What Point Mobile does

Point Mobile Co., Ltd., founded in 2006 in Seoul, South Korea, manufactures enterprise-grade rugged mobile computing hardware — mobile computers, handheld terminals, RFID readers/sleds, rugged tablets, Bluetooth ring/pocket scanners, and POS systems — for logistics, warehouse, retail, transportation, manufacturing, healthcare, and field-service customers across more than 80 countries. The product portfolio is Android-based and engineered for industrial environments, featuring MIL-STD-810 durability, IP65/IP67/IP68 ingress protection, Honeywell scan engines, integrated 1D/2D barcode and UHF RFID capture, and modern connectivity (5G, Wi-Fi 6E/7, UWB, Bluetooth). The flagship MF52 is the world's first mobile computer with chipset-level UHF RFID integration, pairing a Qualcomm QCM6690 "On-Device AI" SoC with a 16mm-slim, MIL-STD-rated chassis.

The company's software/services layer is proprietary and material to its value proposition: PMDM (Point Mobile Device Management) provides centralized fleet management, battery analytics, and security; PULS delivers up to 7 years of Android OS upgrades and security patches via FOTA; and EmKit offers an enterprise SDK plus APIs for device integration. Distribution combines direct enterprise sales through wholly-owned subsidiaries in Düsseldorf, Bothell (USA), Tokyo, Istanbul, Hong Kong, and Shenzhen (manufacturing) with an indirect channel of 196 sales partners and 77 service centers globally. The company transitioned from OEM/ODM supplier to Honeywell, CASIO, and Amazon to a branded portfolio launched in 2013, and was listed on KOSDAQ (ticker 318020) in 2020 — the first in Korea's enterprise mobile industry to do so. Leadership comprises Founder & CEO SK Kang, CTO DM Jang, and Sr. Director DK Sohn.

Revenue is generated primarily through hardware sales with quote-based enterprise pricing; recurring software/services revenue from PMDM, PULS, and EmKit is a smaller but strategically important layer. The customer base spans primary verticals (retail, warehouse/distribution, transport & logistics, e-commerce) and secondary verticals (healthcare, manufacturing, energy/utilities, entertainment), served through both global direct sales and a wide partner channel. Historical OEM scale is reflected in the $50M Export Tower awarded at Korea's 59th Trade Day Awards (2022).

Name

Point Mobile

Legal name

Point Mobile Co., Ltd.

Website

https://pointmobile.com

Company type

Public

Founded year

2006

Operating status

Operating

Headcount range

101–250 employees

Short description

Point Mobile is a KOSDAQ-listed South Korean manufacturer of rugged enterprise mobile computers, handheld terminals, RFID readers, tablets, Bluetooth scanners, and POS systems serving logistics, retail, warehouse, healthcare, and manufacturing customers across 80+ countries via direct subsidiaries and 196 channel partners.

Ownership category

akta.pro rank

Product category

Enterprise Rugged Mobile Computing Hardware

NAICS

Computer Terminal and Other Computer Peripheral Equipment Manufacturing (334118), Computer and Peripheral Equipment Manufacturing (3341)

SIC

Computer Peripheral Equipment, Nec (3577)

akta.pro primary industry

Rugged Handhelds & Mobile Computers (HDACALAB)

akta.pro secondary industries

Mobile POS (mPOS) Devices & Handheld Terminals (HDACAKAB), Fleet, Asset Tracking & Telematics Location Platforms (BPAMANAF)

Keywords

• Rugged mobile computers
• Enterprise handheld terminals
• Barcode scanning devices
• UHF RFID readers
• Enterprise mobile computing

Headquarters

HQ city

Seoul

HQ country

South Korea

HQ region

Asia

Offices7 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Technology or R&D, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Hardware Sales: Sale of rugged mobile computers, handheld terminals, RFID readers, tablets, Bluetooth scanners, and POS systems to enterprise customers across logistics, retail, healthcare, manufacturing, and other industries.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

Point Mobile designs, manufactures, and sells rugged enterprise mobile computers, handheld terminals, UHF RFID readers, tablets, Bluetooth scanners, and POS systems running Android OS for industries including retail, logistics, healthcare, and manufacturing. The company complements its hardware portfolio with proprietary software services — PMDM device management, PULS lifecycle support, and EmKit SDK — and operates a global sales and service network spanning 80+ countries.

