Olive & Company
Olive & Company is a Minneapolis-based, privately held marketing agency (est. 2003) that delivers interconnected branding, WordPress web design, and digital marketing services to mid-market and enterprise clients across diverse verticals.
- Company typePrivate
- Founded2003
- HeadquartersMinneapolis, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Olive & Company does
Olive & Company is a privately held, Minneapolis-based marketing agency operating as a Minnesota LLC since 2003. It provides three interconnected service lines — branding (workshops, messaging, logo, visual identity, brand guidelines), web design and development (centered on WordPress CMS with Bricks Builder, Yoast/RankMath SEO, and integrations to Salesforce and HubSpot), and digital marketing (SEO, paid media, content, email, analytics), plus standalone digital marketing audits. The "interconnected" positioning is the core of its go-to-market: clients can engage one vendor across brand-to-demand rather than coordinating separate agencies. Its revenue model is project-based and likely retainer-based professional services, with quote-based pricing (no public rate card). The firm is sales-led, reaching prospects via content marketing (SEO blog, case studies), its website, LinkedIn, and direct consultation, and serves a mix of mid-market and enterprise clients across verticals including market research, photography, laboratory services, education, healthcare, renewable energy, and county government. There is no disclosed revenue, no funding history, no parent company, and no AI/ML product capability — the business is a pure-play services consultancy with 11–50 employees, partner-led by CEO Rob Haskin and Chief Customer Officer Tom Keekley.
Olive & Company firmographics
Firmographics- Name
- Olive & Company
- Legal name
- Olive & Company LLC
- Website
- https://oliveandcompany.com
- Company type
- Private
- Founded year
- 2003
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Olive & Company is a Minneapolis-based, privately held marketing agency (est. 2003) that delivers interconnected branding, WordPress web design, and digital marketing services to mid-market and enterprise clients across diverse verticals.
- Ownership category
- akta.pro rank
Olive & Company industry classification
Industry- Product category
- Digital Marketing Services
- NAICS
- Advertising Agencies (541810)
- SIC
- Services-Advertising Agencies (7311)
- akta.pro primary industry
- Brand Consulting, Audits & Research (Brand Health, Equity, Competitive) (BPAFAEAJ)
Keywords
Where Olive & Company is headquartered
LocationHeadquarters
- HQ city
- Minneapolis
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Olive & Company business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- Marketing Services Revenue: Olive & Company generates revenue through professional services including branding services, web design and development, SEO services, digital advertising, content marketing, email marketing, and digital marketing analytics. Services include branding workshops, website management, website audits, and digital marketing audits. The company operates on a project-based and potentially retainer model typical of marketing agencies.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels6 records
Olive & Company product offering
Product offeringCore offering
Olive & Company is a marketing agency that sells professional services across three interconnected pillars: Branding Services (brand workshops, messaging, logo design, visual identity systems, brand guidelines, brand training), Web Design Services (WordPress website management, website audits, UX strategy, SEO, web development, technology integrations), and Digital Marketing Services (SEO, digital advertising, content marketing, email marketing, analytics), supplemented by Digital Marketing Audits. Its offerings are delivered as project-based or retainer engagements to growth-minded businesses and government entities.
Product overview
Olive & Company is an interconnected marketing agency offering three core service pillars: Branding Services (brand workshops, brand process, messaging development, logo design, visual identity, brand guidelines, brand training), Web Design Services (WordPress website management, website audits, UX strategy, SEO, web development, technology integration), and Digital Marketing Services (SEO, digital advertising, content marketing, email marketing, analytics). Additionally, Digital Marketing Audits provide diagnostic assessments across digital marketing, SEO, and advertising. The agency operates as a unified service-based consultancy rather than a software product company.
Differentiator
Problem solved
Functional benefit
Products and services
- Branding Services Strategic brand development services including branding workshops, brand process facilitation, messaging development, logo design, visual identity systems, brand guidelines, and brand training for organizations seeking to clarify and unify their brand.
- Web Design Services Website design and development services including WordPress website management, website audits, UX strategy, search engine optimization, web development, and technology integration for businesses needing website redesign or modernization.
- Digital Marketing Services Comprehensive digital marketing services covering SEO services, digital advertising, content marketing, email marketing, and digital marketing analytics for clients seeking integrated lead generation and digital presence growth.
- Digital Marketing Audits Diagnostic audit services including digital marketing audits, SEO audits, and digital advertising audits to evaluate and improve marketing performance.
Quantifiable outcome
- All Energy Solar achieved increase in commercial visitors, returning website visitors, and brand search visibility
Companies that use Olive & Company
Customer profileNamed customers8 records
Segments3 records
Ideal customer profiles2 records
Olive & Company technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Olive & Company partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core.
- Google AnalyticscoreGoogle Analytics is used as a web analytics service to track and report website traffic. The company uses this data to monitor and analyze service usage. Google may use collected data to contextualize and personalize ads within their advertising network.
