Ve'ahavta
- Company typePrivate
- Founded1996
- HeadquartersToronto, Canada
- Headcount11–50
- GTM typeB2C
- OfferingServices
Ve'ahavta firmographics
Firmographics- Name
- Ve'ahavta
- Legal name
- Ve'ahavta
- Website
- https://veahavta.org
- Company type
- Private
- Founded year
- 1996
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Ve'ahavta industry classification
Industry- Product category
- Humanitarian Services
- NAICS
- Emergency and Other Relief Services (624230), Community Food and Housing, and Emergency and Other Relief Services (6242), Individual and Family Services (6241), Vocational Rehabilitation Services (6243)
- SIC
- Services-Social Services (8300)
- akta.pro primary industry
- Housing Assistance & Homeless Services (BPAGAEAB)
- akta.pro secondary industries
- Emergency Shelter, NFIs & Winterization for Displaced Populations (BPADAHAG), Food Assistance & Safety Nets (In-Kind, Vouchers, Cash Transfers) (BPADAJAA)
Keywords
Where Ve'ahavta is headquartered
LocationHeadquarters
- HQ city
- Toronto
- HQ country
- Canada
- HQ region
- North America
Offices1 record
Markets served
Ve'ahavta business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure, Others
Revenue model
- Individual Donations: Monthly and one-time gifts from individual donors, the primary funding source. Donors can give through the website, CanadaHelps, or by mailing donations.
- Strategic Philanthropy: Publicly traded securities donations (eliminates capital gains tax), donor advised funds, flow-through shares through PearTree Canada, and planned giving including bequests and life insurance.
- In-Kind Donations: Donations of clothing, supplies, and goods from individuals and corporations. Tax receipts issued for new items with proof of purchase.
- Charitable Fund: Endowment fund established to provide long-term stable income for the organization.
- Le'Olam Society: Legacy giving program including bequests in wills, life insurance policies, and registered investments (RRSP, RRIF, TFSA beneficiaries).
- Speakers Bureau Program: Fee-based program ($250) where program graduates with lived experience of homelessness share their stories at corporate events, educational workshops, and community groups. Fee directly supports speakers and programs.
- Corporate Group Volunteering: Financial contribution of $1,000 per group for tailored corporate volunteer sessions hosted by Volunteer Partnerships Coordinator.
- Third-Party Fundraising: Individuals and organizations can create fundraisers through CanadaHelps, Facebook fundraising, or ECHOage birthday gift registries.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Speakers Bureau Program fee |
| Unit Pricing | Pay-as-you-go | Corporate/Community Group Volunteer Sessions |
| Other | Pay-as-you-go | Ve'ahavta Skills Academy |
| Other | Pay-as-you-go | Recipe for Success Program |
| Other | Pay-as-you-go | Upper Shelf Program |
Go-to-market motion1 record
Distribution channels8 records
Marketing channels10 records
Ve'ahavta product offering
Product offeringCore offering
Ve'ahavta operates the Mobile Jewish Response to Homelessness (MJRH) program with two outreach vans that nightly distribute hot meals, clothing, hygiene supplies, and harm reduction kits to people experiencing homelessness in the Greater Toronto Area. The organization also delivers a portfolio of pre-employment training programs—including the Ve'ahavta Skills Academy, Recipe for Success (culinary training), Upper Shelf (warehouse management), and Employment Services—designed to help individuals move from poverty toward sustainable self-sufficiency through skills training and job placement.
Product overview
Ve'ahavta is a Jewish humanitarian organization offering a multi-tiered portfolio of programs designed to create a non-linear path for people experiencing poverty and homelessness. The core offerings include: (1) Mobile Jewish Response to Homelessness (MJRH) outreach vans providing nightly mobile distribution of meals and supplies; (2) Pre-employment programs including the Ve'ahavta Skills Academy (virtual life skills training), Recipe for Success (culinary training), Upper Shelf (warehouse management internship), and Life Stabilization Program (case management); (3) Employment Services through Employment Ontario for job placement; and (4) Community engagement programs including the Speakers Bureau, Community Partnership Program, and B'nai Mitzvah Program. The organization also maintains an Alumni Program for ongoing graduate support.
