Tableo
- Company typePrivate
- Founded2022
- HeadquartersZebbug, Malta
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
Tableo firmographics
Firmographics- Name
- Tableo
- Legal name
- Tableo Ltd
- Website
- https://tableo.com
- Company type
- Private
- Founded year
- 2022
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Tableo industry classification
Industry- Product category
- Restaurant Reservation Management Software
- SIC
- Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- Restaurant Reservations & Dining Booking Platforms (BPAMAIAK)
- akta.pro secondary industries
- Dining Reservations & Restaurant Booking (HSACALAF), Restaurant/Table Reservation & Booking Engines (THALADAH)
Keywords
Where Tableo is headquartered
LocationHeadquarters
- HQ city
- Zebbug
- HQ country
- Malta
- HQ region
- Europe
Offices2 records
Markets served
Tableo business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Infrastructure, Operations
Revenue model
- Subscription Fees: Primary revenue from paid subscription plans offered at multiple tiers that differ by booking/cover limits and available features. Plans include monthly subscriptions (billed prorated then monthly in advance) and period subscriptions (quarterly, half-annual, annual) billed upfront. Annual subscriptions likely offer discounts vs monthly billing.
- Usage-Based Fees: Additional revenue from usage-based charges including per-cover fees for bookings received through third-party channels, SMS notifications, payment processing fees (via Stripe), and add-ons. These are invoiced monthly in arrears on top of subscription fees.
- Freemium Tier Conversion: Free tier limited to 100 covers per calendar month. Upsell opportunity to paid plans when restaurants exceed this limit or require additional features. Freemium serves as acquisition channel.
- Payment Processing: Revenue share or fees from Stripe payment integration for handling guest deposits, prepayments, and event payments. Restaurants use Tableo's Stripe integration to collect payments directly.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | Freemium Plan - 100 covers/month free |
| Subscription | Monthly | Paid Subscriptions - Multiple tiers with varying booking/cover limits |
| Subscription | Multi-year contract | Period Subscriptions - Quarterly, Half-Annual, Annual |
| Usage-based | Pay-as-you-go | Usage-Based Charges |
Go-to-market motion2 records
Distribution channels6 records
Marketing channels10 records
Tableo product offering
Product offeringCore offering
Tableo is a cloud-based SaaS platform that provides restaurant reservation and table management software for the hospitality industry. The platform combines a digital diary, visual floor plan editor, online booking widget, AI-powered guest messaging assistant, payment processing, and guest CRM into a unified system. It serves independent restaurants, large restaurant groups, hotel F&B outlets, and bars across 80+ countries through both self-serve and direct enterprise sales.
Product overview
Tableo is a unified restaurant reservation and table management SaaS platform serving restaurants, hotels, and hospitality groups across 80+ countries. The core platform (Tableo) provides digital diary management, floor map visualization, online booking widgets, and guest CRM, while modular add-ons include the AI Assistant for automated messaging, Payments & Deposits via Stripe, and Reserve with Google integration. These products integrate with Facebook Messenger and Instagram for the AI Assistant, Stripe and Trust Payments for payments, and Microsoft Clarity for analytics. The platform supports multiple dining areas, multi-venue chains, and operates as both a B2B SaaS tool for restaurants and a booking channel for diners.
Differentiator
Problem solved
Functional benefit
Products and services
- Tableo (Core Reservation Management Platform) Cloud-based SaaS platform for restaurants, hotels, and chains that consolidates walk-ins, phone bookings, and online reservations into a single digital diary accessible on desktop or mobile. Includes visual floor plan editor, online booking widget, guest database and CRM, automated SMS and email reminders, reports and insights, and custom booking forms. Offered under a Freemium tier (100 covers/month) and multiple paid subscription tiers.
- AI Assistant AI-powered virtual assistant add-on that handles guest messages 24/7 in multiple languages through Facebook Messenger and Instagram. Autonomously answers questions, takes reservations, processes changes, and cancels bookings without human staff intervention.
- Reserve with Google Standalone Google integration product enabling restaurants to accept instant reservations directly from Google Search results and Google Maps. Drives high-intent discovery traffic into Tableo's booking engine.
- Partner Programme Reseller and partnership program enabling affiliates and partners to offer Tableo reservation management software to their restaurant clients, extending Tableo's distribution reach through third-party channel partners.
Quantifiable outcome
- Decrease in no-shows reported by restaurants using SMS reminder feature
- +1 more outcomes
Companies that use Tableo
Customer profileNamed customers10 records
Segments4 records
Ideal customer profiles4 records
Tableo technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration6 records
AI capability3 records
Feature6 records
Tableo partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core.
- Reserve with GooglecoreStrategic integration partnership enabling restaurants to accept reservations directly from Google Search and Maps. Diners can book tables without leaving Google, with Tableo serving as the backend reservation management system. Restaurants gain increased discoverability and a frictionless booking experience.
