MyBTC.ca
Toronto-based non-custodial cryptocurrency exchange, founded 2016, enabling Canadian retail investors to buy and sell Bitcoin and Ethereum in CAD via Interac e-Transfer, bank wire, card, and Flexepin, with direct external-wallet delivery.
- Company typePrivate
- Founded2016
- HeadquartersToronto, Canada
- Headcount1–10
- GTM typeB2C
- OfferingServices
What MyBTC.ca does
MyBTC.ca is a Canadian non-custodial cryptocurrency exchange operated by 2456307 Ontario Inc. and headquartered in Toronto. Founded in 2016 by a CEO who had operated as a peer-to-peer Bitcoin broker since 2014, the platform enables Canadian residents to buy and sell Bitcoin (BTC) and Ethereum (ETH) with Canadian dollars. It serves individual retail investors exclusively within Canada (users must be Canadian citizens or permanent residents residing in-country), with a secondary use-case segment of high-value buyers funding purchases up to $500,000 via bank wire. The defining architectural choice is its non-custodial model: purchased crypto is delivered directly to a user-provided external wallet rather than held on-platform, which reduces custody and balance-sheet risk relative to custodial exchanges.
The product surface centers on a self-serve web platform plus iOS and Android apps (biometric Face ID/Touch ID login), supported by 24/7 live human customer service across phone, text, email, Facebook Messenger, and live chat. The technology stack is oriented around compliance and payment orchestration rather than proprietary trading infrastructure: KYC/identity verification is handled through in-house photo ID review plus third-party integrations with SecureFact, Equifax, TransUnion, Canada Post Digital Proof of Identity, and Flinks (bank-account verification). Payment rails are intermediated through authorized-merchant relationships with Interac and Flexepin, plus processors Simplex and Banxa for card transactions. Recent technical additions include live rate refresh on open orders (30-second updates within a 10-minute price-lock window).
The business monetizes through transaction take rates layered across funding method and order type rather than subscriptions. Funding fees range from 4.75% (bank wire) to ~9.75% (credit/debit card, Flexepin), with Interac e-Transfer at 7.75%; sell orders carry a 4.95% fee, and buy orders over $500 are free while smaller buys incur a flat $5. The model is pure pay-as-you-go product-led growth, acquiring customers via SEO, an educational blog/video library, a double-ended $15 referral program, and email. The company is FINTRAC-registered as a Money Service Business (MSB M20844324, effective June 2020) and reports a team of 1–10 employees with no disclosed outside funding.
MyBTC.ca firmographics
Firmographics- Name
- MyBTC.ca
- Legal name
- 2456307 Ontario Inc.
- Website
- https://mybtc.ca
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Toronto-based non-custodial cryptocurrency exchange, founded 2016, enabling Canadian retail investors to buy and sell Bitcoin and Ethereum in CAD via Interac e-Transfer, bank wire, card, and Flexepin, with direct external-wallet delivery.
- Ownership category
- akta.pro rank
MyBTC.ca industry classification
Industry- Product category
- Cryptocurrency Exchange
- SIC
- Security & Commodity Brokers, Dealers, Exchanges & Services (6200)
- akta.pro primary industry
- Fiat On/Off-Ramps & Payment Rails (Exchange-Operated) (FSADAAAF)
- akta.pro secondary industry
- Spot Crypto Exchanges (Order-Book & Matching Engine) (FSADAAAA)
Keywords
Where MyBTC.ca is headquartered
LocationHeadquarters
- HQ city
- Toronto
- HQ country
- Canada
- HQ region
- North America
Offices1 record
Markets served
MyBTC.ca business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Operations, Technology or R&D, Personnel, Marketing or Sales, Others
Revenue model
- Transaction Fees: The company charges percentage-based fees on cryptocurrency buy and sell orders. Buy orders under $500 incur a $5 fee; buy orders $500+ are free. Sell orders are charged at 4.95% ($1 minimum). Additional funding fees apply per payment method: Interac e-Transfer 7.75%, Bank Wire 4.75%, Credit/Debit Card ~9.75%, Flexepin 9.75%.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Interac e-Transfer Funding |
| Transaction based/ take rate | Pay-as-you-go | Bank Wire Funding |
| Transaction based/ take rate | Pay-as-you-go | Credit/Debit Card Purchase |
| Transaction based/ take rate | Pay-as-you-go | Flexepin Voucher |
| Transaction based/ take rate | Pay-as-you-go | Cryptocurrency Buy Orders |
| Transaction based/ take rate | Pay-as-you-go | Cryptocurrency Sell Orders |
| Transaction based/ take rate | Pay-as-you-go | Bill Payment |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels6 records
MyBTC.ca product offering
Product offeringCore offering
MyBTC.ca is a non-custodial cryptocurrency exchange platform enabling Canadian residents to buy and sell Bitcoin (BTC) and Ethereum (ETH) using Canadian dollars (CAD). The platform supports multiple payment methods including Interac e-Transfer, Bank Wire, Credit/Debit Card, and Flexepin vouchers, and delivers purchased cryptocurrency directly to user-controlled external wallets rather than holding assets in custody.
