Vivacare
- Company typePrivate
- Founded2005
- HeadquartersPortland, United States
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What Vivacare does
Vivacare, Inc. is a U.S.-based digital patient education company founded in 2005 by pediatrician Dr. Mark Becker and headquartered in Portland, Oregon, with a Privacy Office in Berkeley, California. The company operates a freemium platform that delivers a personalized Patient Education Toolkit to licensed U.S. physicians, physician assistants, and nurse practitioners, comprising hundreds of printable handouts, videos, learning guides, and self-care tools matched to the provider's medical specialty. Content is aggregated from authoritative non-commercial sources (CDC, NHLBI, NIDDK, National Eczema Association, AAD, NAMI, Allergy & Asthma Network, and others), and is distributed to patients via provider websites (iFrame, WordPress plug-in, navigation link), email/text through the VivacareHCP mobile app (iOS/Android), and Vivacare's Medical Expert Directory.
The underlying platform functions as a content-and-distribution layer for the medical professional: providers enroll directly via vivacare.com, receive credential-gated access to a specialty-preloaded Toolkit, and can publish their own 'Tips & Wisdom' content through the premium tier. Premium features (personalized branding, customizable content, Professional Profile, Patient Satisfaction Survey, and an AI-enabled chatbot launched February 2024) sit atop the free base. Vivacare's business model is a freemium-to-subscription funnel with annual billing for premium accounts, supplemented by sponsored content collaborations with pharma (Sanofi, Regeneron) and distribution partnerships with medical societies such as the Allergy & Asthma Network (18,000 professional members) and NAMI (600+ regional affiliates). Revenue figures are not publicly disclosed; the company is bootstrapped and privately held under founder/CEO control.
Vivacare firmographics
Firmographics- Name
- Vivacare
- Legal name
- Vivacare, Inc.
- Website
- https://vivacare.com
- Company type
- Private
- Founded year
- 2005
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Vivacare industry classification
Industry- Product category
- Patient Education Software
- SIC
- Services-Prepackaged Software (7372), Services-Health Services (8000)
- akta.pro primary industry
- Patient Education, Content & Personalized Journey Orchestration (HLACAEAE)
- akta.pro secondary industry
- Patient Engagement, Education & Messaging Platforms (portal/CRM integrated) (HLALABAJ)
Keywords
Where Vivacare is headquartered
LocationHeadquarters
- HQ city
- Portland
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Vivacare business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure
Revenue model
- Free Patient Education Toolkit: Vivacare provides a free Patient Education Toolkit to U.S. medical professionals, with content sourced from trusted non-commercial health organizations. This free tier serves as the primary acquisition mechanism and builds the provider network.
- Premium Subscription Service: Vivacare offers an optional premium service with paid features including: personalized branding of the Toolkit with the provider's name/photo/logo, custom patient education content publishing, a Professional Profile for online visibility, and a Patient Satisfaction Survey feature. Fees are subscription-based (perpetual license language in terms references periodic fees for premium accounts).
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Free | Free Patient Education Toolkit for medical professionals |
| Subscription | Annual | Premium Patient Education Service |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels5 records
Vivacare product offering
Product offeringCore offering
Vivacare provides a digital Patient Education Toolkit that delivers trusted, non-commercial health information resources (printable handouts, videos, learning guides, and self-care tools) to medical professionals for distribution to their patients. The platform is accessible via web, mobile app, and practice-website embedding, and is offered free to U.S. medical professionals with an optional premium subscription adding personalized branding, customizable content publishing, a Professional Profile, and an AI-enabled chatbot.
Product overview
Vivacare is a digital patient education platform for medical professionals consisting of a free Patient Education Toolkit (core product) that provides hundreds of patient education resources, printable handouts, videos, and self-care tools. The platform is complemented by a mobile app (VivacareHCP) for delivering 'Information Prescriptions' via email or text. Premium upgrade (Premium Patient Education Service) adds personalized branding, customizable content, professional profiles, and patient satisfaction surveys. An AI-enabled chatbot for medical practice websites is available as part of the premium tier. The Medical Expert Directory helps professionals increase online visibility. Content comes from trusted non-commercial sources including federal health agencies and disease advocacy organizations, covering specialties such as cardiology, dermatology, pediatrics, oncology, and mental health.