- Michelin GuidecorePartnership with Michelin Guide allows restaurants to accept reservations through the Michelin Guide website and app. This targets fine dining enthusiasts actively seeking premium dining experiences, providing Tableo restaurants with access to a high-value customer segment.
- StripecorePayment processing integration enabling restaurants to collect deposits, prepayments, and card authorizations for no-show protection. Stripe handles secure payment processing with PCI-DSS compliance. Tableo does not store CVV and uses tokenization.
- Facebook MessengercoreAI Assistant integration with Facebook Messenger enabling automated guest communication and reservation handling. Restaurants can receive and manage bookings directly through their Facebook page without manual intervention.
- InstagramcoreAI Assistant integration with Instagram Direct Messages enabling automated guest communication and reservation handling through the restaurant's Instagram business profile. Converts social engagement into booking conversions.
Scale indicators3 records
Recent moves6 records
Expansion highlights6 records
Tableo competitors and assessment
Company assessmentDirect peers
- OpenTable: OpenTable is the dominant global restaurant reservation platform, owned by Booking Holdings. It offers diner discovery, reservation management, and guest management features that directly overlap with Tableo's core product across SMBs and enterprise chains.
- Resy: Resy, owned by American Express, is a direct competitor in restaurant reservations with strong brand recognition among diners and a focus on premium and independent restaurants. It targets the same SMB-to-enterprise hospitality operator segments as Tableo.
- SevenRooms: SevenRooms provides reservation, CRM, and marketing automation for restaurants, hotels, and hospitality groups. Its guest database and CRM capabilities directly mirror Tableo's guest database and multi-venue management features.
- TheFork: TheFork, owned by Tripadvisor, is a leading European restaurant booking platform. Its strong presence across France, Italy, Spain, and other European markets overlaps significantly with Tableo's European footprint and multi-language product positioning.
- Tock: Tock, owned by Squarespace (and previously by Will Guidara), offers reservation and ticketing software for restaurants, with strength in fine dining and experience-led operators. Its Michelin-aligned customer base overlaps with Tableo's Michelin Guide partnership positioning.
- Quandoo: Quandoo (now part of Recruit Holdings) is a European and APAC-focused online restaurant reservation marketplace. It competes in the same SMB tier as Tableo, including markets such as Germany, Italy, and other countries where Tableo is actively expanding.
- GloriaFood: GloriaFood offers free online ordering and reservation widgets for restaurants. Its freemium positioning directly parallels Tableo's 100-covers/month free tier and targets the same cost-sensitive SMB segment.
Broad incumbents
- Yelp Reservations: Yelp, via its reservations product (originally SeatMe), offers restaurant booking functionality as part of a broader local-discovery advertising platform. It overlaps with Tableo's SMB targeting but operates primarily as a marketing platform rather than a dedicated reservation system.
Emerging players
- OpenTable rival - Eat App: Eat App is an emerging restaurant reservation and table management platform with a focus on the Middle East and international markets. Its SMB-friendly product and emphasis on guest CRM parallel Tableo's positioning among independent operators.
Regional players
- CoverManager: CoverManager is a restaurant reservation and channel manager focused primarily on Spain and Latin America. It competes in the same Spanish-speaking SMB segment where Tableo operates and shares the regional multi-language support model.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Tableo social profiles
Digital presenceTableo compliance and trust
Trust signalCompliance3 records
Tableo financial estimates
Financial estimateRevenue estimate
Valuation estimate
Tableo leadership team
Management profileNumber of profiles
Profiles2 records
Tableo funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Tableo M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Tableo
What does Tableo do?
Tableo is a cloud-based SaaS platform that provides restaurant reservation and table management software for the hospitality industry. The platform combines a digital diary, visual floor plan editor, online booking widget, AI-powered guest messaging assistant, payment processing, and guest CRM into a unified system. It serves independent restaurants, large restaurant groups, hotel F&B outlets, and bars across 80+ countries through both self-serve and direct enterprise sales.
Is Tableo a public or private company?
Tableo is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Tableo founded?
Tableo was founded in 2022. It employs 11 to 50 people.
Where is Tableo based?
Tableo is headquartered in Zebbug, Malta, in the Europe region.
How does Tableo make money?
Four revenue lines are on record. Subscription Fees are the primary driver. The others are usage-Based Fees, freemium Tier Conversion and payment Processing.
Who are Tableo's main competitors?
Direct peers on record are OpenTable, Resy, SevenRooms, TheFork, Tock, Quandoo and GloriaFood. Yelp Reservations is listed as a broad incumbent. OpenTable rival - Eat App is listed as an emerging player. CoverManager is listed as a regional player.
Does Tableo have an API?
No public API is recorded for Tableo.
What industry is Tableo in?
Tableo's product category is Restaurant Reservation Management Software. Its primary akta.pro industry code is BPAMAIAK, Restaurant Reservations & Dining Booking Platforms, with a secondary code of HSACALAF, Dining Reservations & Restaurant Booking. Its SIC code is 7370.