Patriot Place

What Patriot Place does

Patriot Place is a privately held, more than 1.3 million square foot shopping, dining, entertainment, healthcare, and hospitality complex located adjacent to Gillette Stadium in Foxborough, Massachusetts. It is operated by NPP Development LLC as part of the Kraft Group, the diversified holding company controlled by Robert Kraft that also owns the New England Patriots and New England Revolution. The property serves families, sports fans, tourists, healthcare patients, and business travelers from the Boston metropolitan area and broader New England, with MBTA Foxboro Station providing commuter rail access. The tenant mix spans roughly 30+ restaurants, major anchors including Bass Pro Shops, Ulta Beauty, Petco, and the Patriots ProShop, alongside entertainment venues (Phoenix Theatres, Patriots Hall of Fame, Crazy Axes, Red Door Escape Room, Splitsville, Rev'd Indoor Cycling, ELEVENO Pickleball), healthcare facilities (Mass General Brigham Healthcare Center, Mass General for Children, Spaulding Rehabilitation, Dana-Farber Brigham Cancer Center, Center for Sports Performance and Research), and two hotels (Hilton Garden Inn and Renaissance Boston Patriot Place). Patron-facing technology is limited to the Advantage App, a mobile loyalty application for iOS and Android that delivers check-in rewards, gift cards, event information, and tenant offers.

Name

Patriot Place

Legal name

NPP Development LLC

Website

https://patriot-place.com

Company type

Private

Founded year

2007

Operating status

Operating

Headcount range

101–250 employees

Short description

Patriot Place is a 1.3+ million sq ft retail, dining, entertainment, healthcare, and hospitality complex in Foxborough, MA, operated by NPP Development LLC under the Kraft Group and adjacent to Gillette Stadium. It serves New England sports fans, families, healthcare patients, and travelers.

Ownership category

akta.pro rank

Headquarters

HQ city

Boxborough

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Operations, Infrastructure, Personnel, Marketing or Sales, Technology or R&D

Revenue model

1. Commercial Real Estate Leasing: Patriot Place generates primary revenue through leasing retail, dining, entertainment, and healthcare space to tenants including Bass Pro Shops, Ulta Beauty, Red Robin, Olive Garden, Five Guys, and numerous other retailers and restaurants. Lease arrangements include office space, retail space, and restaurant locations throughout the complex.
2. Hotel Partnerships: Revenue is generated through partnerships with on-site hotels including Hilton Garden Inn and Renaissance Boston Patriot Place Hotel, which pay rent for their physical locations within the Patriot Place development.
3. Healthcare Facility Partnerships: Healthcare tenants including Mass General Brigham Healthcare Center, Mass General for Children, Spaulding Rehabilitation Outpatient Center, and Dana-Farber Brigham Cancer Center operate within the complex, likely under lease or partnership arrangements.
4. Events and Entertainment: Patriot Place hosts events including live music series, cruise nights, pickleball events, and other entertainment programming that drives foot traffic to the property and its tenants.
5. Loyalty Program and Mobile App: The Advantage App VIP Rewards program drives customer engagement and repeat visits, creating value for tenants through increased foot traffic and data on visitor behavior.

Pricing tiers

Go-to-market motion1 record

Distribution channels7 records

Marketing channels6 records

Core offering

Patriot Place operates a more than 1.3 million-square-foot mixed-use destination complex in Foxborough, Massachusetts, leasing retail, dining, entertainment, healthcare, and hospitality space to tenants while operating shared amenities including the Advantage App loyalty program, Patriot Place Gift Cards, the Nature Trail & Ocean Spray Cranberry Bog, event programming (Cruise Nights, Live Music Series), and the Designated Outdoor Refreshment Area. The property is adjacent to Gillette Stadium and accessible via MBTA Foxboro Station, driving consistent foot traffic from stadium events, regional visitors, and local consumers seeking a one-stop shopping, dining, entertainment, healthcare, and lodging destination.

Product overview

Patriot Place is a 1.3+ million square foot shopping, dining, and entertainment complex adjacent to Gillette Stadium in Foxborough, MA. It operates as a unified destination platform rather than a single product, combining retail shopping, diverse dining options, entertainment venues, healthcare facilities, and hospitality services. The core offering includes The Advantage App loyalty program (for iOS and Android), Patriot Place Gift Cards accepted at multiple retailers, and event programming including Live Music Series, Cruise Nights, and seasonal activities. The complex houses major retail tenants (Bass Pro Shops, Ulta Beauty, Express, IT'SUGAR, vineyard vines, Petco, Patriots ProShop), entertainment venues (Phoenix Theatres, Rev'd Fitness, ELEVENO Pickleball, Crazy Axes, Red Door Escape Room, Splitsville), healthcare facilities (Mass General Brigham Healthcare Center, Dana-Farber Cancer Center), hotels (Hilton Garden Inn, Renaissance Boston Patriot Place Hotel), and over 20 restaurants spanning casual dining to specialty cuisine. Transportation access is provided via MBTA Foxboro Station.

