Malaffi

What Malaffi does

Malaffi is the Middle East and North Africa (MENA) region's first Health Information Exchange (HIE) platform, operated by Abu Dhabi Health Data Services (ADHDS) – SP LLC, a subsidiary of the M42 group. The platform was launched in January 2019 under a public-private partnership between the Department of Health – Abu Dhabi (DOH) and private sector partners, and connects 100% of Abu Dhabi hospitals, 3,141+ healthcare facilities, and 13.9M+ unique patients across 93+ different electronic medical record systems. Malaffi enables real-time, secure exchange of patient health information using HL7 and FHIR interoperability protocols, with data standardized through SNOMED CT and LOINC international medical coding standards — the first comprehensive such implementation in the MENA region.

The core platform integrates with the federal National Unified Health File (Riayati) and Dubai's NABIDH platform for cross-emirate data exchange. Product capabilities include the Provider Portal (with Delta View and Encounter-Centric View), Patient Risk Profile (AI/ML predictive analytics for 14 diseases), Pharmacogenomics Reports, Philips-powered Medical Imaging Exchange, Population Health Management dashboards, an AI Medical Assistant (Physician LLM) for clinical decision support, and the Sahatna patient-facing mobile application. The platform holds ISO 27001:2022, ISO 22301:2019, and EHNAC HIEAP certifications, and was designated a SNOMED International Global Reference Site in November 2025.

Malaffi's business model is structured as a government-mandated freemium platform: connecting to and using Malaffi is free for all DOH-licensed healthcare facilities, with adoption enforced as a condition of license renewal and insurance claims processing. Revenue is derived from government funding through the DOH Abu Dhabi partnership and service arrangements within the M42 group, rather than from direct provider fees. The customer ecosystem spans B2B (mandated healthcare providers), B2C (patients via the Sahatna app), and government (public health authorities using aggregated population health data). Since 2024, the platform has expanded internationally through the Jordan Digital Health Center deployment and MoUs with Latvia's Ministry of Health.

Name

Malaffi

Legal name

Abu Dhabi Health Data Services - SP LLC

Website

https://malaffi.ae

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

11–50 employees

Short description

Malaffi is a government-mandated Health Information Exchange platform connecting 100% of Abu Dhabi hospitals and 3,141+ facilities, unifying 4 billion+ medical records across 13.9M+ patients, operated by ADHDS/M42 with international expansion into Jordan.

Ownership category

akta.pro rank

Product category

Health Information Exchange Platform

NAICS

Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182)

SIC

Services-Health Services (8000)

akta.pro primary industry

HIE Platforms & Network Services (Community/Regional/National) (HLACABAB)

akta.pro secondary industries

Interoperability Standards, Profiles & Implementation (HL7/FHIR/IHE) (HLACABAA), Terminology Services & Semantic Interoperability (SNOMED/LOINC/RxNorm mapping) (HLACABAJ), Consent, Authorization & Data Sharing Governance (opt-in/opt-out, DS4P) (HLACABAG), Public Health & Immunization Data Exchange (ELR, case reporting, registry reporting) (HLACABAL)

Keywords

• Health information exchange
• Healthcare interoperability platform
• Unified medical records
• Patient risk profiling
• Clinical data standardization

Headquarters

HQ city

Abu Dhabi

HQ country

United Arab Emirates

HQ region

Middle East

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Infrastructure, Operations, Personnel, Marketing or Sales, Others

Revenue model

1. Government Funding and Public-Private Partnership: Operated as a public-private partnership between the Department of Health – Abu Dhabi and private sector. Abu Dhabi Health Data Services (ADHDS) – SP LLC operates and manages Malaffi. Revenue is derived from government funding, strategic partnerships, and service arrangements with the DOH and M42 group.
2. Platform Services (Free to Healthcare Providers): Connecting an EMR system to Malaffi and using the platform is a free service for healthcare providers. Providers are only responsible for bearing the cost of a secure connection. This free access model supports the regulatory mandate for universal facility connectivity.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Core offering

Malaffi is the MENA region's first Health Information Exchange (HIE) platform that safely and securely connects public and private healthcare providers across the Emirate of Abu Dhabi, enabling real-time exchange of patient health information and creating a centralized database of unified patient records. The platform integrates 93+ EMR systems under a DOH mandate that makes connection a condition of facility license renewal, and offers provider, patient, and population-health capabilities on top of the unified record including AI-powered risk profiling, image exchange, and pharmacogenomics.

