Supernova

What Supernova does

Supernova AI (formerly Canvas, operating as Infinite Canvas Inc., a Delaware corporation headquartered at 2261 Market St #4098, San Francisco) is a no-code business intelligence and analytics platform purpose-built for early-stage startups that lack dedicated data teams. The cloud-based SaaS product connects to more than 150 native data sources spanning SaaS applications (Stripe, Salesforce, HubSpot, QuickBooks, Shopify, Zendesk), advertising platforms, product analytics tools, and major data warehouses (Snowflake, BigQuery, Redshift, Postgres, MongoDB), exposing them through a spreadsheet-like interface with pivot tables, Excel-style formulas, and pre-built templates for ARR, revenue, and LTV. Infrastructure runs on AWS across three availability zones with mTLS, KMS-encrypted secrets, Terraform-managed infrastructure as code, and SOC 2 Type 2 certification.

The company monetizes through a three-tier SaaS subscription: a Startup plan at $1,000/month billed annually for internal product and business analytics with 10 million active rows and five connectors; a Full-Stack plan at $3,000/month billed annually adding a fractional data team service, unlimited connectors, and 50 million active rows; and a custom Enterprise tier offering embedded data analysts, SSO/SAML, and bring-your-own-data-stack flexibility under multi-year contracts. A 14-day free trial and a startup program for pre-revenue companies support a product-led growth motion, supplemented by a second AI hackathon with Figma as flagship sponsor, Product Hunt presence (former #1 Product of the Day), and influencer endorsements from product leaders at Airbnb, Walmart, and category founders.

In January 2026, Supernova launched its AI Copilot in preview, a natural-language-to-SQL assistant powered by Vercel AI Accelerator that converts plain-English questions into SQL queries. The platform also exposes a Canvas API for programmatic table downloads and a Login Token API for embedding dashboards in customer-facing applications. The named customer base of 18+ startups (Airhouse, Anvil, Barcast, Duro, Hometap, Exec, Solace Health, Slatewell, Commandbar, Doppler, Earth, Novel, Protege, Stellar, Trek Health, Turbot, Wagtopia, 8base) spans healthcare, legal tech, ecommerce, real estate, logistics, and SaaS, all early-stage. Leadership includes CEO Frank Tobé, co-founder and CEO Luke Zapart, co-founder Ryan Buick, and CTO/co-founder Will Pride. Total disclosed funding to date is approximately $4.2 million across rounds in 2020 and 2022, with Banana Capital and a Sequoia Capital-led round among disclosed backers.

Name

Supernova

Legal name

Infinite Canvas Inc.

Website

https://supernova.ai

Company type

Private

Founded year

2022

Operating status

Operating

Headcount range

1–10 employees

Short description

Supernova AI is a no-code business intelligence platform that connects startups to 150+ SaaS tools and data warehouses, enabling non-technical teams to build dashboards, run analytics, and access a fractional data team without SQL.

Ownership category

akta.pro rank

Product category

Business Intelligence and Analytics Software

NAICS

Software Publishers (513210), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182)

SIC

Services-Prepackaged Software (7372)

akta.pro primary industry

Data Platform (Unified Data & Analytics) Suites (HDAEABAD)

akta.pro secondary industries

Data Lake Platforms (HDAEABAC), Low-Code/No-Code Application Platforms (HDAEAKAA), Data Platforms & Modern Data Stack Services (Lakehouse, DW, MDM) (BPAEAHAC)

Keywords

• No-code analytics
• Business intelligence platform
• Data warehouse integration
• Embedded analytics API
• Startup metrics dashboards

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Infrastructure, Operations, Marketing or Sales

Revenue model

1. SaaS Subscription (Startup Plan): Monthly or annual subscription at $1,000/month (billed annually) providing internal business and product analytics with basic support, 10 million active rows, and 5 connectors. This is the entry-level tier targeting early-stage startups.
2. SaaS Subscription (Full-Stack Plan): Monthly or annual subscription at $3,000/month (billed annually) providing internal and customer-facing analytics with a fractional data team, 50 million active rows (then $100/month per additional 1M), and unlimited connectors.
3. Enterprise Custom: Custom enterprise contracts with dedicated data analysts embedded within the team, bring-your-own-data-stack flexibility, SSO/SAML, and custom pricing negotiated through sales.
4. Professional Services (Fractional Data Team): Ongoing data expert services included in Full-Stack and Enterprise plans, covering dashboards, reports, company metrics, KPIs, custom data models, fundraising prep, board metrics, product launch instrumentation, and quality checks via a dedicated Slack channel.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

Supernova (formerly Canvas) is a no-code business intelligence and analytics SaaS platform that lets startups connect to over 150 SaaS tools and data warehouses (Snowflake, BigQuery, Redshift, Postgres) and build dashboards, reports, and embedded analytics without SQL or engineering. It sells tiered subscriptions (Startup $1,000/mo, Full-Stack $3,000/mo, Enterprise custom) bundled with a fractional data team service, and offers an AI natural-language-to-SQL Copilot in preview.

