Allure Medical Spa

What Allure Medical Spa does

Allure Medical Spa (PLLC) is a privately-held, multi-location medical aesthetics, wellness, and cosmetic surgery practice founded in 2004 by Dr. Charles Mok, D.O., and headquartered in Shelby Township, Michigan. The company operates 14 state-of-the-art clinics across Michigan (6), North Carolina (4), and South Carolina (4), delivering a comprehensive service portfolio that spans non-surgical aesthetics (Botox/Xeomin, dermal fillers, Juvederm, Ultherapy, Fotona 4D, Fraxel, thread lifts, SmoothEye™, Vegas Peel™), body contouring (Emsculpt, Zerona, lipodissolve, liposuction), medically-supervised weight loss (GLP-1 agonists, Apollo ESG, Orbera balloon), vein treatments, hormone replacement therapy, regenerative medicine, longevity programs, and cosmetic surgery (Allure Lift facelift, scarless neck lift, breast procedures, CombiTuck® tummy tuck, Brazilian butt lift). Clinical delivery is led by a team of board-certified physicians (D.O., M.D., FACS) supported by ten-plus physician assistants, nurse practitioners, and registered nurses with specialized aesthetics training.

The business runs a direct-to-consumer model with services delivered in-person at clinics and a separate Magento/DermPRO-powered e-commerce storefront (store.alluremedical.com) selling physician-dispensed skincare and prescription products (Latisse, Upneeq) with optional Auto-Replenish subscriptions. Revenue streams include per-procedure service fees, retail product sales, gift cards, and a multi-tier subscription membership program (Inner Circle; Forever Young, Revive & Thrive, Youthful Glow tiers) offering free Botox and exclusive treatment pricing. Marketing is driven through content assets (blog, podcast, authored books), organic social media, paid search, and email/SMS. The technology stack includes a patient portal (mypatientvisit.com), Google Analytics and MixPanel tracking, telemedicine capabilities, and disclosed use of AI for personalization, support, and fraud prevention.

The company has grown organically over 20+ years without disclosed external investment, expanding its proprietary treatment brand portfolio (Lip Club™, Magic Lift®, Allure Lift, CombiTuck®, Vegas Peel™, SmoothEye™) and layering in adjacent wellness verticals — hormone therapy, regenerative medicine, and longevity — to capture a broader share of patient lifetime value across its three-state footprint.

Name

Allure Medical Spa

Legal name

Allure Medical Spa PLLC

Website

https://alluremedical.com

Company type

Private

Founded year

2004

Operating status

Operating

Headcount range

101–250 employees

Short description

Allure Medical Spa is a privately-held, multi-state medical aesthetics, wellness, and cosmetic surgery practice operating 14 clinics across Michigan, North Carolina, and South Carolina, serving adult consumers with injectables, laser treatments, body contouring, weight-loss programs, hormone therapy, and surgery under board-certified physician leadership.

Ownership category

akta.pro rank

Product category

Medical Aesthetics and Wellness Services

NAICS

Offices of Physicians (6211), Cosmetics, Beauty Supplies, and Perfume Retailers (456120), Hair, Nail, and Skin Care Services (81211)

SIC

Services-Offices & Clinics Of Doctors Of Medicine (8011), Perfumes, Cosmetics & Other Toilet Preparations (2844)

akta.pro primary industry

Medical Spas (Medi-Spas) (HSALAFAB)

akta.pro secondary industries

Medical Spas (Medi-Spa) (HSADAKAB), Dermocosmetics & Medical-Grade Skincare (CRABAAAF), Professional Skincare & Facial Treatments (CRABALAF)

Keywords

• Medical aesthetics services
• Cosmetic surgery practice
• Hormone replacement therapy
• Body contouring treatments
• Physician dispensed skincare

