What Diamond Wipes International does

Diamond Wipes International is a privately held US contract manufacturer of wet wipes, sheet masks, and personal care products founded in 1994 by Eve Yen and headquartered in Chino, California, with a second FDA-registered, EPA-registered, and ISO-certified facility in Fredonia, Wisconsin. The company operates 55+ production lines across 335,000+ square feet of manufacturing space, producing more than 45 million units per month and serving 500+ brand customers across beauty, baby, OTC drug, household, pet, men's care, and institutional channels. Its core offering is turnkey contract manufacturing that bundles custom formulation (with a 300+ proprietary formula library), in-house hot and cold compounding, analytical testing (HPLC, GC, FTIR), regulatory documentation for FDA OTC and EPA-registered products, NSF/ANSI-305 organic certification, FSC-certified substrate sourcing, and multi-format packaging (canister, flow pack, pouch, jar, sheet mask, bottle).

The business model is B2B and quote-based, generating revenue through manufacturing fees on contract production, private label programs for retailers and grocery chains, custom formulation development fees, and institutional programs for hospitality, foodservice, healthcare, and first responder buyers. Distribution combines direct enterprise field sales supported by trade show presence (Luxe Pack, Natural Product Expo West, ECRM) with four verticalized B2B e-commerce storefronts (diamondwipesb2b.com, lafreshgroup.com, wipes123.com, myherowipes.com). Leadership is a blend of founder ownership and professional CPG executives, including CEO Steve Gallo (ex-P&G/Pillsbury), President Jessica Lum (ex-Henkel/Intel), and CFO Neville Kadimi. Revenue, ownership structure, and financials are not publicly disclosed, and the company has no disclosed institutional funding rounds.

Name

Diamond Wipes International

Legal name

Diamond Wipes International, Inc.

Website

https://diamondwipes.com

Company type

Private

Founded year

1994

Operating status

Operating

Headcount range

101–250 employees

Ownership category

akta.pro rank

Product category

Contract Wet Wipes and Personal Care Manufacturing

NAICS

Polish and Other Sanitation Good Manufacturing (325612)

SIC

Specialty Cleaning, Polishing And Sanitation Preparations (2842)

akta.pro primary industry

Wet Wipes & Flushable Wipes (Nonwoven-based) (IMAMAGAC)

akta.pro secondary industries

Wipes (Baby, Flushable, Household, Personal) (CRADALAH), Disinfectant Wipes (Pre-moistened) (CRAJANAC), Wipes (All-Purpose Cleaning Wipes) (CRAJAMAJ), Industrial & Specialty Wipers (Shop Towels, Cleanroom Wipers) (IMAMAGAG)

Keywords

• Wet wipes manufacturing
• Contract manufacturing
• Private label wipes
• Personal care products
• Disinfectant wipes

Headquarters

HQ city

Chino

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Personnel, Supply Chain, Operations, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

1. Contract Manufacturing Services: Turnkey contract manufacturing services for wet wipes and personal care products including formulation development, R&D, production, packaging, and quality assurance. Revenue generated from manufacturing fees based on production volume and complexity.
2. Private Label Manufacturing: Private label manufacturing for retail brands, grocery chains, mass-market retailers, DTC e-commerce sellers, and specialty brands. Services include formula selection, substrate selection, packaging format, regulatory label review, and full production. Revenue model based on per-unit manufacturing fees and setup costs.
3. Custom Formulation Development: Custom formulation development services from concept brief through production-ready formula. Includes collaborative R&D, stability testing, regulatory documentation, and tech transfer support. Revenue generated through development fees and subsequent manufacturing.
4. Institutional and Professional Products: Manufacturing of institutional products for hospitality, foodservice, healthcare, and janitorial sectors. Includes complementary hand wipes, hospitality amenity wipes, cleaning wipes, and professional care products.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels7 records

Core offering

Diamond Wipes International is a USA-based turnkey contract manufacturer of wet wipes, disinfectant wipes, and personal care products serving brands, retailers, and distributors. The company offers custom formulation development using a 300+ proprietary stock formula library, in-house hot and cold compounding, multiple packaging formats, private label manufacturing, and FDA/EPA-registered OTC, organic, and disinfectant wipe production across two certified facilities.

