VMedia
VMedia is a Canadian multi-service telecom brand (operated by Videotron/Quebecor) delivering Internet, TV, Home Phone, and Home Security to residential consumers across ten provinces via cable, DSL, fibre, and wireless broadband on month-to-month subscriptions.
- Company typePrivate
- Founded2015
- HeadquartersToronto, Canada
- Headcount101–250
- GTM typeB2C
- OfferingServices
What VMedia does
VMedia is a Canadian multi-service telecommunications provider operating as a consumer-facing brand under Videotron Ltd., itself a subsidiary of Quebecor Inc. The company delivers Internet, TV, Home Phone, and Home Security services to residential customers across ten Canadian provinces, using a mix of broadband access technologies — Cable, DSL/FTTN, Fibre, and Wireless Home Internet — rather than owning last-mile infrastructure in most areas. Core technology assets include the VBox Android TV-powered set-top box, the VCloud TV platform (cloud-based 7-day scroll-back and PVR recording), and VoIP infrastructure built around Grandstream HT801 adapters, with TV delivery also supported across Roku, Apple TV, Amazon Fire TV, and standard Android TV devices.
The product portfolio is sold on a subscription-recurring, month-to-month basis with no term contracts, no credit checks, and no cancellation fees. Internet plans start at $32.95/month with unlimited usage and speeds up to 940 Mbps on cable and 1.5 Gig on fibre; TV packages begin at $19/month for 60+ channels and scale to Premium Flex TV at $50/month, with a UChoose à-la-carte store; home phone plans start at $19.95/month (Canada/US) or $26/month (60+ countries); home security is positioned at $12.95/month. Distribution is direct-to-consumer via vmedia.ca and toll-free phone sales, supplemented by a multi-province reseller/agent network and Canada Computers retail for VBox hardware. Commercial messaging emphasizes everyday-low pricing, unlimited bandwidth, and contract flexibility as the wedge against incumbent Canadian telecom and cable operators.
The business is operationally small relative to incumbents (101–250 employees, Toronto headquarters) and financially dependent on its Videotron/Quebecor parent for infrastructure and capital. Regulatory positioning has been central: VMedia holds CRTC Broadcasting Distribution Undertaking licenses, has applied for a national Video-on-Demand license, and has actively engaged in wholesale internet pricing proceedings. No independent funding rounds or external investors are disclosed, consistent with its role as an internal consumer brand rather than a standalone venture-backed entity.
VMedia firmographics
Firmographics- Name
- VMedia
- Legal name
- Videotron Ltd.
- Website
- https://vmedia.ca
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- VMedia is a Canadian multi-service telecom brand (operated by Videotron/Quebecor) delivering Internet, TV, Home Phone, and Home Security to residential consumers across ten provinces via cable, DSL, fibre, and wireless broadband on month-to-month subscriptions.
- Ownership category
- akta.pro rank
VMedia industry classification
Industry- Product category
- Telecommunications Services
- NAICS
- Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (516210), Wired and Wireless Telecommunications Carriers (except Satellite) (51711)
- SIC
- Cable & Other Pay Television Services (4841)
- akta.pro primary industry
- Virtual MVPDs (Live TV Streaming Bundles) (MPABAGAD)
- akta.pro secondary industries
- Pay-TV Value-Added Services (DVR, VOD, TV Everywhere, Apps) (MPABAGAG), TVOD/Transactional & PPV Streaming Channels (MPABAHAC)
Keywords
Where VMedia is headquartered
LocationHeadquarters
- HQ city
- Toronto
- HQ country
- Canada
- HQ region
- North America
Offices2 records
Markets served
VMedia business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Infrastructure, Operations, Personnel, Technology or R&D, Marketing or Sales
Revenue model
- Internet Service Plans: Monthly subscription fees for internet connectivity services including Cable, DSL, Fibre, and Wireless options with varying speed tiers and pricing
- TV Service Plans: Monthly subscription for TV programming with base packages, add-on theme packs, a la carte channels, and pay-per-view/on-demand content
- Home Phone Service: Monthly VoIP phone service with unlimited calling plans (Canada/US or Worldwide) plus optional add-on features
- Home Security: Monthly subscription for residential alarm and monitoring services with equipment rental or purchase options
- Equipment Rental/Leasing: Rental fees for modems, VBox, and other equipment, with option to purchase equipment outright
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Internet - Starter Plan |
| Subscription | Monthly | Unlimited 100 Cable |
| Subscription | Monthly | TV - Basic Plan |
| Subscription | Monthly | Premium Flex TV |
| Subscription | Monthly | Unlimited World Phone Plan |
| Subscription | Monthly | Unlimited Canada and USA Phone Plan |
| Subscription | Monthly | Home Phone - Basic Plan |
| Subscription | Monthly | Home Security |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels5 records
VMedia product offering
Product offeringCore offering
VMedia is a Canadian independent telecommunications provider delivering residential Internet (Cable, DSL/FTTN, Fibre, and Wireless up to 1.5 Gbps), live streaming TV (400+ channels delivered via VBox and other streaming devices with VCloud TV and PVR features), VoIP home phone (unlimited Canada/US and international calling), and home security monitoring services. The company sells directly to consumers across 10 Canadian provinces with no term contracts and unlimited usage on internet plans.
