Mahaska
Mahaska is a U.S. food and beverage distribution company founded in 1889, based in Oskaloosa, that supplies vending brands, products, and services with a workforce of 51-100 employees.
- Company typePrivate
- Founded1889
- HeadquartersOskaloosa, United States
- Headcount51–100
- GTM typeB2B
- OfferingServices
What Mahaska does
Mahaska is a United States-based food and beverage distribution company that provides vending brands, products, and services. The firm is headquartered in Oskaloosa and operates as a private, for-profit business with a workforce of 51-100 employees. Its core activity is the distribution of consumer brands into the vending channel, supplying products and associated services to vending operators and route accounts.
The company was founded in 1889, giving it 135+ years of continuous operation as of the most recent available data, which suggests a mature, regionally anchored business. The source material does not disclose specific product lines, supplier relationships, pricing structures, customer segments, or geographic footprint beyond the Oskaloosa base. There is no documented proprietary technology, AI capability, or differentiated platform; the business appears to be a traditional physical-goods distribution operation rather than a technology-enabled venture.
Revenue mechanics, customer concentration, growth trajectory, and go-to-market specifics are not disclosed in the available source data. The only financial-relevant firmographic signals are headcount (51-100) and company type (private, for-profit). As a result, any assessment of revenue scale, expansion strategy, or competitive position rests on indirect inferences from industry benchmarks for vending distribution rather than company-disclosed data.
Mahaska firmographics
Firmographics- Name
- Mahaska
- Website
- https://mahaska.com
- Company type
- Private
- Founded year
- 1889
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Mahaska is a U.S. food and beverage distribution company founded in 1889, based in Oskaloosa, that supplies vending brands, products, and services with a workforce of 51-100 employees.
- Ownership category
- akta.pro rank
Mahaska industry classification
Industry- Product category
- Food and Beverage Distribution
- NAICS
- Special Food Services (7223)
- akta.pro primary industry
- Bulk Beverage & Keg Distribution (AFAIAGAK)
Keywords
Where Mahaska is headquartered
LocationHeadquarters
- HQ city
- Oskaloosa
- HQ country
- United States
- HQ region
- North America
Markets served
Mahaska business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Supply Chain, Operations, Personnel
Mahaska product offering
Product offeringCore offering
Mahaska is a food and beverage distribution company that supplies vending brands, products, and related services. The company provides beverage and refreshment distribution to support vending operations and workplace break-room environments.
Differentiator
Problem solved
Functional benefit
Products and services
- Vending and Beverage Distribution Services
Companies that use Mahaska
Customer profileIdeal customer profiles1 record
Mahaska technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Mahaska competitors and assessment
Company assessmentBroad incumbents
- Vistar: Vistar is a national foodservice distributor owned by Performance Food Group specializing in vending, concession, theater, and hospitality channels. It is a broad incumbent peer that competes with Mahaska in vending distribution while operating at significantly larger national scale.
- US Foods: US Foods is one of the largest foodservice distributors in the U.S., serving restaurants, healthcare, hospitality, and vending operators nationwide. It is a broad incumbent comparable to Mahaska in the vending distribution space, with a national footprint and broad product portfolio.
- Gordon Food Service: Gordon Food Service is a broadline foodservice distributor serving restaurants, schools, and vending operators across the U.S. and Canada. It is a broad incumbent comparable to Mahaska on the foodservice and vending distribution side, although at meaningfully larger scale.
- Reyes Holdings: Reyes Holdings is a privately held, large-scale foodservice and beverage distribution company operating across multiple U.S. regions. It competes with Mahaska in beverage and foodservice distribution at substantially greater scale and serves many of the same vending operator customers.
- Coca-Cola Bottling Co. Consolidated: Coca-Cola Bottling Co. Consolidated is a large Coca-Cola bottler and distributor serving the Midwest and Southeast. It overlaps with Mahaska in beverage distribution and serves many of the same vending operator customers, making it a relevant broader-market comparable for the beverage side of Mahaska's business.
- Sysco Corporation: Sysco is the largest broadline foodservice distributor in North America, serving restaurants, healthcare, education, and vending operators. It represents the broad-incumbent competitive benchmark against which regional players like Mahaska compete for vending and away-from-home accounts.
Direct peers
- American Food & Vending Corp: American Food & Vending is a regional vending, micro-market, and foodservice operator serving the Northeast and Mid-Atlantic. It is directly comparable to Mahaska as a vending-focused distributor and operator with a similar product-and-service bundle to vending clients.
- Five Star Food Service: Five Star Food Service is a Chattanooga-based food and beverage distributor specializing in vending, micro-markets, and office coffee services across the Southeast. It is a direct peer to Mahaska because both are dedicated vending-channel distributors with overlapping product, route, and operator support offerings.
Regional players
- Shamrock Foods Company: Shamrock Foods is a privately held foodservice distributor serving the Southwest and Western U.S. It is comparable to Mahaska as a regional, privately owned broadline-and-specialty distributor serving away-from-home customers, including vending-adjacent channels.
Emerging players
- 365 Retail Markets: 365 Retail Markets provides self-checkout and unattended retail technology for micro-markets, vending, and office coffee. While tech-led rather than a traditional distributor, it overlaps with Mahaska's operator customers and is increasingly shaping the technology layer that vending distributors must support.
Market position
Strengths3 records
Weaknesses3 records
Competitive moat2 records
Key risks4 records
Key highlights4 records
Customer concentration
Mahaska social profiles
Digital presenceMahaska financial estimates
Financial estimateRevenue estimate
Valuation estimate
Mahaska leadership team
Management profileNumber of profiles
Mahaska funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Mahaska M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Mahaska
What does Mahaska do?
Mahaska is a food and beverage distribution company that supplies vending brands, products, and related services. The company provides beverage and refreshment distribution to support vending operations and workplace break-room environments.
When was Mahaska founded?
Mahaska was founded in 1889. It employs 51 to 100 people.
Where is Mahaska based?
Mahaska is headquartered in Oskaloosa, United States, in the North America region.
Who are Mahaska's main competitors?
Broad incumbents on record are Vistar, US Foods, Gordon Food Service, Reyes Holdings, Coca-Cola Bottling Co. Consolidated and Sysco Corporation. Direct peers are American Food & Vending Corp and Five Star Food Service. Shamrock Foods Company is listed as a regional player. 365 Retail Markets is listed as an emerging player.
Does Mahaska have an API?
No public API is recorded for Mahaska.
What industry is Mahaska in?
Mahaska's product category is Food and Beverage Distribution. Its primary akta.pro industry code is AFAIAGAK, Bulk Beverage & Keg Distribution. Its NAICS code is 7223.