Product overview

Malaffi is the region's first Health Information Exchange (HIE) platform, operated by Abu Dhabi Health Data Services (ADHDS), part of M42. The platform safely and securely connects public and private healthcare providers across Abu Dhabi, enabling real-time exchange of patient health information and creating a centralized database of unified patient records. The core Malaffi HIE platform connects nearly all healthcare facilities (100% of hospitals, 3,141+ signed facilities) across Abu Dhabi and integrates with 93+ different EMR systems. The product portfolio includes the core Malaffi HIE platform, the Malaffi Provider Portal for clinical users, Population Health Management module, Patient Risk Profile (AI-powered predictive analytics), Image Exchange Solution (Philips-powered), Malaffi Health Portal for patients, AI Medical Assistant (Physician LLM), Pharmacogenomics Reports, Encounter-Centric View, Delta View, and the Sahetna patient app. The platform also integrates with national health data rails including Riayati and NABIDH, and implements SNOMED CT and LOINC international standards.

Differentiator

Problem solved

Functional benefit

Brands

• Patient Risk Profile: AI-powered risk profile feature that predicts patient risks for chronic diseases using machine learning algorithms based on available medical data.
• AI Medical Assistant

Products and services

• Malaffi Health Information Exchange Platform The MENA region's first unified Health Information Exchange (HIE) platform that safely and securely connects public and private healthcare providers across the Emirate of Abu Dhabi, enabling real-time exchange of patient health information and creating a centralized database of unified patient records across 93+ EMR systems.
• Malaffi Provider Portal Web-based portal granting authorized healthcare providers secure access to complete unified patient medical records — including encounter-centric views, Delta View, medical documents, lab results, radiology reports and images, medications, allergies, diagnoses, procedures, vitals, appointments, and genomics data — to support informed clinical decisions and care coordination.
• Population Health Management Public health solution providing robust population health data for quality monitoring, real-time health insights, risk identification, emergency preparedness, and healthcare cost analysis, designed for public health authorities and regulators.
• Malaffi Image Exchange Solution Philips-powered solution enabling secure sharing of radiological and diagnostic images — including X-rays, CT scans, MRI and ultrasound — across all connected healthcare facilities in Abu Dhabi, with Malaffi designated as a Philips Global Reference Site for this capability.
• AI Medical Assistant (Physician LLM) Generative AI-powered clinical assistant accessible via Delta View in the Provider Portal, providing pre-set queries, custom question capability, and surfacing of key clinical information such as recent medications, diagnoses and vitals to support clinical decision-making.
• Sahatna App Comprehensive integrated healthcare smartphone application providing Abu Dhabi residents secure digital access to their medical records on Malaffi, appointment management and unified access to healthcare services, replacing the previous patient health portal.
• Nafas Mental Health Platform Comprehensive mental health platform launched in Abu Dhabi through a joint venture with Reem Hospital, serving citizens and residents with integrated digital mental health services.
• Cortext Mind (Healthcare Transformation Initiative) AI-driven global healthcare transformation initiative launched from the UAE, aimed at leading the global shift in healthcare through advanced digital health solutions and supporting the commercialization of healthcare technologies.
• Patient Risk Profile AI-powered predictive analytics capability using machine learning algorithms on diagnoses, visits, demographics, lab results and medication data to forecast patient risks of specific chronic diseases or acute health events, with risk trends and contributing-factor insights — operational across all Abu Dhabi hospitals and clinics, covering 14 diseases.
• Malaffi Health Portal (Patient Portal) Patient-facing digital portal that provided Abu Dhabi community members secure online access to their centralized medical records on Malaffi before being succeeded by the Sahatna app.

Quantifiable outcome

• 100% of Abu Dhabi hospitals and 99.9% of patient episodes connected to the platform
• +4 more outcomes

Named customers6 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration78 records

AI capability8 records

Feature11 records

Partnerships

21 partnerships are on record, tiered moderate, core, minor and flagship.

