What INVIA does

INVIA is an Australia-based SaaS provider, founded in 2007 and headquartered in Sydney (Macquarie Park, NSW), with engineering and operations offices in Noida and Gurugram, India, and regional presence in Singapore. The company sells a unified platform called EnterpriseOne — an eTOM™-certified Business Support System (BSS) — targeted at telecom operators and the enterprise/government customers they serve. It claims 17+ years of telecom-domain experience, 600+ enterprise and government customers, and 500K+ endpoints under management, with named references including Singtel, Optus, Hawker Pacific and Couriers Please. The platform is organized into six core product lines: Customer360 (Telecom Expense Management and digital asset visibility), Bill360 (convergent billing, charging, payments and third-party settlement), Asset360 (device/asset lifecycle), UEM360 (unified endpoint management with Apple, Google, Samsung and Zebra integrations), CyberShield360 (pentesting, attack surface management, SOC-as-a-Service) and CPaaS360 (telco APIs including CAMARA, A2P messaging and reseller APIs), plus PTaaS as a sub-product. Notable proprietary technology includes a patented Bill-on-Behalf feature for carrier settlement of third-party (OTT, IoT, cloud, security) charges, Product Pre-Fab Templates for rapid product launches, a Best Plan Guarantee and Zero Bill Error Guarantee, and a BSS Bridge for legacy migration.

The business operates a sales-led, enterprise go-to-market anchored on telecom operator partners (notably Optus as a reseller) and a direct enterprise field-sales motion with proof-of-concept 'Try Before You Buy' engagements. Revenue is generated primarily through SaaS subscriptions across the six product lines, supplemented by usage-based CPaaS API transactions, tiered PTaaS subscriptions, and professional services for implementation, MDM managed services and digital transformation consulting. Pricing is quote-based for enterprise deployments and uses a predictable subscription model with no change-request fees during the contract period; CAMARA APIs are offered free for the first five years as a land-and-expand lever, while CPaaS spending carries a guaranteed 30–50% cost reduction versus incumbent vendors. Distribution combines direct enterprise sales, telco operator resellers, channel partners/dealers (enabled by Virtual Configured Instance to independently price and invoice), and a self-service PTaaS subscription channel for SMBs.

INVIA is privately held with no disclosed funding rounds, institutional investors or parent entity. CEO Hemant Passi leads the company, which markets itself as a next-generation BSS provider that complements rather than replaces legacy telecom infrastructure, and has extended beyond its telco BSS core into cybersecurity, communications APIs and cross-industry enterprise digital transformation.

Name

INVIA

Legal name

INVIA

Website

https://invia.com.au

Company type

Private

Founded year

2007

Operating status

Operating

Headcount range

101–250 employees

Short description

INVIA is an Australia-based SaaS provider, founded in 2007, selling the eTOM-certified EnterpriseOne BSS platform — including billing, expense management, device management, cybersecurity and CPaaS APIs — to telecom operators and the 600+ enterprise and government customers they serve.

Ownership category

akta.pro rank

Product category

Telecom BSS Software

NAICS

Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518)

akta.pro primary industry

BaaS Platforms & Sponsor Bank Enablement (FSAGALAA)

Keywords

• Telecom BSS platform
• Telecom expense management
• Unified endpoint management
• Penetration testing services
• Communication platform APIs

Headquarters

HQ city

Sydney

HQ country

Australia

HQ region

Oceania

Offices3 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. SaaS Subscriptions: Subscription-based SaaS solutions delivered through EnterpriseOne platform. Solutions include Customer360, Bill360, Asset360, UEM360, CyberShield360, and CPaaS360. Pricing is predictable with no change request fees during contract period.
2. Pentesting as a Service (PTaaS): Tiered penetration testing subscriptions with Standard, Advanced, and Premium tiers offering web app, mobile app, and network pentesting with retest periods.
3. CPaaS API Transactions: Communication Platform as a Service offering CAMARA APIs, A2P Messaging APIs, and Reseller APIs. CAMARA API transactions are free for first five years as promotional offer; cost reduction of 30-50% on current CPAAS vendor spend guaranteed.
4. Professional Services: Implementation, migration, managed services for MDM solutions, and consulting services for digital transformation.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Core offering

INVIA sells SaaS solutions to telecom operators and large enterprises through its EnterpriseOne platform, comprising Customer360, Bill360, Asset360, UEM360, CyberShield360 and CPaaS360. The platform delivers billing, charging, payment, asset/device lifecycle, unified endpoint management, cybersecurity (pentesting, attack surface management, SOC) and telco API services (CAMARA, A2P messaging, reseller APIs). Target customers are telecom operators serving B2B/B2B2X segments and large organizations in banking, logistics, aviation, healthcare, energy, government and education.

