What SchoolBI does

SchoolBI is a cloud-based data warehouse and business intelligence platform purpose-built for K-12 independent schools, founded in 2022 and headquartered in Manchester, New Hampshire (United States). The platform ingests data from common school systems — Blackbaud, Veracross, Google Sheets, and CSV — via pre-built API and file connectors, then runs ETL processes to clean, deduplicate, and structure that data into a normalized "golden record" warehouse modeled on NAIS DASL standards. Schools visualize the unified data through native connectors to Looker Studio and Power BI, with an in-house "Data Artist" team providing fractional dashboard-building, data storytelling, and governance advisory as a paid add-on.

The company sells through a three-tier annual subscription — Starter ($5,200/year), Pro ($7,200/year), and Premium ($9,200/year) — differentiated by data source count, support depth, and access to AI Operations (anomaly detection, in beta on Pro) and AI Insights (predictive analytics, GA on Premium). Additional data sources, live training, dedicated success management, and Data Artist services are monetized as add-ons, with custom pricing for dioceses and multi-school organizations handled via direct sales. Its primary customer base is private K-12 independent schools in North America, with public K-12 and higher education cited as secondary verticals.

In November 2025, SchoolBI was acquired by Blackbaud, a global software provider for social impact organizations, combining SchoolBI's data unification capabilities with Blackbaud's distribution scale, product ecosystem, and AI investment capacity. The company continues to operate with its existing team, branding, and customer experience commitments preserved.

Name

SchoolBI

Legal name

SchoolBI, Inc.

Website

https://schoolbi.com

Company type

Private

Founded year

2022

Operating status

Operating

Headcount range

1–10 employees

Short description

SchoolBI is a cloud-based data warehouse and business intelligence platform purpose-built for K-12 schools that unifies siloed data from systems like Blackbaud and Veracross into a normalized warehouse, made accessible via Looker Studio and Power BI.

Ownership category

akta.pro rank

Product category

K-12 Education Analytics Software

NAICS

Educational Support Services (611710), Educational Services (611)

SIC

Services-Computer Processing & Data Preparation (7374), Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

School IT Infrastructure & Cybersecurity for K–12 (Network, Identity, SSO) (EDAJAMAM)

Keywords

• K-12 education analytics
• School data warehouse
• Education business intelligence
• Student information system integration
• ETL data pipelines

Headquarters

HQ city

San Francisco

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Infrastructure, Marketing or Sales, Operations

Revenue model

1. Subscription - Starter Plan: Annual subscription tier providing foundational BI capabilities including Full Dashboard Library, Error Reporting Library, 3 Data Sources, Looker Studio and Power BI support, Community and Help Site, Standard SLA, and Asynchronous Training.
2. Subscription - Pro Plan: Annual subscription tier with expanded coverage: 5 Data Sources, AI Operations (Beta), Community Portal access, Live In-App Chat & Email, Dedicated Success Manager, and both Asynchronous and Live Training.
3. Subscription - Premium Plan: Annual subscription tier for mature data operations: 7 Data Sources, AI Operations and AI Insights, Community Portal, User Conference, Dedicated Success Manager, comprehensive Training, and Premium SLA support.
4. Additional Data Source Add-ons: Add-on pricing for extra data sources beyond plan limits: $1,200 per additional source for Starter plan and $950 for Pro plan.
5. Data Artist Professional Services: Fractional data visualization services including data storytelling, Looker Studio and PowerBI dashboard support, data source/connector creation, data culture advising, customized training, and data governance advisory — sold as an add-on engagement to any subscription tier.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels8 records

Core offering

SchoolBI sells a cloud-based business intelligence and data warehouse platform purpose-built for K-12 schools. It ingests data from school systems (Blackbaud, Veracross, Google Sheets, CSV) via pre-built connectors, runs ETL pipelines to produce a normalized "golden record," and exposes the data through Looker Studio and Power BI dashboards, with AI-powered anomaly detection and predictive insights available on higher tiers.

Product overview

SchoolBI is a unified business intelligence (BI) platform purpose-built for K-12 schools, functioning as a centralized data warehouse with integrated analytics capabilities. The core SchoolBI Platform connects to multiple data sources through pre-built connectors (Blackbaud, Veracross, Google Sheets, CSV files) and synthesizes this data into a normalized standard model via ETL (Extract, Transform, Load) processes, creating a 'golden record' architecture. Schools can visualize and analyze their data through native integrations with Looker Studio and Power BI. The product is offered in three subscription tiers (Starter at $5,200/year, Pro at $7,200/year, Premium at $9,200/year) with escalating features including AI Operations (anomaly detection, Beta on Pro) and AI Insights (predictive analytics, GA on Premium). Data Artist Services provides professional consulting for dashboard building, data strategy, and governance.

