Ronnoco Coffee
Ronnoco Coffee is a 1904-founded St. Louis coffee roaster and full-service beverage solutions provider serving convenience stores, foodservice, offices, private-label customers, and retail consumers across 40+ U.S. states via direct sales, distributors, and e-commerce.
- Company typePrivate
- Founded1904
- HeadquartersSt Louis, United States
- Headcount251–500
- GTM typeB2B
- OfferingHardware or Manufacturing
What Ronnoco Coffee does
Ronnoco Coffee is a St. Louis-based coffee roaster and full-service beverage solutions provider founded in 1904 by the O'Connor brothers after the 1904 World's Fair. The company roasts 100% Arabica coffee across 35+ proprietary blends and 300+ coffee SKUs, supplemented by cappuccino, hot chocolate, tea, lemonade, and 900+ allied beverage products. It sells under multiple sub-brands including Henderson Coffee, Seattle Roast, Wild Horse Creek, Concentric Coffee, CoffeeHouse, O'Connor Coffee, and Camellia Fresh Brew Teas, plus private-label programs.
Ronnoco's business model is built on three revenue streams: (1) wholesale and e-commerce sale of roasted coffee and allied beverage products; (2) equipment service — preventative maintenance and repair of brewing/dispensing machinery installed at customer sites; and (3) private-label/co-manufactured custom-branded coffee and tea. Pricing is unit-based across tiers — retail K-Cup-compatible One Cups at ~$11.94/12-count, ground coffee at ~$12.12–$12.30/12 oz, and commercial fraction packs at $55.72–$111.50/40–48 packets — with no disclosed subscription or SaaS component. Distribution combines direct sales teams for commercial accounts, third-party distributors, regional grocery retail (Dierbergs, Schnucks, Midtowne Market), and a Shopify-powered e-commerce store.
The company is privately held by Huron Capital Partners (which acquired it in 2012 from the Guyol family, who had controlled it since 1919) and has pursued a roll-up strategy with six acquisitions through 2020, including International Blends (2013), Henderson Coffee (2013), U.S. Roasterie (2015), Beverage Solutions Group (2019), and Trident Beverage (2020). It serves four primary commercial verticals — convenience stores, foodservice/hotels, office coffee, and private label — plus individual consumers, with national service coverage extending to 40+ states through BSG. CEO Terry McDaniel leads the company, which employs 251–500 people and reports no disclosed revenue or AI/ML capabilities.
Ronnoco Coffee firmographics
Firmographics- Name
- Ronnoco Coffee
- Legal name
- Ronnoco Coffee, LLC
- Website
- https://ronnoco.com
- Company type
- Private
- Founded year
- 1904
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- Ronnoco Coffee is a 1904-founded St. Louis coffee roaster and full-service beverage solutions provider serving convenience stores, foodservice, offices, private-label customers, and retail consumers across 40+ U.S. states via direct sales, distributors, and e-commerce.
