What Tappable does

Tappable (legal entity SaBe Interactive Ltd) is a UK-based bespoke software development agency founded in 2011 and headquartered at Bedford i-Lab, Priory Business Park. The company designs and builds custom mobile applications (iOS and Android), web applications, IoT/connected hardware apps, and enterprise platforms, with specialist capabilities in BLE device integration, multi-user platform architecture, regulatory-compliant systems delivery, offline-mode apps, AI and automation integration, and UX/gamification. Its client portfolio spans healthcare (PatientGo and SourceGo for Syneos Health/Illingworth Research in 36 countries, Voice-Care at 4 NHS Trusts, Aidaptus prototype for Owen Mumford), IoT and manufacturing (Veva EV chargepoints, Classeq commercial dishwashers, Detector Testers fire detection devices), retail (Marks & Spencer), entertainment (Monopoly Lifesized live venue backed by ITV), and academic/research institutions (Imperial College London air-quality monitoring).

Tappable operates as a product-thinking partner rather than a transactional dev shop, with revenue earned through bespoke project engagements sold via consultative direct enterprise sales. Engagements begin with discovery and scoping, priced individually in Development Proposal and Cost Documents, and invoiced against milestones on 30-day payment terms under multi-year contracts; product strategy and consulting are bundled into the overall engagement rather than sold separately. The company targets three primary segments: scaling startups and founders (supported by Exceptional Ventures, an investment/advisory vehicle that creates deal flow), mid-market and enterprise businesses across regulated sectors, and IoT/connected hardware companies needing companion apps with OTA firmware, BLE, and offline capability. Marketing is anchored on content (blog, YouTube), webinars, networking events, and direct referrals, with no self-service pricing or public catalogue.

Name

Tappable

Legal name

SaBe Interactive Ltd

Website

https://tappable.co.uk

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

11–50 employees

Short description

Tappable is a UK-based bespoke software development agency that builds custom mobile, web, and IoT applications for healthcare, manufacturing, retail, and consumer clients, with specialist expertise in regulated systems and BLE-connected hardware.

Ownership category

akta.pro rank

Headquarters

HQ city

Bedford

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Infrastructure, Marketing or Sales, Operations

Revenue model

1. Bespoke App Development Projects: Tappable earns revenue through custom software development engagements, scoping and building bespoke mobile apps, web apps, IoT-connected hardware apps, and enterprise platforms for clients. Fees are set out in Development Proposal and Cost Documents per project. The company typically engages clients from discovery through to post-launch support under ongoing partnerships. Invoicing is done against agreed milestones with 30-day payment terms.
2. Product Strategy & Consulting: Tappable provides product strategy, scoping, and advisory services as part of its engagement model — helping clients define what to build before building it. This consulting element is bundled into the overall project engagement rather than sold separately.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Tappable is a UK bespoke software development agency that scopes, designs, and builds custom mobile apps (iOS and Android), web applications, and IoT-connected hardware apps for scaling startups, mid-market firms, and global enterprises. Services span discovery and product strategy, UX design and gamification, native and cross-platform development, AI and automation integration, QA/testing, and post-launch support, with deep specialism in regulated sectors (healthcare, NHS, clinical trials) and BLE-connected device ecosystems.

Product overview

Tappable is a bespoke UK-based mobile and web app development company founded in 2011 (trading as SaBe Interactive Ltd). The company offers a comprehensive portfolio of custom development services organized around core offerings: Mobile App Development Services (iOS and Android), Web App Development Services, Startup App Development Services, and specialized capabilities in IoT app development, AI and automation, UX design and gamification, and QA/testing with ongoing support. Their client project portfolio demonstrates deep expertise in healthcare applications (PatientGo, Voice-Care, Aidaptus, SourceGo), IoT and connected hardware (Veva EV chargers, Classeq dishwashers, Detector Testers), enterprise platforms (Imperial College London environmental monitoring, Paycada), and consumer apps (Linkup social platform, Monopoly Lifesized entertainment venue). The company operates as both a development agency and strategic partner, providing product strategy, scoping, and long-term product evolution services alongside technical delivery.

