ParcelPoint
ParcelPoint operates a 1,400+ location Australian pickup, drop-off and returns network integrated with 200+ retail partners, offering last-mile delivery, doorstep dispatch and peer-to-peer parcel services to online shoppers and retailers.
- Company typePrivate
- Founded2011
- HeadquartersSurry Hills, Australia
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What ParcelPoint does
ParcelPoint is an Australian last-mile parcel delivery and returns platform founded in 2011 in Sydney by co-founders Julian Leach and Phil (and later joined by CEO/CTO/co-founder Mehdi Fassaie). The company operates a national network of 1,400+ local pickup and drop-off locations, branded as Parcelpoint Agents, comprising convenience stores, pharmacies, service stations and newsagents open extended hours including weekends. Customers can collect parcels, drop off returns, or send parcels peer-to-peer through this network, while retailers gain access to a flexible delivery and returns option at checkout.
The core product surface comprises four service lines: Retailer Delivery Service (parcel drop at a Parcelpoint Agent or delivery to an eligible address, retailer-paid), Returns Services (Retailer-Paid and User-Paid), Send Service (end-user-to-end-user delivery), and Shop & Collect Service for third-party parcels. ParcelPoint has extended into owned Doorstep Delivery with 2-hour delivery windows and live tracking, supported in part by bicycle couriers. The technology stack is a web-based platform integrated with 200+ retail partner systems (Amazon, eBay, ASOS, The Iconic, Myer, Adidas, SHEIN, Showpo, Noni B, Glassons, OZSale, Styletread) for checkout integration, with a customer-facing parcel tracking and returns portal. Payment processing is handled via Braintree.
ParcelPoint monetizes through transaction fees on each service line, with additional fees for oversized parcels, re-deliveries and late collections. Local agent locations earn a per-parcel revenue share, creating a flywheel that has helped expand the network to 1,400+ points and supported reported outcomes of 90% pickup within 24 hours, an 80+ NPS, and 34% of customers making ancillary purchases at the host location. The legal entity is HUBBED PP Pty Ltd (ABN 83 663 516 952), succeeding the prior Parcelpoint Pty Ltd (ACN 614 602 336) which was placed under administration. ParcelPoint operates only in Australia and has no disclosed parent company, recent institutional funding since 2015, or AI/ML capabilities.
ParcelPoint firmographics
Firmographics- Name
- ParcelPoint
- Legal name
- HUBBED PP Pty Ltd
- Website
- https://parcelpoint.com.au
- Company type
- Private
- Founded year
- 2011
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- ParcelPoint operates a 1,400+ location Australian pickup, drop-off and returns network integrated with 200+ retail partners, offering last-mile delivery, doorstep dispatch and peer-to-peer parcel services to online shoppers and retailers.
- Ownership category
- akta.pro rank
ParcelPoint industry classification
Industry- Product category
- Last-Mile Delivery & Parcel Logistics
- NAICS
- Local Messengers and Local Delivery (49221), Couriers and Express Delivery Services (492110)
- SIC
- Trucking & Courier Services (No Air) (4210)
- akta.pro primary industry
- Express PUDO / Parcel Lockers & Out-of-Home Time-Definite Pickup (TLAAABAL)
- akta.pro secondary industries
- Courier, Parcel & Last‑Mile Delivery Platforms (BPAMAHAD), Crowdsourced Retail Errand/Shopping & Delivery (TLAAAGAE)
Keywords
Where ParcelPoint is headquartered
LocationHeadquarters
- HQ city
- Surry Hills
- HQ country
- Australia
- HQ region
- Oceania
Offices1 record
Markets served
ParcelPoint business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Operations, Supply Chain, Technology or R&D, Personnel, Marketing or Sales, Infrastructure
Revenue model
- Delivery Service Fees: Fees charged for Retailer Delivery Service where end users collect parcels from Parcelpoint Agent locations or receive delivery at eligible addresses. Parcelpoint Fees are payable by the Retailer.
- Returns Service Fees: Fees from Returns Services including Retailer-Paid Returns (fee payable by Retailer) and User-Paid Returns (fee payable by end user/Sender/Recipient). Enables lodging parcels at Parcelpoint Agent locations or arranging collection from eligible addresses.
- Send Service Fees: Fees for end-user to end-user parcel delivery service where Sender lodges parcel at Parcelpoint Agent location or Eligible Address for delivery to another End User.
- Shop & Collect Service Fees: Fees for collecting parcels at Parcelpoint Agent locations where the parcel did not originate from a Parcelpoint Retailer, payable by the Recipient.