- HubSpotcoreHubSpot is used as an email marketing service provider to manage and send emails to clients. The agency mentions integrating WordPress sites with HubSpot for lead capture, contact forms, marketing automation, and data synchronization.
- Google Ads (AdWords)coreGoogle advertising service used for remarketing and targeted advertising campaigns. Services include display advertising and interest-based advertising through Google's advertising network.
- YoastcoreWordPress SEO plugin used for enterprise-level search optimization capabilities built into the content workflow. One of the recommended SEO plugins for WordPress implementations.
- RankMathcoreWordPress SEO plugin used as an alternative to Yoast for enterprise-level search optimization capabilities.
- Bricks BuildercoreModern page builder used to create user-friendly, accessible, fast-loading site layouts. The agency uses this tool to build WordPress sites with optimal performance for users, administrators, and search engines.
- SalesforcecoreCRM platform integrated with WordPress websites for lead capture, contact forms, marketing automation, and data synchronization. The agency connects WordPress sites with Salesforce in nearly all projects.
- HubSpot CRMcoreMarketing automation and CRM platform integrated with WordPress websites for lead capture, contact forms, marketing automation, and data synchronization.
Recent moves6 records
Expansion highlights4 records
Olive & Company competitors and assessment
Company assessmentDirect peers
- Straight North: Mid-sized digital marketing agency offering SEO, web design, paid media, and branding—largely overlapping Olive & Company's digital marketing and web design pillars at a similar scale.
- Periscope: Minneapolis-based digital marketing and brand agency offering branding, web, and digital marketing services to enterprise and mid-market clients, directly comparable in size, geography, and service mix to Olive & Company.
- Manifest: Minneapolis digital agency providing brand strategy, web design, and digital marketing—essentially the same three-pillar offering as Olive & Company and serving similar growth-minded mid-market buyers.
- StoneArch Creative: Minneapolis creative agency combining brand strategy, design, and digital marketing for mid-market and enterprise clients, with comparable size and Minneapolis presence.
- Clockwork: Minneapolis branding and digital agency offering integrated brand, design, and web services to growth-oriented businesses, closely mirroring Olive & Company's interconnected service model.
- Major Tom: Full-service digital agency delivering brand strategy, web design, and digital marketing across North America; comparable three-pillar offering with similar mid-market enterprise client focus.
- Thrive Internet Marketing Agency: Digital marketing agency delivering SEO, web design, content marketing, and digital advertising—directly comparable services to Olive & Company's digital marketing pillar, though at a larger scale.
- WebFX: Large digital marketing agency offering web design, SEO, and digital advertising services that overlap Olive & Company's core offerings; larger scale but analogous mid-market/enterprise service model.
Broad incumbents
- R/GA: Global digital agency offering brand, web, and digital marketing as part of a much broader portfolio; competes with Olive & Company on enterprise RFPs but at vastly greater scale and breadth.
- Huge: Global digital agency with overlapping capabilities in brand strategy, experience design, and digital marketing; relevant as a competitor on larger enterprise pitches even though its portfolio is far broader than Olive & Company's.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Olive & Company social profiles
Digital presenceOlive & Company financial estimates
Financial estimateRevenue estimate
Valuation estimate
Olive & Company leadership team
Management profileNumber of profiles
Profiles3 records
Olive & Company funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Olive & Company M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Olive & Company
What does Olive & Company do?
Olive & Company is a marketing agency that sells professional services across three interconnected pillars: Branding Services (brand workshops, messaging, logo design, visual identity systems, brand guidelines, brand training), Web Design Services (WordPress website management, website audits, UX strategy, SEO, web development, technology integrations), and Digital Marketing Services (SEO, digital advertising, content marketing, email marketing, analytics), supplemented by Digital Marketing Audits. Its offerings are delivered as project-based or retainer engagements to growth-minded businesses and government entities.
Is Olive & Company a public or private company?
Olive & Company is a private company. It is classified as unknown and is currently operating.
When was Olive & Company founded?
Olive & Company was founded in 2003. It employs 11 to 50 people.
Where is Olive & Company based?
Olive & Company is headquartered in Minneapolis, United States, in the North America region.
How does Olive & Company make money?
One revenue line is on record: marketing Services Revenue.
Who are Olive & Company's main competitors?
Direct peers on record are Straight North, Periscope, Manifest, StoneArch Creative, Clockwork, Major Tom, Thrive Internet Marketing Agency and WebFX. Broad incumbents are R/GA and Huge.
Does Olive & Company have an API?
No public API is recorded for Olive & Company.
What industry is Olive & Company in?
Olive & Company's product category is Digital Marketing Services. Its primary akta.pro industry code is BPAFAEAJ, Brand Consulting, Audits & Research (Brand Health, Equity, Competitive). Its NAICS code is 541810 and its SIC code is 7311.