- Ownership category
- akta.pro rank
Ronnoco Coffee industry classification
Industry- Product category
- Coffee and Beverage Manufacturing
- NAICS
- Coffee and Tea Manufacturing (311920), Beverage Manufacturing (3121)
- SIC
- Beverages (2080), Miscellaneous Food Preparations & Kindred Products (2090)
- akta.pro primary industry
- Specialty Coffee & Tea Retail (Beans, Leaves, Accessories) (CRAHAGAI)
- akta.pro secondary industries
- Single-Serve Coffee (Pods, Capsules) (CRADAHAH), RTD Coffee Production (Non-Dairy/Non-Alcoholic) (AFAFABAE), Coffee & Tea Concentrates, Syrups & Extracts (CRADAHAI)
Keywords
Where Ronnoco Coffee is headquartered
LocationHeadquarters
- HQ city
- St Louis
- HQ country
- United States
- HQ region
- North America
Offices4 records
Markets served
Ronnoco Coffee business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure, Technology or R&D
Revenue model
- Coffee and Beverage Product Sales: Sale of roasted coffee, cappuccino, tea, lemonade, hot chocolate, and allied products to commercial and retail customers
- Equipment Service: Routine preventative maintenance and repair services on brewing equipment, dispensers, and related machinery
- Private Label: Custom branded coffee and beverage products developed for individual business customers
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | One Cup Single Serve (12 count) |
| Unit Pricing | Pay-as-you-go | Ground Coffee (12 oz) |
| Unit Pricing | Pay-as-you-go | Fraction Pack Commercial (40-48 packets) |
| Unit Pricing | Pay-as-you-go | 5 lb Whole Bean Bags |
| Unit Pricing | Pay-as-you-go | Cappuccino Mixes (6 bags of 2 lb) |
Go-to-market motion2 records
Distribution channels9 records
Marketing channels5 records
Ronnoco Coffee product offering
Product offeringCore offering
Ronnoco Coffee roasts and supplies roasted coffee, cappuccino, hot chocolate, iced tea, lemonade, and allied beverage products built around 35+ proprietary blends and 300+ coffee offerings made from 100% Arabica beans. The company delivers complete custom beverage solutions to commercial customers — convenience stores, foodservice, hotels, offices, casinos, and private-label clients — including brewing equipment, preventative maintenance/repair, training, inventory management, and merchandising support, and also sells direct to consumers through its own e-commerce site and through grocery retailers.
Differentiator
Problem solved
Functional benefit
Brands
- Henderson Coffee: Available in Oklahoma, providing leading-edge commercial beverage solutions for casinos, restaurants, and convenience stores since 1923. Synonymous with old fashioned values, attention to detail and Oklahoma loyalty.
- Seattle Roast
- Wild Horse Creek Coffee Roasters
- Concentric Coffee
- Camellia Fresh Brew Teas
- State Fair Lemonade
- Black Ice Coffee
- CoffeeHouse
- O'Connor Coffee
- Polar Wave Frozen Drinks
Products and services
- Ronnoco Coffee (Roasted Coffee Products)
Companies that use Ronnoco Coffee
Customer profileNamed customers4 records
Segments5 records
Ideal customer profiles5 records
Ronnoco Coffee technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Feature2 records
Ronnoco Coffee partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core and minor.
- Beverage Solutions GroupcoreAcquired Beverage Solutions Group of Maynardville, Tennessee. BSG provides equipment and sells creamers, sweeteners, cappuccino and hot chocolate in over 40 states.
- U.S. RoasteriecorePurchased U.S. Roasterie, INC. This acquisition marked Ronnoco's entry point into private label coffee and tea.
- Love Bottling CompanyminorAcquired the coffee, tea and condiments business of Muskogee, Oklahoma-based Love Bottling Company.
- Henderson Coffee CompanycorePurchased Muskogee, Oklahoma based Henderson Coffee, which provides customized beverage solutions to casinos, restaurants and convenience stores in Oklahoma. Henderson Coffee has been providing leading-edge commercial beverage solutions since 1923.
- International BlendscoreAcquired Clinton, Missouri based International Blends, a distributor of coffee and related products to convenience stores, restaurants, and offices.
- Mercon Coffee Group - LIFT ProgramcoreRonnoco collaborates with LIFT (a program of Mercon Coffee Group) to help small coffee producers increase productivity in an environmentally conscious manner. Ronnoco is currently sponsoring 20 farmers in Guatemala, Honduras, Nicaragua and Brazil.
- Forest Park ForeverminorRonnoco donates a portion of the sale of its World Fair Blend coffee to Forest Park Forever, a private non-profit organization. This partnership honors the company's founding at the 1904 World's Fair in Forest Park, St. Louis.
Scale indicators5 records
Recent moves7 records
Expansion highlights6 records
Ronnoco Coffee competitors and assessment
Company assessmentDirect peers
- Farmer Bros Co: Public U.S. B2B coffee roaster and foodservice distributor serving convenience stores, restaurants, and offices. Closest publicly traded comparable to Ronnoco in scale, channel mix, and product breadth.
- Mother Parkers Tea & Coffee: Canadian-based coffee and tea manufacturer serving retail, foodservice, and private label customers. Comparable business model in roasting, blending, and private label coffee production.
