What Ziggity Systems does

Ziggity Systems, Inc. is a privately held manufacturer founded in 1977 and headquartered in Middlebury, Indiana, that specializes exclusively in enclosed watering systems for commercial poultry operations. The company designs and sells nipple-type drinkers and related watering infrastructure for broilers, broiler breeders/parent stock, commercial layers, turkeys, turkey poults, and ducks/geese. Core products include the Max3, Max6, and Max8 drinker families, the Pressure Pro mechanical pressure management system, the T-Max and D-Max turkey systems, and the Big Z gender-specific breeder system featuring proprietary Heads-Up Drinking technology. The product architecture centers on precision-engineered stainless-steel ball-and-seat drinkers, Twin Lock anti-dislodgement saddles, and 360-degree access designs intended to maintain dry litter and deliver hygienic water.

Revenue is generated through hardware sales (drinkers, regulators, brackets, pipes, accessories) routed exclusively through trained authorized distributors and dealers worldwide; pricing is not publicly disclosed and is provided via distributor quotes. The upgrade product line (Aktive TL, TL Upgrade kits for Chore-Time, Cumberland, Lubing, Plasson, and Val systems) is a notable commercial mechanic that allows customers to switch to Ziggity drinkers without replacing existing pipe infrastructure, lowering acquisition friction. Ziggity supports customers with multi-language technical documentation in 14 languages, the Poultry Watering U educational platform, installation videos, and a customer portal app (ZConnect), and offers a 10-year prorated warranty on most drinkers. Distribution spans Africa, Asia, Australia, Brazil, Europe, Latin America/Mexico, Middle East, New Zealand, Russia, USA, and Canada, with documented field-performance case studies across major US broiler-producing states (Georgia, Mississippi, North Carolina, Maryland, Texas) and Japan.

Name

Ziggity Systems

Legal name

Ziggity Systems, Inc.

Website

https://ziggity.com

Company type

Private

Founded year

1977

Operating status

Operating

Headcount range

1–10 employees

Short description

Ziggity Systems is a US-based, privately held manufacturer that designs and sells nipple-type watering systems, drinkers, and pressure-management equipment exclusively for commercial poultry operations (broilers, breeders, layers, turkeys, ducks, and geese) via a global authorized distributor network.

Ownership category

akta.pro rank

Headquarters

HQ city

Middlebury

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Marketing or Sales, Technology or R&D, Personnel, Infrastructure

Revenue model

1. Poultry Watering Equipment Sales: Ziggity generates revenue through the sale of poultry watering systems, nipple drinkers (Max3, Max6, Max8), regulators, brackets, pipes, and related components. The company sells products exclusively through authorized distributors and dealers worldwide. Revenue is derived from both new system installations and replacement parts/upgrade products.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels6 records

Core offering

Ziggity Systems manufactures and sells nipple-type poultry watering systems, including drinkers, regulators, brackets, pipes, and water pressure management tools, for commercial poultry operations. The product portfolio covers broilers, broiler breeders, commercial layers, turkeys, turkey poults, ducks, and geese, and includes upgrade drinkers that retrofit onto competitor systems (Chore-Time, Cumberland, Lubing, Plasson, Val). All sales are routed exclusively through a global network of trained, authorized distributors.

Product overview

Ziggity Systems is a poultry watering specialist offering a comprehensive portfolio of drinking systems and components for commercial poultry operations. The product line centers on advanced nipple-type drinkers including Max3 (broilers), Max6 (high-performance broilers and pullets), and Max8 (commercial layers), alongside specialized turkey solutions (T-Max for adults, D-Max for poults) and the Big Z gender-specific system for broiler breeders. The company provides complete floor and cage watering systems using proprietary Ace and Big Ace pipe technology with various mounting options (Aktive TL, Clip-On TL). Ziggity also offers an extensive upgrade program allowing customers with competitor systems (Chore-Time, Cumberland, Lubing, Plasson, Val) to retrofit Ziggity drinkers without replacing entire systems. Accessory products include the Pressure Pro water pressure management system and Slope Neutralizer. All products focus on maximizing three performance areas: bird performance (weight, feed conversion, livability), litter performance (dry conditions, reduced ammonia), and system performance (durability, return on investment).

Differentiator

Problem solved

Functional benefit

Products and services

• Max3 Drinkers

Quantifiable outcome

• Reduced feed conversion rates documented across multiple broiler operations (12-20+ points improvement)
• +3 more outcomes

Named customers7 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature7 records

Partnerships

One partnership is on record.

• Authorized Ziggity DistributorscoreChannel Partner/ Reseller/ DistributorZiggity maintains long-term relationships with trained distributors worldwide who provide sales, installation, troubleshooting, and ongoing service and management support. Distributors are present in all markets where Ziggity products are sold, ensuring local expert availability. The company explicitly states that product warranty excludes coverage for products not sold by authorized distributors, emphasizing the importance of this channel relationship.

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Chore-Time: Chore-Time, a brand of CTB Inc., is a US-based manufacturer of poultry and livestock feeding and watering systems. It is the most direct head-to-head competitor to Ziggity in broiler and layer watering, and is named explicitly by Ziggity as a competitor whose systems Ziggity offers upgrades for.
• Cumberland: Cumberland, also a CTB Inc. brand, manufactures poultry watering, feeding, and housing equipment and competes directly with Ziggity across broiler and layer watering. Ziggity explicitly offers Aktive Upgrade drinkers as a retrofit for Cumberland J-Lock systems.
• Lubing Systems: Lubing is a German manufacturer specializing in poultry and livestock watering systems. It is one of Ziggity's named direct competitors in nipple drinkers and is targeted by Ziggity's Lubing upgrade product line.
• Plasson: Plasson Livestock (part of Israel's Plasson Group) manufactures poultry drinkers, feeders, and watering systems, competing head-to-head with Ziggity. Ziggity offers a TL and Big Z upgrade path specifically for Plasson systems.
• Roxell: Roxell, a Belgian manufacturer (part of the CTB Inc. group), produces poultry and pig feeding and drinking systems including nipple drinkers. It overlaps with Ziggity in broiler and turkey watering equipment globally.
• Vencomatic: Vencomatic is a Dutch poultry equipment manufacturer producing aviary, cage, and watering systems for layers, breeders, and broilers. It is comparable to Ziggity as a competing watering-system specialist with strong European distribution.

Broad incumbents

• Big Dutchman: Big Dutchman is a much larger German-based incumbent offering a broad portfolio of poultry housing, feeding, watering, ventilation, and climate-control systems. While it sells nipple drinkers that overlap with Ziggity, it competes primarily as a one-stop poultry equipment vendor rather than a watering specialist.
• CTB Inc. CTB Inc. is the parent of Chore-Time, Cumberland, and Roxell and a much larger diversified agricultural equipment platform. As the corporate parent of three direct peers, CTB represents the most significant competitive force Ziggity faces, with bundling and scale advantages.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/ziggity

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ziggity Systems