GoodHome
GoodHome operates thegoodhome.co.in, an affiliate and information portal for 1Win India, an online sports betting and casino platform serving Indian consumers with cricket betting, 10,000+ casino games, and a proprietary Aviator crash game, licensed by Curacao eGaming since 2018.
- Company typePrivate
- Founded2018
- HeadquartersNew Delhi, India
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What GoodHome does
GoodHome operates the web domain thegoodhome.co.in, which functions as an information and affiliate-style portal promoting 1Win India, an online sports betting and casino gaming platform. The platform serves Indian consumers (18+) with three primary product surfaces: a sportsbook covering cricket (IPL, T20 World Cup), football, and kabaddi with live in-play betting; a casino offering 10,000+ titles including 8,000+ slots, live dealer games (Teen Patti, Andar Bahar) with Hindi-speaking dealers, and the proprietary Aviator crash game; and a loyalty program built on Win Coins, weekly cashback up to 10%, and welcome bonuses (150% up to ₹25,000 casino, 100% up to ₹20,000 sports). The technical stack is web-based with a native Android APK and an iOS PWA, supporting English, Hindi, Tamil, and Telugu, and is operated under a Curacao eGaming license held since 2018.
Revenue mechanics combine transaction-based take rates on sportsbook wagers and casino play (house edge across slots, live dealer tables, and the Aviator crash game), with promotional economics layered on top: a ₹500 minimum deposit, ₹1,000 minimum withdrawal, ₹500,000 daily withdrawal cap, and ₹2M maximum sportsbook winnings. The platform processes payments natively in INR through UPI (Google Pay, PhonePe, Paytm), bank transfer (IMPS/NEFT), Indian e-wallets (MobiKwik, Freecharge), and cryptocurrencies (BTC, ETH, USDT). Distribution is self-serve and direct-to-consumer with a 1-minute mobile-verified registration flow, and customer support is provided 24/7 via live chat, WhatsApp, and email.
Note on evidence inconsistency: the firmographic summary in the input describes GoodHome as "a B2B supply chain platform for furniture and furnishings" founded in 2022; this is contradicted by every other data block (technology, products, pricing, history, website content), which uniformly describe an online betting platform branded as 1Win India established in 2018. The analysis above follows the dominant, more specific evidence in the data.
GoodHome firmographics
Firmographics- Name
- GoodHome
- Legal name
- 1Win India
- Website
- https://thegoodhome.co.in
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- GoodHome operates thegoodhome.co.in, an affiliate and information portal for 1Win India, an online sports betting and casino platform serving Indian consumers with cricket betting, 10,000+ casino games, and a proprietary Aviator crash game, licensed by Curacao eGaming since 2018.
- Ownership category
- akta.pro rank
Where GoodHome is headquartered
LocationHeadquarters
- HQ city
- New Delhi
- HQ country
- India
- HQ region
- Asia
Markets served
GoodHome business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- Casino Gaming Revenue: The platform generates revenue from casino gaming operations including slots (8,000+ titles), live casino with Hindi-speaking dealers, Teen Patti, Andar Bahar, and the proprietary Aviator crash game. Revenue comes from house edge on games and transaction fees.
- Sports Betting Commission: Revenue from sports betting on cricket (IPL, T20 World Cup), football, kabaddi, and other tournaments. Platform charges commission/spread on winning bets.
- Welcome Bonus and Promotional Offers: New users receive 150% welcome bonus up to ₹25,000 on first deposit and 100% sports betting bonus up to ₹20,000. Weekly cashback up to 10% on net losses provides retention revenue.
- Loyalty Program: Win Coins earned for every bet placed, exchangeable for real money, free bets, or lottery tickets. Birthday bonus of ₹1,000 for verified users drives engagement and reactivation.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Standard Player - Minimum Deposit ₹500 |
| Other | Pay-as-you-go | Welcome Bonus - 150% up to ₹25,000 |
| Other | Monthly | Weekly Cashback - Up to 10% |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels4 records
GoodHome product offering
Product offeringCore offering
GoodHome operates a B2B supply chain platform serving the furniture and furnishings industry. Founded in 2022 and headquartered in New Delhi, India, the company enables furniture manufacturers, dealers, and interior trade buyers to source, procure, and manage home furnishing inventory through a digital workflow, with a workforce of 11-50 employees. The platform is positioned to streamline procurement and distribution for furniture and home goods businesses across India.
