What Simplecoin does

Simplecoin is the oldest continuously operating cryptocurrency exchange in the Czech Republic, founded in 2013 and operated by Simple Coin s.r.o., a privately held Czech limited company headquartered at Bubenečská 184/1, Prague 6. The platform enables Czech residents to buy and sell eight cryptocurrencies (Bitcoin, Ethereum, Litecoin, Bitcoin Cash, Dogecoin, Ripple, USDC, and Zcash) using CZK and EUR bank transfers, and serves both individual retail buyers and verified business accounts. As of the latest disclosed metrics, the company has served more than 45,000 clients since inception and exchanged over 8 billion CZK in cumulative volume, with 1,200 transactions and roughly 900,000 EUR in trading volume over the trailing 90 days.

The product surface consists of two interconnected services: Simplecoin Exchange, a self-custody platform that sends purchased cryptocurrencies directly to the user's own external wallet after manual staff verification of incoming fiat payment (typically delivered within ~30 minutes), and Simplecoin Wallet, a custody-based account that allows instant internal exchanges without network fees for verified users. Supporting features include a tiered KYC/AML stack (Tier 1 up to 10,000 EUR/30 days via photo ID and phone call, Tier 2 for larger limits with source-of-funds documentation), direct Trezor hardware wallet integration, social-login SSO (Google, Facebook, LinkedIn), 2FA via Twilio Authy or Google Authenticator, double encryption for personal data, and a Dollar-Cost Averaging (DCA) feature implemented via recurring bank standing orders. A physical client centre in Prague 6 offers in-person KYC and consultations.

Simplecoin monetizes exclusively through the spread embedded in the displayed exchange rate, with no separate transaction fees and no network fee retention. Effective margin per transaction is reduced by a permanent 5% verification discount and a cumulative volume discount of up to 33%, plus a 30% revenue share paid to affiliates over a two-year attribution window. The company has remained a purely Czech entity with no disclosed external funding, no institutional investors, and a single-country geographic footprint anchored in CZK-denominated bank transfers.

Name

Simplecoin

Legal name

Simple Coin s.r.o.

Website

https://simplecoin.eu

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

1–10 employees

Short description

Simplecoin is the oldest Czech cryptocurrency exchange, founded in 2013 and operated by Simple Coin s.r.o. in Prague. It serves Czech residents with CZK and EUR bank-transfer purchases of eight cryptocurrencies via a self-custody exchange and a custody wallet, monetizing through spread-based pricing.

Ownership category

akta.pro rank

Product category

Cryptocurrency Exchange

NAICS

Securities and Commodity Exchanges (52321)

SIC

Security & Commodity Brokers, Dealers, Exchanges & Services (6200)

akta.pro primary industry

On-Chain Payments & Stablecoin Infrastructure (Issuance, Rails, Treasury) (FSAGAMAD)

akta.pro secondary industry

Crypto Payments & Stablecoin Settlement Platforms (BPAMAFAL)

Keywords

• Cryptocurrency exchange
• Digital asset trading
• Bitcoin purchase
• Crypto wallet service
• CZK bank transfer

Headquarters

HQ city

Prague

HQ country

Czechia

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Others

Revenue model

1. Exchange Rate Spread / Margin: The primary revenue source is embedded in the exchange rate provided to customers. The rate is generated every 30 seconds in the order form and includes all related fees — no hidden fees are added. The spread represents the margin Simplecoin earns on each trade. Volume discounts (0–33% of margin) and personal discounts (5% for verified clients) reduce the margin retained on each transaction.
2. Affiliate Program: Affiliates earn 30% of Simplecoin's margin for every exchange made by referred clients over a 2-year period. Payouts available in crypto or fiat currency, minimum withdrawal of €9.
3. Network Transaction Fees (Pass-through): When users send cryptocurrency from their own wallets to Simplecoin Exchange, they pay a blockchain network transaction fee. This fee is not retained by Simplecoin — it is paid directly to the cryptocurrency network. Simplecoin cannot control or set this fee.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels8 records

Core offering

Simplecoin operates a Czech cryptocurrency exchange where users buy and sell Bitcoin and other digital currencies (BTC, ETH, LTC, BCH, DOGE, XRP, USDC, ZEC) using Czech crowns (CZK) and euros (EUR) via domestic bank transfer. The platform offers two complementary products: Simplecoin Exchange, a self-custody service that sends purchased cryptocurrency directly to the user's own external wallet, and Simplecoin Wallet, a custody account with instant internal exchanges and no network fees. Orders are manually verified by staff and cryptocurrency is typically delivered within 30 minutes of payment confirmation.

Product overview

Simplecoin is a Czech cryptocurrency exchange founded in 2013, consisting of two interconnected products: Simplecoin Exchange (the core platform for buying and selling cryptocurrencies with CZK/EUR via bank transfer, with manual order processing and direct delivery to user-controlled wallets) and Simplecoin Wallet (a custody-based account for holding and instantly exchanging crypto without network fees, requiring full verification from the start). The two products serve different use cases — Exchange for larger, self-custodied transactions and Wallet for smaller, faster internal trades. Additional offerings include an Affiliate Program (30% margin commission for two years on referred clients) and an in-person Client Centre in Prague for personalized support.

