets, while the Vodafone Foundation drives digital inclusion initiatives. The portfolio operates on a platform-plus-services architecture with global subsea cable infrastructure (70+ cables, 100 countries) and satellite connectivity partnerships.

Differentiator

Problem solved

Functional benefit

Brands

• Vodafone TV: TV set-top boxes and streaming services including Vodafone TV PLAY, Vodafone TV Surround Sound, Vodafone TV 3, and Vodafone TV 4.
• Vodafone Super Wi-Fi
• Vodafone Ultra Hub
• Vodafone Business AI Concierge
• Vodafone Super Broadband
• IPXplore
• Real-Time Monitoring (RTM)

Products and services

• Vodafone Business IoT Platform Enterprise IoT platform with over 215 million connections providing global cellular IoT connectivity, device management, and integration services for businesses across industries.
• Vodafone TV Television service platform including set-top boxes and streaming capabilities, including TV PLAY, TV Surround Sound, TV 3, TV 4, and Giga TV products for residential consumers.
• Vodafone Super Wi-Fi Wi-Fi management and broadband extension service that helps customers optimize home wireless coverage through mesh networking and mobile app control.
• Vodafone Ultra Hub Advanced broadband router and gateway device providing high-speed internet connectivity with integrated Wi-Fi and smart home management capabilities.
• Vodafone Home App Mobile application for managing home broadband and connectivity settings, monitoring network performance, and controlling connected devices.
• Mobile Private Networks Dedicated private cellular networks for enterprises requiring secure, reliable, and customizable wireless connectivity for campus and industrial deployments.
• Cloud Connect Secure dedicated connectivity service linking enterprise locations to cloud providers with guaranteed bandwidth and performance SLAs.
• Internet in the Car Connected vehicle service providing in-car Wi-Fi, telematics, and over-the-air update capabilities for automotive manufacturers.
• Vodafone Business AI Concierge AI-powered customer service assistant for SMBs leveraging generative AI tools to provide automated support and query resolution. Initially launched in Germany and Greece.
• Managed Detection and Response (MDR) AI-powered cybersecurity service for SMBs providing threat detection, incident response, and continuous security monitoring. Developed in partnership with Google Cloud.
• Vodafone Procure & Connect Telecommunications procurement and connectivity platform offering managed procurement services, roaming solutions, IPX services, and logistics management for wholesale partners.
• IPX Services and Products Global IP exchange platform supporting roaming signalling, international voice, and data roaming connectivity through extensive MPLS global footprint. Includes Transport/GRX, Sigtran, Diameter, HTTP2, RootDNS, and IPX Voice services.
• Managed Roaming Services Wholesale roaming management solution covering footprint management, quality monitoring, fraud prevention, and value-added services for mobile operators.
• Sponsored Roaming Dual IMSI technology solution enabling operators to expand international roaming coverage using Vodafone's network footprint without building their own infrastructure.
• Travel Mobility Managed wholesale data eSIM solution for travel connectivity, enabling mobile operators and travel industry players to offer instant connectivity for international travelers through 4G and 5G networks.
• Maritime Mobility Nearshore 4G and 5G connectivity solution for maritime vessels combining cellular networks with satellite for hybrid connectivity, extending coverage to 93% of world coastlines.
• International Voice Next-generation international voice solutions providing regulatory compliance, fraud management, VoLTE migration support, and HD voice quality for global telecommunications carriers.
• Design-to-Cost Services Award-winning cost engineering initiative using patent-pending models to shift procurement negotiations from price to total cost and value, covering hardware, software, and services teardowns.
• Managed Procurement Services End-to-end procurement outsourcing solution managing €19 billion annual spend across 8,000 suppliers, offering strategic sourcing, category outsourcing, and procurement optimization.
• M-PESA Mobile money and financial services platform providing payments, transfers, savings, and microfinance services across African markets.
• V-16 Emergency Warning Light Connectivity Secure connectivity solution for mandatory V-16 emergency warning lights in Spain, automatically transmitting vehicle location to the DGT 3.0 platform for real-time road safety alerts across up to 30 million vehicles.
• Vodafone-Skylo Hybrid Satellite-Cellular IoT Connectivity Satellite-based Non-Terrestrial Network NB-IoT connectivity integrated into Vodafone's global IoT ecosystem, enabling seamless switching between terrestrial cellular networks and satellite overlay using a single Vodafone SIM.

Quantifiable outcome

• AI improving customer net promoter score by 20% across Europe
• +7 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability6 records

Feature8 records

Partnerships

13 partnerships are on record, tiered major, core and minor.

