Welivery
Welivery is a Buenos Aires-based last-mile logistics provider offering API-integrated same-day and next-day delivery, reverse logistics, and insured shipments to e-commerce merchants across Argentina, Chile, Colombia, and Spain.
- Company typePrivate
- Founded2015
- HeadquartersCotagaita, Argentina
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Welivery does
Welivery is a logistics-technology company that operates an API-first last-mile delivery platform for e-commerce merchants and marketplaces. Founded in 2015 in Buenos Aires, Argentina, by the company\\u2019s current CEOs, Welivery developed and operates Same Day and Next Day delivery services powered by an integration layer that connects to nine-plus major e-commerce platforms, including Mercado Env\\u00edos Flex, Shopify, Magento 1 and 2, Tienda Nube, VTEX, WooCommerce, PrestaShop, and Jumpseller. The platform automates order ingestion, provides real-time shipment tracking and time-window notifications to end buyers, and routes deliveries through an internal intelligent routing engine operated by trained transportists using Welivery\\u2019s courier apps.\n\nThe business is monetized on a pure transaction-fee basis: each delivered package carries a flat, zone-based, transparent price with no surcharges for weather or delays and includes up to two delivery attempts. Pricing is quote-based and not publicly disclosed. GTM is dual: a product-led self-serve flow (merchants register and integrate in under five minutes) targeting SMBs, combined with advisor-guided implementation for larger enterprise accounts. Go-to-market also leverages marketplace and app-store listings within the supported e-commerce platforms. Customer segments span retail and consumer-goods distributors (including brands such as Rotter & Krauss, SportLine, Universal Store Shop, TC Tiendas AR for Philips and 3M), with enterprise case studies referencing Mercado Libre Flex usage. Welivery also offers reverse logistics and insured shipments as adjacent revenue streams.\n\nWelivery has expanded its physical operations across four countries: Argentina (Buenos Aires), Chile (Santiago), Colombia (Bogot\\u00e1), and Spain (Madrid, Barcelona, Valencia). The company is privately held and self-describes as the historical market leader in regional last-mile delivery effectiveness, with stated KPIs of 97% first-delivery effectiveness and under-10-minute customer service response times. The company is asset-light, relying on a network of trained transportists rather than owned fleet, and includes sustainable urban-hub operations and ecological vehicles as part of its positioning.
Welivery firmographics
Firmographics- Name
- Welivery
- Legal name
- Welivery
- Website
- https://welivery.com.ar
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Welivery is a Buenos Aires-based last-mile logistics provider offering API-integrated same-day and next-day delivery, reverse logistics, and insured shipments to e-commerce merchants across Argentina, Chile, Colombia, and Spain.
- Ownership category
- akta.pro rank
Where Welivery is headquartered
LocationHeadquarters
- HQ city
- Cotagaita
- HQ country
- Argentina
- HQ region
- Latin America
Offices6 records
Markets served
Welivery business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Supply Chain, Infrastructure
Revenue model
- Same Day Delivery Service: Same-day delivery service where packages are picked up from seller warehouses and delivered to buyers on the same day
- Next Day Delivery Service: Next-day delivery service where packages are picked up during the day and delivered the following day, covering more localities
- Reverse Logistics: Fast and efficient recovery of returned items from customers and reintroduction into the sales cycle
- Insured Shipments: Monetary insurance coverage for shipments against potential events and issues during delivery
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Zone-based flat pricing with no surcharges |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels3 records
Welivery product offering
Product offeringCore offering
Welivery is a last-mile logistics operator that provides Same Day and Next Day delivery services to e-commerce merchants and marketplace sellers across Argentina, Chile, Colombia, and Spain. Delivery operations are powered by an API-based platform with native integrations to e-commerce platforms (Mercado Envíos Flex, Magento, Magento 2, Shopify, Tienda Nube, Vtex, WooCommerce, PrestaShop, Jumpseller) that automate order loading, real-time tracking, buyer notifications with time windows, and route optimization. The commercial offering is rounded out by insured shipments, reverse logistics (returns recovery), and flat zone-based pricing with no weather/delay surcharges and two delivery attempts included.
Product overview
Welivery is a unified last-mile logistics platform offering same-day and next-day delivery services for e-commerce businesses across Latin America and Spain. The platform consists of two core delivery products (Same Day and Next Day) powered by an API integration platform that connects to major e-commerce platforms including Mercado Envíos Flex, Magento, Shopify, VTEX, WooCommerce, and others. The system automates order loading, provides real-time tracking and intelligent notifications to buyers, and enables route optimization for delivery operations.
Differentiator
Problem solved
Functional benefit
Products and services
- Same Day Delivery Same-day last-mile delivery service: packages are collected from We-Sellers' warehouses and delivered to end buyers (We-Shoppers) on the same day, with route optimization aimed at the highest compliance rate in the market. Targeted at e-commerce merchants and marketplace sellers requiring in-day fulfillment.
- Next Day Delivery Next-day last-mile delivery service: packages collected during the day from We-Sellers' warehouses are delivered to We-Shoppers on the following day, covering a wider set of localities and communes than the Same Day product. Targeted at e-commerce merchants needing broader geographic reach.
- Welivery API Platform (Logistics Integration API) API-based logistics platform that integrates with major e-commerce and marketplace platforms (Mercado Envíos Flex, Magento, Magento 2, Shopify, Tienda Nube, Vtex, WooCommerce, PrestaShop, Jumpseller, Excel) to automate order loading, provide real-time tracking, send intelligent buyer notifications, and route deliveries effectively. Sold to e-commerce businesses as the technical backbone for Same Day and Next Day fulfillment.
- Insured Shipments Monetary insurance coverage attached to every shipment, protecting We-Sellers against potential events and issues encountered during the delivery process. Bundled with Welivery's Same Day and Next Day delivery services for e-commerce merchants.
