Stolo

What Stolo does

Stolo Technologies Pvt. Ltd. operates Stolo, an India-only, browser-based options trading intelligence platform serving retail F&O traders on the National Stock Exchange. The platform unifies four workflow stages — pre-trade analysis, multi-leg strategy building, broker-integrated execution, and post-trade review — into a single product, anchored by NSE-authorised real-time Open Interest data refreshed every 3 minutes across 195+ F&O instruments (Nifty, BankNifty, FinNifty and 191 individual stocks). Core technical components include an option chain with inline Greeks (Delta, Gamma, Theta, Vega, IV), a multi-leg strategy builder with 25+ pre-built strategies and live payoff curves, a scalping terminal with keyboard shortcuts and auto-trail stop-loss, an integrated trading journal with behavioural pattern insights, and OAuth-based order routing to 10+ Indian brokers (Zerodha, Upstox, Angel One, Dhan, Fyers, Nuvama, Sharekhan, Kotak Neo, Tradesmart, Bigul, FlatTrade) plus TradingView charting. The company is currently undergoing NSE empanelment, which has temporarily paused live trading features while analysis tools remain operational.

Stolo monetises exclusively through consumer subscriptions priced in INR: a ₹299 one-time 7-day trial (no credit card, no auto-renewal), a ₹799/month Pro plan, and a ₹7,999/year Pro plan (effective ₹667/month). All three tiers carry a 7-day refund guarantee and are currently discounted during the NSE empanelment period. Customer acquisition runs on a product-led growth motion reinforced by a community-led layer — a 10,000+ trader Telegram channel, bilingual Hindi/English YouTube tutorials, and an educational library of 143 articles (84 blog posts plus 59 Learn-section modules across five categories). The company is founder-owned and privately held (Stolo Technologies Pvt. Ltd., Karnataka, India), with no disclosed institutional funding, no disclosed revenue, 11–50 employees, and a headcount of customers reported as 58K+ active traders. Strategic priorities currently centre on completing NSE empanelment and expanding product breadth across the pre-, intra- and post-trade workflow.

Name

Stolo

Legal name

Stolo Technologies Pvt. Ltd.

Website

https://stolo.in

Company type

Private

Founded year

2023

Operating status

Operating

Headcount range

11–50 employees

Short description

Stolo is an India-only, browser-based options trading intelligence platform for retail NSE F&O traders, integrating NSE-authorised Open Interest analytics, multi-leg strategy building, broker-integrated execution, and trade journaling across 195+ instruments.

Ownership category

akta.pro rank

Product category

Retail Options Trading Software

NAICS

Commodity Contracts Intermediation (52316), Securities and Commodity Contracts Intermediation and Brokerage (5231)

SIC

Commodity Contracts Brokers & Dealers (6221)

akta.pro primary industry

Algorithmic Trading & Execution Platforms (FSAFANAN)

akta.pro secondary industry

Multi-Asset Electronic Trading Platforms (FSAFANAH)

Keywords

• Options trading software
• Open interest analysis
• Strategy builder
• Broker-integrated terminal
• Trading journal

Headquarters

HQ city

Bengaluru

HQ country

India

HQ region

Asia

Offices1 record

Markets served

GTM type

B2C

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Pro Subscription - Monthly: Monthly subscription at ₹799 (currently discounted from ₹999 during NSE empanelment), providing full Pro access with all features including live OI data, strategy builder, broker-integrated terminal, FII/DII data, and trading journal. Billed monthly with no annual commitment.
2. Pro Subscription - Annual: Annual subscription at ₹7,999/year (currently discounted from ₹9,999) or ₹667/month, providing identical Pro access with monthly billing savings of ₹1,589 vs monthly plan. Includes priority support and early feature access.
3. Pro Trial - 7 Days: One-time ₹299 charge for 7 days of full Pro access. No auto-renewal, no credit card required. Serves as acquisition funnel for monthly/annual subscriptions.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

Stolo is an all-in-one browser-based options trading intelligence platform for Indian retail F&O traders. It integrates pre-trade analysis (Option Chain, OI Charts, PCR, Max Pain, FII/DII flow), multi-leg strategy building with live Greeks and payoff curves, broker-integrated execution terminal with keyboard shortcuts and auto-trail, and a post-trade structured journal with behavioural pattern insights into a single subscription SaaS product. The platform connects to the trader's existing broker account via OAuth and consumes NSE-authorised real-time market data with 3-minute refresh cycles.

