City Vision
City Vision is a Jakarta-based Indonesian out-of-home (OOH) media company, founded in 2008, that operates premium digital roadside advertising screens for brand and agency advertisers. It employs 51–100 people and received investment from PT Saratoga Investama Sedaya in 2021.
- Company typePrivate
- Founded2008
- HeadquartersDki Jakarta, Indonesia
- Headcount51–100
- GTM typeB2B
- OfferingServices
What City Vision does
City Vision is an Indonesian out-of-home (OOH) media company headquartered in DKI Jakarta, founded in 2008. According to the company's own positioning, it operates at the forefront of innovation, design, and premium digital roadside OOH locations in Indonesia. The firm employs 51–100 people based on available firmographic data. Its core product offering is digital roadside advertising inventory — premium-located digital billboards and screens designed for high-visibility brand campaigns in major urban corridors. The company's revenue mechanics in digital OOH typically derive from media-buying contracts with advertisers and agencies, billed on a per-spot, per-day, or campaign basis against premium-located screens, although no pricing or contract terms are disclosed in the available data.
The business is private and for-profit, with the website (cityvision.co.id) serving as its primary web presence. The available source content from the company's own website returned only a loading/verification page, materially limiting visibility into product detail, technology stack, customer mix, pricing, and operating metrics. The only verifiable capital-market event on record is a 2021 investment from PT Saratoga Investama Sedaya, one of Indonesia's most prominent strategic and growth investors. As of the data available, no management team, partnerships, technology integrations, regulatory actions, or product launches beyond its core digital OOH offering have been documented, and there is no evidence of subsidiaries, parent companies, or public-market activity.
In summary, City Vision is a privately held, Jakarta-based digital OOH media operator focused on premium roadside screen inventory, with 51–100 employees, an estimated founding year of 2008, and limited public visibility beyond its own branded positioning and a 2021 funding event from a tier-one Indonesian investor.
City Vision firmographics
Firmographics- Name
- City Vision
- Website
- https://cityvision.co.id
- Company type
- Private
- Founded year
- 2008
- Headcount range
- 51–100 employees
- Short description
- City Vision is a Jakarta-based Indonesian out-of-home (OOH) media company, founded in 2008, that operates premium digital roadside advertising screens for brand and agency advertisers. It employs 51–100 people and received investment from PT Saratoga Investama Sedaya in 2021.
- Ownership category
- akta.pro rank
City Vision industry classification
Industry- Product category
- Digital Out-of-Home (DOOH) Advertising
- NAICS
- Indoor and Outdoor Display Advertising (54185)
- SIC
- Services-Advertising (7310)
- akta.pro primary industry
- Digital Out-of-Home (DOOH) Advertising (MPAAAKAB)
- akta.pro secondary industries
- Digital Out-of-Home (DOOH) Screens & Networks (BPAFALAB), Large-Format & Spectaculars (Building Wraps, 3D, Landmarks) (BPAFALAH)
Keywords
Where City Vision is headquartered
LocationHeadquarters
- HQ city
- Dki Jakarta
- HQ country
- Indonesia
- HQ region
- Asia
Markets served
City Vision business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Infrastructure, Operations, Personnel, Marketing or Sales
City Vision product offering
Product offeringCore offering
City Vision operates premium roadside digital out-of-home (DOOH) advertising locations, providing brands and agencies with high-visibility outdoor media space in Indonesia. The company focuses on innovation, design, and the deployment of premium digital roadside advertising assets.
Product overview
No product information available in the source data. The source page displays only a loading/verification screen without any substantive content about City Vision's offerings.
Differentiator
Problem solved
Functional benefit
Products and services
- Premium Roadside Digital OOH Advertising Locations
Companies that use City Vision
Customer profileIdeal customer profiles1 record
City Vision technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
City Vision partnerships and signals
Strategic signalRecent moves2 records
Expansion highlights1 record
City Vision competitors and assessment
Company assessmentBroad incumbents
- JCDecaux: World's largest out-of-home advertising company operating premium roadside and digital OOH networks globally, including Southeast Asia. Comparable to City Vision on business model (premium roadside DOOH) but competes as a global incumbent with vastly larger scale.
- Clear Channel Outdoor: Major US-headquartered outdoor advertising operator with growing DOOH networks. Comparable on roadside/digital OOH product offering; competes with City Vision in the broader DOOH premium category.
- Outfront Media: US-listed outdoor advertising company focused on billboards, transit, and digital OOH. Directly comparable offering (premium roadside and digital displays) for advertisers; benchmarks typical OOH unit economics relevant to City Vision.
- Ströer SE & Co. KGaA: German-headquartered digital and outdoor advertising operator with strong DOOH presence. Similar integrated digital-out-of-home business model and roadside formats to City Vision.
- Lamar Advertising Company: US billboard and digital-out-of-home operator with a scaled roadside portfolio. Comparable core offering (static and digital roadside displays); benchmarks operating cadence for a publicly listed OOH pure-play.
Regional players
- VGI (VGI Group / Plan B Media): Thailand-listed OOH/Transit media company with expanding DOOH presence across ASEAN. Closest regional peer to City Vision given overlapping Southeast Asia advertising market and roadside/transit formats.
- AdStory (Adcom Media): Indonesia-based OOH advertising company operating roadside, transit, and digital formats across major Indonesian cities. Direct Indonesian regional competitor with overlapping roadside and DOOH inventory.
- Mahaka Group (Mahaka Media): Indonesia-listed media holding company with interests in OOH, publishing, and digital. Comparable Indonesian footprint and broader media relationships relevant to cross-media OOH buying.
Emerging players
- AdRoll OOH: Programmatic advertising platform with growing DOOH inventory partnerships in APAC. Overlaps with City Vision on programmatic access to digital-out-of-home inventory and advertiser demand.
Others
- Hakuhodo Indonesia: Indonesian arm of major Japanese advertising agency network that often plans and buys OOH/DOOH on behalf of advertisers. Useful peer for understanding agency-side demand flowing into DOOH networks like City Vision.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks6 records
Key highlights5 records
Customer concentration
City Vision financial estimates
Financial estimateRevenue estimate
Valuation estimate
City Vision leadership team
Management profileNumber of profiles
City Vision funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
City Vision M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about City Vision
What does City Vision do?
City Vision operates premium roadside digital out-of-home (DOOH) advertising locations, providing brands and agencies with high-visibility outdoor media space in Indonesia. The company focuses on innovation, design, and the deployment of premium digital roadside advertising assets.
When was City Vision founded?
City Vision was founded in 2008. It employs 51 to 100 people.
Where is City Vision based?
City Vision is headquartered in Dki Jakarta, Indonesia, in the Asia region.
Who are City Vision's main competitors?
Broad incumbents on record are JCDecaux, Clear Channel Outdoor, Outfront Media, Ströer SE & Co. KGaA and Lamar Advertising Company. Regional players are VGI (VGI Group / Plan B Media), AdStory (Adcom Media) and Mahaka Group (Mahaka Media). AdRoll OOH is listed as an emerging player. Hakuhodo Indonesia is listed as an others.
Does City Vision have an API?
No public API is recorded for City Vision.
What industry is City Vision in?
City Vision's product category is Digital Out-of-Home (DOOH) Advertising. Its primary akta.pro industry code is MPAAAKAB, Digital Out-of-Home (DOOH) Advertising, with a secondary code of BPAFALAB, Digital Out-of-Home (DOOH) Screens & Networks. Its NAICS code is 54185 and its SIC code is 7310.