Name

Braun Industries

Legal name

Braun Industries, Inc.

Website

https://braunambulances.com

Company type

Private

Founded year

1961

Operating status

Operating

Headcount range

51–100 employees

Ownership category

akta.pro rank

Product category

Ambulance Manufacturing

NAICS

Commercial and Service Industry Machinery Manufacturing (333310)

SIC

Wholesale-Motor Vehicle Supplies & New Parts (5013)

akta.pro primary industry

Specialty Utility & Maintenance Vehicle Manufacturing (Street Sweepers/Vacuum Trucks) (IMACAFAI)

akta.pro secondary industry

Ambulance Fleet, Equipment & Logistics Services (HLAFANAN)

Keywords

• Custom ambulance manufacturing
• Emergency medical vehicles
• Ambulance remount services
• EMS vehicle equipment
• Specialty vehicle manufacturing

Headquarters

HQ city

Van Wert

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. Custom Ambulance Sales: Braun Industries generates primary revenue through manufacturing and selling custom ambulances. Five models offered: Express, Express Plus, Liberty, Chief XL, and Super Chief. Revenue is one-time per vehicle sale with customization options driving price variation.
2. Aftermarket Parts & Components: Direct sales of replacement parts, OEM components, and accessories for Braun ambulances through service centers and dealers.
3. Service & Maintenance: Service facility provides maintenance, repairs, warranty service, and ambulance remounts (transferring module to new chassis) at Van Wert and Elkhart locations.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels13 records

Core offering

Braun Industries manufactures and sells custom ambulances to municipal fire departments, EMS services, law enforcement agencies, and healthcare systems across the United States. The company offers five ambulance models (Express, Express Plus, Liberty, Chief XL, and Super Chief) built on multiple chassis platforms with proprietary SolidBody aluminum construction, and operates a nationwide dealer network. It also provides ambulance remount services, OEM parts, and factory-direct maintenance through company-owned service centers in Ohio and Indiana.

Product overview

Braun Industries is a premium custom ambulance manufacturer offering five distinct ambulance models: Express (Type III), Express Plus (Type I), Liberty (Type I), Chief XL (Type I/III), and Super Chief (Type I). The company operates a unified platform approach where all models share foundational technologies including proprietary SolidBody Construction, EZ Glide sliding doors, and MMC electrical systems, while offering extensive customization options. The product portfolio includes the flagship Chief XL as the largest and most feature-rich option, with the Super Chief designed for heavy-duty applications, Liberty positioned as a quality-focused mid-range option, and Express/Express Plus offering compact configurations. Key differentiators include proprietary safety innovations (IMPACT Airbag System, crash testing), configurable HVAC systems, and telematics integration through the MMC system. The company also provides factory remount services and operates an extensive dealer network across North America.

Differentiator

Problem solved

Functional benefit

Products and services

• Express Ambulance Type III ambulance model with 144 inch module built on Ford E350 or Chevy G3500 chassis, featuring SolidBody Construction, EZ Glide sliding door, MMC electrical system, and VitalMax lighting. Designed for reduced downtime, lower maintenance costs, and easy maintenance for municipal fire and EMS departments.
• Express Plus Ambulance Type I ambulance with 150 inch module and 72 inch headroom, available on six chassis platforms (Ford F450/F550, Chevy 4500HD/5500HD, RAM R4500/R5500). Offers full customization with standard features including SolidBody Construction, EZ Glide door, Eberhard handles, MMC electrical system, and lifetime structural warranty.
• Liberty Ambulance Type I ambulance with 156 inch module and 72 inch headroom, featuring Ford F450/F550, Chevy 4500HD/5500HD, or RAM R4500/R5500 chassis with two-wheel and four-wheel drive options. Built with all-aluminum welded cabinets and SolidBody Construction for customizable quality.
• Chief XL Ambulance Premium Type I and Type III ambulance model with 169 inch module and 72 inch headroom. The flagship of the Braun lineup, offering optimum room, storage, and comfort. Available on seven chassis options with extensive customization including arched roof design and Blackout Package.
• Super Chief Ambulance Heavy-duty Type I ambulance with extensive 170 inch module and 73.5 inch interior headroom. Designed for busy departments requiring additional equipment capacity, built on International MV607 or Freightliner M2 106 Plus chassis for maximum durability and functionality. EMS World Innovation Award winner.
• Ambulance Remount Services Factory-direct remount services at Elkhart, Indiana facility, offering standard and premium remount packages on new chassis. Service includes factory-trained technicians, original equipment standards, potential continuation of structural warranty, and quick turnaround times for transferring ambulance modules to new chassis.

