AroundWire
- Company typePrivate
- Founded2010
- HeadquartersLas Vegas, United States
- Headcount11–50
- GTM typeB2B and B2C
- OfferingDigital Commerce or Content
AroundWire firmographics
Firmographics- Name
- AroundWire
- Website
- https://aroundwire.com
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
AroundWire industry classification
Industry- Product category
- Online Local Services Marketplace
- NAICS
- Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (51621), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518)
- SIC
- Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- Local Experiences & Event Services Marketplaces (Photographers, Caterers, DJs) (BPAMAHAK)
Keywords
Where AroundWire is headquartered
LocationHeadquarters
- HQ city
- Las Vegas
- HQ country
- United States
- HQ region
- North America
Markets served
AroundWire business model
Business model- GTM type
- B2B and B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure
Revenue model
- Transaction Fees: AroundWire charges a 10% transaction fee when providers complete a job. No upfront costs or monthly fees. The Juice® loyalty program reduces fees to as low as 7% for active providers who generate more business on the platform.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Standard Provider Tier |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels5 records
AroundWire product offering
Product offeringCore offering
AroundWire operates an online e-commerce and social media marketplace that enables small business service providers and consumers to connect, negotiate, and complete paid service transactions. The platform charges a 10% transaction fee (reducible to 7% via the Juice® loyalty program) on completed jobs and bundles listing, messaging, contract, invoicing, and payment tooling. It is offered to US-based providers and consumers as a community-driven local services marketplace.
Product overview
AroundWire is a peer-to-peer marketplace platform for small businesses in the United States, operating as a unified marketplace ecosystem. The core product is the AroundWire Marketplace, which enables service providers to list their offerings and customers to discover and connect with local professionals. This is augmented by the AroundWire AI Assistant for conversational service discovery, a Built-in Messaging system for direct buyer-seller communication, Invoicing tools for quote and invoice management, and a Community Feed for social engagement. Additional modules include the Contract Generator (generating state-specific legal service contracts), Price Calculator (interactive cost estimation), and Demo Listing Preview (listing preview before publishing). The platform is accessible via web, Android mobile app, and iOS mobile app.
Differentiator
Problem solved
Functional benefit
Brands
- Juice®: Loyalty program that reduces platform fees from 10% to as low as 7% for active providers.
Products and services
- AroundWire Marketplace Core online marketplace where small business and individual service providers list offerings and US-based consumers discover, contract with, and pay providers; the platform charges a 10% transaction fee (7% with Juice® loyalty).
- AroundWire AI Assistant AI-powered assistant that helps small business and individual service providers create polished service listings with minimal effort, used inside the AroundWire marketplace.
- Contract Generator Standalone tool that helps providers and clients generate service agreements for jobs arranged through the AroundWire marketplace.
- Price Calculator Interactive calculator that allows providers to quote services and consumers to estimate pricing for jobs listed on the AroundWire marketplace.
- Service Request System Standalone request workflow inside AroundWire that lets consumers post job requests and receive bids from local providers.
Companies that use AroundWire
Customer profileNamed customers2 records
Segments3 records
Ideal customer profiles2 records
AroundWire technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
AI capability2 records
Feature5 records
AroundWire partnerships and signals
Strategic signalScale indicators1 record
Recent moves7 records
Expansion highlights4 records
AroundWire competitors and assessment
Company assessmentDirect peers
- Porch: Porch is a home-services marketplace connecting homeowners with local pros, offering project booking and pricing tools. Same vertical focus and SMB-provider monetization model as AroundWire.
- Angi (Angie's List): Angi connects homeowners with pre-screened local pros for home services, plumbing, HVAC, and remodeling. Directly comparable on home-services vertical, take-rate model, and SMB provider supply side.
- Thumbtack: Thumbtack is the dominant US marketplace connecting consumers with local service professionals (home, events, lessons, etc.) on a pay-per-lead/transaction basis. Direct functional competitor to AroundWire's core marketplace across nearly identical categories.
- HomeAdvisor: HomeAdvisor matches homeowners with prescreened local service professionals for home improvement, repair, and maintenance. Same home-services categories and SMB-provider marketplace model as AroundWire.
- TaskRabbit: TaskRabbit operates an on-demand marketplace for local task-based services (cleaning, moving, handyman, furniture assembly). Comparable two-sided marketplace structure with transaction-fee monetization on local SMB providers.
- Bark: Bark is a global services marketplace that connects customers with local professionals across hundreds of categories. Comparable product-led, multi-category SMB marketplace with pay-per-lead or transaction economics.
- Handy: Handy operates a marketplace for home cleaning, furniture assembly, and home improvement services with vetted independent professionals. Comparable transaction-fee, dual-sided local services marketplace model.
- CraftJack: CraftJack sells leads to home-services contractors across categories like roofing, HVAC, and windows. Same SMB-provider target customer and lead/transaction monetization approach as AroundWire.
Broad incumbents
- Yelp: Yelp is a broad local-business discovery platform with a Request-a-Quote feature that connects consumers with service pros across multiple US metros. Larger incumbent with overlapping provider base and marketplace intent; not a niche focus.
- Care.com: Care.com is a large marketplace for local care and personal services (childcare, senior care, pet care, housekeeping). Adjacent as a services marketplace with subscription/transaction revenue across overlapping SMB categories.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
AroundWire social profiles
Digital presenceAroundWire financial estimates
Financial estimateRevenue estimate
Valuation estimate
AroundWire leadership team
Management profileNumber of profiles
Profiles1 record
AroundWire funding detail
Funding detailFunding overview
Funding rounds1 record
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
AroundWire M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about AroundWire
What does AroundWire do?
AroundWire operates an online e-commerce and social media marketplace that enables small business service providers and consumers to connect, negotiate, and complete paid service transactions. The platform charges a 10% transaction fee (reducible to 7% via the Juice® loyalty program) on completed jobs and bundles listing, messaging, contract, invoicing, and payment tooling. It is offered to US-based providers and consumers as a community-driven local services marketplace.
Is AroundWire a public or private company?
AroundWire is a private company. It is classified as unknown and is currently operating.
When was AroundWire founded?
AroundWire was founded in 2010. It employs 11 to 50 people.
Where is AroundWire based?
AroundWire is headquartered in Las Vegas, United States, in the North America region.
How does AroundWire make money?
One revenue line is on record: transaction Fees.
Who are AroundWire's main competitors?
Direct peers on record are Porch, Angi (Angie's List), Thumbtack, HomeAdvisor, TaskRabbit, Bark, Handy and CraftJack. Broad incumbents are Yelp and Care.com.
Does AroundWire have an API?
No public API is recorded for AroundWire.
What industry is AroundWire in?
AroundWire's product category is Online Local Services Marketplace. Its primary akta.pro industry code is BPAMAHAK, Local Experiences & Event Services Marketplaces (Photographers, Caterers, DJs). Its NAICS code is 51621 and its SIC code is 7370.