Evervue

What Evervue does

Evervue is a privately held manufacturer of smart mirrors, mirror-integrated televisions, and specialty displays serving both residential and commercial customers. Founded in 2001 and headquartered in Newport Beach, California, the company operates under a multi-brand architecture covering lighted bathroom mirrors (Grand Mirrors and its 14 sub-collections), mirror TVs (MirrorVue, DecoVue, Ocea Pro, Ocea Style), outdoor and marine TVs (Cosmos Outdoor and Cosmos Marine), kitchen under-cabinet TVs (CabiTV), fitness and vanity mirrors with voice control (QAIO Mirror, QAIO Flex), and large-format 4K art and cinema displays (Spectrum, Cinema) — all handcrafted-to-order with configurable frames, finishes, sizes, and mounting options. The underlying technology combines commercial-grade 4K Ultra HD panels with Android smart-TV software, integrated compartments for game consoles and set-top boxes, and proprietary hardware features such as cable-free design, intelligent screen dimming, motion detection, and waterproof or marine-grade enclosures. Revenue is generated through direct-to-consumer e-commerce sales across 13+ country-specific storefronts (evervuestore.com plus regional sites) and through an enterprise field-sales motion for commercial installations in hotels, restaurants, and professional offices; pricing is quote-based and not publicly disclosed. The company is wholly privately owned with no disclosed external funding, supports seven wholly-owned regional subsidiaries (UK, Australia, Netherlands, UAE-Sharjah, UAE-Dubai, Panama, Hong Kong), and ships worldwide.

Name

Evervue

Legal name

Evervue USA Inc.

Website

https://evervue.com

Company type

Private

Founded year

2001

Operating status

Operating

Headcount range

51–100 employees

Short description

Evervue, founded in 2001, designs and manufactures handcrafted-to-order smart mirrors, mirror-integrated TVs, and specialty displays (bathroom, outdoor, marine, kitchen, fitness, and large-format) under nine sub-brands, selling directly to consumers in 13+ countries and to commercial hospitality and professional-services clients worldwide.

Ownership category

akta.pro rank

Product category

Smart Mirror and Mirror TV Displays

NAICS

Residential Electric Lighting Fixture Manufacturing (335131), Furniture, Home Furnishings, Electronics, and Appliance Retailers (449), Electronics and Appliance Retailers (4492)

SIC

Household Audio & Video Equipment (3651), Electric Housewares & Fans (3634)

akta.pro industry

PRIMARYCRABAKAK

Mirrors & Lighting (Vanity Mirrors, Lighted Mirrors)

Consumer Products & Retail/Beauty & Personal Care/Beauty Tools & Accessories

SECONDARYHSAPAQAI

Smart Entertainment & Media Devices (Connected TVs, Streaming, Multiroom Audio)

Home & Personal Services/Residential Renovation Services/Smart Home & Consumer IoT

SECONDARYCRACAGAK

Smart Home Entertainment & Multiroom Control Retail

Consumer Products & Retail/Consumer Electronics & Appliances Retail/Smart Home, IoT & Home Automation Retail

Keywords

• Smart mirror displays
• Mirror TV systems
• Lighted bathroom mirrors
• Outdoor marine televisions
• Kitchen cabinet TVs

Headquarters

HQ city

Newport Beach

HQ country

United States

HQ region

North America

Offices8 records

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Hardware Product Sales: Primary revenue from selling smart mirrors, mirror TVs, outdoor TVs, and related display products. Products are sold as one-time purchases with no recurring fees mentioned. The company sells directly through owned e-commerce storefronts and through regional country-specific websites.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels11 records

Core offering

Evervue designs, manufactures, and sells smart mirrors and specialized display products that integrate television screens and digital displays within mirror surfaces. The portfolio spans residential bathroom mirrors with LED lighting (Grand Mirrors), mirror TVs (MirrorVue, DecoVue), waterproof bathroom televisions (Ocea Pro and Ocea Style), outdoor and marine televisions (Cosmos), fitness and vanity smart mirrors with Alexa (QAIO), under-cabinet kitchen TVs (CabiTV), and art-focused and large-format cinema smart TV displays (Spectrum and Cinema). Products are sold globally through owned e-commerce storefronts and an enterprise sales channel for commercial and hospitality projects.