Differentiator
Problem solved
Functional benefit
Products and services
- Patient Education Toolkit A free digital service for U.S. medical professionals (physicians, physician assistants, nurse practitioners) that provides a collection of patient education resources including printable handouts, videos, learning guides, and self-care tools matched to their medical specialty. Medical professionals can print materials, display the Toolkit on their own websites, or distribute via email or text.
- VivacareHCP Mobile App A mobile application (iOS and Android) enabling medical professionals to send selected patient education titles to patients via email or text message as an 'Information Prescription' and manage their educational content library on the go.
- Premium Patient Education Service A paid subscription upgrade to the free Toolkit service offering personalized branding with the professional's name, photo or logos, customizable health information content (including publishing own content and 'Tips & Wisdom'), a Professional Profile to share expertise and increase online visibility, and a Patient Satisfaction Survey feature.
- Chatbot for Medical Practice Websites An AI-enabled chatbot offered as part of the premium service that provides conversational AI support on medical practice websites, allowing patients to interact and receive automated health information assistance.
- Medical Expert Directory An online directory that enables patients to easily identify physicians and medical professionals who value patient education, helping professionals share their expertise and increase their visibility online.
Quantifiable outcome
- 68% of healthcare professionals share disease education materials frequently or very frequently with patients; 59% share product information; 55% share adherence tools
- +2 more outcomes
Companies that use Vivacare
Customer profileNamed customers3 records
Segments2 records
Ideal customer profiles2 records
Vivacare technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability2 records
Feature6 records
Vivacare partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and minor.
- Allergy & Asthma NetworkcoreThrough a partnership with Vivacare, the Allergy & Asthma Network (AAN) offers its 18,000 professional members access to Vivacare's digital patient education service as a membership benefit. Vivacare has published nearly 40 asthma education titles from AAN into the Patient Education Toolkits of enrolled allergists, pediatricians, and respiratory therapists. AAN also promotes the Vivacare service to its members, driving enrollment. AAN and Vivacare also collaborated on an Eczema Education Program with 20+ titles from AAN, supported by Sanofi and Regeneron.
- National Alliance on Mental Illness (NAMI)coreVivacare supports NAMI in distributing its patient education resources through NAMI affiliate organization websites. Regional NAMI affiliates (over 600 across the U.S.) have the opportunity to generate their own websites through the NAMIEasySite service, which includes a Vivacare patient education Toolkit loaded with mental health resources from NAMI and other trusted sources. Key titles include Mental Health Crisis Warning Signs, What is Depression (Video), What is Anxiety (Video), and What is Bipolar Disorder (Video).
- Sanofi and RegeneronminorEczema patient education resources from Allergy & Asthma Network on Vivacare were made available through the support of Sanofi and Regeneron. These sponsorships helped fund the creation and publication of over 20 eczema education titles on the Vivacare platform.
- Content Partner OrganizationscoreVivacare aggregates patient education content from a variety of esteemed non-commercial sources including: National Heart, Lung & Blood Institute; National Rosacea Society; National Institute of Diabetes and Digestive and Kidney Diseases; National Eczema Association; Centers for Disease Control & Prevention (CDC); Allergy & Asthma Network; National Association of Pediatric Nurse Practitioners; National Alliance on Mental Illness (NAMI); and the American Academy of Dermatology. These organizations provide the clinical content that populates the Patient Education Toolkit.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
Vivacare competitors and assessment
Company assessmentDirect peers
- PatientPoint: PatientPoint is a leading digital patient education and engagement platform delivering content via in-office tablets, interactive touchscreens, and digital waiting room boards, plus practice website tools. It is directly comparable to Vivacare as it serves the same physician base with branded patient education resources and embedded practice marketing features.
