Prixtel
Prixtel is a French mobile virtual network operator founded in 2004 that sells no-commitment, consumption-based flexible mobile plans to French individual consumers and small businesses over SFR's 4G/5G network.
- Company typePrivate
- Founded2004
- HeadquartersAix-en-provence, France
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Prixtel does
Prixtel is a French mobile virtual network operator (MVNO) founded in 2004 and headquartered in Aix-en-Provence, with a secondary office in Paris. The company provides no-commitment, consumption-based mobile phone plans to French individual consumers and, more recently, to small-business and professional customers via its dedicated Offres Pro portfolio. Prixtel operates entirely on SFR's national 4G/5G mobile network through a core MVNO partnership, reaching 99.9% of the French population in 4G and 84-85% in 5G without owning any physical network infrastructure.
The core product offering is a tiered portfolio of flexible plans whose monthly charges automatically adjust to actual data consumption: Forfait Le petit (€6.99-€9.99/month, 20-60 GB), Oxygène (€9.99-€12.99/month, 100-140 GB), Le grand (€11.99-€14.99/month, 200-240 GB), and the premium Le géant (€14.99-€19.99/month, 300-340 GB with international calling). All plans include unlimited calls and SMS/MMS in France and from EU/DOM, EU/DOM roaming data allowances, and are available via physical SIM or eSIM. Underlying technical components include a proprietary flexible billing engine, VoLTE and VoWIFI calling, eSIM provisioning, and dedicated iOS/Android customer applications plus a web-based Espace Client self-serve portal.
Prixtel runs a direct-to-consumer digital distribution model with no physical retail presence. Customer acquisition and lifecycle management are handled primarily through prixtel.com, the customer portal, mobile applications, a content-marketing blog, social channels (Facebook, Twitter, Instagram), email newsletters, and a referral (parrainage) program. Revenue is generated through recurring monthly subscriptions with usage-based adjustments, supplemented by international calling tariffs, SIM replacement fees, and small optional add-ons (e.g., €1/month conference calling, €10/month additional-correspondent packages). The company is privately held with no institutional investor involvement disclosed in current sources and is led by founder and CEO David Charles alongside CFO Guillaume Tastet.
Prixtel firmographics
Firmographics- Name
- Prixtel
- Legal name
- Prixtel
- Website
- https://prixtel.com
- Company type
- Private
- Founded year
- 2004
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Prixtel is a French mobile virtual network operator founded in 2004 that sells no-commitment, consumption-based flexible mobile plans to French individual consumers and small businesses over SFR's 4G/5G network.
- Ownership category
- akta.pro rank
Where Prixtel is headquartered
LocationHeadquarters
- HQ city
- Aix-en-provence
- HQ country
- France
- HQ region
- Europe
Offices2 records
Markets served
Prixtel business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Operations, Infrastructure, Personnel, Marketing or Sales, Technology or R&D
Revenue model
- Mobile Subscription Plans: Prixtel generates revenue through monthly subscription fees for mobile plans. Plans are priced progressively based on data allocation: Le petit (€6.99-€9.99/month, 20-60GB), Oxygène (€9.99-€12.99/month, 100-140GB), Le grand (€11.99-€14.99/month, 200-240GB), Le géant (€14.99-€19.99/month, 300-340GB). The unique aspect is consumption-based billing where customers start at minimum rate and pay according to their actual usage each month.
- International Calling: Revenue from international calls and SMS made outside the EU and DOM zones, with specific tariffs applied per country destination.
- SIM Card Replacement: Fees charged for replacement SIM cards in case of loss, theft, or damage.
- Optional Add-ons: Additional services such as conference calling (€1/month), additional correspondents packages (€10/month), and international calling options.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Forfait Le petit - Entry level flexible plan |
| Subscription | Monthly | Forfait Oxygène - Mid-range flexible plan |
| Subscription | Monthly | Forfait Le grand - High data flexible plan |
| Subscription | Monthly | Forfait Le géant - Maximum data flexible plan with international |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels6 records
Prixtel product offering
Product offeringCore offering
Prixtel is a French mobile virtual network operator (MVNO) that resells mobile telephony services over SFR's network under its own brand. It sells no-commitment, consumption-adapted postpaid mobile plans to individual consumers and small businesses, billing customers after the fact based on the actual volume of calls, texts, and data used within their chosen tier. The portfolio spans multiple tiers from entry-level (Forfait Le petit, Forfait essentiel) to high-volume plans (Forfait Le grand, Forfait Le géant, Forfait Oxygène), all managed through a self-service web portal and the Appli Prixtel mobile app.
Product overview
Prixtel is a French mobile virtual operator (MVNO) offering a portfolio of flexible mobile plans without commitment. The core offering consists of four main consumer plans: Forfait Oxygène (100-140 GB, from €9.99), Forfait Le petit (20-60 GB, from €6.99), Forfait Le grand (200-240 GB, from €11.99), and Forfait Le géant (300-340 GB, from €14.99). All plans adapt monthly to usage and include unlimited calls/SMS/MMS in France, EU, and DOM. The service operates on 4G/5G networks with 99.9% population coverage. Additional offerings include VoLTE and VoWIFI calling technologies, eSIM support, a mobile application for account management, and dedicated business plans (Offres Pro).
