Prism Labs
Prism Labs is a B2B AI and computer vision company that provides mobile SDKs and APIs enabling partners to generate clinical-grade 3D body scans and body composition metrics from a smartphone camera, serving healthcare, fitness, digital health, and research customers.
- Company typePrivate
- Founded2019
- HeadquartersLos Angeles, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Prism Labs does
Prism Labs is a privately held B2B technology company, founded in 2019 and headquartered in Los Angeles with engineering operations in Vienna, Austria. The company builds an AI and computer vision platform that reconstructs a 3D human body and derives clinical-grade body composition metrics (body fat percentage, lean mass, visceral fat, basal metabolic rate, body roundness index, metabolic age) from standard smartphone video input. Accuracy is validated against DXA scans with a mean absolute error of ±3.56 percentage points for body fat, and the technology is backed by seven peer-reviewed publications and an independent study showing 40% greater precision than leading two-photo systems.
The product surface consists of native SDKs for iOS, Android, and Web, a hosted REST API, and complementary modules including 3D Bodymaps, the Prism Insights Engine, and the Future Me predictive AI feature. Prism sells exclusively through B2B channels and does not operate a direct-to-consumer app; partners embed the SDK into their own products and pay a monthly subscription based on active users, structured in three tiers ($1,000/mo for up to 1,000 users, $5,000/mo for up to 10,000 users, and $10,000/mo for unlimited users, with HIPAA BAA support at the Enterprise level). Go-to-market combines enterprise field sales, API-first developer relations, and a channel partner model.
Customer logos span digital health and weight management (Noom, WeightWatchers, Welldoc, Glucare), connected fitness (Tempo, FitnessAI, Fit3D, Perfect Workout, Fitify), healthcare and research (FNIH REAL BODY Project, healthcare providers, pharma/clinical trials), and emerging international deployments (Meta(bolic) in the UAE). The company targets vertical use cases including GLP-1 program monitoring, insurance and population health risk assessment, chronic disease management, billable CCM/RPM services, pharma trial endpoints, and fitness member retention, positioning itself as a clinical-grade alternative to specialized hardware-based body composition analysis.
Prism Labs firmographics
Firmographics- Name
- Prism Labs
- Legal name
- Prism Labs Inc.
- Website
- https://prismlabs.tech
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Prism Labs is a B2B AI and computer vision company that provides mobile SDKs and APIs enabling partners to generate clinical-grade 3D body scans and body composition metrics from a smartphone camera, serving healthcare, fitness, digital health, and research customers.
- Ownership category
- akta.pro rank
Prism Labs industry classification
Industry- Product category
- Digital Health Software SDK
- NAICS
- Electromedical and Electrotherapeutic Apparatus Manufacturing (334510)
- SIC
- Surgical & Medical Instruments & Apparatus (3841)
- akta.pro primary industry
- 3D Vision, Depth Sensing & Point Cloud Analytics (HDAAAEAK)
- akta.pro secondary industries
- Medical Imaging AI (HDAAAEAH), Connected Medical Devices & Wearables (Sensors, Patches, Implantables) (HLACAPAB), Real-Time Vision at the Edge (on-device CV/video) (HDAAAJAE)
Keywords
Where Prism Labs is headquartered
LocationHeadquarters
- HQ city
- Los Angeles
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Prism Labs business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Infrastructure, Marketing or Sales, Operations
Revenue model
- Subscription - Per Active User: Monthly subscription pricing based on number of active users (unique user IDs that perform at least one action in the Prism API within the billing month). Pricing tiers: Startup ($1,000/mo for up to 1,000 users), Scale Up ($5,000/mo for up to 10,000 users), Enterprise ($10,000/mo for unlimited users). Unlimited scans per user with no additional cost.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Startup: Up to 1,000 users at $1,000/mo (~$2/user) |
| Subscription | Monthly | Scale Up: Up to 10,000 users at $5,000/mo (~$0.50/user) |
| Subscription | Monthly | Enterprise: Unlimited users starting at $10,000/mo (~$0.25/user) |
Go-to-market motion3 records
Distribution channels3 records
Marketing channels7 records
Prism Labs product offering
Product offeringCore offering
Prism Labs builds AI and computer vision software that turns a smartphone camera into a clinical-grade 3D body scanner. Its B2B offering consists of mobile SDKs (iOS, Android, Web) and a hosted REST API that partners integrate into their own applications to deliver 3D avatars, body composition metrics, and metabolic health insights to end users.
