Vision Super

What Vision Super does

Vision Super is an Australian industry superannuation fund, operating as the Trustee of the Local Authorities Superannuation Fund under Vision Super Pty Ltd (ABN 50 082 924 561, AFSL 225054, RSE L0000239). Founded in the 1940s to provide retirement benefits for local government, water industry, and other public-sector workers in Victoria, the fund has operated for more than 75 years and serves members across Victoria and NSW, with offices in Melbourne and Sydney and a field force of Client Partner Managers. Following a 2024 merger with Active Super, the fund now operates dual sub-brands (Vision Super Saver and Active Super Saver) and extends services to all Australian workers plus KiwiSaver transfers from New Zealand.

The platform comprises accumulation accounts (Vision Personal, Vision Super Saver as the MySuper default in a Balanced growth option) and retirement-stage products including an Account-Based Pension, a Non-Commutable Account-Based Pension for transition to retirement, and a Three Bucket Pension strategy. Members access accounts through a Member Online Portal and mobile applications on iOS and Android, while employers use a dedicated Employer Portal. Supporting services include IFSL-licensed financial advice (free annual retirement health checks, limited advice up to $590, comprehensive advice from $2,090), a Willis Towers Watson-powered Retirement Income Calculator, Money101-hosted education modules, beneficiary nomination tools, and SuperMatch account consolidation, supplemented by 780+ seminars and webinars annually.

Revenue is generated through percentage-of-balance administration fees (0.14% + $66 flat), investment fees (0.36% on the Balanced MySuper option), transaction costs (0.06%), and financial advice fees — all collected on a recurring basis from member accounts. The fund is profit-to-member, meaning surpluses are retained for members rather than distributed to shareholders. Marketing and distribution are hybrid: face-to-face workplace seminars at council offices, depots, and libraries combined with digital self-service, phone contact centres, social media, and a multi-year partnership with the Australian Services Union anchored by the annual Local Heroes Awards.

Name

Vision Super

Legal name

Vision Super Pty Ltd ABN 50 082 924 561 AFSL 225054 RSE licence number L0000239

Website

https://visionsuper.com.au

Company type

Private

Founded year

1940

Operating status

Operating

Headcount range

51–100 employees

Short description

Vision Super is an Australian industry superannuation fund serving local government and public-sector workers across Victoria and NSW, offering MySuper accumulation accounts, account-based pensions, KiwiSaver transfers, and financial advice through digital and field-based channels.

Ownership category

akta.pro rank

Headquarters

HQ city

Melbourne

HQ country

Australia

HQ region

Oceania

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure, Others

Revenue model

1. Administration Fees: Annual administration fees charged to member accounts. For a $50,000 balance example: $66.04 pa flat fee plus 0.14% of account balance ($70), totaling approximately $136 in annual administration fees.
2. Investment Fees: Fees charged for managing member investments. For the Balanced growth MySuper option, investment fees are 0.36% of account balance.
3. Transaction Costs: Transaction costs of 0.06% of account balance for buying and selling investments within the fund.
4. Financial Advice Fees: Fees for financial advice services including limited advice ranging from no cost to $295-$590, and comprehensive financial advice starting from $2,090. Retirement health check available once yearly at no extra cost.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels6 records

Core offering

Vision Super is an Australian industry superannuation fund that provides retirement savings products to members. Its core offerings include accumulation accounts (Vision Super Saver as the MySuper product and Vision Personal), retirement income products (Account-Based Pension and Transition to Retirement Pension), KiwiSaver transfer services from New Zealand, employer superannuation administration, financial advice services, and supporting financial education tools such as a retirement income calculator and education modules.

Product overview

Vision Super is an Australian industry superannuation fund (the Trustee of the Local Authorities Superannuation Fund, ABN 24 496 637 884) offering a unified super and retirement platform. The core product family spans accumulation accounts (Vision Personal, Vision Super Saver as the MySuper option) and pension products (Account-Based Pension for retirement, Non-Commutable Account-Based Pension for transition to retirement, with a Three Bucket Pension strategy option). The fund also uniquely offers KiwiSaver transfers from New Zealand. Members access their accounts through a mobile app and Member Online Portal; employers use a dedicated Employer Portal. Supporting services include financial planning via IFSL-licensed advisers, a Willis Towers Watson-powered retirement income calculator, Education 101 modules via Money101, beneficiary nomination services, SuperMatch for consolidating super, and a seminar/webinar program. The fund operates offices in Melbourne and Sydney with customer relationship managers throughout NSW and Victoria.