Quantifiable outcome

• Roof and side load capacity exceeds required standards by 300%
• +3 more outcomes

Named customers6 records

Segments5 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Feature8 records

Partnerships

Six partnerships are on record, tiered core and minor.

• IMMI (RollTek™ Technology)coreTechnology or IntegrationIMMI provides RollTek™ technology for Braun's IMPACT Airbag System. RollTek combines strategically placed airbags, advanced seating restraints, and progressive resistance padding for enhanced occupant protection in ambulance modules.
• Demers AmbulancesminorOthersSister company within the Pulse Vehicles/JB Poindexter portfolio. Demers-Braun merger created the second largest ambulance manufacturer in North America in 2018.
• Crestline Coach Ltd.minorOthersSister company acquired by parent company Demers-Braun. Provides specialty vehicles in the North American market.
• Medix Specialty VehiclesminorOthersSister company acquired by parent company Demers-Braun. Expands portfolio of specialty vehicle manufacturing.
• NAEMT (National Association of Emergency Medical Technicians)coreGTM or Marketing PartnerBraun is a proud sponsor of the EMT of the Year Award from 1983 to present, continuing tradition of honoring excellence in emergency medical services.
• NTEA - The Association for the Work Truck IndustryminorGTM or Marketing Partner40-year membership in NTEA, the association for the work truck industry. Braun holds MVP Verified Member status.

Scale indicators5 records

Recent moves9 records

Expansion highlights6 records

Emerging players

• Excellance Inc. Excellance is a smaller US ambulance manufacturer producing modular ambulances and rescue vehicles. Comparable product line but smaller scale, positioning as a regional/niche competitor to Braun in the custom ambulance market.

Direct peers

• REV Group: REV Group is the largest North American ambulance and specialty vehicle manufacturer, owning Wheeled Coach, Horton, and American Emergency Vehicles (AEV). It is Braun's most direct competitor across Type I, II, and III ambulances, serving the same municipal fire/EMS customer base with broader scale and multi-product dealer relationships.
• Osage Ambulances: Osage is a US-based custom ambulance manufacturer specializing in Type I and Type III models for municipal and private EMS services. Mid-sized direct competitor to Braun with similar product positioning and dealer-based distribution model.
• Horton Emergency Vehicles: Horton is a leading Type I/III ambulance manufacturer owned by REV Group, known for innovation in emergency vehicle safety. Directly competes with Braun for municipal EMS and fire department contracts across the US.
• American Emergency Vehicles (AEV): AEV is a REV Group-owned manufacturer of custom ambulances serving fire departments, EMS agencies, and hospitals. Directly comparable product offering with Type I/III ambulances targeting the same municipal customer base as Braun.
• Demers Ambulances: Demers is Braun's sister company under Pulse Vehicles/JB Poindexter & Co., formed through the 2018 Demers-Braun merger. Both produce custom ambulances targeting North American municipal EMS customers with comparable Type I/III product lines and dealer networks.
• Medix Specialty Vehicles: Medix is a sister company under the same JB Poindexter/Pulse Vehicles umbrella, producing ambulances with focus on value-oriented Type I/III models. Direct competitor within the corporate family that targets overlapping municipal and private EMS customers.
• Crestline Coach Ltd. Crestline Coach is a sister company under Pulse Vehicles/JBPCO, manufacturing ambulances and specialty vehicles primarily in Canada with expanding US presence. Directly comparable product offering and customer overlap with Braun in the North American ambulance market.
• Wheeled Coach (REV Group): Wheeled Coach is the largest ambulance brand under REV Group and the historical market leader in custom ambulance manufacturing. Directly comparable custom Type I/III ambulance product line serving identical municipal fire and EMS customers as Braun.

Broad incumbents

• E-ONE (REV Group): E-ONE is a REV Group-owned manufacturer of fire apparatus and specialty vehicles that also produces ambulances. Broader fire/EMS vehicle portfolio with overlapping ambulance product but primary focus on fire trucks creates a broader-incumbent competitive dynamic with Braun.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/user/BraunAmbulances
• Facebookfacebook.com/BraunAmbulances
• LinkedInlinkedin.com/company/braun-ambulances
• Instagraminstagram.com/braunambulances
• Xx.com/braunambulances

Compliance12 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Braun Industries