Differentiator

Problem solved

Functional benefit

Brands

• Simplecoin Exchange: The main cryptocurrency exchange platform that sends purchased cryptocurrencies directly to the user's own cryptocurrency wallet (self-custody).
• Simplecoin Wallet

Products and services

• Simplecoin Exchange Self-custody cryptocurrency exchange platform enabling users to buy and sell Bitcoin and other digital currencies (BTC, ETH, LTC, BCH, DOGE, XRP, USDC, ZEC) using Czech crowns (CZK) and euros (EUR) via domestic bank transfer. Purchased cryptocurrency is sent directly to the user's own external wallet. Guest orders up to €200 per 10 days require only an email and wallet address; higher amounts require registration and KYC verification. Orders are manually verified and cryptocurrency is typically delivered within 30 minutes of payment confirmation.
• Simplecoin Wallet Custody-based cryptocurrency account service that lets users hold cryptocurrencies and fiat funds without managing their own private keys. Enables instant exchanges between Simplecoin accounts without blockchain network fees. Requires registration and full verification from the outset. Minimum deposit of 50 CZK (approx. 2 EUR). Designed for smaller conversions and active trading.

Quantifiable outcome

• Over 45,000 clients served since 2013 with no security incidents
• +5 more outcomes

Named customers4 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Feature7 records

Partnerships

Four partnerships are on record, tiered core and minor.

• ČKMA (Česká kryptoměnová asociace / Czech Cryptocurrency Association)coreStrategic or Co-development Partner · 1 January 2020Simplecoin is a founding member of the Czech Cryptocurrency Association (ČKMA), which was established to create a legal breeding ground for the promotion of cryptocurrency businesses in the Czech Republic. The association works on industry self-regulation and advocacy.
• Trezor (SatoshiLabs)coreTechnology or Integration · 1 January 2019In 2019, Simplecoin partnered with Trezor (hardware wallet manufacturer) to implement security features allowing users to transfer cryptocurrencies directly to Trezor hardware wallets without manually filling in wallet addresses. Simplecoin is also listed in Trezor's Inivy exchange comparison engine.
• ISIC (International Student Identity Card)minorGTM or Marketing PartnerSimplecoin participates in the ISIC/ITIC/ALIVE student program, offering student discounts or special offers through the ISIC network.
• LongRiver GroupminorGTM or Marketing PartnerSimplecoin is part of the LongRiver group (longriver.cz), a Czech student/youth organisation that includes the ISIC program. Listed as a partner member.

Scale indicators5 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Coinmate: Czech-registered cryptocurrency exchange offering BTC, ETH, and other crypto against CZK and EUR bank transfers. Directly competes with Simplecoin in the Czech retail on-ramp segment with overlapping CZK banking rails and KYC tiers.
• Anycoin Direct: European crypto on-ramp (originally Dutch) supporting EUR bank transfers across 20+ countries including the Czech Republic. Competes for European retail customers seeking fiat-to-crypto purchases with similar self-serve order flow.

Broad incumbents

• Coinbase: US-listed, fully regulated cryptocurrency exchange with European operations under MiCA. Overlaps with Simplecoin on the Czech retail on-ramp use case and competes on regulatory credibility, asset breadth, and brand.
• Kraken: Major US-headquartered global cryptocurrency exchange with EUR banking support across Europe including Czech Republic. Competes indirectly for the same Czech retail and business crypto buyers with broader asset coverage and deeper liquidity.
• Binance: World's largest cryptocurrency exchange by volume, supporting EUR and increasingly local European payment methods including Czech bank transfers via partner rails. Competes for the same Czech retail buyers with vastly broader catalog, lower spreads, and CZK-style convenience.
• Bitpanda: Vienna-headquartered European crypto broker and exchange offering 100+ assets with EUR on-ramps and full Austrian/EU regulatory licensing. Overlaps with Simplecoin on European retail fiat-to-crypto but operates at vastly larger scale and asset breadth.
• Revolut: UK-headquartered digital bank offering crypto buy/sell inside its super-app, popular among Czech retail customers. Simplecoin explicitly contrasts its self-custody model against Revolut's custodial claim model — direct competitive overlap for everyday Czech crypto purchases.

Others

• General Bytes: World's largest manufacturer of cryptocurrency ATMs and Simplecoin's former technology partner (2016-2019). Comparable as adjacent crypto infrastructure provider operating in the Czech and European retail crypto on-ramp space.
• Trezor (SatoshiLabs): Czech-founded hardware wallet manufacturer and Simplecoin's core integration partner; operates the Invity exchange comparison engine that lists Simplecoin. Compares as ecosystem infrastructure rather than a direct exchange competitor.

Regional players

• Bitcoin.de: German cryptocurrency exchange/trading platform operating under German BaFin oversight with EUR bank-transfer focus. Comparable fiat-on-ramp model to Simplecoin in a neighboring Central European market, though not directly serving Czech customers.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

• Xx.com/simplecoincz
• Facebookfacebook.com/simplecoincz
• LinkedInlinkedin.com/company/simplecoin

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Simplecoin