- Parcelpoint Agent Revenue Share: Local businesses (Parcelpoint Agents) earn revenue from every parcel picked up or dropped off at their location, creating an incentive model for network expansion.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Retailer Delivery Service - fees paid by retailer for customer pickup or delivery |
| Transaction based/ take rate | Pay-as-you-go | Returns Services - fees from user-paid or retailer-paid returns |
| Transaction based/ take rate | Pay-as-you-go | Send Service - end-user to end-user delivery |
| Other | Pay-as-you-go | Parcelpoint Agent Setup - no cost for local businesses to join network |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels5 records
ParcelPoint product offering
Product offeringCore offering
ParcelPoint operates a nationwide network of 1,400+ local pickup and drop-off locations across Australia, enabling consumers to collect, send, and return parcels from convenience stores, pharmacies, and service stations. The company integrates its delivery and returns options into the checkout of 200+ retail partners (including Amazon, eBay, ASOS, The Iconic, and Myer) and also offers doorstep last-mile delivery with 2-hour delivery windows and live tracking.
Product overview
ParcelPoint operates as a unified last-mile delivery and returns platform consisting of a network of 1,400+ pickup and drop-off locations across Australia combined with doorstep delivery services. The platform comprises three core offerings: the Parcelpoint Pickup Network (for click & collect and returns), Doorstep Delivery (with guaranteed 2-hour windows and live tracking), and a Returns Service (supporting 200+ retail partners including ASOS, eBay, Myer, and The Iconic). The platform also offers Send Service for peer-to-peer parcel delivery and Shop & Collect Service for third-party parcels, all accessible through an online booking and tracking system.
Differentiator
Problem solved
Functional benefit
Products and services
- Parcelpoint Pickup Network Australia-wide network of 1,400+ local pickup and drop-off locations at convenience stores, pharmacies, newsagents, and petrol stations, enabling customers to collect and return parcels during extended hours including weekends.
- Doorstep Delivery Guaranteed last-mile delivery to customers' homes with 2-hour delivery windows and live tracking, providing a personalised delivery experience within local neighbourhoods.
- Returns Service Branded customer returns portal enabling drop-off and pickup options with print-free experience, allowing customers to return parcels from over 200 partner stores including ASOS, eBay, and The Iconic.
- Send Service Enables delivery of a parcel from one end user to another end user, either via a Parcelpoint Agent location and/or another Eligible Address.
- Shop & Collect Service Enables an end user to collect a parcel from a Parcelpoint Agent location where the parcel did not originate from a Parcelpoint Retailer.
- Parcel Tracking Online parcel tracking system allowing customers to monitor delivery status via the Parcelpoint website.
Quantifiable outcome
- 90% of customers visit their local Parcelpoint within 24 hours of notification
- +7 more outcomes
Companies that use ParcelPoint
Customer profileNamed customers13 records
Segments3 records
Ideal customer profiles3 records
ParcelPoint technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
ParcelPoint partnerships and signals
Strategic signalPartnerships
14 partnerships are on record, tiered core.
- The IconiccoreThe Iconic is a major Australian online fashion retailer that integrates ParcelPoint delivery and pickup options at checkout, offering customers flexible delivery to local Parcelpoint locations.
- ASOScoreASOS integrates ParcelPoint services into their delivery and returns options, allowing customers to pick up and drop off parcels at local Parcelpoint locations across Australia.
- eBaycoreeBay Australia partners with ParcelPoint to offer customers convenient parcel pickup and drop-off options through the Parcelpoint network of 1,400+ local locations.
- MYERcoreMYER integrates ParcelPoint delivery and returns services, enabling customers to collect or return purchases at convenient local Parcelpoint Agent locations.
- AdidascoreAdidas Australia partners with ParcelPoint to offer customers flexible delivery and returns options through the Parcelpoint network.
- SHEINcoreSHEIN integrates ParcelPoint services for delivery to local pickup points and easy returns, enhancing the customer delivery experience.
- ShowpocoreShowpo partners with ParcelPoint for delivery and returns services. Paul Waddy, Head of Operations: 'Ease of use and choice are two key reasons we decided to partner with Parcelpoint'.
- Noni BcoreNoni B integrates ParcelPoint delivery and returns options, offering customers flexible pickup and drop-off services through the Parcelpoint network.
- GlassonscoreGlassons partners with ParcelPoint to offer customers convenient parcel delivery and returns through local Parcelpoint Agent locations.
- StyletreadcoreStyletread integrates ParcelPoint services for footwear delivery and returns, providing customers with flexible pickup options.
- OZSalecoreOZSale integrates ParcelPoint delivery and returns services, offering members flexible delivery to local Parcelpoint locations.
- Amazon AustraliacoreAmazon Australia integrates with ParcelPoint's network of 1,400+ pickup and drop-off locations, enabling Amazon customers to collect and return parcels at convenient local businesses.
- Palmyra Chemmart Pharmacy WAcoreLocal pharmacy serving as a Parcelpoint Agent location, offering parcel pickup and drop-off services to customers. Reports 30% of parcel customers purchase additional products in store.
