Southwest Missouri Bank

Name

Southwest Missouri Bank

Legal name

Southwest Missouri Bank

Website

https://smbonline.com

Company type

Private

Founded year

1979

Operating status

Operating

Headcount range

251–500 employees

Ownership category

akta.pro rank

Product category

Community Banking

NAICS

Commercial Banking (52211), Depository Credit Intermediation (5221)

SIC

State Commercial Banks (6022)

akta.pro primary industry

Retail Lending (Personal Loans, Auto, Credit Lines) (FSABAAAB)

akta.pro secondary industries

SME Deposits & Business Accounts (Operating, Savings, CDs) (FSABABAC), Student & Youth Banking (FSABAAAH), SBA/Government-Backed & Development Finance Loans (FSAKAGAI)

Keywords

• Community banking services
• Consumer deposit products
• Residential mortgage lending
• Commercial lending services
• Small business banking

Headquarters

HQ city

Carthage

HQ country

United States

HQ region

North America

Offices5 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

1. Interest Income from Loans: Primary revenue stream from interest on personal loans, home loans, and business/commercial loans. Offers competitive rates on 15-year and 30-year mortgages, FHA loans, VA loans, and RD loans.
2. Deposit Account Fees and Interest: Revenue from interest-bearing checking accounts, money market deposit accounts, Certificates of Deposit, and regular savings accounts with various rate structures
3. Trust Services: Administration of trust accounts including the W.R. Corley Memorial Trust. Fee-based trust services through dedicated Trust department
4. Investment Services: Brokerage and investment advisory services offered through SMB Investment Services division
5. Credit Card Services: Credit card products and associated fees
6. Certificate of Deposit Penalties: Early withdrawal penalties on CDs generate additional revenue

Pricing tiers

Go-to-market motion1 record

Distribution channels6 records

Marketing channels7 records

Core offering

Southwest Missouri Bank is a privately held community bank that operates 11 full-service branches across Jasper and Newton counties in southwest Missouri, providing personal banking (checking, savings, CDs, personal loans, credit cards, home loans), business banking (business checking and savings, business and SBA loans, electronic banking), trust administration, and investment advisory services. Delivery combines physical branches and the Home Loan Center with a proprietary SMB Online web platform and native iOS/Android mobile banking applications.

Product overview

Southwest Missouri Bank operates as a community bank offering a unified suite of banking products and services through 11 branch locations. The core offerings include personal and business banking services (checking, savings, loans), with specialized products like home loans through the Home Loan Center, SMB Rewards program, Moola Moola children's savings, and Lifestyles Banking for customers 50+. Digital banking is delivered via SMB Online Banking (web platform) and SMB Mobile Banking App (iOS/Android). The bank also provides trust services, investment services, and specialized lending including SBA loans. Financial tools include a comprehensive suite of calculators covering loans, mortgages, retirement, and savings goals. Recent offerings include the Corley Grant Program distributing funds to local non-profits through trust services.

Differentiator

Problem solved

Functional benefit

Brands

• SMB Trust Services: Trust Services division of Southwest Missouri Bank that manages the W.R. Corley Memorial Trust and provides trust administration services.
• Moola Moola
• SMB Online
• SMB Rewards
• Lifestyles Banking

Products and services

• Personal Banking Services Bundle of personal banking products (checking, savings, personal loans, credit cards, home loans, SMB Rewards, Lifestyles Banking, Moola Moola Savings, personal banking FAQs) offered to individual consumer customers across the bank's branch and digital channels.
• Personal Checking Interest-bearing and non-interest personal checking account options for individual consumer customers, including the Lifestyles Banking 50+ checking variant and Business Interest Checking.
• Personal Savings Savings products for individual customers including Regular Savings, Money Market Deposit Account, Health Savings Account, and certificates of deposit with tiered APYs by balance and term.
• Personal Loans Flexible personal loan products with competitive rates and terms for individual consumer borrowing needs, with online prequalification available to Jasper and Newton county residents.
• Credit Cards Credit card products with associated fees, available to both consumer and business customers, with account management via the MyCardStatement portal.
• Home Loans Residential mortgage products including 15- and 30-year fixed-rate conventional mortgages, FHA loans, VA loans (including eligibility for surviving spouses), and USDA Rural Development loans, originated through the SMB Home Loan Center.
• Business Banking Services Bundle of business banking products including business checking and savings, business loans, electronic banking services, and credit cards tailored to small and mid-sized business customers.
• Business Checking and Savings Business Interest Checking (0.05% APY) and Regular/Business Savings (0.10% APY) deposit products for small and mid-sized business customers across southwest Missouri.
• Business Loans Commercial lending solutions including flexible financing options to help businesses thrive, with SBA loan programs available, served by commercial and SBA lenders at branches across the bank's footprint.
• Electronic Business Banking Digital banking services for business customers providing financial control, flexibility, and time savings for business operations, accessed via online channels.
• SMB Online Banking Web-based online banking platform enabling customers to access accounts, transfer funds, pay bills, manage finances online, set travel notifications, and complete online account opening through a browser.
• SMB Mobile Banking App Native mobile banking applications for Apple iOS and Android enabling banking on-the-go including mobile deposits, bill pay, debit card freeze/deactivation controls, transaction alerts, and account access.
• Moola Moola Savings Savings program designed for children 13 and under with $1.00 minimum opening deposit, prizes for each deposit, and special events throughout the year.
• Lifestyles Banking Specialized banking program for customers 50 years of age and over with tailored interest-checking options (0.05% APY) and combined deposit minimums of $1,000 or $5,000.
• SMB Rewards Rewards program for personal banking customers offering benefits and incentives tied to account relationships.
• Trust Services Trust and estate management services delivered through SMB Trust Services, including administration of the W.R. Corley Memorial Trust and grant distribution to local non-profits.
• Investment Services Brokerage and investment advisory services offered through the SMB Investment Services division to help customers with retirement planning and wealth management.

