The Splendor Garden
Splendor Garden is a privately held Canadian organic spice, herb, seasoning, and oat manufacturer founded in 2012 in Watson, Saskatchewan, serving home consumers via Shopify DTC, wholesale retailers, foodservice operators, and private-label brands through its COSH co-packing partnership.
- Company typePrivate
- Founded2012
- HeadquartersWatson, Canada
- Headcount11–50
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
What The Splendor Garden does
Splendor Garden is a Canadian organic spice, herb, and seasoning manufacturer founded in 2012 by Colleen Haussecker and headquartered at 115 Main Street, Watson, Saskatchewan. The company operates a manufacturing facility in one of Canada's key agricultural regions for pulses, mustard seed, and oats, producing a catalog of approximately 112 SKUs spanning single-ingredient organic spices and herbs (chili powder, onion granulates, curry powder, garam masala, herbs de Provence, garlic products, sugar cane powder, caraway seed, sea salt, beet root powder, citric acid), organic seasoning blends (Italian, taco, Greek, BBQ, jerk, Chinese five spice, salmon, fish and seafood, poultry, vegetable, all purpose), organic and gluten-free oats (thick rolled, quick rolled, steel cut, whole oat flour, oat bran), plant-based soup mixes, fish and vegetable coatings, and organic dip mixes. All products are Non-GMO, Non-Irradiated, Certified Organic by OCIA, Kosher Certified by Earth Kosher, and compliant with USDA Organic, Canada Organic, Health Canada GMP, SQF, and CFIA standards; the company maintains dedicated gluten-free oat processing facilities.
The business operates four distinct revenue streams: (1) direct-to-consumer e-commerce via a Shopify storefront at splendorgarden.com selling retail sachets (5g-50g), small packages, and 454g formats to individual consumers across Canada, the United States, and the United Kingdom; (2) wholesale distribution to retail shops and foodservice operators in bulk 5lb, 25lb, and 50lb formats, accessed through an application-and-approval flow with no membership fees; (3) direct foodservice bulk supply to restaurants, bakeries, cafes, caterers, commissary kitchens, universities, and hospitals; and (4) co-manufacturing, filling, and warehousing services offered through a partnership with Canadian Organic Spice & Herb Co. (COSH) for private-label brands. Pricing is unit-based with retail items ranging from approximately CAD $5 to $17, wholesale spices from CAD $10 to $16, and promotional offers including a Buy 5 Get 3 Free sachet summer promotion and 30% off case lot sales. The company is privately held, founder-led, has no disclosed institutional funding or parent company, and operates as a going concern with active DTC, wholesale, and foodservice operations.
The Splendor Garden firmographics
Firmographics- Name
- The Splendor Garden
- Legal name
- Splendor Garden
- Website
- https://splendorgarden.com
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Splendor Garden is a privately held Canadian organic spice, herb, seasoning, and oat manufacturer founded in 2012 in Watson, Saskatchewan, serving home consumers via Shopify DTC, wholesale retailers, foodservice operators, and private-label brands through its COSH co-packing partnership.
- Ownership category
- akta.pro rank
The Splendor Garden industry classification
Industry- Product category
- Organic Spices and Seasonings
- SIC
- Food And Kindred Products (2000), Miscellaneous Food Preparations & Kindred Products (2090)
- akta.pro primary industry
- Organic & Natural Packaged Grocery Wholesale (AFAIAJAB)
Keywords
Where The Splendor Garden is headquartered
LocationHeadquarters
- HQ city
- Watson
- HQ country
- Canada
- HQ region
- North America
Offices1 record
Markets served
The Splendor Garden business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure, Others
Revenue model
- Direct-to-Consumer E-commerce: Retail sales through company-owned Shopify storefront to individual consumers. Products sold in various sizes from small sachets (5g-50g) to larger retail packages (454g). Promotion includes Buy 5 Get 3 Free summer sale on sachets.
- Wholesale B2B: Wholesale channel for retailers and foodservice operators. Bulk formats in 5lb, 25lb, or 50lbs. No membership fees required. Free shipping minimums available for qualified businesses.
- Foodservice Bulk Supply: Direct supply of certified organic spices and herbs to restaurants, bakeries, cafés, caterers, commissary kitchens, universities, and hospitals. Custom volume pricing negotiated directly.