Product overview

Stolo is a unified options trading intelligence platform for Indian retail traders built around the stop-loss principle. It combines pre-trade analysis, strategy building, live execution, and post-trade review into a single browser-based platform connected to the trader's existing broker account. The core product portfolio spans four interconnected layers: (1) Analysis Suite — Option Chain, OI Charts, PCR Analysis, Max Pain, FII/DII Flow, Options Buildup, Premium Decay, Strike-wise OI, OI Gainers/Losers, Support & Resistance, Market Heatmap, F&O Screener, Volume Gainers/Losers, Advance/Decline, and Option Greeks tools; (2) Strategy Builder — multi-leg payoff visualiser with 25+ pre-built strategies, live Greeks, IV stress-testing, and basket order execution; (3) Execution Tools — Scalping Terminal (with keyboard shortcuts, predefined rules, and auto-trail) and Trading Terminal (one-window OI, Greeks, net P&L, and broker-integrated order placement); and (4) Review Tools — Trading Journal with pre-session setup, emotion tracking, 4-bucket outcome classification, discipline streak, and auto pattern insights. All market data is sourced directly from NSE with 3-minute refresh cycles and covers Nifty 50, BankNifty, FinNifty, Midcap Nifty, and 191 F&O stocks.

Differentiator

Problem solved

Functional benefit

Products and services

• Option Chain Analysis Live option chain for Nifty, BankNifty, FinNifty, and 191 F&O stocks showing strikes, OI, Greeks, IV, PCR, Max Pain, and premiums in a unified view, with real-time NSE-authorised data refreshed every 3 minutes.
• Open Interest (OI) Charts Live OI analysis charts displaying open interest buildup and unwinding across all NSE strikes, with PCR trends, Max Pain calculation, historical OI comparison across expiries, Change in OI (COI) highlighting, and OI alerts for key strikes.
• Strategy Builder Multi-leg options strategy builder with live payoff curves, breakeven calculation, real-time Greeks on every leg, 25+ pre-built strategies, IV scenario stress-testing, paper trading mode, and one-click basket order execution across Nifty, BankNifty, and all F&O stocks.
• Scalping Terminal Broker-integrated trading terminal with keyboard shortcuts for sub-second execution, predefined order rules auto-filling order parameters, auto-trail stop-loss functionality, and live OI confirmation — designed for fast in-and-out scalping on NSE F&O instruments.
• Trading Terminal Unified one-window trading terminal combining live option chain, real-time OI data, Greeks, net P&L after all charges, trailing stop-loss, and multi-leg basket order execution — integrated with 10+ Indian brokers via OAuth.
• Trading Journal Structured trading journal with pre-session setup, mandatory emotion tracking, 4-bucket outcome classification (Big Profit / Small Profit / Small Loss / Big Loss), auto-generated behavioural pattern insights after 10+ sessions, discipline streak tracking, and end-of-day reflection ritual for F&O traders.
• Learn Section Structured educational content with 59 in-depth articles across 5 learning modules (Candlestick Patterns, Indices, Strategies, Technical Indicators, Trading Psychology) covering options concepts for beginners through advanced traders, available in English and Hindi with guided walkthroughs.
• Stolo Pro Subscription Subscription product tier (7-day trial ₹299, monthly ₹799 discounted from ₹999, annual ₹7,999 discounted from ₹9,999) granting full access to live OI data, 50+ analysis charts, strategy builder with Greeks, broker-integrated terminal, FII/DII flow data, and trading journal — with 7-day money-back guarantee.