Product overview

Diamond Wipes International is a USA-based contract manufacturer of wet wipes, disinfectant wipes, and personal care products offering 2,000+ products across beauty, baby, health, household, men's care, and pet categories. The company operates a single unified manufacturing platform with comprehensive contract manufacturing services including custom formulation development (300+ proprietary stock formulas), in-house compounding (hot and cold processing), and diverse packaging solutions (single wipe, flow pack, canisters, spout, jars, sheet masks). Products are manufactured as private label for retail brands and as contract manufacturing for distributors, with specialized offerings including NSF/ANSI-305 certified organic wipes, FDA-licensed OTC drug wipes, and EPA-registered disinfectant wipes. Manufacturing is conducted at two FDA-registered, EPA-registered, and ISO-certified facilities in Chino, CA and Fredonia, WI.

Differentiator

Problem solved

Functional benefit

Brands

• LaFresh Group: Shop Beauty & Personal Care - a sub-brand/store for beauty and personal care products
• Wipes123
• Hero Wipes

Products and services

• Beauty & Personal Care Wipes Facial cleansing, makeup removal, micellar water, anti-aging, brightening, exfoliating, and hydrating wipes formulated with naturally derived actives, botanical extracts, hyaluronic acid, niacinamide, and certified organic ingredients for beauty brands and retailers.
• Baby Wipes Fragrance-free, hypoallergenic, water-based baby wipes meeting FDA cosmetic labeling requirements and major retailer vendor standards for retail, DTC e-commerce, and subscription brands.
• Feminine Hygiene Wipes pH-balanced, gynecologist-tested feminine hygiene wipes for retail, DTC e-commerce, subscription brands, and institutional buyers.
• Medicated OTC Wipes FDA-licensed OTC drug products including acne treatment wipes (salicylic acid, benzoyl peroxide), hemorrhoidal wipes (witch hazel), first aid antiseptic wipes, antimicrobial wipes, and antiperspirant wipes with full regulatory documentation and Drug Facts panel review.
• Household Cleaning Wipes Multi-surface cleaning, glass and screen cleaning, kitchen and food-contact safe formulas, floor and hardwood wipes, and specialty cleaning wipes for automotive, leather, and shoeshine applications.
• EPA-Registered Disinfectant Wipes Broad-spectrum disinfectant wipes with documented kill claims against bacteria, viruses, and fungi for healthcare facilities, foodservice operations, janitorial distributors, retail brands, and institutional supply chains, including healthcare surface disinfecting and food-contact surface sanitizing wipes.
• Pet Care Wipes Dog and cat grooming wipes (body, face, and paw), ear cleaning wipes, dental hygiene wipes, deodorizing wipes, and puppy training wipes formulated to be safe and effective for companion animals.
• Natural & Organic Wipes NSF/ANSI-305 certified organic personal care wipes with certified organic ingredients, free-from formulations (no parabens, sulfates, phthalates, synthetic fragrance), plant-based fiber substrate options, and natural preservative systems.
• Men's Care & Grooming Wipes Men's grooming and face wipes for retail, DTC e-commerce, subscription brands, and institutional buyers.
• Contract Manufacturing Services Full turnkey contract manufacturing from formulation and R&D through production, packaging, and quality assurance at FDA-registered, EPA-registered, and ISO-certified facilities for brands, retailers, and distributors.
• Custom Formula Development In-house R&D develops custom formulations from concept brief through production-ready formula with 300+ proprietary stock formulas available for fast market entry.
• In-House Compounding Services Hot and cold compounding capabilities with 550-1600 gallon cold processing tanks and hot vacuum mixing tanks ranging from 2 gallon pilot batches to 750 gallon production, featuring ultra-high purity water treatment systems.
• Packaging Services Packaging in single wipe, flow pack, canisters and jumbo bags, spout packaging, custom-shaped filler packets, bottle filling, facial sheet mask packaging, and jars and pads formats with custom print support.
• Private Label Manufacturing Private label wet wipes for retail brands, grocery chains, mass-market retailers, DTC e-commerce sellers, and specialty brands with formula selection, substrate selection, packaging format options, and retailer compliance support.
• Institutional & Professional Wipes Wet wipe programs for restaurants, hospitality, travel amenities, janitorial, sanitation, healthcare, car wash services, and foodservice operators.