- Co-Packing Services: Co-manufacturing, filling, and warehousing services offered through Canadian Organic Spice & Herb Co. (COSH) partnership for private-label brands and other manufacturers.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Retail individual sachets and small packages |
| Unit Pricing | Pay-as-you-go | Case Lot Bulk Sale |
| Unit Pricing | Multi-year contract | Wholesale bulk pricing |
Go-to-market motion3 records
Distribution channels3 records
Marketing channels3 records
The Splendor Garden product offering
Product offeringCore offering
The Splendor Garden manufactures and sells certified organic spices, herbs, seasoning blends, organic and gluten-free oats, lentils, split peas, plant-based soup mixes, fish and vegetable coating mixes, dip mixes, beet root powder, and citric acid. Products are sold through a direct-to-consumer Shopify storefront, a wholesale program for retailers, a foodservice bulk-supply program for professional kitchens, and co-manufacturing/co-packing services for private-label brands. All products are Non-GMO, Non-Irradiated, Certified Organic by OCIA, Kosher Certified, and manufactured at the company's facility in Watson, Saskatchewan.
Product overview
Splendor Garden is a Canadian organic spice and herb manufacturer offering a portfolio of certified organic, Non-GMO, and Kosher products. The core offering consists of single-ingredient organic spices and herbs (Chili Powder, Onion Granulates, Curry Powder, Garam Masala, Sea Salt, Herbs de Provence, Apple Pie Spice, Mexican Blend, Pickling Spice, Garlic products), organic seasoning blends (Taco, Italian, Greek, BBQ Rub, Salmon, Fish & Seafood seasonings), organic and gluten-free oats (Thick Rolled, Quick Rolled, Steel Cut, Whole Oat Flour, Oat Bran), fish and vegetable coating mixes (Fish N' Fry Original, Cajun, Moroccan), organic dip mixes (Dill-icious, Onion, Smokey Chili Pepper), beet root powder, and citric acid. Products are sold through retail sachets (5g-50g) and bulk formats, with a 30% off case lot sale promotion. The business operates three additional service lines: a Wholesale Program for retail and restaurant buyers, Foodservice & Bulk Supply for professional kitchens in 5lb-50lb formats, and Co-Packaging Services through COSH (Canadian Organic Spice & Herb Co.) for private-label manufacturing.
Differentiator
Problem solved
Functional benefit
Products and services
- Organic Spices & Herbs Single-ingredient certified-organic spices and herbs including Chili Powder, Onion Granulates, Curry Powder, Garam Masala, Sea Salt, Herbs de Provence, Apple Pie Spice, Mexican Blend, Pickling Spice, Garlic Pepper Blend, Garlic Salt, Sugar Cane Powder, and Caraway Seed Powder, sold in retail and bulk formats for home cooks, retailers, and foodservice operators.
- Organic Seasoning Blends Certified-organic seasoning blends including Taco, Italian, All Purpose, Greek, Garlic Herb, Lemon Pepper, Steak & Grill, Southern Fried Chicken, Jerk, Chinese Five Spice, BBQ Rub, Poultry, Vegetable, Fish & Seafood, and Salmon, available in retail sachets and bulk formats including salt-free variants.
- Gluten Free Oats Certified-organic gluten-free oat products including Thick Rolled Oats, Quick Rolled Oats, Steel Cut Oats, and Whole Oat Flour, processed in dedicated gluten-free facilities for consumers with gluten sensitivities.
- Organic Oats Certified-organic oat products including Thick Rolled Oats, Quick Rolled Oats, Steel Cut Oats, and Oat Bran sold in retail and bulk formats.
- Organic Fish & Vegetable Coatings Certified-organic coating mixes for fish and vegetables including Fish N' Fry Coating Mix Original, Cajun, and Moroccan varieties.
- Organic Dip Mixes Certified-organic dip mixes including Dill-icious Dip Mix, Onion Dip Mix, and Smokey Chili Pepper Dip Mix, available in salt-free variants.
- Organic Lentils & Split Peas Certified-organic lentils and split peas sold in retail and case-lot bulk formats (e.g., 12x600g cases).
- Plant Based Soup Mixes Certified-organic plant-based soup mixes including beef-style and other varieties, sold in retail and wholesale formats.
- Beet Root Powder Certified-organic Beet Root Powder sold in 454g retail packaging as a supplement and food ingredient.
Companies that use The Splendor Garden
Customer profileSegments5 records
Ideal customer profiles5 records
The Splendor Garden technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
The Splendor Garden partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Canadian Organic Spice & Herb Co. (COSH)coreCOSH provides co-manufacturing, filling, and warehousing services for private-label brands and other manufacturers seeking to create their own organic spice and seasoning products. This partnership enables Splendor Garden to offer white-label and private-label manufacturing capabilities.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
The Splendor Garden competitors and assessment
Company assessmentDirect peers
- Simply Organic (Frontier Co-op): Simply Organic is a leading US-based brand of certified organic spices, herbs, and seasonings sold through retail and foodservice channels. It is a direct peer given near-identical product mix, certification focus (organic, Non-GMO), and multi-channel distribution model.