Differentiator

Problem solved

Functional benefit

Products and services

• Commercial Real Estate Leasing Recurring leasing services for retail, dining, entertainment, healthcare, and hotel space within a more than 1.3 million square foot mixed-use complex in Foxborough, Massachusetts; tenants include Bass Pro Shops, Ulta Beauty, Petco, IT'SUGAR, vineyard vines, Express, Patriots ProShop, CardVault, Phoenix Theatres, 21-0 Entertainment, multiple restaurants, Mass General Brigham, Dana-Farber Brigham Cancer Center, Hilton Garden Inn, and Renaissance Boston Patriot Place Hotel.
• The Advantage App Loyalty rewards mobile application available on Apple iOS and Android that allows visitors to earn points for visiting Patriot Place via check-in and redeem rewards for gift cards, special offers, event tickets, memorabilia, and complimentary gifts at participating venues.
• Patriot Place Gift Cards A gift card program accepted at participating Patriot Place retailers including Bass Pro Shops, Patriots ProShop, Victoria's Secret, IT'SUGAR, and vineyard vines, usable across multiple tenants in the complex.
• The Nature Trail & Ocean Spray Cranberry Bog A 16-acre nature trail at Patriot Place home to the last remaining active cranberry bog in Foxborough, where visitors can witness the Ocean Spray Cranberry Bog and learn about the cranberry life cycle.
• Dean College Stage Live Music Series Outdoor live music performance series at the Dean College Stage on the Patriot Place property, featuring scheduled performances such as South Street Six, presented in partnership with Dean College.
• Cruise Night at Patriot Place Bi-weekly classic car show presented by Bass Pro Shops and partnered with Mass Cruisers Auto Club, held every other Thursday from April through October, featuring food trucks, live entertainment, and hundreds of classic car enthusiasts.
• Designated Outdoor Refreshment Area (DORA) Designated Outdoor Refreshment Area permitting guests to purchase and consume alcoholic beverages in designated outdoor spaces at the Patriot Place complex.
• Fundraising & Charitable Initiatives Coordination Coordinated charitable fundraising partnerships and donation request programs for not-for-profit organizations, partnering with Gillette Stadium, Bass Pro Shops, Cupcake Charlie's, Menchie's, Red Robin, Rev'd, Splitsville, and vineyard vines.
• Mass General Brigham Healthcare Center On-site healthcare facility operated by Mass General Brigham, providing adult healthcare, pediatric care (Mass General for Children), pediatric rehabilitation (Spaulding Rehabilitation Outpatient Center), and sports performance and research services (Center for Sports Performance and Research).
• Dana-Farber Brigham Cancer Center – Foxborough On-site cancer treatment center operated by Dana-Farber Brigham Cancer Center at Foxborough, providing comprehensive cancer care services to Patriot Place visitors and the broader region.
• Gillette Stadium / Lighthouse Experience Adjacent multi-purpose Gillette Stadium, home of the New England Patriots (NFL) and New England Revolution (MLS), with the Lighthouse Experience attraction accessible from Patriot Place.
• Hilton Garden Inn at Patriot Place On-site Hilton Garden Inn hotel offering accommodations for business travelers, stadium event visitors, and tourists visiting the Patriot Place complex.
• Renaissance Boston Patriot Place Hotel Four-star Renaissance Boston Patriot Place Hotel providing upscale accommodations for business travelers, stadium event visitors, and tourists at the Patriot Place complex.

Quantifiable outcome

• Serves sports fans attending games at adjacent Gillette Stadium
• +3 more outcomes

Named customers5 records

Segments5 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Twelve partnerships are on record, tiered core, minor and major.