• AstraZenecamoderateStrategic or Co-development Partner · 1 October 2025DOH Abu Dhabi, ADHDS, and AstraZeneca signed a collaboration agreement to combat breast cancer using a new research platform, the first such platform in the UAE. Abu Dhabi became the first in the region to have a national breast cancer quality planning tool.
• SNOMED InternationalcoreStrategic or Co-development Partner · 1 April 2025SNOMED International, a global clinical standards development organization, partnered with Malaffi to implement comprehensive SNOMED CT and LOINC data standardization across all connected facilities. In November 2025, SNOMED International designated ADHDS as a Global Reference Site, recognizing the first comprehensive implementation of clinical data standardization in MENA.
• Stanford Research Institute (SRI)moderateStrategic or Co-development Partner · 1 April 2025ADHDS partnered with SRI and Vantage Bridge Partners to launch a Silicon Valley-style AI and Healthcare Innovation Hub in Abu Dhabi, reflecting Abu Dhabi's position as a leader in healthcare technology innovation.
• Vantage Bridge PartnersminorStrategic or Co-development Partner · 1 April 2025ADHDS partnered with Vantage Bridge Partners to support the AI and Healthcare Innovation Hub in Abu Dhabi, serving as an incubator for startups and supporting the commercialization of advanced technologies.
• CortexAndminorStrategic or Co-development Partner · 1 April 2025ADHDS launched CortexAnd as a global healthcare transformation initiative from the UAE, aimed at leading the global shift in healthcare through advanced digital health solutions.
• Syndesis HealthmoderateStrategic or Co-development Partner · 1 April 2025ADHDS partnered with Syndesis Health to develop AI-powered genome analytics and drug discovery capabilities. Syndesis Health has one of the largest phenotypic patient data assets with over 70 million patient profiles.
• Reem HospitalminorStrategic or Co-development Partner · 1 April 2025ADHDS and Reem Hospital entered a joint venture to launch 'Nafas,' a comprehensive mental health platform serving citizens and residents in Abu Dhabi.
• G42 PresightmoderateStrategic or Co-development Partner · 1 April 2025ADHDS partnered with G42 Presight, a big data analytics company, to launch the Jordan Digital Health Center (Virtual Hospital) in Jordan. Presight won a major contract from Jordan's Ministry of Digital Economy and Entrepreneurship to deploy ADHDS technology in Jordan.
• Enjaz (Private sector partnership)moderateStrategic or Co-development Partner · 1 April 2025The initial public-private partnership was established between DOH Abu Dhabi and Enjaz to build Malaffi, with Enjaz contributing as the private sector partner alongside government entities.
• Ministry of Health – LatviamoderateStrategic or Co-development Partner · 1 February 2025ADHDS signed an MoU with Latvia's Ministry of Health at the World Government Summit in Dubai to contribute to AI-driven healthcare transformation, strengthen scientific collaboration, and establish digital health governance.
• DOH-Abu Dhabi and Abu Dhabi Health Data Services – Sahatna AppcoreStrategic or Co-development Partner · 1 October 2024Sahatna is a comprehensive healthcare app launched by DOH Abu Dhabi and ADHDS, serving as the patient-facing gateway to Malaffi. It replaces the previous health portal and provides a unified app for managing all healthcare needs in Abu Dhabi, including appointment booking and medical record access.
• Amaze HealthminorStrategic or Co-development Partner · 1 October 2024ADHDS and Amaze Health partnered to support digital healthcare solutions in the United States, extending Malaffi's technology and capabilities to new markets.
• MSDminorStrategic or Co-development Partner · 1 January 2024DOH Abu Dhabi and ADHDS partnered with MSD to explore blockchain technology applications in healthcare in the region.
• Ministry of Health and Prevention (MOHAP) – RiayaticoreTechnology or Integration · 1 January 2023Integration with the federal National Unified Health File (Riayati) enables Abu Dhabi physicians to access patient records from Northern Emirates healthcare facilities. The linkage between Malaffi, Riayati, and Dubai's NABIDH creates a unified national health data exchange.
• NABIDH (Dubai Health Authority)coreTechnology or Integration · 1 January 2023Integration with Dubai's NABIDH platform enables cross-emirate health data sharing. The linkage between Malaffi, Riayati, and NABIDH was completed in January 2023 as a joint achievement of DHA, MOHAP, and DOH.
• PhilipscoreTechnology or Integration · 1 January 2022Philips and Malaffi established a global reference partnership for Philips' Image Exchange Solution since 2022. Philips provides the medical imaging exchange technology integrated into Malaffi, enabling physicians across Abu Dhabi to share X-rays, CT scans, MRI, and ultrasound images securely. In 2024, Malaffi was named a Global Reference Site for Philips' Image Exchange Solution.
• KLAS ResearchminorOthers · 1 October 2021KLAS Research conducted user satisfaction surveys and research on Malaffi's performance, with Malaffi receiving strong positive ratings from healthcare provider users.
• EHNAC (Electronic Healthcare Network Accreditation Commission)coreTechnology or Integration · 1 March 2021EHNAC, an independent nonprofit organization, granted Malaffi the Health Information Exchange Accreditation Program (HIEAP) accreditation — the first time a healthcare entity outside the United States received this accreditation.
• Orion HealthcoreTechnology or Integration · 1 January 2019Orion Health provides the technical solution powering Malaffi's HIE platform. The partnership, established through DOH and Enjaz, delivers the core HIE functionality. Orion Health has deployed solutions in 30+ countries serving hundreds of thousands of physicians and tens of millions of patients.
• Department of Health – Abu Dhabi (DOH)flagshipStrategic or Co-development Partner · 1 August 2018DOH Abu Dhabi is the regulatory body establishing Malaffi as a strategic emirate-wide initiative. DOH published the Health Information Exchange Policy, mandated all licensed facilities to connect, and oversees the program's governance. DOH is the primary government stakeholder and co-creator of the platform.
• M42 (Abu Dhabi Health Data Services operator)flagshipStrategic or Co-development Partner · 1 August 2018Abu Dhabi Health Data Services (ADHDS) – SP LLC, a subsidiary of M42 group, operates and manages Malaffi. M42 was formed in 2023 through the merger of G42 Healthcare and Mubadala Health. ADHDS manages all aspects of the platform including technical operations, onboarding, and partnerships.