Product overview

Supernova AI (formerly Canvas, Infinite Canvas Inc. d/b/a Supernova AI) is a no-code business intelligence and analytics platform designed for startups. The core product is the Supernova AI platform, a unified analytics workspace that connects to over 150 SaaS tools and data warehouses (Snowflake, BigQuery, Redshift, Postgres, and numerous business applications) without requiring SQL or data engineering. The platform is organized as a multi-tier SaaS with three pricing plans: a Startup Plan ($1,000/month) for basic internal analytics, a Full-stack Plan ($3,000/month) adding unlimited connectors and a fractional data team service, and a Custom Enterprise Plan. Key product modules include a Dashboard Builder, Templates for standard startup metrics (ARR, LTV, revenue), a SQL Editor, Alerts for real-time event notifications, Embeds for embedding charts in external applications with scope-based access control, Live Collaboration, Data Lineage, and Column Descriptions. A notable recent addition is the Supernova Copilot (in preview/waitlist), an AI-powered natural language SQL assistant that allows users to query data by asking questions in plain English. The platform also offers a Canvas API for programmatic table downloads and a Login Token API for secure embedding, both supporting enterprise integration use cases.

Differentiator

Problem solved

Functional benefit

Products and services

• Supernova AI Platform Cloud-based no-code business intelligence and analytics SaaS platform that connects to over 150 SaaS tools and data warehouses (Snowflake, BigQuery, Redshift, Postgres) and lets startups build dashboards, run reports, and analyze business and product metrics without SQL or data engineering. Sold via tiered subscriptions to startups and scale-ups.
• Supernova Copilot AI-powered natural-language-to-SQL copilot that lets users query their connected data by asking questions in plain English and receive generated SQL queries and data answers. Powered by Vercel AI Accelerator.
• Fractional Data Team On-demand data expert service included in the Full-Stack plan and Enterprise tier, where Supernova's analysts build complex models, dashboards, KPIs, board metrics, fundraising prep, product launch instrumentation, and quality checks for customers without an in-house data team. Accessed via a dedicated Slack channel.
• Supernova Canvas API Programmatic API enabling team owners to download tables built within Supernova programmatically, authenticated via API key (x-api-key header) using POST requests. A separate Login Token API generates libsodium-signed login links for embedding dashboards in external applications.

Quantifiable outcome

• Saves hours each month of data collection and analysis time per customer
• +2 more outcomes

Named customers18 records

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration193 records

AI capability3 records

Feature16 records

Partnerships

One partnership is on record.

• FigmaflagshipGTM or Marketing Partner · 22 January 2026Figma is listed as an event partner and sponsor for Supernova's second AI hackathon. The hackathon brings together designers from over 50 countries competing in teams across multiple time zones, with approximately 150 spots available. Figma's sponsorship includes brand visibility at the event.

Scale indicators6 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• ThoughtSpot: AI-powered analytics platform with natural-language search and embedded analytics. Competes head-on in both the AI-copilot narrative and the embedded-analytics OEM use case Supernova targets.
• Sigma Computing: Cloud-native BI platform with a spreadsheet-style interface and deep SaaS-source connectors, targeting business users at growth-stage companies. Closest direct competitor to Supernova on positioning, persona, and integration breadth.
• Mode Analytics: Collaborative BI and analytics platform combining SQL notebooks, dashboards, and reporting. Now part of ThoughtSpot, it overlaps with Supernova on the startup-friendly, SQL-optional positioning.
• Hex: Collaborative data workspace combining notebooks, data apps, and AI-assisted SQL/coding for analytics teams. Competes for the same 'modern, easy-to-use BI for startups' narrative and has shipped AI copilots at scale.

Broad incumbents

• Tableau: Salesforce-owned legacy BI leader with broad enterprise adoption and visualization depth. Sets the incumbent benchmark Supernova's no-code, embedded, and AI features must beat for switchers.
• Domo: Cloud BI and data app platform with hundreds of pre-built connectors and embedded analytics. Competes for the multi-source SaaS analytics and embedded OEM use cases.
• Power BI: Microsoft's enterprise BI platform tightly integrated with the Microsoft 365, Azure, and Teams stack. Anchors the incumbent alternative as Supernova targets scale-up companies.
• Looker: Google Cloud-owned enterprise BI and data platform with a modeled semantic layer. Represents the upmarket incumbent Supernova's Enterprise tier aspires to displace as startups scale.

Emerging players

• Preset: Cloud-hosted commercial offering built on Apache Superset, targeting teams that want open-source BI without self-hosting. Overlaps on the no-SQL-needed dashboarding use case for startups.
• Metabase: Open-source/self-host-friendly BI tool widely adopted by startups for fast, low-cost dashboards. A partial-overlap competitor at the free/cheap end of the startup BI market.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/supernovaai

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds3 records

Investors4 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Supernova