Quantifiable outcome

• More home loans than any other bank in the area
• +1 more outcomes

Named customers13 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature6 records

Partnerships

Six partnerships are on record, tiered core and minor.

• Federal Deposit Insurance Corporation (FDIC)coreOthersFDIC insurance backs all deposits up to the legal limit, providing government guarantee for customer deposits. Displayed as 'Member FDIC' on all bank communications.
• U.S. Department of Housing and Urban Development (HUD)coreOthersDesignated as Equal Housing Lender in compliance with HUD requirements for fair lending practices.
• U.S. Department of Veterans AffairscoreOthersParticipates in VA loan program offering Veterans Administration guaranteed mortgage loans including eligibility for surviving spouses.
• Rural Development (RD)minorOthersParticipates in Rural Development loan programs offering USDA-backed mortgage products for eligible rural property buyers.
• Missouri Southern State University (MSSU) Small Business Development CenterminorStrategic or Co-development PartnerReferral resource for business customers mentioned in blog content about starting and growing businesses. The bank's commercial lenders can work alongside these resources.
• Joplin Chamber - 1 Million CupsminorStrategic or Co-development PartnerReferral resource for small business owners mentioned in blog content about feedback and advisory resources for entrepreneurs.

Scale indicators7 records

Recent moves8 records

Direct peers

• Commerce Bank: Missouri-headquartered (Kansas City) community-oriented bank offering full-service retail, business, mortgage, trust, and investment services across the state. Comparable in product breadth and community-bank positioning despite its larger size.
• Arvest Bank: Regional community bank with significant Joplin-area presence offering similar retail, mortgage, SBA, and commercial banking products to SMB. Operates in overlapping southwest Missouri geography with comparable locally-rooted brand positioning.
• Hawthorn Bank: Mid-sized Missouri community bank headquartered in Jefferson City with similar SBA, ag, business, and retail lending focus. Directly comparable as a privately held Missouri community bank operating multiple branches across rural/small-metro counties.
• Great Southern Bank: Headquartered in Springfield, MO — the next major Missouri metro north of SMB's footprint — Great Southern operates a comparable community-bank model combining retail banking, mortgage, business banking, and wealth services across southern Missouri and northern Arkansas, making it the closest direct competitor in scale and product mix.

Broad incumbents

• Bank of America: National full-service bank operating branches, mortgages, deposits, credit cards, and digital banking nationwide including in Joplin. Competes with SMB on mortgages, deposits, and small-business banking from a national scale and digital-app parity.
• Wells Fargo: National incumbent with significant mortgage and small-business share across Missouri. Competes head-on with SMB on home loans, consumer deposits, and small-business banking, leveraging national brand and digital scale.

Emerging players

• Live Oak Bank: Digital-first SBA-focused lender and community-bank hybrid. Compares on SBA lending expertise as an emerging remote-lending competitor that targets the same small-business borrower SMB serves through its commercial/SBA lending team.
• GoBank / Green Dot: Digital-first consumer banking platform targeting underbanked and mobile-first customers in smaller metropolitan markets. Represents the emerging fintech threat to SMB's younger consumer segment and small-business deposit relationships.

Regional players

• Simmons Bank: Mid-South regional bank (HQ Arkansas) with retail, mortgage, SBA, and trust services across Missouri, Arkansas, Kansas, and Oklahoma. Operates in some of SMB's broader regional footprint with overlapping consumer and business banking products.
• Consumers Cooperative Credit Union: Regional credit union serving southwest Missouri with retail deposits, consumer lending, and member banking services. Directly comparable as a Joplin-area alternative depository and lender competing for the same household and SMB deposit base.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCi4lBDjwYCJ44P2mntUByKw
• Facebookfacebook.com/SouthwestMissouriBank
• LinkedInlinkedin.com/company/southwestmissouribank
• Instagraminstagram.com/southwestmissouribank

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles14 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Southwest Missouri Bank