- Cartridge World HamptoncoreLocal office supplies retailer serving as a Parcelpoint Agent location. Manager Sandra reports Saturday foot traffic up 10% and sales up $15,000 since November from offering parcel collection services.
Scale indicators10 records
Recent moves6 records
Expansion highlights4 records
ParcelPoint competitors and assessment
Company assessmentDirect peers
- Australia Post: The national postal operator of Australia, which runs its own 24/7 parcel locker network (MyPost/Parcel Lockers), 24/7 parcel collection points, and integrated PUDO offerings that directly overlap ParcelPoint's e-commerce pickup and returns proposition in the same Australian market.
- InPost Australia: Australian arm of InPost, a global parcel locker network operator. InPost deploys automated parcel lockers at convenience and transit locations — directly competing with ParcelPoint's agent-based PUDO model for the same fashion/retail customer and parcel lockers in Australian metros.
- Parcel Pending: US-headquartered parcel locker and click-and-collect solutions provider (now part of Quadient), specialising in PUDO lockers and smart locker networks for retailers and residential/commercial properties — the canonical pure-play comparable to ParcelPoint's pickup and drop-off value proposition.
Broad incumbents
- Amazon Hub: Amazon's in-house parcel locker and pickup counter ecosystem (Amazon Hub, Hub Locker, Counter at partner retailers). Provides an integrated Amazon-branded PUDO alternative that competes with ParcelPoint on Australian retail partnerships and consumer attention.
- DHL ServicePoint: DHL's global PUDO network (DHL ServicePoint, Packstation), enabling consumers to pick up and drop off parcels at partner retail outlets. Operates at a broader international scale with the same click-and-collect competitive proposition ParcelPoint offers Australian retailers.
- UPS Access Point: UPS's global PUDO/access-point network enabling pickup/drop-off at partner retail locations, with comparable service offerings to ParcelPoint including returns and B2C/B2B courier handoffs, though embedded within a much broader global carrier portfolio.
- FedEx Onsite: FedEx's PUDO / drop-off service inside partner retail stores (pharmacies, convenience stores). Operates an analogous agent-network model to ParcelPoint's, integrated with the broader FedEx express delivery ecosystem.
Emerging players
- Pargo: South African click-and-collect and returns solution using local retail pickup points, with a comparable model to ParcelPoint (SMB retail partners + parcel handoff). Demonstrates a parallel emerging-market playbook for agent-based PUDO.
Regional players
- BPost: Belgian national post with a large domestic and international PUDO/locker network serving e-commerce customers. Comparable network economics and retailer integration model, although operating in a different geographic region from ParcelPoint.
- Posti: Finland's national postal service with a parcel locker and pickup-point network similar in shape to ParcelPoint's Australian agent network. Comparable in business model and last-mile pickup architecture, but serves Northern European markets only.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
ParcelPoint social profiles
Digital presenceParcelPoint financial estimates
Financial estimateRevenue estimate
Valuation estimate
ParcelPoint leadership team
Management profileNumber of profiles
Profiles5 records
ParcelPoint funding detail
Funding detailFunding overview
Funding rounds2 records
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
ParcelPoint M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about ParcelPoint
What does ParcelPoint do?
ParcelPoint operates a nationwide network of 1,400+ local pickup and drop-off locations across Australia, enabling consumers to collect, send, and return parcels from convenience stores, pharmacies, and service stations. The company integrates its delivery and returns options into the checkout of 200+ retail partners (including Amazon, eBay, ASOS, The Iconic, and Myer) and also offers doorstep last-mile delivery with 2-hour delivery windows and live tracking.
Is ParcelPoint a public or private company?
ParcelPoint is a private company. It is classified as venture growth investor backed and is currently operating.
When was ParcelPoint founded?
ParcelPoint was founded in 2011. It employs 11 to 50 people.
Where is ParcelPoint based?
ParcelPoint is headquartered in Surry Hills, Australia, in the Oceania region.
How does ParcelPoint make money?
Five revenue lines are on record. Delivery Service Fees are the primary driver. The others are returns Service Fees, send Service Fees, shop & Collect Service Fees and parcelpoint Agent Revenue Share.
Who are ParcelPoint's main competitors?
Direct peers on record are Australia Post, InPost Australia and Parcel Pending. Broad incumbents are Amazon Hub, DHL ServicePoint, UPS Access Point and FedEx Onsite. Pargo is listed as an emerging player. Regional players are BPost and Posti.
Does ParcelPoint have an API?
No public API is recorded for ParcelPoint.
What industry is ParcelPoint in?
ParcelPoint's product category is Last-Mile Delivery & Parcel Logistics. Its primary akta.pro industry code is TLAAABAL, Express PUDO / Parcel Lockers & Out-of-Home Time-Definite Pickup, with a secondary code of BPAMAHAD, Courier, Parcel & Last‑Mile Delivery Platforms. Its NAICS code is 49221 and its SIC code is 4210.