Quantifiable outcome

• Avg setup time of 3 minutes for broker connection
• +3 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration12 records

AI capability1 record

Feature7 records

Partnerships

Ten partnerships are on record, tiered core.

• ZerodhacoreTechnology or IntegrationBroker integration partner enabling direct order routing from Stolo terminal to NSE via Zerodha's official API. Users can connect their Zerodha account via OAuth and execute trades directly from the Stolo platform without switching apps.
• UpstoxcoreTechnology or IntegrationBroker integration partner for direct order execution. Upstox users can connect their account to Stolo via OAuth authentication for integrated trading terminal access.
• Angel OnecoreTechnology or IntegrationBroker integration partner enabling Angel One users to access Stolo's analysis tools and execute trades directly from the platform via Angel One's API.
• DhancoreTechnology or IntegrationBroker integration partner. Dhan account holders can connect via OAuth and route orders from Stolo terminal directly to NSE through Dhan's infrastructure.
• FyerscoreTechnology or IntegrationBroker integration partner for Fyers users to access integrated trading terminal with direct order routing to NSE.
• NuvamacoreTechnology or IntegrationBroker integration partner via Nuvama's official API for direct order execution from Stolo terminal.
• SharekhancoreTechnology or IntegrationBroker integration partner enabling Sharekhan users to execute trades directly from Stolo platform via API connection.
• Kotak NeocoreTechnology or IntegrationBroker integration partner for Kotak Neo users to connect accounts and trade directly through Stolo terminal.
• TradingViewcoreTechnology or IntegrationIntegrated advanced charting provider within the Stolo terminal. Platform uses TradingView's global charting infrastructure for spot, futures, and options analysis.
• National Stock Exchange (NSE)coreTechnology or IntegrationNSE-authorised data feed partner providing direct real-time market data including OI, option chain, and FII/DII flow data. Currently undergoing official empanelment process for live broker connectivity and one-click trade execution capabilities.

Scale indicators6 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Sensibull: India's leading options analytics platform for retail traders, offering strategy builder and OI analysis. Directly competes with Stolo for the same Indian F&O retail audience, though historically focused on visualization rather than execution.
• Opstra: Indian options analytics platform specializing in OI and Payoff graphs. Cited by Stolo users as a comparison point, and targets the same Indian retail F&O trader segment with overlapping analysis features.
• Quantsapp: India-based options trading analytics platform offering OI data, strategy tools, and algo trading. Directly competes with Stolo on Indian F&O retail analytics and is explicitly named by Stolo users as a comparison.
• Zerodha Streak: Algo trading platform from India's largest broker, enabling retail traders to create, backtest, and deploy trading strategies. Competes with Stolo's strategy builder and automation within Zerodha's installed user base.

Emerging players

• Tradetron: India-based algo trading platform allowing retail traders to build and execute automated strategies without coding. Overlaps with Stolo's strategy builder and trade automation features for the same retail audience.
• Chartink: Indian retail-focused technical analysis and stock screening platform. Competes with Stolo's F&O screener and technical charting for the same Indian retail trader segment.

Broad incumbents

• TradingView: Global charting and trading platform that Stolo integrates with directly. While a partner, TradingView's own analytics and broker connectivity compete broadly for the same retail trader attention and screen time.
• Moneycontrol: India's largest financial information platform with market data, analytics, and increasingly tools for retail traders. Overlaps with Stolo on market intelligence and FII/DII data for Indian retail users.

Regional players

• Samco Trade Desk: Indian broker-integrated trading platform with built-in analytics for options traders. Comparable in that it bundles analysis with broker execution, though limited to Samco's own customer base.
• Definedge Securities: Indian brokerage and analytics provider, parent of Opstra. Operates in the same Indian retail F&O analytics niche with both proprietary data products and broker services.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/Stolo_IN
• YouTubeyoutube.com/@StoloIn
• Facebookfacebook.com/stolo.in

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Stolo