Product overview

Evervue is a technology company that transforms ordinary mirrors into smart displays and produces specialized outdoor/bathroom TVs. The product portfolio operates as a multi-brand architecture comprising three main categories: (1) Grand Mirrors sub-brand offering 14 distinct collections (LUX, LUMIÈRE, ECLIPSE, HOLLYWOOD, DECO, ALLURE, CABINET, MOSAIC, MEDITERRANEAN, AMBIANCE, AURA, ETCH, LOGO, and MirrorVue) focused on lighted bathroom mirrors with integrated displays; (2) Smart TV displays including Cinema (large-format 60"-110"), Spectrum (art-focused 32"-75"), Ocea Pro/Style (bathroom TVs), Cosmos Outdoor/Marine (outdoor/marine TVs), and CabiTV (kitchen TVs); and (3) QAIO line (Mirror and Flex) featuring smart fitness/vanity mirrors with Alexa voice control. All products are handcrafted to order with modular mounting options. The company operates regional entities across US, UK, Australia, Netherlands, UAE, Panama, and Hong Kong, shipping globally.

Differentiator

Problem solved

Functional benefit

Brands

• Grand Mirrors: Premium lighted bathroom mirrors with LED lighting and smart features
• MirrorVue
• DecoVue
• Ocea
• Cosmos
• QAIO
• CabiTV
• Spectrum
• Cinema

Products and services

• Ocea Pro Water-resistant smart touch bathroom television with drill-free mount options, designed for humid bathroom environments and residential or commercial installations.
• Ocea Style Waterproof mirror television for bathrooms with smart touch capabilities and elegant design aesthetic, targeted at residential luxury installations.
• Cosmos Outdoor TV Weather-resistant outdoor television designed for patios, decks, and outdoor entertainment areas with durable construction for residential and commercial outdoor installations.
• Cosmos Marine TV Marine-grade television built for yachts and boats, featuring corrosion-resistant materials and salt-water tolerance for maritime environments.
• QAIO Mirror Smart vanity and fitness mirror with integrated television display, Alexa voice control, camera, microphone, and nightlight features for personal grooming and workout applications.
• QAIO Flex Lean-on or wall-mounted fitness mirror television with Alexa integration, designed for workout routines and fitness tracking in residential and commercial gym settings.
• CabiTV CT-100 Under-cabinet television model CT-100 for kitchen installations with compact design, targeted at residential kitchens for cooking guidance and entertainment.
• CabiTV CT-200 Built-in kitchen television model CT-200 with enhanced smart display features for residential kitchen installations.
• Spectrum Smart TV Display Art-focused 4K smart TV display (32-inch to 75-inch) featuring gallery-quality non-reflective matte glass, artwork streaming capabilities, wireless Bluetooth keyboard control, intelligent screen dimmer, and invisible power cable option for living rooms and upscale interiors.
• Cinema Smart TV Large-format 4K Ultra HD smart TV display (60-inch to 110-inch) with commercial-grade quality, stainless steel floor mount or wall mount options, integrated compartments for game consoles and cable boxes, and cable-free design, targeted at residential home cinemas and commercial venues such as hotel presidential suites and law office lobbies.
• MirrorVue Hidden television mirror system that transforms mirrors into smart displays, designed for bathrooms and luxury interiors with smart touch functionality.
• DecoVue Framed mirror television product line with elegant frame gallery options, available in framed and frameless configurations for sophisticated interior installations.
• Grand Mirrors LUX Premium lighted mirror collection from the Grand Mirrors line featuring sophisticated LED lighting design with optional trifold configuration for bathroom and vanity installations.
• Grand Mirrors LUMIÈRE Elegant mirror with frosted light effect combining ambient illumination with mirror functionality for bathroom interiors.
• Grand Mirrors ECLIPSE Backlit mirror design featuring ambient backlight effect for dramatic bathroom ambiance.
• Grand Mirrors AMBIANCE Wall-mounted bathroom wall lamp with integrated mirror lighting for ambient illumination.
• Grand Mirrors AURA Lighted mirror with distinctive aura lighting effect for bathroom spaces.
• Grand Mirrors HOLLYWOOD Hollywood-style vanity mirror with professional-grade lighting for makeup application and grooming.
• Grand Mirrors ETCH Frameless bathroom mirror with etched design details for minimalist aesthetics.
• Grand Mirrors DECO Modern framed mirror collection with LED lighting, available in Modula, Frame, and Art configurations.
• Grand Mirrors ALLURE Aluminum framed mirror with sleek contemporary design and integrated LED lighting for bathroom interiors.
• Grand Mirrors CABINET Bathroom mirror cabinet combining storage functionality with LED-lit mirror design.
• Grand Mirrors MOSAIC Decorative mosaic-pattern mirror design with artistic visual appeal for bathroom and interior installations.
• Grand Mirrors MEDITERRANEAN Mediterranean-inspired lighted mirror design evoking coastal aesthetics for bathroom installations.
• Grand Mirrors LOGO Custom mirror with integrated LED logo display for branding applications in commercial and hospitality environments.
• Mirror Feeds Android application (version 6.0.6) for displaying dynamic content feeds on Evervue mirror and television products.

