What Snow Leopard Adventures does

Snow Leopard Adventures (legal entity: Snow Leopard Adventures P. Ltd.) is a private adventure tourism company founded in 1990 by Ajeet Bajaj and headquartered in Gurgaon, India. The company designs and delivers packaged adventure experiences including river rafting, Himalayan trekking, mountaineering, wildlife safaris, jeep safaris, horse safaris, mountain biking, motor cycling, zip lining, rappelling and rock climbing, operating across Indian states such as Uttarakhand, Ladakh, Himachal Pradesh, Kerala, Madhya Pradesh and Maharashtra, with international expeditions to Nepal, Bhutan, Tibet (Kailash Mansarovar), East Africa (Rwanda, Uganda, Tanzania) and Antarctica. It serves three primary customer segments through a direct-to-consumer model: schools and educational institutions (experiential learning and Duke of Edinburgh programmes), corporates (team building, outdoor management training, incentive trips), and families (multi-adventure Indian and international holidays), and additionally delivers approximately 50 adventure courses for the Indian Armed Forces.

The company owns and operates a portfolio of camp properties anchored by Camp Panther (Panther Adventure Resort) in Shivpuri, a year-round flagship on 5 acres with 8 air-conditioned cottages, 37 safari tents, a swimming pool and conference facilities, supported by seasonal Leopard Heights (luxury tented camp overlooking the Ganges near Rishikesh, accessible via zip line or boat), Himalayan Bear Stream Camp, and Camp Blue Bull in Orchha, Madhya Pradesh. Service quality is anchored by a 150-member in-house team of rafters, kayakers, climbers and naturalists with 15+ years average experience, wilderness first aid and swift water rescue certifications, and F&B led by ex-Taj hospitality professionals.

Commercially, Snow Leopard Adventures sells through dedicated email inboxes (schools, corporate, family, tours) and direct phone lines, with package pricing for flagship domestic offerings ranging from Rs 15,400 to Rs 28,000 plus 9% service tax and quote-based pricing for international expeditions. The business has been bootstrapped since inception with no disclosed external funding or institutional investors and reports multiple National Tourism Awards, Outlook Traveller recognition and ISO:9000 certification as India's first ISO-certified adventure tour operator.

Name

Snow Leopard Adventures

Legal name

Snow Leopard Adventures P. Ltd.

Website

https://snowleopardadventures.com

Company type

Private

Founded year

1990

Operating status

Operating

Headcount range

101–250 employees

Short description

Snow Leopard Adventures is a Gurgaon-headquartered, founder-owned adventure tourism company founded in 1990, offering packaged river rafting, trekking, mountaineering and safari experiences to schools, corporates, and families across India and internationally.

Ownership category

akta.pro rank

Product category

Adventure Tourism Services

NAICS

Tour Operators (56152), Tour Operators (561520), Scenic and Sightseeing Transportation (487)

SIC

Services-Amusement & Recreation Services (7900), Services-Miscellaneous Amusement & Recreation (7990)

akta.pro primary industry

Safari & Wildlife Travel Agencies (THAKAFAG)

akta.pro secondary industries

Safari & Overland Wildlife Adventures (4x4/Jeep) (THAJABAD), Wildlife Safaris & Game Drives (THAJAIAB)

Keywords

• Adventure tourism services
• Corporate team building
• Outdoor adventure activities
• School adventure programs
• Himalayan trekking expeditions

Headquarters

HQ city

Gurugram

HQ country

India

HQ region

Asia

Offices3 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain

Revenue model

1. Adventure Tourism Packages: Snow Leopard Adventures generates revenue through packaged adventure tourism experiences including river rafting, trekking, mountaineering, wildlife safaris, jeep safaris, horse safaris, mountain biking, motor cycling, zip lining, rappelling, and rock climbing. They offer both domestic Indian adventures and international expeditions to destinations including Nepal, Bhutan, Tibet, Africa, and Antarctica. Packages are sold directly to consumers, schools, and corporate clients with pricing ranging from approximately Rs 15,400 to Rs 28,000 depending on duration and accommodation type.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Snow Leopard Adventures designs, sells, and operates packaged adventure tourism experiences in India and select international destinations, including river rafting, Himalayan trekking, mountaineering, wildlife safaris, zip lining, jeep/horse safaris, mountain biking, rappelling, and rock climbing. It serves schools, corporates, families, and individual adventure travelers with custom itineraries delivered through its own camps (Camp Panther, Leopard Heights, Himalayan Bear Stream Camp, Camp Blue Bull), trained instructor teams, and full logistical support covering equipment, guides, meals, and accommodation.

Product overview

Snow Leopard Adventures operates as a portfolio of adventure tourism services organized under five core program categories: School Adventures (experiential outdoor learning for students), Corporate Adventures (outdoor training and team building for businesses), Family Adventures (active vacations for families), International Adventures (global expeditions), and Indian Adventures (multi-region domestic adventures). The company offers nine distinct adventure activity types including river rafting, trekking, zip lining, mountaineering, wildlife safari, mountain biking/motorcycling, rappelling/rock climbing, jeep safari, and horse safari. Accommodation is provided through four camp properties: Camp Panther (Panther Adventure Resort) as the flagship year-round facility in Shivpuri with cottages and safari tents; Leopard Heights as a seasonal luxury tented camp; Himalayan Bear Stream Camp; and Camp Blue Bull in Orchha. All offerings emphasize safety protocols, sustainability practices, and personalized service.