Differentiator
Problem solved
Functional benefit
Brands
- Forfait Oxygène: Special offer with 100-140 Go of data starting at €9.99/month
- Forfait Le petit
- Forfait Le grand
- Forfait Le géant
Products and services
- Forfait Le petit
Quantifiable outcome
- 4.3/5 average customer rating based on 8004 reviews
- +3 more outcomes
Companies that use Prixtel
Customer profileNamed customers1 record
Segments2 records
Ideal customer profiles2 records
Prixtel technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Prixtel partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- SFR NetworkcorePrixtel operates as a mobile virtual network operator (MVNO) utilizing SFR's network infrastructure. This partnership provides access to SFR's extensive 4G and 5G network coverage across France, with 99.9% population coverage in 4G and 85% in 5G.
- SFR (Network Infrastructure Provider)coreStrategic network partnership enabling Prixtel to offer mobile services on SFR's mobile network. The network coverage information is verified through SFR's coverage maps, and VoLTE/VoWIFI services are enabled through this infrastructure partnership.
Scale indicators6 records
Recent moves6 records
Expansion highlights5 records
Prixtel competitors and assessment
Company assessmentDirect peers
- B&You: Bouygues Telecom's no-commitment digital sub-brand. Targets the same value-conscious French mobile customer with comparable plan structures and unlimited EU/DOM usage, competing on coverage and price.
- RED by SFR: Low-cost no-commitment sub-brand of SFR, leveraging the same underlying network Prixtel rents. Competes head-to-head on price and plan flexibility within the same host, making it the most direct ecosystem rival.
- Coriolis Télécom: French MVNO/telecom operator serving both consumers and small businesses with no-commitment plans. Comparable business model as an MVNO with multi-segment retail and prosumer focus.
- Sosh: Orange France's digital-first low-cost brand offering no-commitment plans via Orange's premium network. Same customer segment (digital-savvy French consumers) and same flexible-billing framing as Prixtel.
- NRJ Mobile: Long-standing French MVNO selling no-commitment consumer plans through digital and retail (Fnac Darty, Crédit Mutuel). Comparable scale, target customer (cost-conscious French consumers), and recharge/plan model to Prixtel.
- Lebara (France): MVNO active in France targeting international calls and cost-conscious consumers with prepaid/no-commitment plans on SFR network. Comparable pricing strategy, host network, and digital distribution.
- LaPoste Mobile: French MVNO using SFR network, offering no-commitment consumer plans at comparable low price points (€4.99-€9.99). Closest direct competitor to Prixtel by MVNO model, host network, segment focus, and digital distribution approach.
- CIC Mobile / Crédit Mutuel Mobile: Bank-affiliated MVNOs of Crédit Mutuel and CIC using SFR/Orange/Bouygues networks, offering no-commitment plans to French consumers. Compete in the same low-cost mobile market as Prixtel with bank-led distribution.
- Syma Mobile: French MVNO positioned on affordable no-commitment plans using Bouygues and Orange networks. Same target customer (budget-conscious French subscribers) and digital sales motion.
- Free Mobile: Iliad's low-cost mobile operator that disrupted the French market and continues to set aggressive pricing on no-commitment plans. Direct head-to-head on price-led acquisition in the same geography.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Prixtel social profiles
Digital presencePrixtel financial estimates
Financial estimateRevenue estimate
Valuation estimate
Prixtel leadership team
Management profileNumber of profiles
Profiles2 records
Prixtel funding detail
Funding detailFunding overview
Funding rounds1 record
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Prixtel M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Prixtel
What does Prixtel do?
Prixtel is a French mobile virtual network operator (MVNO) that resells mobile telephony services over SFR's network under its own brand. It sells no-commitment, consumption-adapted postpaid mobile plans to individual consumers and small businesses, billing customers after the fact based on the actual volume of calls, texts, and data used within their chosen tier. The portfolio spans multiple tiers from entry-level (Forfait Le petit, Forfait essentiel) to high-volume plans (Forfait Le grand, Forfait Le géant, Forfait Oxygène), all managed through a self-service web portal and the Appli Prixtel mobile app.
Is Prixtel a public or private company?
Prixtel is a private company. It is classified as venture growth investor backed and is currently operating.
When was Prixtel founded?
Prixtel was founded in 2004. It employs 11 to 50 people.
Where is Prixtel based?
Prixtel is headquartered in Aix-en-provence, France, in the Europe region.
How does Prixtel make money?
Four revenue lines are on record. Mobile Subscription Plans are the primary driver. The others are international Calling, SIM Card Replacement and optional Add-ons.
Who are Prixtel's main competitors?
Direct peers on record are B&You, RED by SFR, Coriolis Télécom, Sosh, NRJ Mobile, Lebara (France), LaPoste Mobile, CIC Mobile / Crédit Mutuel Mobile, Syma Mobile and Free Mobile.
Does Prixtel have an API?
No public API is recorded for Prixtel.