Product overview
Prism Labs offers a B2B mobile body composition and health tracking platform consisting of mobile SDKs (iOS, Android, Web) and a hosted API. The platform transforms smartphone cameras into clinical-grade body scanning tools that generate 3D avatars, body composition metrics (body fat %, lean mass, visceral fat), and metabolic health insights. Key components include the Mobile Body Scanning SDK, Prism Hosted API, Future Me predictive AI feature, Prism Insights Engine, and 3D Bodymaps. Pricing is structured in three tiers (Startup, Scale Up, Enterprise) based on monthly active users with unlimited scans included.
Differentiator
Problem solved
Functional benefit
Products and services
- Mobile Body Scanning SDK On-device 3D body scanning SDK that enables mobile and web applications to capture body scans using smartphone cameras, available for iOS, Android, and Web platforms, and used by enterprise partners to embed body composition tracking into their products.
- Prism Hosted API Cloud-based REST API service that processes scan data and returns 3D avatars, body measurements, and health metrics including body fat, lean mass, visceral fat, metabolic age, and body roundness index, intended for partner developers building healthcare, fitness, and wellness applications.
- Future Me Predictive AI Predictive AI feature that generates visualizations of a user's projected body at a target weight or body fat percentage, enabling fitness, weight-loss, and wellness applications to show users body shape changes before and during their journey.
- Prism Insights Engine Health insights engine that provides metabolic health metrics including basal metabolic rate, body roundness index, metabolic age, and visceral fat estimates derived from body composition analysis, intended for partner health, fitness, and clinical applications.
- Mobile Web SDK Web-based body scanning capability that enables users to scan directly through web browsers without installing a native app, extending Prism's mobile body scanning technology to browser-based partner applications.
Quantifiable outcome
- Body fat accuracy ±3.56 pp vs DXA (MAE, Adaptive mode, n=273)
- +5 more outcomes
Companies that use Prism Labs
Customer profileNamed customers9 records
Segments8 records
Ideal customer profiles4 records
Prism Labs technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability7 records
Feature6 records
Prism Labs partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core and flagship.
- Meta(bolic)coreUAE-based metabolic health company. Prism enables patients to scan in clinic or at home on their phones - an industry first in the UAE. Partnership redefines metabolic health access in the region.
- Fit3DcoreJoint product SNAP - tablet-based 3D body scanning solution. Combines Fit3D's location-based scanning expertise with Prism Labs' mobile technology to democratize professional-grade body composition analysis for fitness facilities and healthcare settings.
- NoomcoreIntegration of Prism Labs' advanced body mapping technology directly within the Noom app. Enables Noom users to measure and track body composition as part of behavior change-focused weight management programs.
- TempocoreIntegration of Prism Labs' mobile 3D body mapping technology into Tempo's AI-powered personal training app. Tempo customers can access body insights from their phone with clinically validated accuracy. Partnership launched in June 2023 with thousands of scans completed in first 48 hours.
- FitnessAIcoreIntegration of Prism body scanning into FitnessAI's AI-powered strength training platform. Measurable retention benefit observed for users who scan frequently using this technology.
- FNIH (Foundation for the National Institutes of Health)flagshipREAL BODY Project - Prism Labs selected to provide mobile 3DO scanning for landmark FNIH study. Project aims to transform how obesity is measured, diagnosed, and treated by shifting focus from outdated BMI metrics to holistic body composition understanding.
- Amazon Web Services (AWS)corePrism Labs hosts its platform on AWS (location: USA), leasing CPUs and/or GPUs and other infrastructure to perform data processing under standard terms.
Scale indicators5 records
Recent moves6 records
Expansion highlights6 records
Prism Labs competitors and assessment
Company assessmentBroad incumbents
- Withings: Withings is an established connected-health brand producing smart scales (Body Comp), watches, and health platforms. It competes for body composition insights using BIA hardware rather than camera-based 3D scanning, and operates a wider consumer health ecosystem.
