Gethome
- Company typePrivate
- Founded2022
- HeadquartersDepok, Indonesia
- Headcount51–100
- GTM typeB2B and B2C
- OfferingDigital Commerce or Content
Gethome firmographics
Firmographics- Name
- Gethome
- Legal name
- Gethome
- Website
- https://gethome.id
- Company type
- Private
- Founded year
- 2022
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Ownership category
- akta.pro rank
Gethome industry classification
Industry- Product category
- Real Estate Marketplace
- NAICS
- New Housing For-Sale Builders (236117)
- SIC
- Real Estate Agents & Managers (For Others) (6531), Land Subdividers & Developers (No Cemeteries) (6552)
- akta.pro primary industry
- Construction Materials & Building Supplies Marketplaces (CRAFAHAB)
Keywords
Where Gethome is headquartered
LocationHeadquarters
- HQ city
- Depok
- HQ country
- Indonesia
- HQ region
- Asia
Offices1 record
Markets served
Gethome business model
Business model- GTM type
- B2B and B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Marketing or Sales, Operations, Personnel, Supply Chain, Technology or R&D, Infrastructure
Revenue model
- Property Development and Sales Commission: Gethome develops and sells residential properties through its platform, earning revenue from property sales. The platform features projects like Valencia Premiere Depok, Ayana Premiere Cibubur, de Oasis Green Residence, and Catania Premiere Cibubur with prices ranging from Rp 777 million to Rp 895 million.
- Developer Partnership Fees: Developers pay to join and list their projects on the Gethome platform, gaining access to the ecosystem's buyers, contractors, and supply chain.
- Affiliate Program Revenue: Master tier affiliate program charges Rp 199,000 for enrollment, with affiliates earning commissions from successful property sales referred through their links. Basic tier is free.
- Getart - Interior Design Services: Interior design and architecture services offered through Getart subsidiary, including design consultation, interior contracting, and architectural services.
- Getwork - Construction and Renovation Services: Construction and renovation services through Getwork subsidiary, including consultation, building new homes, and building renovation starting from Rp 150 million.
- Getstock - Supplier Material Partnership: Building material suppliers and heavy equipment vendors partner with Gethome to supply materials for property projects, generating revenue through material supply contracts.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Valencia Premiere Depok - rumah dan ruko |
| Unit Pricing | Pay-as-you-go | Ayana Premiere Cibubur - unit terbatas |
| Unit Pricing | Pay-as-you-go | de Oasis Green Residence |
| Unit Pricing | Pay-as-you-go | Catania Premiere Cibubur |
| Unit Pricing | Pay-as-you-go | Ready Stock Properties |
| Unit Pricing | Annual | Sewa Rumah - Rental Properties |
| Freemium | Monthly | Affiliate Program - Basic Tier |
| Subscription | Annual | Affiliate Program - Master Tier |
Go-to-market motion3 records
Distribution channels5 records
Marketing channels7 records
Gethome product offering
Product offeringCore offering
Gethome operates a digital property aggregator platform that connects home buyers and renters with property developers, contractors, suppliers, vendors, mandor (foremen), notaries, and KJPP (public appraisal firms) in Greater Jakarta, Indonesia. The platform offers property listings for sale and rent, a digital KPR (home mortgage) program integrated with six Indonesian banks, real-time construction progress tracking, and ecosystem sub-brands for interior design (Getart), construction/renovation (Getwork), and building material supply (Getstock).
Product overview
Gethome is a property aggregator platform serving as the largest aggregator platform for property in Indonesia. The platform operates a multi-module ecosystem that includes a core property marketplace for buying and renting homes, a digital KPR (mortgage) program integrated with six bank partners (BRI, BSI, BTN, BJB, Panin, Muamalat), an affiliate program, a landlord land-partnership program, and a ready-stock listing service. Supporting the core platform are sub-brands Getart (interior design and architecture), Getwork (construction and renovation with over 20 years of experience), and Getstock (material supplier partnership program), which together form an integrated property ecosystem managed under the Propertree Group. The platform lists residential projects including Valencia Premiere Depok, Ayana Premiere Cibubur, de Oasis Green Residence, and Catania Premiere Cibubur, alongside rental properties such as Podomoro Golfview units.
Differentiator
Problem solved
Functional benefit
Brands
- GetArt: Interior design, architecture, and interior contracting services
- GetWork
- GetStock
Products and services
- Gethome Platform Property aggregator platform that connects home buyers and renters with developers, contractors, and financial services. Provides ecosystem-based property marketplace supporting the full lifecycle from search to purchase/rental, featuring digital KPR applications and monitoring tools.
- Beli Rumah (Buy a Home) Primary marketplace for purchasing residential properties and RUKO (shophouse) units, featuring developer-listed projects across Greater Jakarta with pricing, floor plans, and KPR financing integration.
- Sewa Rumah (Rent a Home) Rental property marketplace offering ready-to-occupy residential units with features including location details, pricing per year, and property specifications.