Differentiator
Problem solved
Functional benefit
Products and services
- Mobile Jewish Response to Homelessness (MJRH) Two outreach vans that travel across the GTA nightly (Monday-Friday 6pm-11pm), distributing hot meals, weather-appropriate clothing, hygiene supplies, sleeping bags, blankets, and harm reduction supplies to people experiencing homelessness. Includes referrals to shelters and social services.
- Ve'ahavta Skills Academy (VSA) An intensive virtual group program for individuals facing socio-economic challenges, featuring live Zoom sessions and self-directed online workshops to help participants set personal, educational, and career goals. Free program with $300 stipend plus free laptop provided to participants.
- Recipe for Success Kitchen Management Training & Internship Program An employment-focused culinary training and internship program that prepares participants for careers in food service, including food safety, nutrition, cooking theory, and kitchen certifications. Includes 3-week training plus 12-week internship for select graduates.
- Upper Shelf Warehouse Management Internship Program A 12-week employment-focused internship for individuals facing barriers to employment who want to pursue careers in warehouse management, including inventory management, donation sorting, and warehouse safety training.
- Life Stabilization Program (LSP) A virtual 1:1 case management support program for individuals looking to achieve short-term stabilizing goals in housing, financial support, and food insecurity, with referrals to community resources.
- Employment Services Integrated Employment Services as part of the Employment Ontario network, including job search support, resume development, interview preparation, and employer connections.
- Speakers Bureau Program A program where Ve'ahavta participants with lived experience of homelessness or poverty learn to share their stories for paid speaking engagements at community groups and corporate events. Fee directly supports speakers and programs.
- Community Partnership Program (CPP) A program enabling congregations, schools, and camps to partner with Ve'ahavta for workshops and MJRH van volunteer opportunities for youth participants.
- B'nai Mitzvah Program A cost-free program for Jewish youth consisting of interactive learning about poverty, volunteer engagement on outreach vans, and fundraising activities.
Quantifiable outcome
- 96% of pre-employment program graduates achieve successful outcomes (employment, education, or specialized support)
- +6 more outcomes
Companies that use Ve'ahavta
Customer profileNamed customers5 records
Segments5 records
Ideal customer profiles4 records
Ve'ahavta technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Ve'ahavta partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered core and minor.
- Employment OntariocoreVe'ahavta gained Employment Ontario status in 2025, becoming part of the Employment Ontario network. This enables the organization to offer Integrated Employment Services including Better Jobs Ontario and provides funding for employment services through IES.
- Green Planet BiofuelscoreToronto-based company founded in 2008 that collects and repurposes waste cooking oil into biodiesel. Has been sponsoring fuel for Ve'ahavta's MJRH outreach vans for four years. Also services the organization's kitchen grease traps, with collected waste transformed into biodiesel or renewable electricity at anaerobic digesters.
- Daily Bread Food BankcoreDaily Bread supports Ve'ahavta's MJRH vans as part of its member agency network, providing food supplies and operational support for the mobile outreach program.
- EpilogueminorOnline will-writing platform partnership enabling easy inclusion of Ve'ahavta bequests in donor wills through a streamlined digital process.
- PearTree CanadaminorSpecialist partner enabling donors to access enhanced tax deductions through flow-through share donations to Ve'ahavta.
- The Bargains GroupminorSocial enterprise selling socks and underwear, with proceeds supporting Ve'ahavta. Also donates supplies regularly to the organization.
- Kits for a CauseminorPlatform enabling creation of Personal Care Hygiene Kits, Winter Warmth Kits, Feminine Hygiene Empowerment Kits, Back to School Kits, and Holiday Gift Kits for Ve'ahavta program participants.
- Community Partnership Program MemberscoreCongregations, schools and camps in the GTA including City Shul, Temple Emanu-El, Holy Blossom Temple, Shomayim, Shir Libeynu, and Temple Sinai participating in youth engagement through workshops and MJRH van volunteer opportunities.
- ECHOageminorBirthday gift registry platform enabling families to redirect birthday gifts to Ve'ahavta donations as part of children's B'nai Mitzvah celebrations.
Scale indicators18 records
Recent moves8 records
Expansion highlights5 records
Ve'ahavta competitors and assessment
Company assessmentRegional players
- WoodGreen Community Services: Large Toronto social services agency offering employment, housing, and newcomer programs. Comparable as a GTA multi-service nonprofit serving similar low-income and refugee populations, though broader in scope.