Headquarters

HQ city

Shelby

HQ country

United States

HQ region

North America

Offices14 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Medical Aesthetic & Wellness Services: Revenue from in-person delivery of aesthetic procedures (Botox, dermal fillers, laser treatments, body contouring, vein treatments, hormone therapy, GLP-1 weight loss, cosmetic surgery). Services are priced per treatment session or procedure package and booked at clinic appointments.
2. Skincare & Medical Products: Revenue from direct product sales via the Allure Medical e-commerce storefront. Products include Tretinol Serums, EvenTone Pads, Eye Rescue, Radiant-C Cream, Mineral Antioxidant Sunscreen, Face Silk, Latisse, and Upneeq. Online store at store.alluremedical.com. Also available for Auto-Replenish subscription.
3. Membership Programs (Inner Circle): Monthly/annual membership program offering free Botox, exclusive pricing, and other member benefits. Drives recurring subscription revenue.
4. Cosmetic Surgery Procedures: Revenue from surgical procedures including breast augmentation, liposuction, tummy tuck, Brazilian butt lift, Allure Lift facelift, scarless neck lift, and scarless breast reduction.
5. E-Gift Cards: Revenue from sale of gift cards for treatments and products.
6. Weight Loss Programs (GLP-1 Agonist, Apollo ESG, Orbera): Revenue from medically supervised weight loss programs including GLP-1 agonists (semaglutide, tirzepatide), Apollo ESG (stomach erosion), and Orbera gastric balloon.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels11 records

Core offering

Allure Medical Spa delivers medical aesthetics, wellness, and cosmetic surgery services to individual consumers across 14 clinic locations in Michigan, North Carolina, and South Carolina. Its core menu spans injectables (Botox, Xeomin, dermal fillers, lip enhancement), energy-based and laser treatments (Ultherapy, Fotona 4D, Fraxel, SmoothEye, Emsculpt, Zerona), vein treatments, hormone replacement therapy, medical weight loss, and elective cosmetic surgery. The practice also sells physician-dispensed skincare and select prescriptions through an owned Magento/DermPRO e-commerce store, and drives recurring revenue via monthly membership tiers that bundle free Botox and exclusive pricing.

Product overview

Allure Medical Spa operates as a multi-location medical aesthetics, wellness, and cosmetic surgery practice offering a comprehensive portfolio of services across Michigan, North Carolina, and South Carolina. The company provides two primary categories: clinical medical services and retail skincare products. Clinical services span aesthetic treatments (Botox, dermal fillers, laser treatments, skin resurfacing, body contouring), wellness programs (hormone therapy, regenerative medicine, longevity services), vein treatments (endovenous laser therapy, radiofrequency ablation, Varithena), and surgical procedures (facelifts, breast procedures, liposuction, tummy tucks). The retail store offers physician-dispensed skincare products including Tretinol Serums, EvenTone Pads, Intensive Recovery Cream, Eye Rescue, Radiant-C Cream, Mineral Antioxidant Sunscreen, and Face Silk, along with prescription products like UPNEEQ and Latisse. The company also offers membership programs (Inner Circle, Forever Young, Revive & Thrive, Youthful Glow) providing ongoing access to treatments and exclusive benefits. With over 20 years of experience led by Dr. Charles Mok, Allure Medical positions itself as a full-service medical spa with both non-surgical and surgical options.