Quantifiable outcome

• Screen sizes range from 32" to 110" diagonal
• +1 more outcomes

Named customers4 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration13 records

AI capability2 records

Feature10 records

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Hisense (CanvasTV): Hisense's CanvasTV lifestyle/art TV competes in the same premium residential living-space category as Evervue's Spectrum line, offering a mass-market price alternative that could commoditize the niche.
• LG Electronics (Lifestyle / OLED TVs): Global TV incumbent whose lifestyle/StanbyME and OLED product lines compete with Evervue's Spectrum/Cinema lines as well as the broader premium display category, leveraging deeper marketing budgets and global retail placement.
• Samsung (The Frame / Lifestyle TV): Major consumer-electronics incumbent whose 'The Frame' lifestyle/art TV directly competes with Evervue's Spectrum art-display line; Samsung's scale, retail distribution, and panel R&D significantly exceed Evervue's and define the broader competitive ceiling.

Regional players

• Waterwood (Mirror TV / Specialty Display): UK/US specialty maker of mirror TVs, waterproof bathroom TVs and outdoor TVs; comparable product set to Evervue's MirrorVue/Ocea/Cosmos but with a smaller geographic and sub-brand footprint.

Emerging players

• Forme (fitness mirror / smart home fitness): Emerging smart-fitness mirror brand that competes directly with Evervue's QAIO Flex fitness-mirror line for the connected home-gym user, representing a vertically-focused entrant in Evervue's smart-mirror TAM.
• Withings (Body Comp / Health Mirror): Connected-health device maker that has explored smart-mirror/body-comp formats and overlaps strategically with Evervue's QAIO smart vanity and fitness mirror line in the connected-mirror-for-personal-wellness category.

Direct peers

• Ad Notam: German-headquartered specialist in mirror-integrated displays and TV mirrors for residential, hospitality and marine applications — directly comparable to Evervue's MirrorVue and DecoVue framed mirror TV lines.
• Séura: Direct competitor specializing in mirror TVs, outdoor TVs, and weatherproof displays — overlapping with Evervue's MirrorVue, Ocea, and Cosmos Outdoor product lines for both residential and commercial installations.
• Electric Mirror: Closest direct peer — designs and manufactures premium lighted mirrors, mirror TVs and vanity mirrors with integrated displays for luxury residential and hospitality. Both companies compete head-to-head in the integrated-display mirror category and target similar hotel and high-end home customers.
• TVMirror (Hidden Television): US-based specialist in hidden-TV mirrors and custom mirror TV solutions for bathrooms, living rooms and commercial spaces — directly comparable to Evervue's MirrorVue and DecoVue mirror TV product.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

• Xx.com/EvervueUSA
• YouTubeyoutube.com/@evervueofficial
• Facebookfacebook.com/evervueusainc
• Instagraminstagram.com/evervueofficial
• TikToktiktok.com/@evervueofficial
• Pinterestpinterest.com/evervueofficial
• LinkedInlinkedin.com/company/evervue-usa-inc-

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Evervue