Balibaris
Balibaris is a French men's fashion brand offering clothing and accessories — shirts, knitwear, suits, outerwear, and more — to style-conscious men via an e-commerce platform and 50+ omnichannel retail stores across France, the UK, Belgium, and Luxembourg.
- Company typePrivate
- Founded2010
- HeadquartersParis, France
- Headcount101–250
- GTM typeB2C
- OfferingHardware or Manufacturing
What Balibaris does
Balibaris is a French men's fashion brand founded in 2010 and headquartered in Paris, France, that designs and sells clothing and accessories for style-conscious men. The company offers a comprehensive wardrobe portfolio spanning ten core categories: shirts (Chemises), knitwear (Pulls & Cardigans), jackets and outerwear (Blousons & Vestes), trousers, jeans and chinos, tops (T-shirts, Polos & Sweats), coats and parkas, suits (Costumes), accessories, swimwear (Le Bain), and gift cards. The product positioning emphasizes natural materials — cotton, wool, linen, and leather — contemporary cuts, and a balance between formal and casual wear, supported by educational styling guides covering denim, shirts, knitwear, and pants.
The business operates a direct-to-consumer, omnichannel model combining an e-commerce platform (balibaris.com, built on Shopify) with over 50 physical retail locations across more than 40 cities in France, the United Kingdom (four London stores), Belgium (Brussels), and Luxembourg. Paris alone hosts 20+ locations, including standalone boutiques and concessions in department stores such as Galeries Lafayette, Printemps, BHV, and Le Bon Marché. Revenue is generated through one-time retail purchases of men's clothing and accessories, with no subscription or recurring mechanics disclosed.
Pricing follows a unit-pricing model, ranging from approximately €28-45 for accessories to €595 for premium leather jackets, with suits at €180-465 and shirts at €62-165. The company increases purchase accessibility through installment payment options (2, 3, or 4 times without fees from €100), free shipping in mainland France above €200, free returns, and a Balibaris Club loyalty program offering 10% off first orders. Customer acquisition relies on organic social channels (Instagram, Facebook, Pinterest, LinkedIn), email marketing, content/styling guides, and seasonal promotional sales of up to 50% off. The company is privately held, led by founder Paul Szczerba (President & CEO), and received a 2016 investment from Experienced Capital.
Balibaris firmographics
Firmographics- Name
- Balibaris
- Legal name
- Balibaris
- Website
- https://balibaris.com
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Balibaris is a French men's fashion brand offering clothing and accessories — shirts, knitwear, suits, outerwear, and more — to style-conscious men via an e-commerce platform and 50+ omnichannel retail stores across France, the UK, Belgium, and Luxembourg.
- Ownership category
- akta.pro rank
Where Balibaris is headquartered
LocationHeadquarters
- HQ city
- Paris
- HQ country
- France
- HQ region
- Europe
Offices13 records
Markets served
Balibaris business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Retail Clothing Sales: Balibaris generates revenue through direct sales of men's clothing and accessories via physical retail stores and e-commerce platform. The business operates on a one-time purchase model with retail pricing across categories including shirts, pants, jackets, suits, and accessories. The company offers installment payment options (2, 3, or 4 times without fees) to increase purchase accessibility.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Full-price retail clothing and accessories |
| Unit Pricing | Pay-as-you-go | Sale items with tiered discounts |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels7 records
Balibaris product offering
Product offeringCore offering
Balibaris designs, produces (via manufacturing partners), and sells French-designed men's apparel and accessories across ten core categories: shirts, knitwear, jackets and vests, pants and jeans, t-shirts/polos/sweats, coats and parkas, suits, accessories, swimwear, and gift cards. The full assortment is offered both through an owned e-commerce site (balibaris.com) and 50+ company-owned retail boutiques across France, the UK, Belgium, and Luxembourg. Pricing spans approximately €28 for accessories to €595 for premium leather jackets, with installment payment and free returns supporting conversion.
Product overview
Balibaris is a French men's fashion brand offering a comprehensive wardrobe solution for men through a unified e-commerce platform. The product portfolio spans ten core categories: shirts (Chemises), knitwear (Pulls & Cardigans), outerwear (Blousons & Vestes), bottoms (Pantalons, Jeans & Chinos), tops (T-shirts, Polos & Sweats), cold-weather outerwear (Manteaux, Parkas & Doudounes), tailored clothing (Costumes), accessories (Accessoires), swimwear (Le Bain), and gift cards. The offering emphasizes natural materials (cotton, wool, linen, leather), contemporary cuts, and French-inspired style. Products are available both online and through 50+ physical boutiques across France, UK, Belgium, and Luxembourg.
