What Bluesoft does

Bluesoft (legal name: Bluesoft Consultoria em Informatica LTDA) is a privately held Brazilian software company founded in 2000 and headquartered in São Paulo, Brazil. It develops and operates Bluesoft ERP, a cloud-native, multi-tenant SaaS platform hosted exclusively on Amazon Web Services across multiple data centers for high availability and 99.9% SLA. The platform is purpose-built for medium and large retail and wholesale chains in Brazil — primarily supermarkets, atacarejo (cash & carry), and adjacent verticals such as hortifruti (fresh produce), perfumaria/cosmetics, bookstores, bazar/gift, and pet retail.

The product portfolio extends well beyond a core ERP to include warehouse/yard/transportation management (WMS, YMS, TMS), a Product Information Management module (PIM), a sales-force mobile app for B2B ordering, and Bluesoft Cosmos, described as the largest product database in the world for GTIN/EAN lookup and NCM fiscal classification. Bluesoft AI integrates OpenAI GPT-4 directly into the ERP for natural-language analytics, and a public REST API suite (released June 2025) exposes procurement, cargo receiving, and CRM endpoints to third-party systems. Compliance depth in Brazilian tax law (NF-e, SPED, CIAP) is a stated specialization, with active investment in Reforma Tributária (Lei Complementar 214/2024) modules ahead of the 2026 dual-tax (CBS/IBS/IVA) transition.

Bluesoft generates revenue through a quote-based, all-inclusive SaaS subscription (no per-module charges) sold via a direct enterprise sales motion with inside sales, dedicated account managers, and an in-house implementation consulting team. Its named customer base spans more than 100 chains and thousands of stores across Brazil, including Roldao Atacadista, Shibata Supermercados, Grupo Bem Barato, Iquegami, Semar, Flex Atacarejo, Chama, Soneda, Pet Camp, Sítio Verde, and Sacoão Saúde. The company is bootstrapped (no disclosed funding rounds) and is led by CEO André Faria.

Name

Bluesoft

Legal name

Bluesoft Consultoria em Informatica LTDA

Website

https://bluesoft.com.br

Company type

Private

Founded year

2002

Operating status

Operating

Headcount range

251–500 employees

Short description

Bluesoft is a privately held Brazilian SaaS company that delivers a cloud-native ERP and WMS, hosted on AWS, purpose-built for medium and large retail and wholesale chains in Brazil. Its all-inclusive subscription serves 100-plus chains and thousands of stores with deep Brazilian fiscal compliance, native VTEX e-commerce integration, and a GPT-4-powered AI assistant.

Ownership category

akta.pro rank

Product category

Retail ERP Software

NAICS

Software Publishers (5132)

akta.pro primary industry

Retail ERP (Merchandising, POS Back Office) (HDAEAEAD)

akta.pro secondary industries

Distribution & Wholesale ERP (Inventory, Order, Warehouse) (HDAEAEAC), Office Supplies, IT & Workplace Procurement Marketplaces (CRAFAHAF)

Keywords

• Retail ERP software
• Cloud ERP platform
• Warehouse management system
• Tax compliance automation
• Business intelligence dashboards

Headquarters

HQ city

Brasil

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. ERP SaaS Subscription: Bluesoft generates revenue primarily through a Software-as-a-Service (SaaS) subscription model for its cloud ERP platform. Customers pay recurring fees for access to the full ecosystem of ERP modules and applications. The company handles all infrastructure, security, backups, and maintenance, eliminating customer CapEx on hardware and software licenses. Pricing is quote-based, varying by customer size, number of stores, and modules selected.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels10 records

Core offering

Bluesoft sells a cloud-native ERP SaaS platform purpose-built for medium and large Brazilian retail chains, wholesalers, and distributors, covering purchasing, sales, inventory, logistics, fiscal compliance, financial, accounting, CRM, and HR operations. The subscription includes all modules and is supported by specialized add-ons including Bluesoft AI (GPT-4-powered assistant), Bluesoft Intelligence BI, Bluesoft Cosmos product database, WMS/YMS/TMS logistics, Força de Vendas sales force automation, and comprehensive Brazilian fiscal compliance including the 2026 Tax Reform.

Product overview

Bluesoft offers a comprehensive cloud-native ERP ecosystem for Brazilian retail, wholesale, and distribution companies. The core product is Bluesoft ERP, built on AWS infrastructure since 2002 with a true SaaS model (no on-premise deployments). The platform operates as a modular architecture where the ERP serves as the central hub, supplemented by specialized AI (Bluesoft AI powered by GPT-4), BI/benchmarking (Bluesoft Intelligence), mobile applications (Bluesoft Aplicativos suite), sales force automation (Bluesoft Força de Vendas), product database (Bluesoft Cosmos), and specialized logistics modules (WMS, YMS, TMS, PIM). The system covers all major retail operations including commercial, purchasing, inventory, logistics, fiscal compliance, financial, CRM, accounting, fixed assets, and HR. Recent focus includes Brazilian Tax Reform compliance (Reforma Tributária) as Lei Complementar 214/2024 takes effect in 2026.

