Prov
Prov is a privately held US testing-services company that delivers online and in-person licensing examinations for state licensing boards and certifying jurisdictions, primarily across construction trades, cosmetology, and healthcare, using its ExamRoom.AI proctoring platform, Prov Valhalla Scheduler, and physical test-center network, supplemented by an online bookstore of study materials and practice exams.
- Company typePrivate
- Founded2004
- HeadquartersSandy, United States
- Headcount51–100
- GTM typeB2B and B2C
- OfferingServices
What Prov does
Prov, Inc. is a privately held testing-services company founded in 2004 and headquartered in Sandy, Utah, that delivers online and in-person examination services on behalf of state licensing boards and certifying jurisdictions across the United States. Its core customers are government licensing boards in construction trades (electrical, HVAC, plumbing, contracting), cosmetology, and life sciences/healthcare (including midwifery via NARM), supplemented by a long tail of individual test-takers purchasing study materials and practice exams. Prov operates a hybrid delivery model anchored by the Test Delivery System (online and in-person), ExamRoom.AI online proctoring, the Prov Valhalla Scheduler, the Prov Valhalla Test Console for in-person proctors, and supporting services for Test Development, Test Administration, and Candidate Registry.
The platform combines self-serve scheduling, webcam-based remote monitoring with chat-to-proctor support, and a network of hundreds of physical test sites across the United States, with localized content in English, French, Spanish, Vietnamese, Korean, and Russian to serve a multilingual test-taker base. Adjacent to administration, Prov sells approved reference books and digital practice exams through the Prov Bookstore at price points ranging from $10 to $314 for study guides and $25 to $39 for practice exams; exam fees themselves are set by the contracting licensing boards rather than by Prov.
Prov makes money through two principal streams: contract fees from licensing boards and certifying jurisdictions for end-to-end exam delivery (a transaction-fee model), and direct-to-consumer sales of reference materials and practice exams through its e-commerce bookstore. Distribution is multi-channel, combining a self-serve web property (provexam.com), the Prov Scheduler and ExamRoom.AI online testing platforms, physical test centers across the US, and direct B2B outreach to licensing boards and government agencies. The company employs 51-100 people, operates without disclosed outside funding, and is led by President Henry Sorensen, Ph.D.
Prov firmographics
Firmographics- Name
- Prov
- Legal name
- Prov, Inc.
- Website
- https://provexam.com
- Company type
- Private
- Founded year
- 2004
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Prov is a privately held US testing-services company that delivers online and in-person licensing examinations for state licensing boards and certifying jurisdictions, primarily across construction trades, cosmetology, and healthcare, using its ExamRoom.AI proctoring platform, Prov Valhalla Scheduler, and physical test-center network, supplemented by an online bookstore of study materials and practice exams.
- Ownership category
- akta.pro rank
Prov industry classification
Industry- Product category
- Examination and Test Administration Services
- NAICS
- Educational Support Services (611710), Educational Services (611)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro industry
- Certification & Licensing Exam Management PlatformsEducation/Education Technology (EdTech) & Digital Learning/Assessment, Testing, Proctoring & Credentialing PlatformsConstruction, Engineering & Skilled Trades Licensure PrepNursing & Allied Health Certification Prep (CNA, EMT/Paramedic, Radiology, Sonography, PT/OT)
Keywords
Where Prov is headquartered
LocationHeadquarters
- HQ city
- Sandy
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Prov business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales
Revenue model
- Test Administration Services: Revenue generated from licensing boards and certifying jurisdictions that contract Prov to deliver examinations. Test-takers pay exam fees through the scheduling platform.
- Bookstore Sales: Sales of approved reference materials (books) and practice exams directly through the Prov Bookstore. Products range from $10 study guides to $314 comprehensive manuals. Practice exams typically priced at $25-$39.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Digital Practice Exams - $25-$39 per exam |
| Unit Pricing | Pay-as-you-go | Study Guides and Reference Books - $10-$314 |
| Other | Pay-as-you-go | Exam Administration Fees |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels5 records
Prov product offering
Product offeringCore offering
Prov develops and operates an exam delivery platform used by state licensing boards, government agencies, and certifying jurisdictions to administer professional licensing and certification examinations. Candidates schedule and take tests through Prov Scheduler and ExamRoom.AI either online with remote proctoring or at physical test centers, and can also purchase approved reference books and digital practice exams through the Prov Bookstore. Supporting services include Test Development, Test Administration, and Candidate Registry for end-to-end examination management.
Product overview
Prov offers a comprehensive examination services platform with integrated products for test delivery and administration. The core platform consists of the Test Delivery System and ExamRoom.AI proctoring software, complemented by the Prov Scheduler for appointment management and the Prov Valhalla Test Console for in-person proctoring. Supporting services include Test Development, Test Administration, and Candidate Registry for end-to-end examination management. The Prov Bookstore provides reference materials and Practice Exams for test preparation across multiple professional industries including construction, cosmetology, and government licensing.
Differentiator
Problem solved
Functional benefit
Brands
- ExamRoom.ai: Secure online proctoring system for remote monitoring of test-takers, included with every online Prov exam
- Examroom 360 App
- Prov Valhalla Scheduler
- Prov Bookstore
Products and services
- ExamRoom.AI State-of-the-art online proctoring software included with every online Prov exam. Enables remote monitoring, guided onboarding, real-time chat with proctors, system compatibility checks, and webcam-based monitoring so test-takers can sit for exams from any location.