Product overview

INVIA is an IT SaaS solutions provider with 17+ years of experience serving telecom operators globally. The company's product portfolio is organized as a unified platform architecture called EnterpriseOne, comprising six integrated core solutions: Customer360 for telecom expense management and digital asset visibility; Bill360 as an enterprise BSS platform for billing, charging, and payment; Asset360 for end-to-end device lifecycle management; UEM360 for unified endpoint management across Apple, Google, Samsung, and Zebra devices; CyberShield360 for cybersecurity including pentesting, attack surface management, and SOC services; and CPaaS360 as a telco API platform providing CAMARA APIs, A2P messaging, and reseller APIs. The platform enables telcos to bill for anything from fixed/mobile services to IoT, ICT, cloud, AI, and XaaS, and is eTOM-certified with patented Bill-on-Behalf functionality.

Differentiator

Problem solved

Functional benefit

Brands

• Customer360: Telecom expense management platform providing complete visibility and control of telecom bills and digital assets.
• Bill360
• Asset360
• UEM360
• CyberShield360
• CPaaS360
• PTaaS

Products and services

• Customer360 Telecom Expense Management (TEM) platform providing complete visibility and control of telecom bills, expenses, and digital assets. Delivers real-time pre-bill usage alerts, cost center-wise reporting, automated billing validation, SIM swap monitoring for governance and compliance. For telecom operators and large enterprises with significant telecom device fleets.
• Bill360 Enterprise BSS platform for comprehensive billing, charging, and payment capabilities across fixed, mobile, FMC, IoT, ICT, cloud, data center, AI and XaaS services. Includes Product Pre-Fab Templates, patented Bill-on-Behalf for third-party settlement, BSS Bridge for legacy migration, and Prepaid One for prepaid/postpaid billing. For telecom operators.
• Asset360 All-in-one centralized asset and device lifecycle management solution covering procurement, staging, kitting, and disposal of digital assets and devices. Includes single pane-of-glass dashboard, automated asset register, cost center-wise reporting, and integration with e-Shops for ordering and leasing. For enterprises and telecom operators.
• UEM360 Unified Endpoint Management solution providing automated device enrollments, BYOD management, and managed services for MDM. Supports Apple, Google, Samsung, and Zebra devices with out-of-the-box automatic enrollment. Includes Essential 8 Maturity Model alignment for security compliance. For enterprises managing corporate-owned and employee devices.
• CyberShield360 Cybersecurity suite comprising Penetration Testing as a Service (PTaaS) for web, mobile and network testing, Attack Surface Management for proactive vulnerability discovery, and SOC-as-a-Service for 24/7 security monitoring and incident response. For enterprises requiring cybersecurity protection.
• CPaaS360 Communication Platform as a Service providing CAMARA APIs (SIM Swap, Device Status, Location Verification, Quality on Demand, Number Verification, OTP Verification, KYC), A2P Messaging APIs (SMS, Email, WhatsApp, RCS), and Reseller APIs for MVNO services. Includes guaranteed cost reduction of 30-50% on current CPaaS spend; CAMARA APIs offered free for first five years. For telecom operators, enterprises and resellers.
• PTaaS (Penetration Testing as a Service) Subscription-based penetration testing covering web applications, mobile apps, and networks with Standard, Advanced and Premium tiers. Includes regular vulnerability assessments, free retesting periods, portal access for tracking exposure, and adherence to OWASP, SANS and NIST standards. For organizations needing recurring security validation.

Quantifiable outcome

• 99% repeat customers rate indicating high customer satisfaction and retention
• +4 more outcomes

Named customers5 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration10 records

AI capability3 records

Feature7 records

Partnerships

Four partnerships are on record, tiered core.

