Cross Country Infrastructure

What Cross Country Infrastructure does

Cross Country Infrastructure Services Inc is a US-based, privately held provider of equipment rental, distribution, and related infrastructure services to enterprise contractors. Founded in 1981 and headquartered in Aurora, Colorado, the company served critical infrastructure end markets including energy, utilities, renewables, mining, and — most recently — data center construction. Core operations centered on renting an equipment fleet to contractors and supplying infrastructure equipment and materials through a multi-location distribution network across the United States. Revenue mechanics were a mix of usage-based equipment rental and transaction-based equipment distribution, with both streams routed primarily through direct enterprise field sales rather than channel partners.

In February 2026, Cross Country Infrastructure Services Inc completed a business combination with PSS Industrial Group to form PSS Cross Country Infrastructure Solutions, a national infrastructure solutions and supply platform operating more than 40 US locations. The merger combined the rental fleets and location footprints of both companies, with Phillip Goodwin (formerly CEO of PSS Industrial Group) leading the combined entity and John James (Cross Country founder) serving as President of Equipment. The combined platform explicitly targets contractors in energy, utilities, renewables, mining, and data center infrastructure, positioning the business around secular US infrastructure spending and the hyperscale data center buildout. No AI, software, or proprietary technology capabilities are disclosed; the business model is fundamentally physical-asset- and field-service-driven, with no published revenue, no disclosed funding history, and no third-party technology integrations in the available source material.

Name

Cross Country Infrastructure

Legal name

Cross Country Infrastructure Services Inc

Website

https://crosscountryis.com

Company type

Private

Founded year

1981

Operating status

Operating

Headcount range

251–500 employees

Short description

Cross Country Infrastructure is a US-based equipment rental, distribution, and services provider for enterprise contractors in energy, utilities, renewables, mining, and data center infrastructure. Following its February 2026 merger with PSS Industrial Group, it operates 40+ US locations as PSS Cross Country Infrastructure Solutions.

Ownership category

akta.pro rank

Headquarters

HQ city

Aurora

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Operations, Supply Chain, Personnel, Infrastructure

Revenue model

1. Equipment Rental: Rental of equipment fleet to contractors serving energy, utility, mining, and data center infrastructure projects nationwide. The combined entity leverages expanded national footprint and equipment rental options.
2. Equipment Distribution and Supply: Distribution and supply of infrastructure equipment and supplies to contractors across infrastructure sectors.

Go-to-market motion1 record

Distribution channels1 record

Core offering

Cross Country Infrastructure provides equipment rental, distribution, and supply services to contractors serving critical infrastructure projects in the energy, utilities, renewables, mining, and data center sectors. Following the February 2026 merger with PSS Industrial Group, the combined entity — PSS Cross Country Infrastructure Solutions — operates more than 40 locations across the United States, offering an expanded rental fleet and national distribution capabilities to enterprise contractor customers.

Product overview

PSS Cross Country Infrastructure Solutions is a unified infrastructure solutions platform formed from the merger of PSS Industrial Group and Cross Country Infrastructure Services. The platform combines equipment rental, distribution, and service capabilities to serve energy, utilities, renewables, mining, and data center infrastructure markets. The portfolio includes equipment rental services (the core rental fleet from both legacy companies), distribution services (supply and distribution capabilities), and service capabilities for contractors nationwide across more than 40 locations.

Differentiator

Problem solved

Functional benefit

Products and services

• Equipment Rental Rental of an equipment fleet to contractors serving energy, utility, mining, renewables, and data center infrastructure projects nationwide; the combined entity leverages an expanded national footprint and rental fleet post-merger.
• Distribution Services Supply and distribution of infrastructure equipment and supplies to contractors across the energy, utilities, renewables, mining, and data center infrastructure sectors, delivered through 40+ U.S. locations.
• PSS Cross Country Infrastructure Solutions Integrated national infrastructure solutions platform offering equipment rental, distribution, and supply services to contractors in the energy, utilities, renewables, mining, and data center infrastructure markets through 40+ U.S. locations.

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• PSS Industrial GroupcoreStrategic or Co-development Partner · 9 February 2026PSS Industrial Group and Cross Country Infrastructure Services completed a business combination to form PSS Cross Country Infrastructure Solutions. The merger combines the rental fleet and locations of both companies to create a national infrastructure solutions and supply partner. The combined entity leverages expanded national footprint, equipment rental options, and industry expertise to serve energy, utility, mining, and data center infrastructure markets. PSSI CEO Phillip Goodwin leads the combined company, while Cross Country founder John James serves as President of Equipment.

Scale indicators1 record

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• United Rentals: United Rentals is the largest equipment rental company in North America, offering aerial, earthmoving, material handling, and specialty rental equipment to infrastructure and industrial customers. It is the dominant broad-line incumbent that Cross Country competes with and benchmarks against in the US rental market.
• Sunbelt Rentals: Sunbelt Rentals is the second-largest US equipment rental company, providing general and specialty rental equipment across industrial, commercial, and infrastructure end markets. Its national footprint and diversified fleet directly overlap with Cross Country's positioning post-merger.
• Herc Rentals: Herc Rentals is a US-focused full-line equipment rental provider serving industrial, infrastructure, and commercial customers with aerial, earthmoving, and material handling equipment. Comparable scale and end-market mix make it a direct comparable for Cross Country's combined fleet and location network.
• Ashtead Group (Sunbelt UK parent): Ashtead Group is the UK-listed parent of Sunbelt Rentals and a leading global equipment rental company with significant North American exposure. Its scale, fleet investment strategy, and end-market diversification make Ashtead a key publicly-traded comparable for understanding rental economics and capital intensity.
• Caterpillar (CAT Rental): Caterpillar operates one of the largest equipment dealer and rental networks globally through its CAT dealer network, including significant fleet rental offerings for infrastructure and energy customers. As both an OEM supplier and competitor through dealer rental operations, it is a relevant scale comparable for Cross Country's fleet strategy.

Direct peers

• H&E Equipment Services: H&E Equipment Services operates a network of branches across the US renting aerial, earthmoving, material handling, and specialty equipment, while also distributing new and used machines. Its branch model and dual rental/distribution business model closely mirror Cross Country's combined-entity profile.
• BrandSafway: BrandSafway is a leading provider of access, insulation, coatings, and specialty rental services to industrial, energy, and infrastructure customers across North America. Its specialty rental focus on energy/utilities and infrastructure end markets overlaps directly with Cross Country's served verticals.
• Sunstate Equipment: Sunstate Equipment is a US regional equipment rental company focused on the construction and infrastructure markets. As a mid-sized branch-network rental peer, it provides a useful comparable for branch-level economics in Cross Country's core segments.
• Ahern Rentals: Ahern Rentals is a privately held equipment rental company with a network of US branches serving general contractors and infrastructure customers. Its private ownership, multi-region branch model, and contractor-focused customer base make it a structural comparable to the Cross Country franchise.

Emerging players

• EquipmentShare: EquipmentShare is a fast-growing equipment rental and fleet management technology company with a national US branch network serving contractors across construction and infrastructure. It combines rental with proprietary telematics and fleet software, representing a technology-augmented competitor in the same end markets.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Cross Country Infrastructure