Product overview
VMedia is a Canadian telecommunications provider offering a multi-service platform of Internet, TV, Home Phone, and Home Security products. The core Internet service uses DSL/FTTN, cable, fibre, and wireless technologies. VMedia TV is delivered via VBox (Android TV-powered set-top box) or authorized streaming devices (Roku, Apple TV, Amazon Fire TV, Android TV), featuring VCloud TV cloud platform for time-shifted viewing. Home Phone operates on VoIP technology using Grandstream adapters. Home Security provides equipment including Security Hub with various sensors. Services are offered à la carte with no term contracts and unlimited usage on Internet packages.
Differentiator
Problem solved
Functional benefit
Brands
- VCloud TV: TV platform featuring 7-day scroll-back TV and cloud-based recording capabilities
- VCloud PVR
- VBox
- VMedia Home Mesh Wi-Fi
Products and services
- Internet Service Wireline and wireless broadband internet service for Canadian households offering DSL/FTTN, cable, fibre, and wireless connectivity with unlimited usage and speeds up to 1024 Mbps (1 Gbps). Designed for residential consumers seeking affordable home internet for browsing, streaming, gaming, and remote work.
- VMedia TV Live streaming TV service delivering 400+ channels via VBox or authorized streaming devices, featuring VCloud TV with 7-day scroll-back, PVR recording, on-demand content, and up to 5 concurrent streams. Targeted at Canadian households, particularly cord-cutters seeking flexible, no-contract TV packages with customizable channel line-ups.
- Home Phone (VoIP) Voice over Internet Protocol home phone service with unlimited calling plans covering Canada, US, and 60+ international countries, featuring 15-16 included features such as voicemail, call waiting, and call forwarding. Aimed at Canadian residential customers seeking an affordable home phone line with broad geographic coverage.
- Home Security Residential alarm and monitoring service with equipment including Security Hub, door/window sensors, PIR motion sensors, PIN pads, and key fobs, controllable via smartphone app with alerts and notifications. Targeted at Canadian homeowners seeking easy-install home security starting at $12/month.
- Mesh Wi-Fi VMedia Home Mesh Wi-Fi system for extended wireless coverage throughout the home, offered as an add-on to VMedia internet subscriptions for residential customers with larger homes or coverage gaps.
- VBox Android TV-powered set-top box for VMedia TV service, featuring voice-enabled accessible remote control, high contrast text, text-to-speech functionality, and 4K HDR content support. Sold or rented to VMedia TV subscribers and available at Canada Computers retail locations.
- VCloud TV Cloud-based TV platform offering 7-day scroll-back TV on major Canadian and US networks and cloud PVR recording functionality for time-shifted viewing. Included as part of the VMedia TV service for residential subscribers.
- Wireless Home Internet (Nokia Gateway) Cellular-based home internet service using a Nokia Gateway combined modem and router, offered to Canadian residential subscribers in areas where wired broadband (DSL, cable, or fibre) is not available.
Quantifiable outcome
- Up to 940 Mbps internet speeds available
- +4 more outcomes
Companies that use VMedia
Customer profileSegments2 records
Ideal customer profiles2 records
VMedia technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration6 records
Feature3 records
VMedia partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core and minor.
- Videotron Ltd.coreVideotron Ltd. is the parent company of VMedia. VMedia operates as a brand under Videotron, leveraging their telecommunications infrastructure and network capabilities to deliver internet, TV, phone, and home security services to Canadian consumers.
- Canada ComputersminorCanada Computers is a retail partner where VBox equipment can be purchased. Customers who buy VBox at Canada Computers can return it pursuant to their refund and return policy. Canada Computers is listed in the blog tag cloud indicating ongoing product sales relationship.
