What Bredband2 does

Bredband2 i Skandinavien AB (publ) is a Swedish broadband and telecommunications service provider founded in 1989 and headquartered in Umeå, with commercial operations centered in Malmö. The company serves approximately 500,000 residential, small/medium business, housing association (BRF), and public-sector customers and self-describes as Sweden's third-largest fiber provider. Its core platform aggregates broadband capacity across multiple Swedish open fiber networks (stadsnät), enabling residential and enterprise customers to access symmetric fiber speeds (100/100 to 1000/1000 Mbit/s) and mobile broadband (4G/5G) through a single provider relationship, regardless of which municipal network serves the address.

The product portfolio spans residential fiber tiers (Bredband 100/250/1000), mobile broadband (7GB, unlimited, and flexible plans), business broadband and mobile subscriptions, a cloud PBX (Molnväxel) for SMB voice, hardware rental (WiFi 6 routers), cybersecurity bundles via F-Secure, TV and streaming through a Telia cross-sell partnership, GPS smartwatches for children (Safekid), and on-site technician services (Hemfixarna at 499 SEK/hour). Go-to-market is hybrid: a self-serve e-commerce website with address-based pricing for residential customers, a dedicated enterprise sales team for SMBs, partner/reseller programs, and Kammarkollegiet framework agreements for public-sector procurement. Pricing is monthly subscription, address-dependent, with no binding time on most residential plans — a deliberate positioning around price leadership (per PTS Prisrapport) and customer service (highest Trustpilot rating among major Swedish providers, GuldKontakt 2026 winner).

The company was publicly listed on Nasdaq First North Growth Market under ticker BRE2 until February 2026, when Telia Company AB completed acquisition of 96.70% of shares, initiated a compulsory buy-out of remaining shareholders, and applied for delisting. Post-acquisition, Bredband2 operates as a Telia subsidiary with deepening commercial integration (TV/streaming bundles, mobile cross-sell at up to 40% discount to broadband customers).

Name

Bredband2

Legal name

Bredband2 i Skandinavien AB (publ)

Website

https://bredband2.com

Company type

Public

Founded year

1989

Operating status

Acquired

Headcount range

51–100 employees

Short description

Bredband2 is Sweden's third-largest fiber broadband provider, serving approximately 500,000 residential, SMB, housing association, and public-sector customers with fiber and mobile broadband, cloud PBX, and telecom add-ons, now operating as a subsidiary of Telia Company.

Ownership category

akta.pro rank

Product category

Fixed-Line and Mobile Telecommunications / Broadband Services

NAICS

Wired Telecommunications Carriers (517111), Wired and Wireless Telecommunications (except Satellite) (5171)

SIC

Telephone Communications (No Radiotelephone) (4813), Radiotelephone Communications (4812)

akta.pro primary industry

Fiber-to-the-Home (FTTH) Operators (HDAIACAB)

akta.pro secondary industry

Wholesale Access & Last-Mile Leasing (local loops, bitstream, unbundling) (HDAIAEAH)

Keywords

• Fiber broadband services
• Mobile broadband subscriptions
• Cloud phone systems
• Business telecommunications
• Network connectivity services

Headquarters

HQ city

Malmö

HQ country

Sweden

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Infrastructure, Personnel, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. Residential Broadband Subscriptions: Monthly subscription fees for fiber and mobile broadband services at various speed tiers (100–1000 Mbit/s). Core recurring revenue stream with no mandatory binding period.
2. Business Telecommunications Services: Enterprise broadband, mobile telephony, cloud PBX (Molnväxel), SD-WAN, WiFi-as-a-Service, fixed telephony, DDoS protection, and redundancy services for businesses.
3. Hardware Rental (Routers): Monthly router rental fees (49 kr/month) bundled with broadband subscriptions. Includes WiFi 6, remote management support, and optional 5G mobile router.
4. Security Subscriptions (F-Secure): Monthly security package subscriptions (49–69 kr/month) using F-Secure Total and F-Secure Internet Security, covering antivirus, VPN, parental controls, and identity protection on up to 7 devices.
5. Child GPS Watch (Safekid): GPS-enabled child smartwatch sold with a 24-month subscription (99 kr/month). Revenue shared with hardware and monitoring service partner Safekid.
6. Affiliate/Referral (Telia TV & Streaming): Bredband2 refers customers to Telia TV and streaming packages, earning referral commissions. Customers receive preferential pricing as Bredband2 broadband subscribers.
7. Public Sector Framework Agreements: Revenue from Kammarkollegiet framework agreements covering communication, telecom, and infrastructure services to government entities.

Pricing tiers

Go-to-market motion4 records

Distribution channels6 records

Marketing channels8 records

Core offering

Bredband2 is a Swedish telecommunications operator that delivers fiber and mobile broadband services (residential and business), cloud-based phone systems, mobile telephony subscriptions, and associated hardware and add-on services such as WiFi routers, cybersecurity packages, and GPS-enabled children's smartwatches. The company aggregates connectivity across multiple Swedish open fiber networks (stadsnät) and resells Telia's mobile network to provide broadband services to residential consumers, SMBs, large enterprises, housing associations, and public-sector organizations throughout Sweden.