Product overview
MyBTC.ca is a non-custodial cryptocurrency exchange platform built specifically for Canadians, offering a unified platform for buying and selling Bitcoin (BTC) and Ethereum (ETH). The product portfolio centers on the core exchange platform (web and mobile app) supplemented by multiple payment integration services including Interac e-Transfer, Bank Wire, Credit/Debit Card, and Flexepin Voucher options. The platform differentiates through direct wallet delivery (non-custodial model), 24/7 human customer support, fast verification via In-House Photo ID or third-party KYC partners (Equifax, TransUnion, Canada Post, Flinks), and a referral loyalty program. Educational resources including price charts and a blog complement the transactional services.
Differentiator
Problem solved
Functional benefit
Products and services
- MyBTC.ca Exchange Platform Non-custodial web-based cryptocurrency exchange platform enabling Canadian residents to buy and sell Bitcoin (BTC) and Ethereum (ETH) using multiple CAD payment methods, with purchased crypto delivered directly to user-provided external wallet addresses.
- MyBTC.ca Mobile App iOS and Android mobile application providing full functionality for buying Bitcoin and Ethereum in Canada, featuring biometric login (Face ID/Touch ID), push notifications, and in-app support messaging for individual retail crypto investors.
- Interac e-Transfer Funding Primary CAD funding service allowing users to send funds from any Canadian bank account via Interac e-Transfer to purchase Bitcoin or Ethereum, with 0-30 minute processing and daily limits of $30-$25,000.
- Bank Wire Transfer Funding Large-amount CAD funding service via bank wire for purchasing Bitcoin and Ethereum, with limits of $10,000-$500,000, processed next business day at a 4.75% fee.
- Credit/Debit Card Purchase Instant CAD-to-crypto purchase service via credit or debit card supporting BTC, ETH, SOL, ADA, and SHIB, with limits of $75-$25,000.
- Flexepin Voucher Funding Pre-paid voucher-based funding service enabling instant Bitcoin and Ethereum purchases without requiring a bank account, with limits of $20-$500 per transaction.
Quantifiable outcome
- Transaction processing within 0-30 minutes via Interac e-Transfer
- +1 more outcomes
Companies that use MyBTC.ca
Customer profileNamed customers6 records
Segments2 records
Ideal customer profiles2 records
MyBTC.ca technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration9 records
Feature4 records
MyBTC.ca partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core and support.
- InteraccoreInterac e-Transfer is the primary payment method for funding accounts. MyBTC.ca is an authorized Interac merchant, allowing users to send funds from any Canadian bank account via Interac e-Transfer for cryptocurrency purchases.
- FlexepincoreFlexepin vouchers are accepted as a payment method for instant cryptocurrency purchases. MyBTC.ca is an authorized Flexepin merchant.
- FlinkssupportFlinks provides digital KYC integration allowing users to optionally connect their bank accounts for identity verification purposes.
- SecureFact Transaction Services Inc.supportProvides verification services to match personal information against credit file reports and third-party sources for identity verification.
- EquifaxsupportUsed for eID verification and credit file report matching as part of the identity verification process.