- Royal Cup Coffee: Family-owned B2B coffee roaster supplying offices, restaurants, hotels, and convenience stores across the U.S. Highly comparable in product mix (roasted coffee, tea, allied products) and customer segments.
- Boyd Coffee: Northwest U.S. B2B coffee roaster serving restaurants, hotels, offices, and convenience stores. Comparable in scale, regional heritage, and full-service beverage solutions model.
- S&D Coffee: Private B2B coffee roaster serving foodservice, convenience stores, and offices nationwide. Competes directly with Ronnoco in the same channels with a similar full-service beverage solutions model.
Broad incumbents
- Keurig Dr Pepper: Large publicly traded beverage company controlling the Keurig single-serve platform that Ronnoco's One Cups integrate with. Indirect competitor across B2B coffee service and single-serve formats.
- JDE Peet's (Peet's Coffee): Global coffee and tea group operating multiple B2B and retail coffee brands. Competes with Ronnoco in foodservice coffee service and specialty coffee offerings.
- The J.M. Smucker Co: Diversified packaged food company owning major retail coffee brands (Folgers, Café Bustelo). While primarily retail, its foodservice and private label divisions overlap with Ronnoco's business.
- Massimo Zanetti Beverage USA: U.S. subsidiary of a global coffee group operating a broad portfolio of B2B, private label, and retail coffee brands. Overlaps with Ronnoco in private label and foodservice coffee service.
Emerging players
- Café Britt: Specialty coffee roaster with B2B, private label, and retail channels. Comparable in its use of single-origin positioning and direct-to-consumer + wholesale model.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Ronnoco Coffee social profiles
Digital presenceRonnoco Coffee financial estimates
Financial estimateRevenue estimate
Valuation estimate
Ronnoco Coffee leadership team
Management profileNumber of profiles
Profiles1 record
Ronnoco Coffee subsidiaries and ownership
Company hierarchySubsidiaries5 records
Ronnoco Coffee funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Ronnoco Coffee M&A and investment
M&A and investmentM&A2 records
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Ronnoco Coffee
What does Ronnoco Coffee do?
Ronnoco Coffee roasts and supplies roasted coffee, cappuccino, hot chocolate, iced tea, lemonade, and allied beverage products built around 35+ proprietary blends and 300+ coffee offerings made from 100% Arabica beans. The company delivers complete custom beverage solutions to commercial customers — convenience stores, foodservice, hotels, offices, casinos, and private-label clients — including brewing equipment, preventative maintenance/repair, training, inventory management, and merchandising support, and also sells direct to consumers through its own e-commerce site and through grocery retailers.
Is Ronnoco Coffee a public or private company?
Ronnoco Coffee is a private company. It is classified as private equity controlled and is currently operating.
When was Ronnoco Coffee founded?
Ronnoco Coffee was founded in 1904. It employs 251 to 500 people.
Where is Ronnoco Coffee based?
Ronnoco Coffee is headquartered in St Louis, United States, in the North America region.
How does Ronnoco Coffee make money?
Three revenue lines are on record. Coffee and Beverage Product Sales are the primary driver. The others are equipment Service and private Label.
Who are Ronnoco Coffee's main competitors?
Direct peers on record are Farmer Bros Co, Mother Parkers Tea & Coffee, Royal Cup Coffee, Boyd Coffee and S&D Coffee. Broad incumbents are Keurig Dr Pepper, JDE Peet's (Peet's Coffee), The J.M. Smucker Co and Massimo Zanetti Beverage USA. Café Britt is listed as an emerging player.
Does Ronnoco Coffee have an API?
No public API is recorded for Ronnoco Coffee.
What industry is Ronnoco Coffee in?
Ronnoco Coffee's product category is Coffee and Beverage Manufacturing. Its primary akta.pro industry code is CRAHAGAI, Specialty Coffee & Tea Retail (Beans, Leaves, Accessories), with a secondary code of CRADAHAH, Single-Serve Coffee (Pods, Capsules). Its NAICS code is 311920 and its SIC code is 2080.