Differentiator

Problem solved

Functional benefit

Products and services

• SchoolBI Platform Cloud-based business intelligence and data warehouse platform that unifies siloed K-12 school data into a normalized "golden record" and exposes it through Looker Studio and Power BI dashboards.
• Data Artist Services Fractional data visualization and data storytelling services powered by SchoolBI's in-house institutional research team, including custom dashboard building, Looker Studio and Power BI support, training, and data strategy/governance advisory.
• Looker Studio Connector Native connector app in the Looker Studio marketplace that lets users connect their SchoolBI data to Looker Studio to build dashboards, charts, and self-service reports with drill-through capabilities.
• Power BI Connector Native app in the Power BI marketplace that enables schools to authenticate with API keys and connect SchoolBI data to Power BI for advanced visualization and reporting.
• Google Sheets Data Source Data source integration that lets schools import data directly from Google Sheets into the SchoolBI data warehouse as an alternative to direct API connections.
• CSV Data Ingestion Drag-and-drop CSV file ingestion support that lets schools incorporate legacy or custom-exported data into the SchoolBI data warehouse.

Quantifiable outcome

• Prediction: majority of private schools will have a data warehouse line item within 18 months
• +1 more outcomes

Named customers2 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

AI capability4 records

Feature7 records

Partnerships

Six partnerships are on record, tiered flagship and core.

• BlackbaudflagshipStrategic or Co-development Partner · 1 November 2025SchoolBI joined Blackbaud in November 2025 as a strategic acquisition. The partnership combines SchoolBI's data unification capabilities with Blackbaud's scale, product ecosystem, and AI-driven innovation for K-12 education. The deal enables SchoolBI to pursue broader opportunities including external reporting organizations, peer-school benchmarking, and institution-wide insights for multi-school organizations. Customer experience, support, and access remain unchanged.
• VeracrosscoreTechnology or IntegrationVeracross is listed as a partner on SchoolBI's About page. SchoolBI provides a pre-built data connector that pulls data from Veracross systems directly through their API into the SchoolBI data warehouse.
• AWS (Amazon Web Services)coreTechnology or IntegrationSchoolBI was selected to participate in the global AWS Education Accelerator (January 2024), a 10-week immersive EdTech startup program. SchoolBI expands its use of AWS solutions for its data warehouse infrastructure. AWS provides up to $100,000 in computing credits and mentorship on cloud technology, AI/ML adoption, and go-to-market support.
• Power BIcoreTechnology or IntegrationPower BI (Microsoft) is listed as a partner and supported BI visualization tool. SchoolBI connects to Power BI via its connector/app in the Power BI marketplace, enabling schools to visualize their data in Power BI dashboards.
• Looker Studio (Google)coreTechnology or IntegrationLooker Studio (formerly Google Data Studio) is listed as a partner and the primary supported BI visualization tool. SchoolBI offers a Looker-approved connector with an app in Google Data Studio's marketplace, enabling schools to create reports and dashboards.
• NAIS (National Association of Independent Schools)coreChannel Partner/ Reseller/ DistributorNAIS is listed as a partner. SchoolBI is positioned as a data solution provider within the NAIS independent school network, leveraging NAIS community channels and events for distribution and awareness within the independent school segment.

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Regional players

• Whipple Hill: Whipple Hill (now PowerSchool's independent school group) provides SIS and reporting for independent K-12 schools; founder Ryan Bowse previously worked there. It represents the legacy reporting stack SchoolBI explicitly aims to displace.

Emerging players

• Veracross: Veracross is an independent school SIS that SchoolBI integrates with, but increasingly offers its own analytics and reporting modules. Same independent-school customer base and overlapping data-modeling scope creates both partner and competitor dynamics.
• Edsby: Edsby is a K-12 learning management and analytics platform with analytical dashboards for administrators. It overlaps with SchoolBI on school-side analytics but addresses a broader LMS workflow.
• Finalsite Analytics: Finalsite offers constituent management and analytics for private K-12 schools, including enrollment and communication analytics. It targets the same private-school segment as SchoolBI with a narrower data-warehouse footprint.

Broad incumbents

• Looker Studio (Google): Looker Studio (formerly Google Data Studio) is also a SchoolBI integration target and a competing free BI tool schools could use directly against raw data sources. Schools without warehouse capabilities may default to Looker for ad-hoc reporting.
• Tableau: Tableau is the leading general-purpose BI platform, often the default analytics tool in larger schools with mature data teams. It competes with SchoolBI wherever schools opt for self-built general BI stacks instead of a purpose-built education warehouse.
• Blackbaud (K-12/Independent School segment): Blackbaud is SchoolBI's acquirer (Nov 2025) and a leading SIS/ERP provider in K-12 independent schools. As parent and platform, Blackbaud now bundles SchoolBI's analytics with its SIS — defining the post-acquisition competitive context for any independent K-12 data-warehouse alternative.
• PowerSchool Analytics: PowerSchool is the dominant K-12 SIS with embedded analytics (PowerSchool Analytics, Unified Classroom). As the broad incumbent, it competes with SchoolBI by offering analytics natively inside the SIS workflow, though it lacks SchoolBI's 'warehouse-as-a-service' multi-system abstraction.
• Microsoft Power BI: Power BI is both a SchoolBI integration destination and a competing general-purpose BI platform used directly by schools. Microsoft bundles it heavily into education agreements, creating a structural gravity well SchoolBI must outperform on ease-of-use.

Direct peers

• Schoolzilla: Schoolzilla is a K-12 data warehousing and analytics platform that unifies SIS and assessment data into dashboards for school districts. It is the closest direct competitor to SchoolBI in the K-12 data warehouse / business intelligence space.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/i/flow/login
• Facebookfacebook.com/login
• LinkedInlinkedin.com/company/about

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about SchoolBI