Differentiator

Problem solved

Functional benefit

Products and services

• Botox and Xeomin Injections Neurotoxin injections (Botox and Xeomin) used to temporarily relax facial muscles and reduce fine lines and wrinkles; offered to adult aesthetic patients across all 14 clinic locations.
• Lip Club™ Lip Enhancement Proprietary lip enhancement program featuring injectable fillers for lip augmentation, definition, and shape.
• Magic Lift® Non-Surgical Facial Lift Proprietary non-surgical lift procedure that contours and lifts facial features without surgery.
• Dermal Fillers (Juvederm, Lip Fillers) Injectable gel treatments, including the Juvederm collection of FDA-approved hyaluronic acid fillers, used to restore volume, smooth wrinkles, enhance lip volume and shape, and correct facial contours.
• Non-Surgical Skin Lifting and Tightening (Ultherapy, Thread Lift, SmoothEye™, Fotona 4D®) Non-invasive skin lifting and tightening treatments including FDA-cleared Ultherapy ultrasound for face/body, dissolvable-thread Thread Lift, laser-based SmoothEye™ eye tightening, and Fotona 4D® non-surgical facelift protocols for lifting, tightening, and volumizing.
• Skin Resurfacing (Fraxel®, Vegas Peel™) Fractional laser skin resurfacing (Fraxel®) and the proprietary Vegas Peel™ chemical peel, used to improve texture, tone, pigmentation, and radiance.
• Body Contouring and Fat Reduction (Lipodissolve, Zerona, Emsculpt, Cellulite Reduction) Non-surgical body contouring and fat reduction using Lipodissolve injections (phosphatidylcholine/deoxycholic acid), Zerona cold laser, Emsculpt HIFEM muscle-toning, and cellulite reduction injections.
• Medical Weight Loss (GLP-1, Apollo ESG, Orbera) Medically supervised weight loss programs including FDA-approved injectable GLP-1 agonists (semaglutide, tirzepatide), the Apollo ESG endoscopic sleeve gastroplasty procedure, and the Orbera intragastric balloon system.
• Laser Hair Removal Laser hair removal using light energy to permanently reduce unwanted hair growth across multiple body areas.
• Vein Treatments (Endovenous Laser, Radiofrequency Ablation, Varithena®, Laser/IPL) Minimally invasive vein treatments for varicose veins, spider veins, and venous insufficiency, including endovenous laser therapy, radiofrequency vein ablation, FDA-approved Varithena® microfoam sclerotherapy, and laser/IPL surface vein treatment.
• Hormone Replacement Therapy (Women and Men) Bioidentical hormone replacement therapy for women addressing menopause and hormonal imbalances, plus testosterone replacement and hormone optimization therapy for men experiencing low testosterone or andropause.
• IntimaLase® Vaginal Rejuvenation Non-surgical IntimaLase® laser treatment for vaginal tissue tightening and improvement of vaginal health conditions.
• Regenerative Medicine Advanced regenerative treatments including cellular therapy, platelet-rich plasma (PRP), and related techniques to promote healing and tissue repair.
• Longevity Program Comprehensive anti-aging and wellness programs focused on extending healthspan and optimizing vitality through personalized treatments.
• NightLase® Snoring and Sleep Apnea Treatment Non-invasive NightLase® laser treatment that tightens oral tissue to reduce snoring and improve symptoms of mild-to-moderate sleep apnea.
• Cosmetic Surgery (Allure Lift, Scarless Neck Lift, Eyebrow Lift, Breast Augmentation, Male Breast Reduction, Scarless Breast Reduction, Liposuction, Tummy Tuck/CombiTuck®, Brazilian Butt Lift) Elective cosmetic surgery procedures including the proprietary Allure Lift facelift, Scarless Neck Lift, Eyebrow Lift Surgery, Breast Augmentation, Male Breast Reduction, Scarless Breast Reduction, Liposuction (including Liposuction For Men), Tummy Tuck (CombiTuck®), and Brazilian Butt Lift.
• Tretinol Serum 1% Anti-aging topical serum with 1% retinol to reduce fine lines, wrinkles, and improve skin texture and tone; physician-dispensed through the Allure Medical e-commerce storefront.
• Tretinol Serum 0.50% Anti-aging topical serum with 0.5% retinol formulated to diminish signs of aging while remaining gentle on sensitive skin.
• EvenTone Pads 8% Pre-soaked pads with 8% hydroquinone for correcting hyperpigmentation, dark spots, and uneven skin tone.
• EvenTone Pads 6% Brightening pads with 6% hydroquinone concentration for reducing the appearance of dark spots and discoloration.
• EvenTone Pads 4% Lower-concentration hydroquinone pads for gentle correction of mild hyperpigmentation and skin tone irregularities.
• Intensive Recovery Cream Rich moisturizer designed to nourish, repair, and protect compromised or post-procedure skin barrier function.
• Eye Rescue Eye-area treatment serum formulated with peptides, retinoid, and vitamin K to reduce dark circles, fine lines, and puffiness.
• Radiant-C Cream Brightening moisturizer featuring five forms of vitamin C to reduce fine lines, wrinkles, and improve skin radiance and tone.
• Mineral Antioxidant Sunscreen Broad-spectrum mineral sunscreen with zinc oxide and titanium dioxide providing SPF protection along with antioxidant benefits.
• Face Silk Antioxidant-rich anti-aging moisturizer designed to visibly smooth fine lines, hydrate skin, and provide a radiant glow.
• 10% Glycolic Cleanser Exfoliating facial cleanser with 10% glycolic acid to remove dead skin cells, brighten complexion, and improve skin texture.
• Latisse® (bimatoprost ophthalmic solution) FDA-approved topical prescription treatment (bimatoprost ophthalmic solution) to grow eyelashes, increasing their length, thickness, and darkness over 16 weeks.
• Upneeq® (oxymetazoline hydrochloride ophthalmic solution) FDA-approved prescription eyedrop (oxymetazoline hydrochloride ophthalmic solution) for acquired ptosis that lifts the upper eyelids to open the eyes and improve vision.
• Inner Circle Membership (Forever Young, Revive & Thrive, Youthful Glow tiers) Recurring monthly membership program offering free Botox, exclusive pricing on treatments, and additional benefits; available in three tiers — Forever Young, Revive & Thrive, and Youthful Glow — that bundle aesthetics, wellness, and skin-health services.
• E-Gift Cards Digital gift cards redeemable across Allure Medical's aesthetic, wellness, and skincare offerings, available for purchase through the e-commerce storefront.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature7 records