- InBody: InBody is the dominant clinical-grade body composition analyzer (BIA-based) used in clinics, gyms, and research. Competes with Prism on body composition accuracy and credibility but requires specialized hardware in fixed locations.
- Apple: Apple ships TrueDepth/LiDAR sensors on iPhone and iPad and HealthKit/Health app infrastructure that could host native body scanning features. A potential platform-bundling threat rather than a current head-to-head competitor.
- Tanita: Tanita is a long-standing leader in body composition scales (BIA) for both consumer and professional markets. Competes with Prism on body fat and metabolic metrics, but relies on hardware scales rather than mobile camera-based 3D scanning.
Regional players
- DexaFit: DexaFit operates a network of DEXA-scan clinics primarily in the US, offering clinical-grade body composition and metabolic testing. Serves as the gold standard benchmark that Prism validates against, but competes for body composition and metabolic health spend.
Direct peers
- ShapeScale: ShapeScale combines a smart scale with 3D body scanning to deliver visual body composition and progress tracking. Direct competitor in consumer-grade 3D body composition, with overlap on body-shape visualization and health tracking.
- Styku: Styku provides 3D body scanning hardware and software for fitness, wellness, and clinical use cases. Direct competitor in 3D body composition scanning, focused on location-based rather than mobile deployment.
- Fit3D: Fit3D builds the ProScanner 3D body composition hardware used in fitness facilities. Although now also a Prism partner (SNAP co-product), it is a direct competitor in the 3D body composition measurement category, focused on location-based rather than mobile scanning.
- 3DLOOK: 3DLOOK provides mobile-based 3D body scanning and measurement APIs (SAIA, YourFit) for fashion, fitness, and health verticals. Direct competitor in mobile-first body scanning SDK/API distribution to enterprise customers.
Others
- Amazon Halo: Amazon Halo (now discontinued but its assets and team informed later Amazon health efforts) used smartphone cameras for body composition and health tracking. Thematically adjacent precedent for a big-tech mobile camera-based body composition play.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Prism Labs social profiles
Digital presencePrism Labs compliance and trust
Trust signalCompliance3 records
Prism Labs financial estimates
Financial estimateRevenue estimate
Valuation estimate
Prism Labs leadership team
Management profileNumber of profiles
Profiles6 records
Prism Labs funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Prism Labs M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Prism Labs
What does Prism Labs do?
Prism Labs builds AI and computer vision software that turns a smartphone camera into a clinical-grade 3D body scanner. Its B2B offering consists of mobile SDKs (iOS, Android, Web) and a hosted REST API that partners integrate into their own applications to deliver 3D avatars, body composition metrics, and metabolic health insights to end users.
Is Prism Labs a public or private company?
Prism Labs is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Prism Labs founded?
Prism Labs was founded in 2019. It employs 11 to 50 people.
Where is Prism Labs based?
Prism Labs is headquartered in Los Angeles, United States, in the North America region.
How does Prism Labs make money?
One revenue line is on record: subscription - Per Active User.
Who are Prism Labs's main competitors?
Broad incumbents on record are Withings, InBody, Apple and Tanita. DexaFit is listed as a regional player. Direct peers are ShapeScale, Styku, Fit3D and 3DLOOK. Amazon Halo is listed as an others.
Does Prism Labs have an API?
Yes. Prism Hosted API for mobile 3D body scanning and body composition tracking. Enables developers to: create and manage users, create and manage body scans, access 3D assets, fetch body composition metrics and health reports, create Future Me predictions, and access Future Me prediction assets. Available via REST API with authentication using Bearer tokens. Production URL: https://api.hosted.prismlabs.tech, Sandbox URL: https://sandbox-api.hosted.prismlabs.tech. Webhook support available for scan status notifications. Developer documentation is at docs.prismlabs.tech/api-reference.
What industry is Prism Labs in?
Prism Labs's product category is Digital Health Software SDK. Its primary akta.pro industry code is HDAAAEAK, 3D Vision, Depth Sensing & Point Cloud Analytics, with a secondary code of HDAAAEAH, Medical Imaging AI. Its NAICS code is 334510 and its SIC code is 3841.