DigitalOptometrics
DigitalOptometrics operates a tele-optometry platform that enables licensed optometrists to perform comprehensive remote eye exams for optical retailers, FQHCs, correctional facilities, universities, and mobile providers across 40+ US states and 3 Canadian provinces.
- Company typePrivate
- Founded2017
- HeadquartersNew Hyde Park, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What DigitalOptometrics does
DigitalOptometrics LLC, founded in 2017 and headquartered in Lake Success, New York, operates a tele-optometry platform that enables licensed optometrists to perform comprehensive remote eye examinations on patients located at partner sites. The proprietary system combines high-definition video conferencing with remotely controlled ophthalmic equipment—including a remotely operated phoropter for refraction and a video slit lamp for anterior-chamber imaging—and integrates AI-assisted preliminary subjective refraction with automatic charting of clinician findings. Real-time translation across 16 languages is delivered via the DOT® (DigitalOptometrics Translate) module. The platform is protected by seven US patents and two Canadian patents covering the remote examination system architecture, and the company operates as a HIPAA-covered healthcare provider.
The company sells through a B2B channel-partner model: optical retailers, independent optometry practices, FQHCs, correctional facilities, universities, and mobile eye-care providers deploy DigitalOptometrics lanes on their premises, paying an approximately $34,000 upfront equipment investment per lane plus undisclosed monthly service fees. Named enterprise customers include America's Best Contacts & Eyeglasses, MyEyeDr., Eyeglass World, Nationwide Vision, and Pearle Vision franchisees; the Georgia Lions Lighthouse Foundation is a non-profit partner serving underserved populations. Remote optometrists are available seven days a week during partner operating hours, and the platform delivers a comprehensive exam with prescription issuance in under 30 minutes. The company reports remake rates of less than 1% and has surpassed 4 million total remote comprehensive eye exams as of mid-2025, with service coverage across 40+ US states and 3 Canadian provinces. Leadership comprises founder and president Howard S. Fried, COO Alex Louw, and company representative Dr. Ryan Wiggins; the company is privately held and has not disclosed outside institutional investment.
DigitalOptometrics firmographics
Firmographics- Name
- DigitalOptometrics
- Legal name
- DigitalOptometrics LLC
- Website
- https://digitaloptometrics.com
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- DigitalOptometrics operates a tele-optometry platform that enables licensed optometrists to perform comprehensive remote eye exams for optical retailers, FQHCs, correctional facilities, universities, and mobile providers across 40+ US states and 3 Canadian provinces.
- Ownership category
- akta.pro rank
DigitalOptometrics industry classification
Industry- Product category
- Tele-Optometry Software Platform
- NAICS
- Offices of Optometrists (62132)
- SIC
- Surgical & Medical Instruments & Apparatus (3841)
- akta.pro primary industry
- Ophthalmology & Vision Telemedicine Platforms (HLALAGAL)
Keywords
Where DigitalOptometrics is headquartered
LocationHeadquarters
- HQ city
- New Hyde Park
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
DigitalOptometrics business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Supply Chain, Infrastructure
Revenue model
- Tele-Optometry Platform Services: DigitalOptometrics provides a software technology platform enabling optical providers and optometrists to conduct remote comprehensive eye exams. The company generates revenue through service agreements with optical exam locations, where licensed optometrists perform remote examinations using proprietary technology.
- Equipment and Technology Licensing: Optical providers invest in DigitalOptometrics equipment to enable remote examination lanes. The system includes video slit lamps, phoropters, and other diagnostic equipment integrated with the tele-optometry platform.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | One time/ perpetual license | Equipment and Setup Investment |
| Subscription | Monthly | Service/Platform Fees |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels5 records
DigitalOptometrics product offering
Product offeringCore offering
DigitalOptometrics provides a tele-optometry software platform that enables licensed optometrists to perform comprehensive eye examinations remotely at optical retail and healthcare partner locations using proprietary hardware-software systems. The platform combines high-definition video conferencing with remotely controlled ophthalmic equipment (phoropters, video slit lamps) and integrates AI-enhanced preliminary refraction along with real-time multi-language translation. Optical providers purchase approximately $34,000 of equipment per lane and pay ongoing service fees for remote optometrist availability seven days a week, with prescriptions delivered within minutes of exam completion.
Product overview
DigitalOptometrics offers a tele-optometry platform consisting of its core Remote Comprehensive Eye Examination System, which enables optometrists to conduct comprehensive eye exams remotely via high-definition video conferencing and remotely controlled ophthalmic equipment. The platform integrates DOT® (DigitalOptometrics Translate) for real-time translation across 16 languages, and supports video slit lamp technology for anterior eye imaging. The system allows patients to receive complete eye examinations including refraction, retinal imaging, and prescription delivery in under 30 minutes—all conducted by remotely located licensed optometrists.
Differentiator
Problem solved
Functional benefit
Products and services
- DigitalOptometrics Remote Comprehensive Eye Examination System A tele-optometry platform that enables licensed optometrists to perform comprehensive eye exams remotely at partner optical and healthcare locations using proprietary hardware-software systems, high-definition video conferencing, and remotely controlled ophthalmic equipment such as the phoropter; delivers prescriptions within minutes and is marketed as covering ten clinical subject areas for a complete exam rather than refraction-only.
- DOT – DigitalOptometrics Translate Real-time translation feature supporting communication between patients and remote optometrists in 16 languages during comprehensive eye exams, designed to remove language barriers for non-English speaking populations and embedded in the DigitalOptometrics tele-optometry platform.
- Video Slit Lamp Technology High-definition video slit lamp integrated with the tele-optometry platform that captures video of the anterior chamber (external structures of the eye) for remote optometrist evaluation as part of the comprehensive eye exam protocol.