- Canada PostsupportCanada Post's Digital Proof of Identity service is used for in-person identity verification. Also supports in-person cash or Interac Debit payments at Canada Post locations.
- SimplexsupportThird-party payment processor for credit and debit card transactions.
- BanxasupportAlternative payment provider for credit card purchases when users hit Interac e-Transfer limits.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
MyBTC.ca competitors and assessment
Company assessmentDirect peers
- Shakepay: Canadian Bitcoin and Ethereum exchange serving retail Canadian users with Interac e-Transfer funding. Closely comparable in target customer, payment rails, and asset focus.
- Bitbuy: Canadian cryptocurrency exchange offering Bitcoin and Ethereum to Canadian retail users with CAD funding rails. Directly comparable in geography, customer base, and asset offering.
- Newton: Canadian crypto exchange focused on retail traders with Interac e-Transfer funding and no trading commissions. Comparable in target market and product model.
- NDAX: National Digital Asset Exchange — a Canadian-registered crypto trading platform serving Canadian retail and institutional clients with CAD funding. Directly comparable Canadian competitor.
- Coinberry: Toronto-headquartered Canadian crypto exchange focused on retail BTC/ETH trading with CAD funding. Comparable in geography, asset focus, and target customer.
- Bull Bitcoin: Canadian Bitcoin-only exchange emphasizing non-custodial service and Interac rails. Closely comparable on non-custodial philosophy and Canadian market focus.
- Bitcoin Well: Canadian Bitcoin-focused fintech operating ATMs and an online exchange. Comparable on Bitcoin-centric Canadian retail focus and fiat on-ramp services.
Broad incumbents
- Wealthsimple Crypto: Crypto trading offering from Canada's largest robo-advisor; offers BTC/ETH trading to Canadians with regulated Canadian entity. A much larger incumbent competing for the same retail Canadian crypto buyer.
- Coinbase: Largest US-based centralized crypto exchange with Canadian operations. Mentioned by MyBTC.ca's own customers as the alternative they switched away from; broad incumbent competing for the same Canadian retail segment.
- Kraken: Global centralized crypto exchange serving Canadian retail users via CAD rails and Interac. Larger incumbent competitor with broader asset coverage and deeper liquidity.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
MyBTC.ca social profiles
Digital presenceMyBTC.ca compliance and trust
Trust signalCompliance1 record
MyBTC.ca financial estimates
Financial estimateRevenue estimate
Valuation estimate
MyBTC.ca leadership team
Management profileNumber of profiles
Profiles1 record
MyBTC.ca funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
MyBTC.ca M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about MyBTC.ca
What does MyBTC.ca do?
MyBTC.ca is a non-custodial cryptocurrency exchange platform enabling Canadian residents to buy and sell Bitcoin (BTC) and Ethereum (ETH) using Canadian dollars (CAD). The platform supports multiple payment methods including Interac e-Transfer, Bank Wire, Credit/Debit Card, and Flexepin vouchers, and delivers purchased cryptocurrency directly to user-controlled external wallets rather than holding assets in custody.
Is MyBTC.ca a public or private company?
MyBTC.ca is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was MyBTC.ca founded?
MyBTC.ca was founded in 2016. It employs 1 to 10 people.
Where is MyBTC.ca based?
MyBTC.ca is headquartered in Toronto, Canada, in the North America region.
How does MyBTC.ca make money?
One revenue line is on record: transaction Fees.
Who are MyBTC.ca's main competitors?
Direct peers on record are Shakepay, Bitbuy, Newton, NDAX, Coinberry, Bull Bitcoin and Bitcoin Well. Broad incumbents are Wealthsimple Crypto, Coinbase and Kraken.
Does MyBTC.ca have an API?
No public API is recorded for MyBTC.ca.
What industry is MyBTC.ca in?
MyBTC.ca's product category is Cryptocurrency Exchange. Its primary akta.pro industry code is FSADAAAF, Fiat On/Off-Ramps & Payment Rails (Exchange-Operated), with a secondary code of FSADAAAA, Spot Crypto Exchanges (Order-Book & Matching Engine). Its SIC code is 6200.