- Accessible Media Inc. (AMI)minorAMI provides accessibility-focused programming for visually and hearing impaired viewers. VMedia offers AMI-audio (Channel 49) and AMI-tv (Channel 48) channels, both featuring described video and closed captioning for accessibility compliance.
Scale indicators4 records
Recent moves6 records
Expansion highlights6 records
VMedia competitors and assessment
Company assessmentDirect peers
- Distributel Communications: Canadian independent communications provider offering internet, TV, home phone, and mobile services nationwide. Directly comparable as a small-cohort alternative telecom competing against Bell/Rogers/Telus on price and contract flexibility.
- TekSavvy Solutions: Canadian independent ISP providing DSL, cable, and fibre internet to residential customers. Closely comparable wholesale-based independent operator with a comparable price-conscious go-to-market motion.
- Start.ca: Canadian independent internet, TV, and home phone provider positioned as a low-cost alternative to incumbents. Mirrors VMedia's contract-free, value-priced approach to residential connectivity in Ontario and other provinces.
Emerging players
- YouTube TV: Google-owned live TV streaming service delivering cable-style channel bundles over the internet. A global benchmark for vMVPD-style streaming and an indirect competitive force in live-TV distribution.
- Sling TV: U.S.-focused virtual MVPD offering live TV streaming on a no-contract basis. Comparable vMVPD-style live TV streaming product concept, though not a direct competitor geographically; relevant as a peer in live-TV streaming distribution.
Broad incumbents
- Telus Communications: Canadian incumbent telecom with nationwide internet, TV, and home security offerings. Competes with VMedia particularly in Western Canada and through its PureFibre footprint.
- Videotron Ltd. Parent company of VMedia and major Quebec-focused cable/telecom operator offering internet, TV, phone, and wireless. Relevant because VMedia is essentially an English-Canadian extension of Videotron's service portfolio and piggybacks on its infrastructure.
- Bell Canada (Bell MTS): Dominant Canadian incumbent offering internet, TV, phone, and home security under the Bell brand. Major competitive benchmark for VMedia across all product lines and the largest Pay-TV operator in Canada.
- Rogers Communications: Canadian incumbent telecom and cable operator providing internet, TV, phone, and home security. A primary incumbent competitor and a key plaintiff in the unauthorized sports streaming litigation that affects VMedia's TV distribution rights.
- Shaw Communications (now Rogers): Canadian cable operator providing internet, TV, and phone across Western Canada (now part of Rogers). Comparable incumbent footprint and product mix that historically competed with VMedia in BC/Alberta/Saskatchewan/Manitoba.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
VMedia social profiles
Digital presenceVMedia compliance and trust
Trust signalCompliance1 record
VMedia financial estimates
Financial estimateRevenue estimate
Valuation estimate
VMedia leadership team
Management profileNumber of profiles
Profiles1 record
VMedia funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
VMedia M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about VMedia
What does VMedia do?
VMedia is a Canadian independent telecommunications provider delivering residential Internet (Cable, DSL/FTTN, Fibre, and Wireless up to 1.5 Gbps), live streaming TV (400+ channels delivered via VBox and other streaming devices with VCloud TV and PVR features), VoIP home phone (unlimited Canada/US and international calling), and home security monitoring services. The company sells directly to consumers across 10 Canadian provinces with no term contracts and unlimited usage on internet plans.
Is VMedia a public or private company?
VMedia is a private company. It is classified as corporate owned and is currently operating.
When was VMedia founded?
VMedia was founded in 2015. It employs 101 to 250 people.
Where is VMedia based?
VMedia is headquartered in Toronto, Canada, in the North America region.
How does VMedia make money?
Five revenue lines are on record. Internet Service Plans are the primary driver. The others are TV Service Plans, home Phone Service, home Security and equipment Rental/Leasing.
Who are VMedia's main competitors?
Direct peers on record are Distributel Communications, TekSavvy Solutions and Start.ca. Emerging players are YouTube TV and Sling TV. Broad incumbents are Telus Communications, Videotron Ltd., Bell Canada (Bell MTS), Rogers Communications and Shaw Communications (now Rogers).
Does VMedia have an API?
No public API is recorded for VMedia.
What industry is VMedia in?
VMedia's product category is Telecommunications Services. Its primary akta.pro industry code is MPABAGAD, Virtual MVPDs (Live TV Streaming Bundles), with a secondary code of MPABAGAG, Pay-TV Value-Added Services (DVR, VOD, TV Everywhere, Apps). Its NAICS code is 516210 and its SIC code is 4841.