- Program KPR (Mortgage Program) Digital KPR (home mortgage) program integrated with multiple bank partners (BRI, BSI, BTN, BJB, Panin, Muamalat) offering mortgage simulation, application submission, and progress tracking. Includes BTN digital KPR partnership.
- Getart Interior design and architecture service providing interior design, architectural services, and interior contracting. Includes online consultation, survey, execution, and one-year guarantee. Part of Gethome's construction ecosystem.
- Getwork Construction and renovation service offering consultation, building, and renovation with over 20 years of experience. Provides transparent pricing, flexible scheduling, and high-quality material sourcing. Operates as part of Gethome ecosystem with services starting from Rp 150 million.
- Getstock Partnership program connecting material suppliers and heavy equipment vendors with Gethome property development projects. Enables suppliers to supply materials without investing in construction projects themselves.
- Afiliator (Affiliate Program) Referral program enabling affiliates to earn commissions by promoting Gethome property listings. Offers Basic (free) and Master (Rp 1,999,000) tiers with commissions up to Rp 40 million per month. Accessible via web and mobile application.
- Kerjasama Lahan (Land Partnership) Landowner partnership program enabling landowners to convert idle land into property development projects. Gethome manages the development and sales process while land remains under the owner's name. Part of the Propertree Group ecosystem.
- Ready Stock Properties Ready-to-occupy property listings featuring completed units from developer projects with detailed specifications such as land area, building area, bedrooms, bathrooms, and carport.
- Gethome Mobile Application Mobile application for property search, purchase, and home progress monitoring. Available on Google Play Store and Apple App Store. Supports iOS and Android devices.
- Valencia Premiere Depok Gethome's 9th project featuring 196 residential units and 16 RUKO units. Located in Cinangka, Sawangan, Depok. Prices starting from Rp 777 million with installments from Rp 4.8 million/month. Modern contemporary and eco-friendly concept.
- Ayana Premiere Cibubur Tropical modern residential project in Jatisampurna, Bekasi. Features contemporary design with modern and natural elements. Price starting from Rp 890 million with installments from Rp 5.5 million/month.
- de Oasis Green Residence Tropical modern residential complex bordering Jakarta, Bogor, and Depok. Located east of Jakarta. Features 150 residential units including houses and RUKO. Prices starting from Rp 879 million with installments from Rp 5.5 million/month.
- Catania Premiere Cibubur Residential project in Cibubur, Bogor Regency. Features 213 residential and RUKO units. Prices starting from Rp 895 million with installments from Rp 5.6 million/month.
Companies that use Gethome
Customer profileNamed customers8 records
Segments5 records
Ideal customer profiles5 records
Gethome technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration8 records
Feature4 records
Gethome partnerships and signals
Strategic signalPartnerships
16 partnerships are on record, tiered core and secondary.
- BTN ProperticoreBTN Properti is Indonesia's first digital KPR (mortgage) platform to collaborate with Gethome, enabling streamlined digital mortgage applications for property buyers through the Gethome platform.
- Bank BRI (Bank Rakyat Indonesia)coreBRI is one of the largest state-owned banks in Indonesia serving as a KPR (mortgage) banking partner for Gethome property buyers.
- Bank BSI (Bank Syariah Indonesia)coreBSI is a Sharia-compliant banking partner for Gethome, also recognizing Gethome as a 'Developer Unggulan' (Preferred Developer). Provides Sharia-based mortgage solutions for property purchases.
- Bank BTNcoreBTN is a major Indonesian bank specializing in mortgage financing, partnered with Gethome for property KPR applications through BTN Properti digital platform.
- Bank BJBsecondaryBJB Regional Development Bank serves as KPR banking partner for Gethome property buyers in West Java and greater Jakarta area.
- Bank PaninsecondaryPanin Bank partnered with Gethome to provide mortgage financing options for property purchases through the platform.
- Bank MuamalatsecondaryBank Muamalat, Indonesia's first Sharia-compliant bank, provides Islamic mortgage options for Gethome property buyers.
- OndasecondaryOnda is listed as a partner brand for building materials and home products within the Gethome ecosystem.
- JayaboardsecondaryJayaboard is a partner brand supplying gypsum boards and construction materials for Gethome property projects.
- PhilipssecondaryPhilips is a partner brand supplying lighting and electrical products for Gethome property projects.
- TotosecondaryToto is a partner brand supplying bathroom fixtures and sanitary ware for Gethome property developments.
- DaikinsecondaryDaikin is a partner brand supplying air conditioning systems for Gethome property projects.
- JotunsecondaryJotun is a partner brand supplying paints and coatings for Gethome property projects.
- American StandardsecondaryAmerican Standard is a partner brand supplying bathroom fixtures and kitchen products for Gethome developments.
- Propertree GroupcorePropertree Group is the parent ecosystem for Gethome and related subsidiaries including Getwork (construction), Getart (interior design), Getstock (material supply), Koprasi, Rilex, Le Babies, Urban Qurban, Indomaret, and Bedah Rumah. Gethome is described as the largest aggregator platform in Indonesia under this ecosystem.