Differentiator

Problem solved

Functional benefit

Brands

• Bluesoft ERP: Cloud-based ERP system for retail, wholesale, and distribution companies with modules for commercial, operations, fiscal, financial, accounting, assets, logistics, and HR management.
• Bluesoft AI
• Bluesoft Intelligence
• Bluesoft Cosmos
• Cosmos App
• Acelerato
• Bluesoft WMS
• Bluesoft YMS
• Bluesoft TMS

Products and services

• Bluesoft ERP Cloud-native ERP system for medium and large retail chains, wholesalers, and distributors in Brazil. Covers commercial, purchasing, inventory, logistics, fiscal, financial, CRM, accounting, fixed assets, HR, BI, and sales force automation modules, with all modules included in a single subscription. Built on AWS infrastructure since 2002 with 20+ years of continuous development.
• Bluesoft AI Generative AI assistant integrated into Bluesoft ERP, powered by GPT-4 from OpenAI, providing AI-driven analytics and natural language interaction with ERP data for retail decision-making.
• Bluesoft Intelligence Business intelligence and benchmarking platform for retail performance analysis, including retail benchmarking capabilities for competitive analysis and real-time KPI dashboards.
• Bluesoft Cosmos

Quantifiable outcome

• 23,500+ purchase orders generated daily across the customer base
• +5 more outcomes

Named customers31 records

Segments12 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

AI capability3 records

Feature18 records

Partnerships

Two partnerships are on record, tiered core.

• Amazon Web Services (AWS)coreTechnology or IntegrationBluesoft has operated as an AWS partner since 2011, with servers hosted exclusively on AWS infrastructure across multiple data centers for high availability and disaster recovery. The partnership provides Bluesoft with scalable cloud computing resources, managed database services (Oracle RDS), and data storage. AWS certifications and security standards (HIPAA, PCI DSS, SOC, ISO 27001, FedRAMP, and others) are extended to Bluesoft's customers. Bluesoft was present at every AWS re:Invent global event and is recognized as a Retail ISV Partner.
• VTEXcoreTechnology or IntegrationBluesoft maintains a native bi-directional integration with VTEX, a leading e-commerce cloud platform recognized by Gartner and operating across 18+ countries. The integration enables real-time product catalog synchronization, inventory management, order processing, pricing alignment, and automatic fiscal document (NF-e) issuance triggered by e-commerce orders. Bluesoft sponsors the VTEX Day event and the grocery track at VTEX conferences.

Scale indicators8 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• TOTVS: Largest Brazilian ERP vendor with broad industry coverage including retail, manufacturing, and services. Directly competes with Bluesoft in the Brazilian retail/wholesale ERP segment but offers a much wider product portfolio and sales footprint.
• SAP Business One: Global mid-market ERP from SAP often deployed by larger Brazilian retail groups. Competes with Bluesoft at the upper end of Bluesoft's mid-market segment with broader international footprint.
• Senior Sistemas: Established Brazilian ERP vendor serving multiple verticals including retail, manufacturing, and logistics. Competes with Bluesoft for mid-market retail accounts with a broader but less retail-specialized product suite.
• Stone (formerly Linx + Stone Co.): Brazilian payments and software company that owns Linx retail technology platform. Competes with Bluesoft across payments, POS, and retail ERP via its acquired retail software portfolio.
• Oracle NetSuite: Global cloud-native ERP suite increasingly used by Brazilian retailers modernizing legacy systems. Direct competitor to Bluesoft for cloud-first retail ERP opportunities, though less specialized in Brazilian fiscal compliance.

Others

• VTEX: Brazilian-origin e-commerce/commerce platform that is both a deep integration partner of Bluesoft and a potential adjacent competitor as retailers consolidate ERP and commerce into fewer vendors.
• Neogrid: Brazilian EDI/VAN provider integrated with Bluesoft for commercial and banking data exchange. Compares as an ecosystem partner with overlap into retail data and supply chain visibility offerings.

Direct peers

• Consinco: Brazilian ERP specialist focused on retail, supermarkets, fuel, and wholesale distribution. Closest direct competitor to Bluesoft in the supermarket and atacarejo ERP niche with similar vertical specialization and fiscal compliance depth.
• Linx: Brazilian retail technology provider (now part of Stone) offering ERP, POS, and omnichannel solutions to retail chains. Competes directly with Bluesoft on retail ERP and POS-adjacent workflows for supermarket and specialty retail clients.
• SML Brasil: Brazilian retail technology provider offering ERP, loyalty, and omnichannel solutions. Comparable to Bluesoft as a vertically focused mid-market retail platform in the Brazilian market.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/bluesoftbr
• LinkedInlinkedin.com/company/bluesoftbr
• Xx.com/bluesoftbr

Compliance8 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bluesoft