• DEI FiberGridmajorStrategic or Co-development Partner · 20 June 2026DEI FiberGrid, a new market entrant in Greece reaching 1.88 million households with over 1.1 million available for immediate connection, is planning a partnership with Vodafone that could create a strong new market pole with approximately 1.65 million immediately available lines.
• Geely Technology EuropecoreStrategic or Co-development Partner · 2 June 2026Vodafone Business extended its partnership with Geely Technology Europe, the innovation arm of Geely Auto Group, to provide comprehensive connected car services including Internet in the Car, Mobile Private Networks, and Cloud Connect across Geely's European operations in Germany and Sweden. The partnership enables vehicle diagnostics, over-the-air software updates, and secure data exchange between vehicles and cloud servers, supporting the company's operations with pan-European sales coverage. Industry projections indicate that by 2030, over 98% of new passenger vehicles will have connectivity capabilities.
• Google CloudcoreStrategic or Co-development Partner · 26 May 2026Vodafone Business and Google Cloud announced an expanded partnership to deliver AI-powered Managed Detection and Response (MDR) services for small and medium-sized businesses across Europe, with Germany as the first market. Market research projects the MDR Services market to grow from approximately USD 4 billion in 2025 to around USD 16 billion by 2035.
• Google CloudcoreStrategic or Co-development Partner · 22 April 2026Vodafone Business and Google Cloud launched a new suite of AI and cybersecurity tools for European SMBs, including a managed detection and response (MDR) cybersecurity service and the Vodafone Business AI Concierge. The offerings, announced at Google's Cloud Next '26 event, build on a $1 billion, 10-year partnership between the two companies and initially launched in Germany for cybersecurity and in Germany and Greece for the AI Concierge, with broader European expansion planned.
• IDEMIA Secure TransactionsmajorTechnology or Integration · 25 March 2026IDEMIA Secure Transactions, in partnership with Telefónica, Vodafone, and MasOrange, enabled secure connectivity for V-16 emergency warning lights that became mandatory in Spain on January 1, 2026. The devices automatically transmit vehicle location to the Spanish Directorate General of Transport's DGT 3.0 platform, enabling real-time alerts to other road users and faster emergency response. The initiative is described as Europe's largest connected road safety program, expected to affect up to 30 million vehicles.
• TelefónicamajorTechnology or Integration · 25 March 2026Partnership with IDEMIA, Vodafone, and MasOrange to enable connected V-16 emergency warning lights across Spain, the largest connected road safety program in Europe.
• MasOrangemajorTechnology or Integration · 25 March 2026Partnership with IDEMIA, Telefónica, and Vodafone to enable connected V-16 emergency warning lights across Spain, the largest connected road safety program in Europe.
• Luxembourg GovernmentminorOthers · 19 March 2026Vodafone Group's procurement division officially opened a pan-European logistics hub in Bettembourg, Luxembourg, attended by Luxembourg's Grand Duke and Minister of Economy. The facility leverages Luxembourg's strategic location to enable reach to all European markets within 24 hours.
• AirbusmajorStrategic or Co-development Partner · 19 March 2026Vodafone and Airbus expanded their mission-critical communications partnership to include RugGear rugged devices, extending capabilities for professional and mission-critical communication solutions.
• RugGearmajorOEM/ Whitelabel/ Licensing Partner · 19 March 2026Vodafone and Airbus expanded mission-critical communications partnership with RugGear rugged devices for professional communication solutions.
• Hyundai Motor Group (Hyundai, Kia, Genesis)coreStrategic or Co-development Partner · 3 February 2026Vodafone IoT secured a deal to provide in-car connectivity for Hyundai Group vehicles across Bahrain, Saudi Arabia, Kuwait, Qatar, and UAE. The agreement uses Vodafone's Global SIM+ technology, enabling a single SIM to operate as local SIMs across markets while ensuring compliance with each country's telecommunications and data regulations. Both companies announced plans to extend the partnership to additional countries in the Middle East and Africa region.
• Skylo TechnologiescoreTechnology or Integration · 28 January 2026Vodafone IoT and Skylo Technologies announced a strategic partnership to integrate satellite-based Non-Terrestrial Network NB-IoT connectivity into Vodafone's global IoT ecosystem. The collaboration enables seamless switching between terrestrial cellular networks and Skylo's satellite overlay using a single Vodafone SIM, addressing coverage gaps in remote regions and expanding IoT connectivity capabilities.
• SpirentmajorTechnology or Integration · 10 December 2025Vodafone partnered with Spirent to automate the integration, testing, and deployment of new 5G core software across Europe's networks, reducing upgrade times by 75%. The initiative aims to improve network agility, quality, and regulatory compliance in the rollout of cloud-native 5G Standalone technology.

Scale indicators15 records

Recent moves8 records

Expansion highlights6 records

Direct peers

• Orange: French-headquartered global telecom operator with mobile and fixed networks across Europe, Africa, and the Middle East. Comparable to Vodafone in mobile carrier scale, African footprint, enterprise services, and wholesale/IPX positioning.
• Telefónica: Spanish-headquartered global telecom with major mobile operations in Spain, Germany (O2), and Latin America. Direct peer to Vodafone in European mobile, enterprise services, and the recently announced joint V-16 Spanish road safety connectivity programme.
• T-Mobile US: Major US wireless carrier majority-owned by Deutsche Telekom. Comparable to Vodafone in 5G leadership, IoT/MVNO positioning, and large-scale enterprise connectivity offerings across consumer and business segments.
• Telenor: Norwegian-headquartered mobile operator with European and Asian operations. Comparable to Vodafone in mobile carrier scale, enterprise services, and wholesale roaming, with similar IPX presence.
• Deutsche Telekom: Europe's largest telecom operator, offering mobile, fixed, and IT services across Germany and other European markets plus T-Mobile US. Comparable to Vodafone as a pan-European mobile carrier with enterprise IoT, wholesale, and consumer connectivity portfolios.
• BT Group: UK incumbent telecom operator providing mobile (EE), broadband, and enterprise services. Comparable to Vodafone as a UK-based integrated carrier competing head-to-head in consumer and enterprise connectivity.

Broad incumbents

• Verizon: US telecom giant with wireless, fibre, and enterprise platforms. Comparable to Vodafone in mobile network scale, enterprise IoT, and wholesale carrier services, though operating in a different geography.
• NTT Docomo: Japan's largest mobile carrier and a recognised 5G and IoT leader. Comparable to Vodafone in advanced mobile network operations, enterprise IoT platform, and large-scale subscriber base.
• America Movil: Latin America's largest mobile operator with presence across the Americas and Europe. Comparable to Vodafone in mobile carrier scale, emerging-market footprint, and integrated telecom services.
• AT&T: US integrated telecom with mobile, fibre, and business services. Comparable to Vodafone as a global-scale integrated carrier with enterprise and wholesale operations.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat7 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/vodafone

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Vodafone Europe