Product overview

Point Mobile is a South Korean enterprise and industrial mobile device manufacturer founded in 2006, operating in over 80 countries. The product portfolio includes Mobile Computers (MF52, MF52e, PM84P, PM68, PM95, PM84, PM86, PM75, PM67, PM30, PM30hc, PM90, PM85), Handheld Terminals (PM352, PM452, PM351, PM451, PM560, PM550), RFID Solutions (RF88), Tablets (TR54, PT11, TE32), Bluetooth Scanners (PM5, PM3), and POS Systems (P8, P10, PS72, PM500, PS32). The company provides complementary software services including PMDM (device management), PULS (lifetime updates), and EmKit (SDK development). Products feature rugged durability (MIL-STD-810, IP65/IP67/IP68 ratings), enterprise connectivity (5G, Wi-Fi 6E/7, Bluetooth), and advanced data capture capabilities (barcode scanning, RFID, NFC, high-resolution cameras).

Differentiator

Problem solved

Functional benefit

Products and services

• MF52 Mobile Computer Flagship rugged mobile computer integrating Qualcomm QCM6690 with On-Device AI, Wi-Fi 7, 5G, UWB, RFID, 2D scanning, NFC, and a 50MP camera in a 16mm slim profile with hot-swappable 7,000mAh battery and MIL-STD-810/IP68 durability. Targeted at retail, logistics, and field service frontline workers.
• MF52e Mobile Computer Rugged mobile computer inheriting MF52 series DNA, optimized for business scalability. Features Qualcomm QCM4490 Octa-core 2.4GHz processor, Wi-Fi 6E, 5G, Honeywell S0703 scan engine with 573mm scanning range, 13MP camera, and lightweight frame.
• PM84P Mobile Computer Evolution of PM84 featuring Qualcomm Octa-core 2.0GHz processor, Wi-Fi 6E, next-generation scan engine, Android 15, optional 8GB RAM, RFID-enabled SKU option, IP65 rating, and 1.8m drop resistance with rugged boot.
• PM68 Mobile Computer Hybrid mobile computer combining responsive touchscreen with physical keypad for field applications. Features 2.0GHz Octa-core processor, Android 15, 6GB RAM/64GB storage, 1D/2D barcode scanning, 4,150mAh hot-swap battery, IP67 rating, and ergonomic vertical design at 254g.
• PM95 Mobile Computer 5G mobile computer with Wi-Fi 6E, 6-inch FHD+ display, 16MP PDAF camera, 2.4GHz octa-core processor, up to 8GB RAM/128GB UFS storage, enterprise hot-swap, dual 3W speakers, PTT functionality, 7,020mAh battery option, IP68/IP65 rating.
• PM84 Mobile Computer Practical mobile computer with octa-core processor, 4GB RAM/64GB flash storage, and optional 7,020mAh high-capacity battery.
• PM86 Mobile Computer Enterprise mobile computer with Wi-Fi 6 and 2x2 MU-MIMO support, featuring Enterprise Hot-Swap, BLE Beacon, drop resistance, and purpose-built business features.
• PM75 Mobile Computer Lightweight ergonomic mobile computer with 5.5-inch screen, Android 11 OS, 1.5m drop test (MIL-STD-810G), IP65 water/dust resistance, and high-speed Wi-Fi connectivity.
• PM67 Mobile Computer Mobile computer with same form factor as PM66, featuring 2.2GHz Qualcomm octa-core processor, 3GB RAM/32GB storage, Android 11. Optimized for transportation, logistics, and warehouse management.
• PM30 Mobile Computer Slim 11mm mobile computer at 165g with 2.2GHz octa-core processor, 4GB/64GB memory, certified Android Enterprise Recommended (AER) device for retail spaces and warehouse operations.
• PM30hc Mobile Computer Rugged mobile computer designed for medical environments with synthetic resin exterior resistant to frequent disinfection.
• PM90 Mobile Computer High-performance mobile computer with Qualcomm octa-core 2.2GHz processor, four physical keys, built-in Magnetic Stripe Reader and IC Reader, fast scanning, and expanded usability.
• PM85 Mobile Computer Durable mobile computer for enterprise services, retail, public sector, transportation, and logistics with 5-inch design, dual scanner engine options, dual speakers up to 3W output, and optional 5,800mAh battery.
• PM352 Handheld Terminal Lightweight ergonomic handheld terminal with 2.2GHz processor, 4GB RAM, 64GB storage, 13MP camera, and Wi-Fi 6E for enhanced productivity.