Scale indicators8 records

Recent moves11 records

Expansion highlights6 records

Direct peers

• Orion Health: Orion Health is the core technology vendor powering Malaffi's HIE platform, with deployments in 30+ countries. It is a direct peer as a global HIE technology provider serving health systems, governments, and regional health authorities.
• InterSystems: InterSystems HealthShare is one of the leading HIE platforms globally, deployed across large health systems and national programs. Comparable to Malaffi as a standards-based HIE infrastructure platform serving multi-provider, multi-region environments.

Broad incumbents

• Oracle Health (formerly Cerner): Oracle Health (Cerner) provides the Cerner HIE and broader interoperability solutions as part of its enterprise health IT suite. Comparable to Malaffi in delivering HIE capabilities, but as part of a broader EMR-and-platform portfolio.
• NextGen Healthcare: NextGen provides ambulatory EMR and health information exchange/interoperability tools used by provider networks. Overlaps with Malaffi in HIE and population health functionality, primarily serving ambulatory and mid-market US providers.
• Epic Systems (Care Everywhere): Epic's Care Everywhere interoperability network enables cross-organization health record exchange among Epic-using providers. Malaffi integrates with Epic as one of its 93+ EMRs but operates the broader regional exchange layer above Epic.

Regional players

• NABIDH (Dubai Health Authority): NABIDH is Dubai's HIE platform, linked to Malaffi via the three-way UAE integration. Comparable as a regionally mandated HIE serving Dubai's healthcare ecosystem under DHA.
• Riayati (MOHAP National Unified Medical Record): Riayati is the UAE federal national unified medical record, already integrated with Malaffi. Operates at a national level within the UAE, comparable in mission (centralized patient records) but distinct in geographic scope (federal vs. Abu Dhabi emirate).

Emerging players

• Health Catalyst: Health Catalyst provides healthcare data and analytics infrastructure, including population health and AI-driven insights. Overlaps with Malaffi's data analytics, AI risk profiling, and population health management modules.
• 1upHealth: 1upHealth is a FHIR-based health data platform enabling interoperability and patient-mediated data exchange. Comparable to Malaffi's FHIR/HL7-based connectivity and AI-enabled clinical data aggregation approach.

Others

• KLAS Research: KLAS Research is an independent healthcare IT research firm that has benchmarked Malaffi's user satisfaction and published the dedicated Malaffi report. Ecosystem participant rather than a competitor.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks7 records

Key highlights7 records

Customer concentration

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• Xx.com/malaffi

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Malaffi