Product overview

Bredband2 is Sweden's third-largest fiber provider serving approximately 500,000 customers since 1989. The company operates a unified broadband platform delivering fiber and mobile internet services across three main segments: residential (privat), business (företag), and housing associations (BRF). For residential customers, the core offering centers on fiber broadband tiers (Bredband100, Bredband250, Bredband1000) and mobile broadband, supplemented by add-on modules including WiFi routers, security packages (F-Secure), TV/streaming via Telia partnership, mobile phone subscriptions, GPS smartwatches for children, and home technician services. Business services encompass fiber broadband, mobile broadband, cloud phone systems (Molnväxel), mobile telephony, fixed telephony, and security solutions (DDoS protection, DNS security, firewall). The company also serves housing associations through group contracts and public sector clients via Kammarkollegiet framework agreements. Bredband2 was acquired by Telia Company in 2026, acquiring 96.7% of shares and initiating delisting from Nasdaq First North.

Differentiator

Problem solved

Functional benefit

Products and services

• Bredband100 (Fiber Broadband 100/100) Fixed-line fiber broadband with symmetric 100 Mbps download and upload speeds, designed for households with moderate internet usage including streaming, gaming, and remote work.
• Bredband250 (Fiber Broadband 250/250) Fixed-line fiber broadband with symmetric 250 Mbps speeds, suitable for households with multiple devices connected simultaneously and higher bandwidth demands for gaming and video conferencing.
• Bredband1000 (Fiber Broadband 1000/1000) Premium fixed-line fiber broadband with symmetric 1 Gbps speeds, designed for households with maximum bandwidth requirements including 8K streaming, competitive online gaming, and heavy file transfers.
• Mobilt Bredband (Mobile Broadband) Mobile broadband service delivered over 4G and 5G networks, offering flexible internet access without fixed-line dependency. Available in 7GB, unlimited, and flexible plans with speeds up to 1000 Mbps.
• Router (WiFi 6 Router Service) WiFi 6-enabled wireless router service providing whole-home coverage with remote management support, 24/7 technical support, and automatic security updates. Available as a monthly rental (49 kr/month).
• TV and Streaming (Telia Partnership) TV and streaming packages from Telia offered at preferential pricing for Bredband2 broadband customers, including TV Mini, TV Mellan, TV Mycket, Streaming Mer, Streaming Maxad, and Streaming Mest.
• Säkerhetspaket (F-Secure Security Package) Cybersecurity packages powered by F-Secure, offering antivirus, VPN, parental controls, and identity protection on up to 7 devices. Available in F-Secure Internet Security (49 kr/month) and F-Secure Total (69 kr/month) tiers.
• Hemfixarna (Home Technician Service) On-site technical support service for installation and troubleshooting of broadband, routers, smart TVs, streaming services, and other home technology. Priced at 499 SEK per hour.
• Barnklocka (Safekid Children's GPS Smartwatch) GPS-enabled children's smartwatch with real-time positioning, safe zones, video and voice calling, and school mode. Offered through the Safekid brand at 99 SEK/month with 24-month commitment and included watch hardware.
• Bredband Företag (Business Broadband) Business fiber broadband with symmetric speeds from 100/100 to 1000/1000 Mbps, unlimited traffic, free support, and optional security features including firewall, VPN, DNS protection, and antivirus. Up to 10% discount for the first 6 months. Address-dependent pricing requires sales inquiry.
• Mobilt Bredband Företag (Business Mobile Broadband) Business mobile broadband with unlimited data, 5G connectivity through Telia's network, and speeds up to 1500 Mbps. Includes 5G router with up to 3.4 Gbps download capability. 299 kr/month.
• Molnväxel (Cloud Phone System) Cloud-based business telephone system (PBX) with features including virtual reception, call groups, voicemail, call recording, mobile app integration, IVR, welcome message, schedule-based routing, and basic call queue (max 5). Base fee 100 kr/month, 0 kr setup fee. Supports fixed and mobile user profiles.
• Mobiltelefoni Företag (Business Mobile Subscriptions) Business mobile phone subscriptions with unlimited calls, SMS, MMS, 5G connectivity, and flexible data plans (Business Mobile 5GB at 99 kr/month, 25GB at 199 kr/month, 50GB at 239 kr/month, Unlimited at 299 kr/month). Includes optional mobile phone hardware with 24-month commitment. Unlimited calls/SMS/MMS in Sweden and EU/EES.
• BRF Group Broadband (Housing Association) Group broadband contracts for housing associations (BRF) offering speeds from 100 to 1000 Mbps at reduced rates starting from 39 SEK/month per unit, with collective support and management. Speeds up to 10 Gbit/s available on the group contract; address/network-dependent.
• Offentlig Sektor (Public Sector Services) Public sector broadband and telecommunications services available through Kammarkollegiet (Swedish Legal, Financial and Administrative Services Agency) framework agreements covering Communications Solutions, Telecommunications Services, and Infrastructure categories.
• Mobilabonnemang (Residential Mobile Subscriptions via Telia) Mobile phone subscriptions from Telia offered at up to 40% discount for Bredband2 broadband customers, with 5G coverage in EU/EEA, eSIM support, and family plans with unlimited data.