Differentiator

Problem solved

Functional benefit

Brands

• Vision Super Saver: A superannuation accumulation product for working members
• Vision Personal
• Active Super Saver
• Three Bucket Pension

Products and services

• Vision Super Saver A MySuper-authorised superannuation accumulation product, with most members invested in the Balanced growth option as the default MySuper investment. Available to working members building retirement savings.
• Vision Personal A standard superannuation accumulation account for working members, offering a range of investment options and insurance cover.
• Active Super Saver A superannuation product offered under the Active Super brand following the 2024 merger, providing accumulation for former Active Super members.
• Account-Based Pension Retirement account that converts super into a regular, tax-effective income stream, with the account balance continuing to be invested to generate returns. Available to retired members.
• Transition to Retirement Pension (Non-Commutable Account Based Pension) Available once members reach preservation age, this pension provides tax-free access to super while continuing to work, enabling gradual reduction in working hours without impacting take-home pay.
• Three Bucket Pension Strategy An investment option within the Account Based Pension designed to manage investment returns over the medium to long term by balancing income stability and capital growth.
• KiwiSaver Transfer Service Vision Super is one of few Australian super funds authorised to receive transfers from New Zealand KiwiSaver schemes. Members transfer their entire KiwiSaver balance, recorded separately and remaining subject to NZ rules while in the account.
• Retirement Bonus A credit paid to eligible members who start an eligible retirement income stream, currently set at 0.5% of the transfer amount. Subject to eligibility criteria including 12 months of continuous membership and investment in non-Cash/Diversified bonds options for at least 12 months.
• Vision Super Mobile App Mobile application available on iOS and Android (via Apple App Store and Google Play) enabling members to manage their super on the go, view balances, and track contributions.
• Member Online Portal Secure online platform for members to access and manage their super accounts, make contribution claims, update details, and view transactions via visiononline.visionsuper.com.au.
• Employer Portal Dedicated secure employer website providing tools to manage super contributions, streamline administrative processes, and reduce paperwork with flexible payment and transfer options.
• Vision Super Financial Advice Services Financial planning services delivered by Vision Super financial planners as representatives of Industry Fund Services Limited (IFSL). Includes free annual retirement health checks, limited advice ($0 to $295-$590), and comprehensive financial advice (from $2,090).
• Beneficiary Nomination Services Services allowing members to nominate beneficiaries for their super death benefits, including binding nominations (legally binding, expires 3 years), preferred (non-binding) nominations, and reversionary nominations for pension accounts.
• SuperMatch Tool An online tool that helps members find and combine superannuation accounts they may have elsewhere, consolidating retirement savings into one Vision Super account.

Quantifiable outcome

• Over 780 seminars held in 6 months attended by over 11,000 members
• +1 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature3 records

Partnerships

One partnership is on record.

• Australian Services Union (ASU)coreGTM or Marketing Partner · 15 May 2025Strategic partnership for the annual Vision Super Local Heroes Awards program. The awards recognise outstanding contributions by local government workers to their communities. ASU and Vision Super leadership teams jointly judge nominations across multiple categories. The partnership has run for multiple consecutive years (2023, 2024, 2025) with gala award ceremonies held at Victorian Trades Hall Council.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• AustralianSuper: Australia's largest profit-to-member super fund (>$300B AUM). Industry-fund structure and product set directly comparable to Vision Super, but at vastly greater scale and broader membership across all sectors.
• Australian Retirement Trust: Mega industry super fund formed from the Sunsuper and QSuper merger, with broad public-sector and corporate coverage. Representative of the consolidation pressure mid-sized industry funds like Vision Super face.

Direct peers

• Aware Super: NSW-focused industry super fund originally for public-sector and education employees. Most direct competitor given Vision Super's NSW expansion via the Active Super merger, with overlapping local-government and public-sector member base.
• Rest Super: Industry super fund for retail, fast food and warehouse workers. Comparable profit-to-member structure, multi-channel digital platform, and similar mid-market AUM positioning.
• HESTA: Industry super fund for health and community services workers. Directly comparable industry-fund model, member-facing digital tools, and field-based member engagement approach.
• Hostplus: Industry super fund for hospitality, tourism, sport and recreation workers. Comparable profit-to-member fund, multi-option investment menu, and MySuper-authorised product suite.
• Cbus Super: Industry super fund for the building, construction and allied industries. Same profit-to-member fund model, employer-partnership-led distribution, and MySuper product structure.
• NGS Super: Industry super fund for non-government education and community-based organisations. Closely comparable in scale and vertical-anchored industry-fund approach.
• LUCRF Super: Industry super fund for retail, fast food and distribution workers. Comparable mid-sized profit-to-member fund operating a similar product suite including accumulation, pension, and advice services.

Emerging players

• Energy Super: Industry super fund for energy and electricity workers. Comparable vertical-specific industry-fund positioning, though smaller in scale and narrower in product breadth than Vision Super.

Market position

Strengths4 records

Weaknesses2 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/visionsuper
• YouTubeyoutube.com/user/visionsuperfund
• Facebookfacebook.com/visionsuperfund
• LinkedInlinkedin.com/company/vision-super

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Vision Super