• OptuscoreChannel Partner/ Reseller/ DistributorOptus partners with Invia to supply and manage enterprise mobility solutions including courier handheld devices, carriage, asset management, telecom expense management, device management, support, alerting, visibility and reporting. Optus resells Invia's solutions to their enterprise customers.
• ApplecoreTechnology or IntegrationApple partnership enables 'out of the box' automatic enrolment of devices as soon as they are turned on. Invia works closely with Apple to ensure seamless device provisioning and MDM integration for enterprise customers.
• GooglecoreTechnology or IntegrationGoogle partnership enables automatic device enrolment and management through Android Enterprise solutions. Invia works with Google to ensure seamless integration with enterprise device management requirements.
• SamsungcoreTechnology or IntegrationSamsung partnership enables automatic device enrolment and management for Samsung enterprise devices. Invia collaborates with Samsung to ensure 'out of the box' automatic enrolment capabilities.

Scale indicators7 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Amdocs: Amdocs is the largest global provider of BSS/OSS software for communications and media companies, with a comparable product portfolio spanning billing, charging, customer experience, and digital transformation. INVIA competes directly in the telecom BSS market, particularly for B2B and B2B2X segments, though Amdocs serves larger Tier-1 carriers.
• Cerillion Technologies: Cerillion is a UK-based BSS software vendor serving mid-market telecom operators, MVNOs, and ISPs with billing, CRM, and self-service solutions. As a fellow mid-market BSS specialist, Cerillion is the most directly comparable competitor to INVIA in terms of customer profile and product scope.
• Hansen Technologies: Hansen Technologies is an ASX-listed billing and customer care software provider for the energy, water, and telecommunications industries. Hansen is a direct peer given overlapping BSS/billing capabilities for telecom operators and a similar geographic concentration in APAC.
• Optiva: Optiva is a Canada-based BSS platform provider focused on Tier-1 and Tier-2 telecom operators, particularly for MVNO enablement and digital BSS. Optiva's MVNO focus area directly parallels INVIA's CPaaS360 Reseller APIs and Bill-on-Behalf capability.
• Netcracker Technology: Netcracker is a wholly-owned NEC subsidiary providing BSS/OSS and digital transformation solutions to Tier-1 telecom operators globally. Netcracker is a direct competitor in next-generation BSS, particularly for Tier-1 carriers that INVIA is targeting via its BSS Bridge migration tool.
• Comviva: Comviva is a Tech Mahindra subsidiary providing digital BSS, mobile financial services, and customer value management for telecom operators in emerging markets. Comviva is a direct peer given overlapping BSS solutions and shared emerging-market focus, including strong APAC presence.
• MDS Global: MDS Global is a UK-based BSS provider specializing in MVNO, MVNE, IoT, and digital service monetization. MDS Global is a direct peer in the niche that INVIA's Bill-on-Behalf and CPaaS360 Reseller APIs are targeting — non-traditional telecom service providers.
• Subex: Subex is a Bangalore-based telecom analytics, fraud management, and revenue assurance provider serving CSPs globally. Subex is a direct peer in the telecom operator solution space with overlapping capabilities in revenue assurance (similar to INVIA's Zero Bill Error Guarantee) and BSS-adjacent services.

Emerging players

• Tangoe (Rimini Street): Tangoe was acquired by Rimini Street and provides Telecom Expense Management (TEM) and Mobile Device Management (MDM) solutions to enterprises. Tangoe is an emerging peer given overlapping capability with INVIA's Customer360 (TEM) and UEM360 (MDM) products, though Tangoe is post-acquisition.

Broad incumbents

• Ericsson (Digital Services / BSS): Ericsson is a broad incumbent in telecom infrastructure and OSS/BSS software, with a Digital Services division offering BSS solutions to Tier-1 operators globally. Ericsson is a broad incumbent given its portfolio breadth and incumbent position with many telecom operators that INVIA's BSS Bridge targets for legacy migration.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks7 records

Key highlights7 records

Customer concentration

• Xx.com/Invia_Ltd
• LinkedInlinkedin.com/company/invia-pty-ltd

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about INVIA