Adams Keegan, Inc.

What Adams Keegan, Inc. does

Adams Keegan, Inc. is a privately held human resources outsourcing and PEO firm founded in 1987 by Bob Adams and headquartered in Memphis, Tennessee, with a secondary office in Nashville. The company serves mid-market and enterprise clients — primarily operators of hotels, restaurants, senior living facilities, private clubs, nonprofit organizations, and entrepreneurial startups — providing a vertically specialized suite that bundles payroll, HR management, benefits administration, recruiting, multi-state compliance, PEO co-employment, and property & casualty insurance. Its proprietary Efficenter HRIS platform underpins service delivery with self-onboarding (averaging under 10 minutes per employee), time and attendance, applicant tracking, and centralized employee data management; the company completed a SOC 1 Type I examination in 2023 to support enterprise-grade control assurance.

The business operates on a sales-led, consultative go-to-market motion targeting decision-makers in complex, multi-location organizations. Revenue is generated primarily through recurring per-employee-per-month (PEPM) subscriptions and bundled service packages, supplemented by managed-services PEO arrangements and professional-services revenue from Adams Keegan Insurance Services (workers' compensation and property & casualty). Pricing is custom and not publicly disclosed, structured monthly and scaled to client size, scope, and industry. The company has remained independent and founder/management-controlled since inception, with Jay Keegan serving as President, CEO, and Director of the Board and Bob Adams continuing as Hotel Practice Leader and Director. No external funding rounds, acquisitions, or parent-company relationships are recorded in the data.

Name

Adams Keegan, Inc.

Legal name

Adams Keegan, Inc.

Website

https://adamskeegan.com

Company type

Private

Founded year

1987

Operating status

Operating

Headcount range

101–250 employees

Short description

Adams Keegan is a privately held, Memphis-based HR outsourcing and PEO firm founded in 1987 that delivers payroll, benefits, HR, compliance, recruiting, and insurance services — powered by its proprietary Efficenter HRIS — to multi-location operators in hospitality, restaurants, senior care, nonprofits, private clubs, and startups.

Ownership category

akta.pro rank

Product category

Human Resources Outsourcing / PEO Services

NAICS

Professional Employer Organizations (561330), Professional Employer Organizations (56133), Payroll Services (541214)

SIC

Services-Employment Agencies (7361), Services-Engineering, Accounting, Research, Management (8700)

akta.pro primary industry

Professional Employer Organization (PEO) / Co-Employment Services (BPACAHAB)

akta.pro secondary industries

Workforce Management & Scheduling Outsourcing (Non-payroll) (BPACAKAJ), Onboarding, Offboarding & Employee Lifecycle Administration (BPACAHAL), Benefits Deductions & Payroll Integration Administration (BPAAAHAF)

Keywords

• HR outsourcing services
• Payroll processing
• Benefits administration
• Professional employer organization
• HR management solutions

Headquarters

HQ city

Nashville

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. HR Outsourcing Services: Comprehensive HR services including payroll processing, benefits administration, HR management, compliance support, and recruiting services. Revenue is generated through service fees typically structured as per-employee-per-month (PEPM) arrangements or bundled service packages.
2. PEO Solutions: Professional Employer Organization services providing co-employment solutions where Adams Keegan becomes the employer of record for certain HR functions.
3. Property & Casualty Insurance Services: Insurance services including workers' compensation and other property/casualty offerings through Adams Keegan Insurance Services.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Adams Keegan provides outsourced human resources services for businesses, including payroll processing, benefits administration, HR management, compliance support, recruiting, Professional Employer Organization (PEO) co-employment solutions, and property & casualty insurance. These services are delivered through a combination of dedicated HR specialists and the proprietary Efficenter HRIS platform that enables employee self-onboarding, time and attendance tracking, and centralized HR data management.

Product overview

Adams Keegan offers a suite of HR outsourcing services organized around its core HRIS platform, Efficenter. The product portfolio includes Payroll, HR Management, Benefits Administration, Recruiting, Compliance, PEO Solutions, and Property & Casualty insurance services. These modular offerings can be customized and combined to match each client's operational structure, industry, and specific needs, serving organizations from startups to multi-state enterprises across industries including hospitality, restaurants, senior care, nonprofits, and private clubs.

Differentiator

Problem solved

Functional benefit

Brands

• Efficenter: The company's HRIS (Human Resources Information System) platform used for employee onboarding, time and attendance, payroll processing, and employee self-service.