Differentiator
Problem solved
Functional benefit
Products and services
- Chemises (Shirts) Men's shirts in classic, slim, casual, formal, and seasonal variants using cotton, Oxford, poplin, flannel, linen, and denim fabrics. Includes signature models College, Tribeca, Soho, Mercer, Robin, and Ralph. Priced €62–€165.
- Pulls & Cardigans (Knitwear)
- Blousons & Vestes (Jackets & Vests)
- Pantalons, Jeans & Chinos
- T-shirts, Polos & Sweats
- Manteaux, Parkas & Doudounes (Coats & Parkas)
- Costumes (Suits)
- Accessoires (Accessories)
- Le Bain (Swimwear)
- Carte Cadeau (E-Gift Card)
Quantifiable outcome
- Free delivery available in mainland France above €200 order threshold
- +1 more outcomes
Companies that use Balibaris
Customer profileSegments2 records
Ideal customer profiles2 records
Balibaris technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Balibaris partnerships and signals
Strategic signalScale indicators2 records
Recent moves4 records
Expansion highlights4 records
Balibaris competitors and assessment
Company assessmentDirect peers
- Celio: French men's fashion brand and retailer with deep store footprint in France and international markets, mid-range accessible price points, and similar broad assortment (shirts, jeans, suits, outerwear). Closest direct competitor to Balibaris in positioning and channels.
- Jules (Beaumanoir Group): French menswear specialist retailer with extensive physical store network across Europe, similar accessible-mid price positioning, and comparable product breadth covering casual to formal men's wear. Direct competitor in the same French mid-market menswear segment.
- The Kooples: French contemporary fashion brand with menswear line, positioned slightly above Balibaris on price, with own retail stores and e-commerce. Comparable French-origin, multi-channel, contemporary-cut men's apparel competitor.
- Sandro: French contemporary fashion house (part of SMCP) with a men's line, similar Parisian DNA, accessible-luxury price points, and own retail plus e-commerce. Comparable in brand positioning, aesthetic, and omnichannel model.
- Maje: Sister brand to Sandro under SMCP with growing menswear offering. French-origin contemporary fashion retailer at similar accessible-luxury price tiers, with comparable omnichannel distribution and aesthetic.
- Bonobo (Beaumanoir Group): French casual menswear and unisex brand under Beaumanoir, with physical stores across France and e-commerce. Direct competitor in the casual, accessible French menswear segment.
Broad incumbents
- Massimo Dutti: Inditex-owned contemporary menswear and womenswear brand positioned at a similar accessible-premium tier, with large global retail footprint and e-commerce. Larger incumbent competing in overlapping customer segments.
- COS (H&M Group): H&M Group's contemporary fashion label offering men's and women's apparel at accessible price points, with strong global retail and e-commerce presence. Larger, better-capitalized competitor in the contemporary fashion segment.
Regional players
- Selected Homme: Danish contemporary menswear brand with strong European retail presence (including France), positioned at similar accessible-premium price points. Comparable in style, customer profile, and product breadth.
- Burton Menswear London: UK-based affordable menswear retailer with broad assortment of shirts, suits, casualwear, and outerwear. Comparable in price tier and product mix, and a relevant peer given Balibaris' London store presence.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Balibaris social profiles
Digital presenceBalibaris financial estimates
Financial estimateRevenue estimate
Valuation estimate
Balibaris leadership team
Management profileNumber of profiles
Profiles1 record
Balibaris funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Balibaris M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Balibaris
What does Balibaris do?
Balibaris designs, produces (via manufacturing partners), and sells French-designed men's apparel and accessories across ten core categories: shirts, knitwear, jackets and vests, pants and jeans, t-shirts/polos/sweats, coats and parkas, suits, accessories, swimwear, and gift cards. The full assortment is offered both through an owned e-commerce site (balibaris.com) and 50+ company-owned retail boutiques across France, the UK, Belgium, and Luxembourg. Pricing spans approximately €28 for accessories to €595 for premium leather jackets, with installment payment and free returns supporting conversion.
Is Balibaris a public or private company?
Balibaris is a private company. It is classified as venture growth investor backed and is currently operating.
When was Balibaris founded?
Balibaris was founded in 2010. It employs 101 to 250 people.
Where is Balibaris based?
Balibaris is headquartered in Paris, France, in the Europe region.
How does Balibaris make money?
One revenue line is on record: retail Clothing Sales.
Who are Balibaris's main competitors?
Direct peers on record are Celio, Jules (Beaumanoir Group), The Kooples, Sandro, Maje and Bonobo (Beaumanoir Group). Broad incumbents are Massimo Dutti and COS (H&M Group). Regional players are Selected Homme and Burton Menswear London.
Does Balibaris have an API?
No public API is recorded for Balibaris.