• PM452 Handheld Terminal Rugged handheld terminal with cutting-edge features, powerful processor, and advanced scanning engine delivering top-tier performance and superior durability in enterprise environments.
• PM351 Handheld Terminal Lightweight slim handheld terminal prioritizing user experience with two keypad options and three scan engine choices for maximized ease of use.
• PM451 Handheld Terminal IP65-rated handheld terminal with 2.2GHz octa-core processor, 4GB RAM, 64GB flash, three keypad options, three scanner engine choices, and ergonomic gun handle option for logistics industry.
• PM560 Handheld Terminal Handheld terminal with 2.0GHz Qualcomm processor, 4GB RAM/64GB Flash, Android 11 OS, Wi-Fi 6 support for optimized logistics and warehouse processes.
• PM550 Handheld Terminal Handheld terminal with 1.2GHz Qualcomm processor, 2GB RAM/16GB Flash, 6,300mAh removable battery, Wi-Fi, optional 1D/2D standard or long-range scanner, 4.3-inch display, and Bluetooth v4.1.
• RF88 RFID Reader High-performance UHF RFID reader with up to 1,300 tags per second reading speed and over 10m (32.8 ft) range, setting a new standard for RFID technology.
• TR54 Rugged Tablet Rugged 11-inch tablet combining sleek design with enterprise-grade durability. Features front-facing NFC, optional 45-degree barcode scanner, hot-swappable battery, 2.2GHz octa-core processor, up to 8GB RAM/128GB UFS storage, Android 15, 1.2m drop resistance.
• PT11 Tablet Tablet for everyday use including learning, business tasks, and entertainment with 11-inch display, premium content support, LTE connectivity, and comprehensive features.
• TE32 Tablet Tablet with Android 13 OS, 2.0GHz octa-core processor, 4GB/64GB memory, up to 1TB microSD expansion, and 6,020mAh battery for extended use.
• PM5 Bluetooth Scanner High-intensity data scanning ring scanner with drastically reduced weight, ambidextrous design for wearability, and optional USB-C bracket for independent use.
• PM3 Bluetooth Scanner Bluetooth scanner with ARM Cortex-M4 RISC processor, 1D or 1D/2D scan engine, Bluetooth Class II v4.2, 1.0-inch OLED display, 1.5m drop test, IP54 rating.
• P8 mPOS Lightest mPOS in Point Mobile lineup with 2.0GHz octa-core processor, Android 11, combining power and portability for mobile payment operations.
• P10 mPOS mPOS for small businesses supporting credit card and digital payments with built-in barcode scanning and printing capabilities for retail, field services, and other industries.
• PS72 POS Terminal Premium POS system for retail stores with Android 13, octa-core CPU, 8GB RAM/64GB storage, dual monitor and Wi-Fi options for customizable customer experience.
• PM500 Mobile Payment Terminal Android-based mobile payment terminal (mPOS) combining excellent usability and durability for payment operations.
• PS32 Compact POS Terminal Compact POS terminal with hexa-core processor, Android 13 OS, dual FHD displays, and rich I/O ports for modern retail environments.
• PMDM (Point Mobile Device Management) Comprehensive device management solution for managing and monitoring Point Mobile Android devices, including centralized control, device configuration, performance monitoring, and battery replacement prediction. Offered with Free/Standard and paid Enterprise+ plans, with remote control, logging, OS updates, and asset management capabilities.
• PULS (Patches, Updates & Lifetime Support) Lifecycle support service providing up to 7 years of security patches, updates, and Android version upgrades. Features free security patches, optional Android version upgrades, and FOTA (Firmware Over-the-Air) wireless updates.
• EmKit Enterprise SDK Enterprise development kit providing integrated SDK with APIs and Google Generic SDK for efficient control of device modules including battery performance, touch sensitivity, physical buttons, scanning, and RFID functions. Enables simplified development and seamless PMDM integration.