Quantifiable outcome
- Less than 30 minutes exam completion time from registration to prescription delivery
- +3 more outcomes
Companies that use DigitalOptometrics
Customer profileNamed customers6 records
Segments6 records
Ideal customer profiles3 records
DigitalOptometrics technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability4 records
Feature5 records
DigitalOptometrics partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Georgia Lions Lighthouse FoundationcoreDigitalOptometrics supports the Georgia Lions Lighthouse Foundation's telehealth solution for vision services. The partnership enables the non-profit organization to provide eye care services to underserved populations through tele-optometry technology.
Scale indicators5 records
Recent moves6 records
Expansion highlights6 records
DigitalOptometrics competitors and assessment
Company assessmentBroad incumbents
- Amwell: Amwell is a leading enterprise telehealth platform powering virtual visits for health systems and insurers. It is comparable as a broader telehealth infrastructure provider that could partner with or compete against DO for live remote specialty exams, including vision care.
- Doctor On Demand (Included Health): Doctor On Demand is a national virtual care provider delivering synchronous video visits across specialties. It is comparable as a generalist telehealth incumbent that could add vision care services and partner with or compete against DO for payer-covered tele-optometry visits.
- LensCrafters (EssilorLuxottica): LensCrafters is a major optical retail chain under EssilorLuxottica with proprietary in-store optometry. It is comparable as a large-scale optical retailer using telemedical exam equipment and could compete with DO through its own Pearle Vision and Target Optical brands if it expands tele-optometry internally.
- National Vision Inc. (America's Best): National Vision operates America's Best Contacts & Eyeglasses, one of DO's largest enterprise customers, and runs in-house optometry at scale. Comparability: it is both a critical channel partner and a potential vertically-integrated competitor if it brings tele-optometry in-house.
- Hims & Hers Health: Hims & Hers is a large public telehealth platform that has expanded into vision and eyecare products and services. It is comparable as a broad telehealth incumbent that could enter remote eye exams at scale, putting pressure on DO's prescription-generation and retail-exam economics.
Direct peers
- Warby Parker: Warby Parker is a DTC eyewear retailer that has integrated telehealth-based prescription apps and in-store eye exams. It competes for the same patient eyecare wallet and is exploring tele-optometry partnerships, making it both a customer overlap and a vertically-integrated competitor to DO's optical retail partners.
- 20/20NOW: 20/20NOW is a direct tele-optometry competitor that provides remote comprehensive eye exams to optical retailers using remote phoropter control and live optometrists. It competes head-to-head with DigitalOptometrics for the same enterprise optical retail customers and FQHC/onsite exam lanes.
- Visibly (formerly Opternative): Visibly offers online, app-based vision tests that allow consumers to renew prescriptions without an in-person exam. It is a direct competitor in remote refractive care, though it focuses on asynchronous prescription renewal rather than DO's synchronous, equipment-driven comprehensive exam.
- EyecareLive: EyecareLive is a tele-ophthalmology platform connecting patients with eye doctors for remote consultations and follow-up care. It addresses a similar patient and provider base (optometrists and ophthalmologists) and overlaps with DO's vision-care adjacency, but skews toward chronic-condition management vs. DO's comprehensive exam focus.
Others
- 1-800 Contacts: 1-800 Contacts is the largest online retailer of contact lenses and has expanded into prescription renewal and telehealth-based eye exams. It is comparable as an online vision retailer pursuing remote prescription delivery, which is adjacent to DO's exam-and-prescription workflow.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
DigitalOptometrics social profiles
Digital presenceDigitalOptometrics compliance and trust
Trust signalCompliance1 record
DigitalOptometrics financial estimates
Financial estimateRevenue estimate
Valuation estimate
DigitalOptometrics leadership team
Management profileNumber of profiles
Profiles3 records
DigitalOptometrics funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
DigitalOptometrics M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about DigitalOptometrics
What does DigitalOptometrics do?
DigitalOptometrics provides a tele-optometry software platform that enables licensed optometrists to perform comprehensive eye examinations remotely at optical retail and healthcare partner locations using proprietary hardware-software systems. The platform combines high-definition video conferencing with remotely controlled ophthalmic equipment (phoropters, video slit lamps) and integrates AI-enhanced preliminary refraction along with real-time multi-language translation. Optical providers purchase approximately $34,000 of equipment per lane and pay ongoing service fees for remote optometrist availability seven days a week, with prescriptions delivered within minutes of exam completion.
Is DigitalOptometrics a public or private company?
DigitalOptometrics is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was DigitalOptometrics founded?
DigitalOptometrics was founded in 2017. It employs 11 to 50 people.
Where is DigitalOptometrics based?
DigitalOptometrics is headquartered in New Hyde Park, United States, in the North America region.
How does DigitalOptometrics make money?
Two revenue lines are on record. Tele-Optometry Platform Services are the primary driver. The others are equipment and Technology Licensing.
Who are DigitalOptometrics's main competitors?
Broad incumbents on record are Amwell, Doctor On Demand (Included Health), LensCrafters (EssilorLuxottica), National Vision Inc. (America's Best) and Hims & Hers Health. Direct peers are Warby Parker, 20/20NOW, Visibly (formerly Opternative) and EyecareLive. 1-800 Contacts is listed as an others.
Does DigitalOptometrics have an API?
No public API is recorded for DigitalOptometrics.
What industry is DigitalOptometrics in?
DigitalOptometrics's product category is Tele-Optometry Software Platform. Its primary akta.pro industry code is HLALAGAL, Ophthalmology & Vision Telemedicine Platforms. Its NAICS code is 62132 and its SIC code is 3841.