Scale indicators2 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Sono Bello: National chain of body contouring and cosmetic surgery centers with 80+ locations — comparable to Allure's surgical and body sculpting offerings (liposuction, tummy tuck, Brazilian butt lift, fat reduction) under a multi-site consumer brand.
• LaserAway: National medical aesthetics chain with 80+ locations focused on laser hair removal, injectables, body contouring, and skin treatments — directly comparable in service portfolio and consumer positioning to Allure Medical.
• SkinSpirit: Multi-location medical aesthetics and skincare brand operating physician-led clinics offering Botox, fillers, lasers, and body treatments — directly comparable in clinical positioning and proprietary skincare retail model.
• Beverly Hills Rejuvenation Center: Multi-location medspa combining injectables, hormone therapy, weight loss, and wellness services — directly comparable to Allure's integrated aesthetics-plus-wellness positioning and membership-style service model.
• Ideal Image: Largest U.S. medspa chain with 150+ locations offering Botox, fillers, laser hair removal, body contouring, and skin rejuvenation under a multi-site physician-led model — directly comparable to Allure's 14-clinic multi-state footprint and service mix.
• Milan Laser Hair Removal: Largest U.S. laser hair removal chain with 250+ locations operating under a physician medical directorship model — comparable to Allure on multi-site aesthetics delivery and recurring treatment packages, though narrower in modality.

Emerging players

• Restore Hyper Wellness: Fast-growing chain of wellness studios offering cryotherapy, IV drip, aesthetics, and recovery services — comparable to Allure's wellness and longevity arm, with a younger multi-site consumer brand.
• Ever/Body: Tech-enabled medspa concept offering injectables, laser treatments, and body contouring in boutique urban clinics — overlaps with Allure's non-surgical aesthetics core but at a smaller, emerging scale.
• SEV Laser: Multi-location medical aesthetics brand offering laser hair removal, injectables, skin, and body treatments — comparable in service mix to Allure though at smaller scale and a younger brand.

Regional players

• Kalologie Medspa: Multi-location medspa primarily serving California and Nevada with injectables, lasers, and skincare services — comparable service mix to Allure but a different geographic footprint, making it a regional rather than direct competitor.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@AllureMedical
• Facebookfacebook.com/AllureMedicals
• LinkedInlinkedin.com/company/allure-medical-spa
• Instagraminstagram.com/alluremedicals

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Allure Medical Spa