- Frontier Co-op: Frontier Co-op is a US wholesale co-op supplying organic spices, herbs, and seasonings to retail and foodservice buyers. It is directly comparable to Splendor Garden's wholesale program given overlapping organic bulk and retail assortments and B2B distribution focus.
- The Spice Hunter: The Spice Hunter offers a portfolio of herbs, spices, and seasoning blends with an emphasis on quality and clean-label positioning. It is comparable to Splendor Garden's blend and single-spice offering across retail and foodservice.
- Badia Spices: Badia Spices is a large-scale spice and seasoning brand with broad retail penetration and bulk foodservice supply. It is comparable to Splendor Garden's spice catalog and multi-channel (retail + foodservice) distribution.
- Morton & Bassett: Morton & Bassett is an organic spice and herb brand sold primarily through natural and specialty retail. It is comparable to Splendor Garden's clean-label organic spice offering and natural-channel distribution.
- Hodgson Mill: Hodgson Mill offers organic and conventional grains, flours, and baking mixes. It is comparable to Splendor Garden's organic oats, whole oat flour, and pulse product lines sold via retail and wholesale.
Emerging players
- Burlap & Barrel: Burlap & Barrel is a DTC-focused single-origin organic spice brand. It is comparable to Splendor Garden's organic single-spice retail assortment and e-commerce GTM motion, though smaller and more specialty.
- Primal Palate: Primal Palate is a clean-label organic seasoning blend brand primarily sold DTC. It overlaps with Splendor Garden's organic seasoning blend portfolio and direct-to-consumer e-commerce motion.
Broad incumbents
- Bob's Red Mill: Bob's Red Mill is a large-scale organic grain, oat, and baking brand. It is comparable to Splendor Garden's organic gluten-free oats, lentils, and pulse offerings, and overlaps in retail and foodservice channels.
- McCormick & Company: McCormick is the dominant global spice and seasoning manufacturer with broad retail, foodservice, and private-label operations. It is comparable as the incumbent benchmark across Splendor Garden's spice, seasoning, and co-packing/wholesale activities.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
The Splendor Garden social profiles
Digital presenceThe Splendor Garden compliance and trust
Trust signalCompliance6 records
The Splendor Garden financial estimates
Financial estimateRevenue estimate
Valuation estimate
The Splendor Garden leadership team
Management profileNumber of profiles
Profiles1 record
The Splendor Garden funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
The Splendor Garden M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about The Splendor Garden
What does The Splendor Garden do?
The Splendor Garden manufactures and sells certified organic spices, herbs, seasoning blends, organic and gluten-free oats, lentils, split peas, plant-based soup mixes, fish and vegetable coating mixes, dip mixes, beet root powder, and citric acid. Products are sold through a direct-to-consumer Shopify storefront, a wholesale program for retailers, a foodservice bulk-supply program for professional kitchens, and co-manufacturing/co-packing services for private-label brands. All products are Non-GMO, Non-Irradiated, Certified Organic by OCIA, Kosher Certified, and manufactured at the company's facility in Watson, Saskatchewan.
Is The Splendor Garden a public or private company?
The Splendor Garden is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was The Splendor Garden founded?
The Splendor Garden was founded in 2012. It employs 11 to 50 people.
Where is The Splendor Garden based?
The Splendor Garden is headquartered in Watson, Canada, in the North America region.
How does The Splendor Garden make money?
Four revenue lines are on record. Direct-to-Consumer E-commerce is the primary driver. The others are wholesale B2B, foodservice Bulk Supply and co-Packing Services.
Who are The Splendor Garden's main competitors?
Direct peers on record are Simply Organic (Frontier Co-op), Frontier Co-op, The Spice Hunter, Badia Spices, Morton & Bassett and Hodgson Mill. Emerging players are Burlap & Barrel and Primal Palate. Broad incumbents are Bob's Red Mill and McCormick & Company.
Does The Splendor Garden have an API?
No public API is recorded for The Splendor Garden.
What industry is The Splendor Garden in?
The Splendor Garden's product category is Organic Spices and Seasonings. Its primary akta.pro industry code is AFAIAJAB, Organic & Natural Packaged Grocery Wholesale. Its SIC code is 2000.