Products and services

• Payroll Payroll processing service that handles garnishments, deductions, onboarding, offboarding, unemployment claims, and other administrative tasks using automation. Designed for businesses that need to offload payroll administration.
• HR Management Comprehensive HR services that handle strategic and administrative tasks, freeing up client time and resources to focus on core business initiatives. For organizations seeking full HR outsourcing support.
• Benefits Administration Benefits execution and implementation services including ACA reporting, COBRA, payroll deduction setup, carrier invoices, and payments. For businesses of any size or scale.
• Recruiting Recruitment services with an integrated Applicant Tracking System (ATS) solution matched to client needs and industry requirements. For employers seeking to streamline talent acquisition.
• Compliance HR compliance services helping clients navigate federal and state employment regulations and requirements. For organizations operating across multiple states or in regulated industries.
• PEO Solutions Professional Employer Organization services providing co-employment and HR outsourcing solutions for businesses, where Adams Keegan becomes the employer of record for certain HR functions.
• Property & Casualty Insurance Insurance services covering property and casualty coverage for business clients, delivered through Adams Keegan Insurance Services division.
• Efficenter HRIS Platform Human Resources Information System (HRIS) providing employee self-onboarding (average 10 minutes or less), I-9 data collection, local tax information based on employee location, direct deposit/pay card information, handbook/policy verification through digital signature, time and attendance tracking, and self-service capabilities through a digital portal.

Quantifiable outcome

• 40% decrease in training time for new hotel employees
• +2 more outcomes

Named customers9 records

Segments6 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Three partnerships are on record, tiered minor.

• Entrepreneurs' Organization (EO) AtlantaminorGTM or Marketing Partner · 1 March 2022Adams Keegan hosted a lunch & learn session for EO Atlanta, facilitating an interactive workshop on talent retention and recruitment strategies during the Great Resignation.
• West Point Entrepreneur SummitminorGTM or Marketing PartnerAdams Keegan serves as the official HR, payroll, and benefits partner of the West Point Entrepreneur Summit. This partnership supports entrepreneurial development and provides HR guidance to summit participants.
• Overton Park ConservancyminorOthersAdams Keegan was a lead sponsor of the Overton Park Conservancy's 'Center of a Century' celebration honoring the 50th anniversary of the Supreme Court decision protecting Overton Park.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Insperity: Public PEO providing co-employment HR outsourcing, payroll, benefits, and HR technology to SMB and mid-market employers across the U.S. Closest large-scale analog to Adams Keegan's bundled PEO + HRIS model, with a similar vertical approach but national footprint.
• Trinet: Leading PEO delivering HR outsourcing, payroll, benefits, and risk management to small and mid-sized businesses. Direct competitor in the co-employment PEO space Adams Keegan occupies, with comparable PEPM economics and bundled service structure.
• G&A Partners: Mid-market PEO offering payroll, benefits, HR, and risk management with particular strength serving multi-location and multi-state operators. Closely comparable to Adams Keegan in size, service mix, and orientation toward employers with complex workforces.
• CoAdvantage: PEO providing HR outsourcing, payroll, benefits, workers' comp, and compliance to mid-market businesses with multi-site operations. Direct competitor in the same co-employment PEO category with comparable service breadth.
• Vensure Employer Services: PEO and HR outsourcing provider delivering payroll, benefits, HR, and risk/compliance services to SMB and mid-market employers. Direct competitor in the PEO/co-employment space Adams Keegan serves.

Broad incumbents

• ADP TotalSource: PEO division of ADP, one of the largest U.S. payroll providers, offering co-employment HR outsourcing. Competes with Adams Keegan across the same mid-market PEO segment but as part of a much broader HCM/payroll platform.
• Paychex PEO (Oasis): PEO offering from Paychex (Oasis), a major U.S. payroll and HR services provider. Overlaps with Adams Keegan's bundled payroll + HR + benefits model but operates as one product line within a much larger payroll/HCM incumbent.

Emerging players

• Justworks: Tech-forward PEO serving SMBs with payroll, benefits, HR, and compliance via a self-serve platform. Competes with Adams Keegan in PEO and payroll but differentiates via modern software experience and is closer to the SMB end of the market.
• Sequoia One: PEO delivering payroll, benefits, and HR outsourcing to growth-stage and mid-market employers with a strong technology platform. Comparable service offering to Adams Keegan with similar mid-market positioning but with more emphasis on tech-enabled delivery.

Others

• Paylocity: Cloud-based payroll and HR software provider serving mid-market employers with payroll, benefits, talent management, and workforce management. Not a PEO, but a competitor to Adams Keegan on the HRIS/payroll technology layer and frequently evaluated alongside PEO providers by mid-sized employers.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/adams-keegan-inc-

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Adams Keegan, Inc.