- PropertyGuru IndonesiasecondaryPropertyGuru Indonesia awarded Gethome's Alexandria Premiere Cimanggis project as 'Best Townhouse Development (Greater Jakarta)' in 2022, recognizing quality and excellence in property development.
Scale indicators7 records
Recent moves6 records
Gethome competitors and assessment
Company assessmentBroad incumbents
- PropertyGuru Indonesia: PropertyGuru is the largest property marketplace in Indonesia and Southeast Asia, connecting buyers and renters with agents and developers. Comparable to Gethome as a multi-sided property platform; also an industry validator (awarded Gethome in 2022). Functions as a broader incumbent rather than a focused developer-aggregator.
- Sinar Mas Land: Sinar Mas Land is one of Indonesia's largest property developers with township-scale projects. Comparable to Gethome as a residential property developer but with vastly greater scale, capital base, and brand recognition — operates across BSD City and other major developments.
- Ciputra Group: Ciputra Group is a major Indonesian property developer with residential, commercial, and mixed-use projects nationwide. Comparable as a for-sale residential homebuilder but with broader portfolio, larger balance sheet, and longer operating history than Gethome.
Direct peers
- 99.co (99 Group): 99.co is a leading Indonesian property marketplace for buying, renting, and selling homes. Direct comparable to Gethome on the aggregator/marketplace side, with similar first-time buyer audience and geographic focus on major Indonesian cities including Jakarta.
- Rumah123: Rumah123 is one of Indonesia's longest-standing property listing platforms (part of iProperty Group). Direct comparable to Gethome as a property aggregator targeting Indonesian consumers with developer and agent listings.
- Lamudi Indonesia: Lamudi is a property marketplace serving Indonesia and other emerging markets across Asia. Comparable as a digital aggregator connecting buyers with developers and agents, overlapping with Gethome's marketplace core.
- Travelio: Travelio is an Indonesian property rental marketplace offering apartments, houses, and villas for short- and long-term stays. Comparable to Gethome's Sewa Rumah (rental) module with similar digital-first marketplace model, though focused on rental rather than for-sale.
- Rumah.com (PropertyGuru Group): Rumah.com is an Indonesian property marketplace serving the high-end residential segment. Comparable as a digital property aggregator in Indonesia competing for the same developer relationships and first-time buyer traffic.
Others
- BTN Properti: BTN Properti is the digital mortgage platform of Bank Tabungan Negara and was the first digital KPR integration for Gethome. Comparable as a digital KPR distribution channel in Indonesia; partner rather than direct competitor, but represents adjacent infrastructure Gethome competes with for buyer mindshare.
Emerging players
- Mamikos: Mamikos is an Indonesian property rental platform known for boarding houses (kos) with strong digital booking and payment infrastructure. Adjacent peer to Gethome's Sewa Rumah module, sharing a marketplace-and-payments approach to Indonesian housing, though focused on the rental/kos niche.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Gethome social profiles
Digital presenceGethome financial estimates
Financial estimateRevenue estimate
Valuation estimate
Gethome leadership team
Management profileNumber of profiles
Profiles5 records
Gethome subsidiaries and ownership
Company hierarchySubsidiaries4 records
Gethome funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Gethome M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Gethome
What does Gethome do?
Gethome operates a digital property aggregator platform that connects home buyers and renters with property developers, contractors, suppliers, vendors, mandor (foremen), notaries, and KJPP (public appraisal firms) in Greater Jakarta, Indonesia. The platform offers property listings for sale and rent, a digital KPR (home mortgage) program integrated with six Indonesian banks, real-time construction progress tracking, and ecosystem sub-brands for interior design (Getart), construction/renovation (Getwork), and building material supply (Getstock).
Is Gethome a public or private company?
Gethome is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Gethome founded?
Gethome was founded in 2022. It employs 51 to 100 people.
Where is Gethome based?
Gethome is headquartered in Depok, Indonesia, in the Asia region.
How does Gethome make money?
Six revenue lines are on record. Property Development and Sales Commission is the primary driver. The others are developer Partnership Fees, affiliate Program Revenue, getart - Interior Design Services, getwork - Construction and Renovation Services and getstock - Supplier Material Partnership.
Who are Gethome's main competitors?
Broad incumbents on record are PropertyGuru Indonesia, Sinar Mas Land and Ciputra Group. Direct peers are 99.co (99 Group), Rumah123, Lamudi Indonesia, Travelio and Rumah.com (PropertyGuru Group). BTN Properti is listed as an others. Mamikos is listed as an emerging player.
Does Gethome have an API?
No public API is recorded for Gethome.
What industry is Gethome in?
Gethome's product category is Real Estate Marketplace. Its primary akta.pro industry code is CRAFAHAB, Construction Materials & Building Supplies Marketplaces. Its NAICS code is 236117 and its SIC code is 6531.