Differentiator

Problem solved

Functional benefit

Brands

• Panther Adventure Resort: Flagship property located on 5 acres in Shivpuri village at the foothills of the Himalayas, featuring 8 air-conditioned cottages and 37 safari tents
• Leopard Heights
• Camp Blue Bull
• Camp Tusker
• Himalayan Bear Stream Camp

Products and services

• School Adventures Experiential outdoor programs for students that blend adventure, learning, and service through custom-designed itineraries aligned with learning objectives such as confidence-building, environmental awareness, and team bonding. Targets schools and educational institutions; Snow Leopard has introduced over 300,000 students to the outdoors through this program.
• Corporate Adventures
• Family Adventures
• International Adventures
• Indian Adventures
• River Rafting
• Trekking
• Zip Lining
• Mountaineering
• Wildlife Safari
• Mountain Biking / Motor Cycling
• Rappelling / Rock Climbing
• Jeep Safari
• Horse Safari
• Camp Panther (Panther Adventure Resort)
• Leopard Heights
• Himalayan Bear Stream Camp
• Camp Blue Bull

Quantifiable outcome

• Successfully conducted over 2,500 adventure programmes for multinational companies
• +4 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eight partnerships are on record, tiered core and minor.

• Indian Mountaineering FoundationcoreOthersSnow Leopard Adventures is registered with the Indian Mountaineering Foundation for handling mountaineering expeditions. They manage all logistical details including peak booking, porters, transport, equipment, base camp cooks, tents and food for officially declared trekking peaks.
• Adventure Tour Operators Association of India (ATOAI)coreOthersFounder member of ATOAI. The company has been recognized with multiple ATOAI awards including the Hall of Fame Award for Managing Director Ajeet Bajaj.
• Indian Association of Tour Operators (IATO)coreOthersActive Member of The Indian Association of Tour Operators (IATO).
• Adventure Travel Trade AssociationminorOthersMember of Adventure Travel Trade Association.
• Skal DelhiminorOthersMember of Skal Delhi.
• Duke of Edinburgh's International AwardcoreOthersIndia's First International Trained Activity Provider licensee. Snow Leopard Adventures is licensed to conduct IAYP/Duke of Edinburgh programmes and is BS8848 compliant - the British Standard for organizing visits, fieldwork, expeditions and adventurous activities.
• Indian Armed ForcescoreOthersSelected by the Indian Armed Forces to run about 50 adventure courses.
• Indian Association of Professional Rafting Outfitters (IAPRO)minorOthersFounder member of The Indian Association of Professional Rafting Outfitters (IAPRO).

Scale indicators6 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Intrepid Travel: Australia-headquartered global small-group adventure tour operator with strong responsible-tourism credentials and worldwide itineraries (Himalayas, Africa, Antarctica). Comparable to Snow Leopard on international expedition scope and sustainability positioning, though operates at much larger scale and with non-owned accommodations.
• G Adventures: Canadian adventure travel company offering small-group tours worldwide including India, Nepal, Bhutan, and Africa. Overlaps with Snow Leopard on international expedition destinations and adventure activity mix, but focused on group departures rather than custom itineraries.
• Aquaterra Adventures: India-based adventure tour operator offering rafting, trekking, and corporate outbound programs across the Himalayas. Directly comparable to Snow Leopard Adventures in product mix, customer segments (corporate + schools + families), and Indian adventure tourism focus.
• Indiahikes: Bengaluru-based trekking-focused adventure operator with strong online presence and standardized trek offerings in the Indian Himalayas. Overlaps with Snow Leopard on Himalayan trekking, safety-first positioning, and growing demand from urban professionals seeking guided Himalayan experiences.

Broad incumbents

• Thomas Cook India: Large Indian travel services company with adventure, outbound, and corporate MICE offerings. Overlaps with Snow Leopard on outbound adventure (Kilimanjaro, Antarctica, Bhutan) but serves a much broader leisure and corporate travel customer base.
• MakeMyTrip: India's largest online travel aggregator, listing adventure tours, rafting, trekking, and corporate offsites. Adjacent competition for customer discovery and outbound adventure booking, with significantly larger digital reach but no owned adventure operations.
• Cox & Kings India: Heritage Indian travel company offering packaged tours, including adventure and experiential itineraries, with broader travel scope (heritage, leisure, MICE). Comparable to Snow Leopard in international expedition offerings (Africa, Antarctica) but with significantly wider product breadth.

Emerging players

• Thrillophilia: India's leading adventure and experience aggregator, marketing rafting, trekking, camping, and corporate experiences across India. Comparable to Snow Leopard in product categories served but operates a marketplace model rather than owned operations, posing both competition and potential distribution opportunity.
• Wildcraft India (outdoor brand experiences): Indian outdoor and adventure brand running experiential trips, equipment, and school outdoor programs. Comparable to Snow Leopard on the school experiential learning segment but extends into retail outdoor gear, broadening its reach with younger consumers.

Regional players

• Sterling Holidays (resorts and adventure stays): Indian resort chain offering owned and managed holiday properties across India including adventure-leaning locations (Corbett, Wayanad). Adjacent comparable to Snow Leopard on the owned-camp / resort hospitality model and Indian family adventure vacation segment.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/snowleopardadv

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Snow Leopard Adventures