Product overview
The GoodHome website promotes 1Win India, an online betting and casino platform. The offering consists of a core unified platform combining sports betting (cricket, football, kabaddi with live betting) and casino gaming (slots, live dealer games, Teen Patti, Andar Bahar), with the flagship Aviator crash game. The platform is complemented by a mobile app for Android and a loyalty program featuring welcome bonuses (up to ₹25,000), weekly cashback, and a Win Coins rewards system. The platform supports Indian payment methods including UPI, bank transfers, e-wallets, and cryptocurrencies.
Differentiator
Problem solved
Functional benefit
Brands
- 1Win Aviator: Popular crash game with proven algorithm offered on the 1Win platform
- 1Win Sportsbook
Products and services
- GoodHome B2B Supply Chain Platform A digital B2B supply chain platform that connects furniture manufacturers, wholesalers, dealers, and interior trade buyers for sourcing, procurement, and distribution of furniture and home furnishings. Targeted at Indian furniture and furnishings businesses that require streamlined trade workflows.
Quantifiable outcome
- Platform has achieved 5 million+ users in India
- +3 more outcomes
Companies that use GoodHome
Customer profileNamed customers1 record
Segments3 records
Ideal customer profiles1 record
GoodHome technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
Feature3 records
GoodHome partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- Curacao eGamingcoreLicensed and regulated by Curacao eGaming since 2018, providing the regulatory framework and operating license for the 1Win India platform. This licensing arrangement enables legal operation of the online betting and casino platform.
- Game Providers (Pragmatic Play, Evolution Gaming, Spribe)corePlatform aggregates games from top providers including Pragmatic Play (8,000+ slots), Evolution Gaming (live casino), and Spribe (Aviator crash game). These technology partnerships provide the gaming content and mechanics that power the platform's 10,000+ game library.
Scale indicators3 records
Recent moves6 records
Expansion highlights4 records
GoodHome competitors and assessment
Company assessmentBroad incumbents
- LeoVegas: Established European online casino and betting operator with mobile-first approach. Comparable in casino gaming focus and mobile app distribution model.
- Bet365: Global incumbent in online betting with established brand and comprehensive sportsbook and casino offerings. Comparable as a major competitor in the India-targeted betting space.
Direct peers
- ComeOn: Online betting and casino platform operating in multiple markets including emerging markets. Comparable business model combining sportsbook and casino offerings.
- Fun88: Asia-focused online betting platform with India presence. Comparable due to cricket betting focus, INR support, and India-targeted marketing.
- Betway: Global online betting and casino platform with significant India presence. Directly comparable as it offers sports betting (including cricket), casino games, and supports Indian payment methods.
- 10CRIC: India-focused online betting platform specializing in cricket betting. Directly comparable given its India market focus, cricket-centric offering, and INR-denominated transactions.
- Parimatch: International betting platform with active India operations. Comparable due to sports betting, casino offerings, and India-specific payment integrations including UPI.
- 1xBet: Large offshore betting platform with significant India user base. Comparable as it offers sports betting, casino, and supports INR/UPI payments for Indian users.
Regional players
- Dream11: India's leading fantasy sports platform. Adjacent comparable as it operates in the India sports engagement space, though its fantasy model differs from traditional betting.
Others
- Spribe: Game provider behind the Aviator crash game featured on the platform. Comparable as a technology/integrations partner enabling key product offerings.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights5 records
Customer concentration
GoodHome social profiles
Digital presenceGoodHome compliance and trust
Trust signalCompliance1 record
GoodHome financial estimates
Financial estimateRevenue estimate
Valuation estimate
GoodHome leadership team
Management profileNumber of profiles
GoodHome funding detail
Funding detailFunding overview
Funding rounds1 record
Investors4 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
GoodHome M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about GoodHome
What does GoodHome do?
GoodHome operates a B2B supply chain platform serving the furniture and furnishings industry. Founded in 2022 and headquartered in New Delhi, India, the company enables furniture manufacturers, dealers, and interior trade buyers to source, procure, and manage home furnishing inventory through a digital workflow, with a workforce of 11-50 employees. The platform is positioned to streamline procurement and distribution for furniture and home goods businesses across India.
When was GoodHome founded?
GoodHome was founded in 2018. It employs 11 to 50 people.
Where is GoodHome based?
GoodHome is headquartered in New Delhi, India, in the Asia region.
How does GoodHome make money?
Four revenue lines are on record. Casino Gaming Revenue is the primary driver. The others are sports Betting Commission, welcome Bonus and Promotional Offers and loyalty Program.
Who are GoodHome's main competitors?
Broad incumbents on record are LeoVegas and Bet365. Direct peers are ComeOn, Fun88, Betway, 10CRIC, Parimatch and 1xBet. Dream11 is listed as a regional player. Spribe is listed as an others.
Does GoodHome have an API?
No public API is recorded for GoodHome.