• Gillette StadiumcoreStrategic or Co-development PartnerPatriot Place is directly adjacent to and integrated with Gillette Stadium, home of the New England Patriots and New England Revolution. The partnership drives significant foot traffic to Patriot Place before and after games and events. Gillette Stadium also offers the Lighthouse Experience attraction accessible from Patriot Place.
• Ocean SprayminorStrategic or Co-development PartnerOcean Spray Cranberry Bog is located at Patriot Place on a 16-acre site. The Nature Trail & Ocean Spray Cranberry Bog educates visitors about cranberry cultivation and serves as a unique attraction. This is the last remaining active cranberry bog in the town of Foxborough.
• Gillette Stadium Fundraising ProgramminorGTM or Marketing PartnerGillette Stadium offers packaged fundraising opportunities for not-for-profit groups during game days and special events. Organizations can participate in game day and special events team activities as part of fundraising initiatives.
• Bass Pro ShopsmajorChannel Partner/ Reseller/ DistributorBass Pro Shops is an anchor tenant at Patriot Place, offering outdoor recreation products and hosting Cruise Night events. Bass Pro Shops serves over 75 million sportsmen annually and features a 34,000 gallon freshwater aquarium with over 400 native New England fish.
• Mass General BrighammajorStrategic or Co-development PartnerMass General Brigham Healthcare Center operates at Patriot Place providing general healthcare services, Mass General for Children pediatric services, Spaulding Rehabilitation Outpatient Center, and Center for Sports Performance and Research.
• Dana-Farber Brigham Cancer CentermajorStrategic or Co-development PartnerDana-Farber Brigham Cancer Center – Foxborough provides comprehensive cancer treatment services at Patriot Place, bringing world-class oncology care to the Foxborough location.
• MBTA Foxboro StationcoreGTM or Marketing PartnerMBTA Foxboro Station provides commuter rail access to Patriot Place, making the complex accessible via public transportation. This partnership removes parking barriers and expands the accessible customer base to include visitors without cars.
• Dean CollegeminorGTM or Marketing PartnerDean College Stage Live Music Series at Patriot Place provides regular live entertainment programming. The partnership brings local and regional musical acts to perform at the outdoor stage venue.
• RTX (Patriots Hall of Fame)minorGTM or Marketing PartnerPatriots Hall of Fame presented by RTX is an attraction at Patriot Place showcasing New England Patriots history and memorabilia. RTX serves as the presenting sponsor of the Hall of Fame experience.
• BlackLINE Retail GroupcoreChannel Partner/ Reseller/ DistributorBlackLINE Retail Group handles retail space leasing for Patriot Place. Contact: Leigh Bryer at 617-553-1828 for retail space inquiries.
• Mass Cruisers Auto ClubminorGTM or Marketing PartnerMass Cruisers Auto Club partners with Bass Pro Shops at Patriot Place to host Cruise Night events every other Thursday from April through October. Hundreds of classic car enthusiasts attend these free events.
• Kraft GroupcoreStrategic or Co-development PartnerPatriot Place is a member of the Kraft Group of companies. The Kraft Group includes NPS LLC, NPP Development LLC, Foxboro Realty Associates LLC, Kraft Sports and Entertainment LLC, New England Patriots LLC, and related entities.

Scale indicators13 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• American Dream: Large mixed-use entertainment and retail mega-complex adjacent to MetLife Stadium in East Rutherford, NJ. American Dream is the most direct comparable to Patriot Place: stadium-adjacent, retail + dining + entertainment mix, indoor attractions, and event-driven traffic dynamics.
• Mall of America: Largest shopping and entertainment complex in the United States, located in Bloomington, MN. Mall of America is directly comparable to Patriot Place as a destination retail/dining/entertainment property with an integrated amusement park (Nickelodeon Universe), aquarium, and hospitality tenants.
• Destiny USA: One of the largest shopping and entertainment complexes in North America, located in Syracuse, NY. Comparable to Patriot Place as a destination entertainment-led retail property with go-karts, mirror maze, ropes course, and large dining and retail tenant mix.
• Disney Springs: Walt Disney World's outdoor shopping, dining, and entertainment complex in Orlando, FL. Comparable as a destination retail/dining/entertainment district combining unique attractions (Cirque du Soleil, aerophile balloon), national retail tenants, and themed experiences.
• National Harbor: Mixed-use waterfront destination development in Oxon Hill, MD, featuring retail, dining, hotels (Gaylord National), entertainment (Capital Wheel), and conference space. Comparable to Patriot Place as a multi-anchor mixed-use destination with entertainment and lodging.
• The Grove: Outdoor shopping, dining, and entertainment complex in Los Angeles operated by Caruso. Comparable to Patriot Place as a destination retail property with curated dining, entertainment (movie theater), and event programming driving repeat visitation.
• Sawgrass Mills: One of the largest outlet and value retail destinations in the U.S., located in Sunrise, FL, with extensive dining and entertainment. Comparable to Patriot Place as a destination shopping complex anchored by Bass Pro Shops-style experiential tenants and entertainment options.
• King of Prussia Mall: One of the largest shopping malls in the U.S., located in King of Prussia, PA. Comparable to Patriot Place as a large-scale, multi-anchor destination retail property combining luxury, mainstream, and dining tenants across a substantial footprint.
• The Galleria: Iconic destination shopping mall in Houston, TX, anchored by Nordstrom, Macy's, and an indoor ice rink. Comparable to Patriot Place as a destination retail property combining fashion retail, dining, and entertainment attractions (including an on-site hotel).
• Branson Landing: Waterfront mixed-use entertainment, dining, and shopping destination in Branson, MO. Comparable to Patriot Place as a mixed-use entertainment-anchored destination combining specialty retail, national restaurants, live entertainment venues, and waterfront attractions.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/PatriotPlace
• Facebookfacebook.com/patriotplace
• Instagraminstagram.com/patriotplace
• TikTokvm.tiktok.com/TTPdBGq1Tk

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Patriot Place