Quantifiable outcome

• Highest customer rating on Trustpilot among major broadband providers in Sweden
• +2 more outcomes

Named customers11 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Five partnerships are on record, tiered core and minor.

• Telia Company ABcoreGTM or Marketing Partner · 14 April 2026Bredband2 entered a partnership with Telia in April 2026 enabling Bredband2's broadband customers to access Telia's TV and streaming packages at preferential rates. Telia had previously completed its acquisition of Bredband2 (96.7% ownership as of February 2026), driving integration of products.
• Silver LegendsminorStrategic or Co-development Partner · 14 April 2026Bredband2 became the main partner (huvudpartner) to Silver Legends in 2026. The partnership aims to strengthen digital inclusion, create intergenerational connections, and contribute to a smooth and safe digital everyday life for more people.
• Kammarkollegiet (Swedish Legal, Financial and Administrative Services Agency)coreChannel Partner/ Reseller/ DistributorBredband2 is a registered framework agreement (ramavtals) supplier under Kammarkollegiet in three areas: Communications Solutions, Telecommunications Services, and Infrastructure. Public sector entities procure through avropa.se.
• F-SecurecoreTechnology or IntegrationBredband2 bundles F-Secure Internet Security and F-Secure Total cybersecurity products (antivirus, VPN, parental controls, identity protection) as monthly subscriptions to broadband customers. Products are integrated into customer accounts and supported via the Bredband2 service portal.
• Various Swedish Open Fiber Networks (Stadsnät)coreTechnology or IntegrationBredband2 aggregates services across multiple Swedish open/municipal fiber networks, enabling customers to access broadband regardless of which network infrastructure serves their address. Partnerships with network operators like GlobalConnect, Open Infra, ViaEuropa, and others are referenced in operational disclosures.

Scale indicators6 records

Recent moves7 records

Expansion highlights5 records

Broad incumbents

• GlobalConnect: GlobalConnect is one of the largest fiber network operators in the Nordics, providing wholesale fiber infrastructure and connectivity services. Functions as both a wholesale partner to Bredband2 and a competitor in enterprise connectivity and stadsnät operations.
• Telia Company: Telia is Sweden's incumbent telecom operator and Bredband2's parent company (96.70% ownership since Feb 2026). Provides fiber, mobile, TV, and enterprise services that overlap with Bredband2's offerings across all segments.

Others

• Zitius (Telia-owned): Zitius is a Telia-owned Swedish open fiber network operator providing wholesale fiber access to service providers. Functionally adjacent to Bredband2's stadsnät aggregation model and now a sister entity under Telia ownership.

Direct peers

• Telenor Sverige: Telenor Sverige offers fiber and mobile broadband, telephony, and TV services across Sweden. Comparable to Bredband2 in fixed broadband speeds, mobile broadband plans, and consumer/SMB go-to-market.
• Tele2 Sverige: Tele2 is one of Sweden's largest telecom operators offering fiber broadband, mobile, and TV to residential and business customers. Direct overlap with Bredband2 in FTTH broadband, mobile subscriptions, and the SMB/enterprise connectivity market.
• Box Internet: Box Internet is a Swedish challenger fiber broadband provider offering residential services across multiple open fiber networks, with no-binding contracts and competitive pricing. Mirrors Bredband2's price-led, contract-light positioning in the Swedish FTTH market.
• Ownit Broadband: Ownit is a Swedish broadband provider specializing in fiber and mobile broadband for residential and small business customers, aggregating across open fiber networks. Closely comparable operating model to Bredband2's stadsnät aggregation strategy.
• Bahnhof: Bahnhof is a Swedish independent fiber and broadband ISP serving residential and business customers, often positioned as a privacy- and price-focused alternative to major incumbents. Direct competitor to Bredband2 in fiber broadband and aggregated stadsnät services.

Emerging players

• IP-Only: IP-Only is a Swedish fiber infrastructure operator and ISP focused on regional and rural fiber rollout. Comparable to Bredband2 in stadsnät/wholesale fiber exposure and SMB/enterprise connectivity, though with a more infrastructure-heavy model.

Regional players

• Hi3G Access (Tre): Tre is a Swedish mobile network operator offering mobile broadband and telephony; less direct overlap on fixed fiber but competes in mobile broadband and bundles. Comparable as a Swedish residential mobile broadband alternative to Bredband2's mobile offerings.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/bredband2

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bredband2