Quantifiable outcome

• Up to 1,300 tags per second reading speed with RF88 RFID reader
• +3 more outcomes

Named customers4 records

Segments8 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration7 records

AI capability2 records

Feature6 records

Partnerships

Seven partnerships are on record, tiered core.

• 42GearscoreTechnology or Integration42Gears is a mobile device management and endpoint security provider. Point Mobile collaborates with 42Gears to provide unified endpoint management solutions for enterprise customers.
• EspercoreTechnology or IntegrationEsper provides advanced device management and deployment solutions. Point Mobile devices integrate with Esper's platform for enhanced enterprise device management capabilities.
• VMwarecoreTechnology or IntegrationVMware provides enterprise mobility management and endpoint security solutions. Point Mobile integrates with VMware's solutions for comprehensive enterprise device management.
• SOTIcoreTechnology or IntegrationSOTI is a mobility management provider specializing in mobile device management, application management, and security. Point Mobile collaborates with SOTI to deliver integrated mobility management solutions.
• IvanticoreTechnology or IntegrationIvanti provides enterprise IT management and security solutions. Point Mobile devices work with Ivanti's platform for enhanced enterprise mobility management.
• MobileIroncoreTechnology or IntegrationMobileIron (now part of Ivanti) provides mobile enterprise management platform. Point Mobile integrates with MobileIron for enterprise mobility management capabilities.
• StayLinkedcoreTechnology or IntegrationStayLinked provides terminal emulation and device management solutions. Point Mobile collaborates with StayLinked to provide enterprise terminal emulation solutions.

Scale indicators4 records

Recent moves15 records

Expansion highlights6 records

Direct peers

• Unitech Electronics: Taiwan-based rugged mobile computer and scanner vendor (PA768, HT730) competing directly in warehousing, logistics, and retail with comparable Android rugged handhelds.
• Zebra Technologies: Global leader in rugged mobile computers, barcode scanners, RFID, and enterprise printing - directly competes with Point Mobile across logistics, retail, and manufacturing verticals with overlapping product families (TC/TC7x, MC9x equivalents).
• Honeywell (Mobile Computing): Major rugged handheld and mobile computer vendor (CT60, CT30 series); notably Point Mobile was a Honeywell ODM supplier pre-2013, so Honeywell is both its former customer and most formidable direct competitor in the same product category.
• Datalogic: Italian-headquartered maker of rugged handheld computers and barcode scanners (Skorpio, Memor) competing directly with Point Mobile PM-series and PM351/PM451 in retail and logistics.
• Panasonic (TOUGHBOOK): TOUGHBOOK rugged tablets and handhelds target logistics, field service, and manufacturing - the same verticals as Point Mobile, with comparable MIL-STD durability and IP ratings.
• Casio (Mobile Industrial Solutions): Casio entered rugged enterprise handhelds via ITG-100 series and had a supply agreement with Point Mobile (2016); today both sell rugged handhelds into retail and logistics.
• Bluebird: Korean-headquartered rugged mobile computer and POS manufacturer with overlapping product lines (EF50, RT101) in retail, logistics and field service - same Korean heritage and same target verticals as Point Mobile.
• CipherLab: Taiwan-based maker of rugged mobile computers (RK25, RS36) and barcode scanners that compete directly with Point Mobile's PM-series in warehouse and retail use cases.
• Urovo Technology: Chinese rugged handheld and POS manufacturer that competes with Point Mobile in price-sensitive retail and logistics accounts, particularly across APAC and Eastern Europe.
• Newland EMEA: Manufacturer of rugged mobile computers (MT90, N7) and barcode scanners; competes with Point Mobile's PM and RF series in EMEA retail and logistics.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/PointMobileKR
• Facebookfacebook.com/pointmobilekr

Compliance7 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Subsidiaries6 records

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Point Mobile