- Reverse Logistics (Logística Inversa) Fast and efficient recovery of items returned by end customers and reinjection of those items back into the merchant's sales cycle. Offered as a complementary service to e-commerce merchants using Welivery for outbound delivery.
Quantifiable outcome
- 97% first delivery effectiveness rate - highest in the market
- +2 more outcomes
Companies that use Welivery
Customer profileNamed customers9 records
Segments3 records
Ideal customer profiles2 records
Welivery technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration9 records
Feature3 records
Welivery partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core.
- Mercado Envíos FlexcoreCore integration partnership with Mercado Libre's Flex shipping program. Welivery acts as a logistics provider for Mercado Envíos Flex, delivering packages for marketplace sellers. The integration allows automated order processing and tracking for Flex shipments.
- ShopifycoreNative plugin integration with Shopify platform, enabling Shopify merchants to seamlessly connect their stores for automated shipment management, tracking, and delivery services.
- Magento / Magento 2coreOfficial integration with Magento e-commerce platform (both Magento 1 and Magento 2), allowing merchants on the platform to connect their stores for logistics services.
- VtexcoreIntegration partnership with Vtex commerce platform, enabling merchants on this enterprise e-commerce platform to access Welivery's logistics services.
- Tienda NubecoreNative integration with Tienda Nube, a leading Latin American e-commerce platform, enabling seamless connection for merchants in the region.
- WooCommercecorePlugin integration with WooCommerce (WordPress e-commerce plugin), enabling WordPress-based store owners to access Welivery logistics services.
- PrestaShopcoreIntegration partnership with PrestaShop e-commerce platform, allowing merchants to connect their stores for logistics and delivery management.
- JumpsellercoreIntegration with Jumpseller e-commerce platform, serving merchants in Latin America with logistics services.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
Welivery competitors and assessment
Company assessmentDirect peers
- Loggi: Brazilian e-commerce last-mile delivery startup offering API-integrated parcel services to online merchants; highly comparable to Welivery in business model, target customer (e-commerce SMBs), and technology-led approach.
- Glovo: On-demand multi-category delivery platform operating across Spain and LatAm; competes with Welivery in same-day urban parcel delivery and is also listed among Welivery's served customers.
- Rappi: LatAm super-app providing on-demand delivery across multiple LatAm countries including Argentina, Chile, and Colombia; overlaps with Welivery in same-day urban e-commerce delivery and courier-style fulfillment.
- Andreani: Argentina-headquartered logistics and last-mile delivery company serving e-commerce and B2B clients across the country; directly comparable to Welivery on geography, customer base, and e-commerce last-mile focus.
- OCA (Organización Courier Argentina): Major Argentine courier and parcel delivery operator with nationwide coverage; competes with Welivery in standard e-commerce parcel delivery and last-mile in Argentina.
- Ninja (Ninja Solutions): Colombia-based last-mile delivery company focused on e-commerce fulfillment in Bogotá and other major Colombian cities; directly comparable to Welivery's Colombian operations.
Emerging players
- Skydropx: LatAm shipping aggregator and multi-carrier management platform for e-commerce merchants; comparable in targeting e-commerce SMBs with multi-carrier technology, with partial overlap on last-mile optimization.
Regional players
- Cubyn: France-based e-commerce last-mile fulfillment provider with API integration for online merchants; comparable in technology-led, integrator-agnostic model but operates in Europe rather than LatAm.
Broad incumbents
- J&T Express: Asia-founded global e-commerce logistics integrator expanding aggressively in LatAm (Brazil, Mexico, etc.); competes with Welivery in cross-border and domestic e-commerce parcel delivery in the region.
- Mercado Envíos (Mercado Libre): In-house logistics arm of Mercado Libre, the dominant LatAm marketplace; operates the Flex program that Welivery integrates with, and is both a core partner and the largest potential competitive threat in the region.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
Welivery social profiles
Digital presenceWelivery financial estimates
Financial estimateRevenue estimate
Valuation estimate
Welivery leadership team
Management profileNumber of profiles
Profiles2 records
Welivery funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Welivery M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Welivery
What does Welivery do?
Welivery is a last-mile logistics operator that provides Same Day and Next Day delivery services to e-commerce merchants and marketplace sellers across Argentina, Chile, Colombia, and Spain. Delivery operations are powered by an API-based platform with native integrations to e-commerce platforms (Mercado Envíos Flex, Magento, Magento 2, Shopify, Tienda Nube, Vtex, WooCommerce, PrestaShop, Jumpseller) that automate order loading, real-time tracking, buyer notifications with time windows, and route optimization. The commercial offering is rounded out by insured shipments, reverse logistics (returns recovery), and flat zone-based pricing with no weather/delay surcharges and two delivery attempts included.
Is Welivery a public or private company?
Welivery is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Welivery founded?
Welivery was founded in 2015. It employs 11 to 50 people.
Where is Welivery based?
Welivery is headquartered in Cotagaita, Argentina, in the Latin America region.
How does Welivery make money?
Four revenue lines are on record. Same Day Delivery Service is the primary driver. The others are next Day Delivery Service, reverse Logistics and insured Shipments.
Who are Welivery's main competitors?
Direct peers on record are Loggi, Glovo, Rappi, Andreani, OCA (Organización Courier Argentina) and Ninja (Ninja Solutions). Skydropx is listed as an emerging player. Cubyn is listed as a regional player. Broad incumbents are J&T Express and Mercado Envíos (Mercado Libre).
Does Welivery have an API?
Yes. Welivery offers an API with integration capabilities for business logistics, enabling automated order loading, real-time shipment tracking information, and effective routing of deliveries. The system connects to e-commerce platforms to automate logistics operations.