Direct peers
- Catholic Cross Cultural Services: Toronto-based settlement and refugee services organization. Directly comparable as a GTA refugee-serving nonprofit with employment and settlement programming for new arrivals.
- Jewish Family and Child Service of Greater Toronto: Toronto Jewish social services agency providing counseling, case management, and community programs. Comparable as a GTA-based Jewish-affiliated nonprofit serving vulnerable populations with overlapping donor base.
- Fred Victor: Long-standing Toronto nonprofit providing shelter, housing, and employment services to people experiencing homelessness and poverty. Direct peer in mission, geography, and target population.
- COSTI Immigrant Services: Toronto-based nonprofit delivering employment, language training, and settlement services to immigrants and refugees. Directly comparable given Ve'ahavta's growing refugee participant base and pre-employment offerings.
- Covenant House Toronto: Toronto agency serving youth experiencing homelessness and trafficking with shelter, housing, and employment/education programs. Comparable in operating model and GTA focus, though narrower on youth.
- Good Shepherd Ministries: Toronto organization serving homeless and vulnerable individuals through drop-in services, meals, shelter, and stabilization programs. Comparable to Ve'ahavta's outreach van model and GTA homeless-services focus.
- Daily Bread Food Bank: Toronto's largest food bank and a strategic partner of Ve'ahavta supporting MJRH outreach vans. Directly comparable as a GTA food assistance and anti-hunger nonprofit serving similar low-income populations.
Broad incumbents
- UJA Federation of Greater Toronto: The central Jewish community funding and planning organization in the GTA. Comparable given shared Jewish-community identity and donor overlap, though UJA operates at a much broader scale as a federation/funder.
Emerging players
- Sanctuary Refugee Health Centre: Toronto refugee-focused health and settlement organization. Comparable given GTA geographic focus and refugee-serving mission, though narrower scope on health access rather than employment.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Ve'ahavta social profiles
Digital presenceVe'ahavta compliance and trust
Trust signalCompliance1 record
Ve'ahavta financial estimates
Financial estimateRevenue estimate
Valuation estimate
Ve'ahavta leadership team
Management profileNumber of profiles
Profiles20 records
Ve'ahavta funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Ve'ahavta M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Ve'ahavta
What does Ve'ahavta do?
Ve'ahavta operates the Mobile Jewish Response to Homelessness (MJRH) program with two outreach vans that nightly distribute hot meals, clothing, hygiene supplies, and harm reduction kits to people experiencing homelessness in the Greater Toronto Area. The organization also delivers a portfolio of pre-employment training programs—including the Ve'ahavta Skills Academy, Recipe for Success (culinary training), Upper Shelf (warehouse management), and Employment Services—designed to help individuals move from poverty toward sustainable self-sufficiency through skills training and job placement.
Is Ve'ahavta a public or private company?
Ve'ahavta is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Ve'ahavta founded?
Ve'ahavta was founded in 1996. It employs 11 to 50 people.
Where is Ve'ahavta based?
Ve'ahavta is headquartered in Toronto, Canada, in the North America region.
How does Ve'ahavta make money?
Eight revenue lines are on record. Individual Donations are the primary driver. The others are strategic Philanthropy, in-Kind Donations, charitable Fund, le'Olam Society, speakers Bureau Program, corporate Group Volunteering and third-Party Fundraising.
Who are Ve'ahavta's main competitors?
WoodGreen Community Services is listed as a regional player. Direct peers are Catholic Cross Cultural Services, Jewish Family and Child Service of Greater Toronto, Fred Victor, COSTI Immigrant Services, Covenant House Toronto, Good Shepherd Ministries and Daily Bread Food Bank. UJA Federation of Greater Toronto is listed as a broad incumbent. Sanctuary Refugee Health Centre is listed as an emerging player.
Does Ve'ahavta have an API?
No public API is recorded for Ve'ahavta.
What industry is Ve'ahavta in?
Ve'ahavta's product category is Humanitarian Services. Its primary akta.pro industry code is BPAGAEAB, Housing Assistance & Homeless Services, with a secondary code of BPADAHAG, Emergency Shelter, NFIs & Winterization for Displaced Populations. Its NAICS code is 624230 and its SIC code is 8300.