- Prov Scheduler Online scheduling system allowing candidates to schedule exams directly through the Prov website, with both pre-approved and self-registration paths.
- Prov Test Delivery System Prov's core platform for delivering online and in-person examinations, enabling test-takers to take exams through a secure online portal or through in-person test centers.
- Test Development Professional test development services for creating examinations tailored to specific licensing or certifying jurisdictions.
- Test Administration Comprehensive test administration services to manage the end-to-end examination process for licensing and certifying organizations, contracted on a per-sponsor basis.
- Candidate Registry Registry system for managing candidate information and tracking examination history and credentials for licensing bodies and certifying organizations.
- Prov Bookstore Online bookstore offering approved reference materials, study guides, and practice exams for various professional licensing exams across construction, cosmetology, and other regulated professions.
- Examroom 360 App Mobile application that turns a phone into a webcam to monitor a 360-degree view of test candidates, used for specialized examinations such as NARM midwifery credentials.
Companies that use Prov
Customer profileNamed customers8 records
Segments5 records
Ideal customer profiles2 records
Prov technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability3 records
Feature4 records
Prov partnerships and signals
Strategic signalScale indicators3 records
Recent moves5 records
Expansion highlights6 records
Prov competitors and assessment
Company assessmentBroad incumbents
- Scantron: Long-established assessment services and technology company offering test design, scoring, and online proctoring for certification and licensure programs. Overlaps with Prov's Test Development and Test Administration services.
- PSI Services: Assessment and test administration provider serving licensure, certification, and workforce testing markets. Competes with Prov on state licensing board RFPs and offers comparable online proctoring and physical test center delivery.
- Pearson VUE: Pearson's professional testing division and the dominant US licensure and certification test delivery vendor. Operates thousands of test centers and a remote proctoring platform; the most direct large-scale competitor to Prov for state licensing board contracts.
- Prometric: Global test administration company serving licensure, certification, and academic testing markets with a large owned test center network. Directly competes with Prov for state and professional licensing exam delivery contracts.
Direct peers
- Kryterion: Online proctored testing platform with a global test center network serving certification and licensure markets. Directly comparable to Prov's ExamRoom.AI + Scheduler + physical site combination.
- Meazure Learning (formerly ProctorU): Online proctoring and test delivery company focused on remote proctoring for higher education and professional certification. Comparable to Prov's ExamRoom.AI business, with stronger higher-ed footprint and weaker trade-licensing penetration.
Emerging players
- Questionmark: Assessment platform provider focused on authoring, delivering, and proctoring certification and licensure exams. Comparable to Prov's Test Development and Test Delivery System products, though more software-led than services-led.
- ISO Quality Testing (ISOQT): Provider of licensure and certification exam services for state regulatory programs, including a network of test centers and online delivery. Closely comparable mid-sized competitor to Prov in the state licensing market.
- Yardstick Assessment Strategies: Canadian-based assessment company providing online exam delivery and remote proctoring for regulated professions. Similar mid-sized profile to Prov with comparable online test delivery and proctoring tech stack.
Regional players
- NASBA (CPA Examination Services): Administers the Uniform CPA Examination and related licensure testing for state boards of accountancy. Comparable to Prov as a state-board-focused licensure test administration platform, though focused specifically on accounting credentials.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Prov social profiles
Digital presenceProv financial estimates
Financial estimateRevenue estimate
Valuation estimate
Prov leadership team
Management profileNumber of profiles
Profiles1 record
Prov funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Prov M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Prov
What does Prov do?
Prov develops and operates an exam delivery platform used by state licensing boards, government agencies, and certifying jurisdictions to administer professional licensing and certification examinations. Candidates schedule and take tests through Prov Scheduler and ExamRoom.AI either online with remote proctoring or at physical test centers, and can also purchase approved reference books and digital practice exams through the Prov Bookstore. Supporting services include Test Development, Test Administration, and Candidate Registry for end-to-end examination management.
Is Prov a public or private company?
Prov is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Prov founded?
Prov was founded in 2004. It employs 51 to 100 people.
Where is Prov based?
Prov is headquartered in Sandy, United States, in the North America region.
How does Prov make money?
Two revenue lines are on record. Test Administration Services are the primary driver. The others are bookstore Sales.
Who are Prov's main competitors?
Broad incumbents on record are Scantron, PSI Services, Pearson VUE and Prometric. Direct peers are Kryterion and Meazure Learning (formerly ProctorU). Emerging players are Questionmark, ISO Quality Testing (ISOQT) and Yardstick Assessment Strategies. NASBA (CPA Examination Services) is listed as a regional player.
Does Prov have an API?
No public API is recorded for Prov.
What industry is Prov in?
Prov's product category is Examination and Test Administration Services. Its primary akta.pro industry code is EDAFADAG, Certification & Licensing Exam Management Platforms, with a secondary code of EDAAANAL, Construction, Engineering & Skilled Trades Licensure Prep. Its NAICS code is 611710 and its SIC code is 7372.