Differentiator

Problem solved

Functional benefit

Brands

• PatientGo: Patient management system and back-office tools for clinical trials, developed for Illingworth Research Group and Syneos Health
• Veva
• Voice-Care
• Paycada
• Classeq
• Imperial College London Environmental Monitoring
• Detector Testers
• Aidaptus
• Monopoly Lifesized
• Linkup

Products and services

• Mobile App Development Services Bespoke mobile application development for iOS, Android, or both platforms, serving startups, scale-ups, and global enterprises with custom-built apps designed to drive business growth and user engagement.
• iOS App Development Services Native iPhone and iPad app development using native tools and frameworks, including custom iOS development, UI/UX design, enterprise iOS applications, and ongoing maintenance.
• Android App Development Services Custom Android app development for phones, tablets, wearables, and other Android-enabled devices, including native development, enterprise apps, UX design, and strategic development planning.
• Web App Development Services Custom web application development including customer-facing portals, internal tools, API development and integrations, servers and infrastructure (AWS, Azure, edge deployments), UX design, IoT app development, and ongoing support.
• Startup App Development Services Comprehensive startup-focused development including proof of concept, rapid prototyping, MVP development, pitch deck support, pre-seed/seed funding assistance, founder coaching, growth support, product strategy, and GTM guidance.
• PatientGo A patient management system and back-office platform for clinical trials, developed for Illingworth Research Group and Syneos Health. Includes a mobile app for patient engagement, regulatory-compliant data management, and supports 8+ user types across 36 countries in 46 languages.
• Veva A mobile app controlling electric vehicle home chargepoints for EM Lite, with smart WiFi connectivity detection, installer guides, multi-car/user management, charging schedules, cost tracking, and global chargepoint control.
• Voice-Care
• Aidaptus
• Paycada
• Classeq
• Imperial College London Environmental Monitoring
• Detector Testers
• Linkup
• Monopoly Lifesized
• SourceGo

Quantifiable outcome

• Reduced clinical trial invoice cycle from 6 weeks to 6 days for a building materials manufacturer using a custom delivery proof app
• +4 more outcomes

Named customers16 records

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Scale indicators9 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Waracle: UK-based bespoke mobile, web, and IoT app development agency with explicit focus on regulated sectors including healthcare, fintech, and energy. Comparable in size, geography, and regulated-sector specialism to Tappable, and a head-to-head competitor for NHS and enterprise IoT briefs.
• Apadmi: UK mobile and connected-product app development agency with explicit strength in IoT, retail, and healthcare verticals. Directly comparable on connected-device app delivery and UK mid-market client base.
• Softwire: Established UK bespoke software development consultancy offering custom application, data, and cloud engineering to enterprise clients. Comparable in scale, longevity, and enterprise/mid-market client mix.
• Netguru: European bespoke software and product development agency with strong mobile, web, and IoT capabilities, and explicit fintech and healthcare practices. Larger than Tappable but directly comparable in service offering and target buyer profile.
• Miquido: European bespoke mobile and web app development agency delivering AI, IoT, and product strategy services to enterprise and scale-up clients. Comparable in service mix, AI/IoT emphasis, and product-strategy-led positioning.
• Hedgehog Lab: UK digital product studio delivering bespoke iOS, Android, web, and IoT applications for startups through to enterprise, with sector strength in healthcare, fintech, and energy. Comparable scale and service mix, and frequently competes for the same UK mid-market bespoke briefs.
• Thoughtbot: International product design and bespoke development consultancy offering mobile, web, and product strategy services to startups and mid-market companies. Closely comparable product-strategy-first GTM motion and bespoke engagement model.
• Dootrix: UK-based bespoke mobile and web app development agency serving enterprise clients in healthcare, transport, and public sector. Direct competitor for NHS and regulated-sector UK briefs of similar scale.
• Somo: UK-headquartered global bespoke mobile and digital product agency serving enterprise clients including major financial services and consumer brands. Comparable on enterprise sales motion and bespoke mobile/web delivery scale.

Emerging players

• Atomic Smash: UK digital agency delivering bespoke web, mobile, and design services to startups and mid-market clients, with overlap on product-strategy-led positioning. Smaller than Tappable but competing for similar growth-stage and SMB bespoke briefs in the UK.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/tappableagency

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Tappable