- Staywell: Staywell (formerly Krames) provides patient education content, engagement solutions, and care management content for health systems, providers, and employers. It competes head-to-head with Vivacare's core content aggregation and distribution model for medical professionals.
- Krames (WebMD Health): Krames, part of WebMD Health Services, is one of the most established patient education content providers, licensing libraries to health systems, hospitals, and physician practices. It directly competes with Vivacare's content library across specialties and similar distribution mechanisms.
- Solutionreach: Solutionreach is a patient engagement and communication platform for medical and dental practices offering patient education, reminders, recall, surveys, and reputation management. It overlaps Vivacare in patient communication, education content distribution, and patient satisfaction surveys.
- Tebra (PatientPop): Tebra, formed from the merger of PatientPop and Kareo, offers an all-in-one practice growth and patient engagement platform including website building, patient communication, education, and reputation management. PatientPop's historical patient education capabilities are directly comparable to Vivacare's toolkit and embedded website model.
- Healthwise: Healthwise is a nonprofit patient education content vendor providing video, print, and digital learning resources to hospitals, health systems, and physician practices. It is a directly comparable content aggregation and distribution peer to Vivacare's toolkit model.
Broad incumbents
- UpToDate (Wolters Kluwer): UpToDate is a clinical decision support resource used by physicians, with adjacent patient education content. As a Wolters Kluwer property, it represents a broad incumbent with overlapping patient education offerings and far greater scale and brand recognition than Vivacare.
- Doximity: Doximity is the largest professional network for U.S. physicians, offering a directory, telehealth, and patient-facing content features including physician-branded information pages. It competes with Vivacare's Medical Expert Directory concept at much greater scale.
- MyChart (Epic Systems): Epic's MyChart patient portal increasingly includes educational content and provider-branded resources natively within the EHR workflow. It represents the largest incumbent threat to Vivacare's standalone toolkit by embedding patient education directly in the dominant U.S. EHR ecosystem.
Emerging players
- Zocdoc: Zocdoc is a patient-facing appointment booking and provider discovery platform that has expanded into patient communication and practice marketing features. It is comparable to Vivacare in serving patients searching for providers and providing practice-facing marketing tools, though its primary focus is booking rather than education content.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Vivacare social profiles
Digital presenceVivacare financial estimates
Financial estimateRevenue estimate
Valuation estimate
Vivacare leadership team
Management profileNumber of profiles
Profiles1 record
Vivacare funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Vivacare M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Vivacare
What does Vivacare do?
Vivacare provides a digital Patient Education Toolkit that delivers trusted, non-commercial health information resources (printable handouts, videos, learning guides, and self-care tools) to medical professionals for distribution to their patients. The platform is accessible via web, mobile app, and practice-website embedding, and is offered free to U.S. medical professionals with an optional premium subscription adding personalized branding, customizable content publishing, a Professional Profile, and an AI-enabled chatbot.
Is Vivacare a public or private company?
Vivacare is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Vivacare founded?
Vivacare was founded in 2005. It employs 1 to 10 people.
Where is Vivacare based?
Vivacare is headquartered in Portland, United States, in the North America region.
How does Vivacare make money?
Two revenue lines are on record. Free Patient Education Toolkit is the primary driver. The others are premium Subscription Service.
Who are Vivacare's main competitors?
Direct peers on record are PatientPoint, Staywell, Krames (WebMD Health), Solutionreach, Tebra (PatientPop) and Healthwise. Broad incumbents are UpToDate (Wolters Kluwer), Doximity and MyChart (Epic Systems). Zocdoc is listed as an emerging player.
Does Vivacare have an API?
No public API is recorded for Vivacare.
What industry is Vivacare in?
Vivacare's product category is Patient Education Software. Its primary akta.pro industry code is HLACAEAE, Patient Education, Content & Personalized Journey Orchestration, with a secondary code of HLALABAJ, Patient Engagement, Education & Messaging Platforms (portal/CRM integrated). Its SIC code is 7372.