Quantifiable outcome

• Client grew from $0 to $10.5 million in revenue within one year
• +4 more outcomes

Named customers5 records

Segments7 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Scale indicators11 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Procter & Gamble: P&G is the largest CPG company globally and owns major wipe brands including Pampers, Charmin, and Mr. Clean. Operates proprietary wipe manufacturing internally but competes for consumer demand and retailer shelf allocation in the same baby, household, and personal care wipe categories where Diamond Wipes' brand customers sell.
• Edgewell Personal Care: Edgewell owns personal care brands including Banana Boat, Schick, and Bulldog, and has selective wipe product lines. As a mid-size CPG incumbent with branded products across sun care, grooming, and feminine care, it represents a potential customer or category competitor to Diamond Wipes in adjacent beauty and personal care wipe categories.
• SCA / Essity: Essity (formerly SCA) is a Swedish-based global hygiene and health company with major branded wipe products including TENA, Tork, and Libresse. Operates proprietary manufacturing globally and competes across baby, feminine care, and institutional wipe categories that overlap with Diamond Wipes' beauty, baby, and institutional customer segments.
• Kimberly-Clark Corporation: Kimberly-Clark is a global CPG leader and the largest branded player in the wet wipe category through Huggies, Cottonelle, and Kleenex wipe brands. While it owns brands rather than operates as a contract manufacturer, it competes for shelf space and retailer share in the same categories Diamond Wipes manufactures for as a private-label partner.

Others

• Suominen Corporation: Suominen is a leading global manufacturer of nonwoven substrates and roll goods used in wet wipes, including flushable, biodegradable, and sustainable substrate options. As an upstream input supplier to the wet wipe industry, it is comparable to Diamond Wipes as an adjacent ecosystem participant rather than a direct contract manufacturing competitor.
• Glatfelter Corporation: Glatfelter is a global manufacturer of engineered nonwoven materials and specialty papers, including substrates for wipes, hygiene, and personal care applications. It serves as an upstream materials supplier to wet wipe converters and contract manufacturers, making it an ecosystem peer rather than a direct contract manufacturing competitor to Diamond Wipes.

Direct peers

• Nice-Pak Products: Nice-Pak is the largest wet wipe manufacturer in North America and a direct competitor serving the same private-label and contract manufacturing market across baby, household, and disinfecting wipes. Headquartered in Orangeburg, NY, it operates multiple US facilities and supplies major retailer private-label programs comparable to Diamond Wipes' customer base.
• Rockline Industries: Rockline is a privately held US-based contract manufacturer of wet wipes serving retailer private label and consumer brand customers across personal care, household, and disinfecting categories. Operates manufacturing facilities in Wisconsin, Arkansas, and the UK, making it a direct comparable to Diamond Wipes' contract manufacturing model.
• Albaad Industries: Albaad is one of the world's largest wet wipe manufacturers, headquartered in Israel with global production facilities serving retailer private label and brand customers across baby care, feminine hygiene, personal care, and household wipes. Directly competes with Diamond Wipes for private-label contracts, especially with international brands seeking global manufacturing partners.
• Tufco Technologies: Tufco is a US-based contract manufacturer offering wet wipes, specialty chemicals, and consumer product manufacturing for retailer private label and brand customers. Operates manufacturing in Wisconsin, comparable to Diamond Wipes' Fredonia, WI facility, and serves overlapping beauty, household, and industrial wipe customers.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks5 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@MarketingDWI
• Facebookfacebook.com/DiamondWipes
• LinkedInlinkedin.com/company/diamond-wipes-international
• Instagraminstagram.com/diamondwipes

Compliance6 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Diamond Wipes International